Atlantic to Pacific Century Ppt

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    Overview of the article Impact of cultural diversity on international

    organizational behavior

    East-West cultural differences Differences among cognitive processes of people of

    different cultures

    Need for cultural diversity to be recognized,

    understood and appropriately used in organizations Benefits of comparative studies for cross cultural

    management

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    Introduction Firms operating on a world wide basis has advantages

    over the companies operating in domestic markets To remain competitive businesses are becoming global

    Rise of MNCs because of internationalization

    MNCs Challenges and opportunities

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    MNC to Global Corporation Change in perspective

    Cross Cultural Management - Organization theory

    literature to be integrated with comparative

    management literature

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    Some major debates

    Does organizational behavior vary across cultures?

    How much of the observed differences can be attributed

    to cultural determinants?

    Is the variance increasing, decreasing or remaining thesame?

    How organizations best manage within cultures?

    How organizations use cultural diversity as a resource?

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    Culture Shared values and norms by all or almost all members

    Not the characteristic of an individual but that of a

    group

    Something that older members of the group pass on to

    the younger members

    Shapes ones perception of the world

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    Cognitive Maps Mental representation of layout of ones environment

    Varies across cultures and has varying effects on

    managerial action

    Recognizing unique set of cognitive maps is extremely

    important

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    Cultures Influence Culture is certainly not identical to societal structures

    but it strongly influences their form and function

    Westerners vs. Easterners

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    Confronting a Problem

    Sense of Self

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    Weekend Activities

    How to Express Anger

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    Queue when Waiting

    Status of Leader

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    Relationships

    Punctuality

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    Convergence vs. Divergence Convergence- The tendency of companies to adopt

    similar successful management practices suggests that

    companies are becoming more alike

    Divergence- Think globally but act locally

    (Convergence and Divergence Issues in Strategic Management An

    Asian Perspective on the Balanced Scorecard in HR management)

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    Hofstedes study Study of 1,60,000 employees of 40 countries identified

    four dimensions

    Power distance

    Uncertainty avoidance

    Individualism or Collectivism

    Masculinity/ Femininity

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    Intercultural Interaction International managers should not only compare but

    also interact

    People behave differently with members of their own

    culture than they do with members of foreign cultures

    Differences in interaction:Non-business context- Salient

    Business context- Exaggeration

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    Synergy from cultural diversity Managers see only the disadvantages of cultural diversity in

    organizations in spite of the several advantages present

    Maruyamas four metatypes of casualty:

    Non reciprocal causal model

    Independent event model

    Homeostatic causal-loop model

    Morphogenetic causal-loop model

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    Non reciprocal causal model

    Homogeneity is natural, desirable and good

    Heterogeneity- an abnormality or error

    Cultural diversity is viewed as a source of conflict,

    inconvenience and inefficiency

    Culture of the top management dominates the whole

    organization

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    Independent event model Multi domestic firms regard each national unit as

    independent and autonomous

    No attempt to create mutually beneficial combinations

    Recognize cultural diversity

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    Homeostatic causal-loop model

    Analogy is multi national firm

    Diversity basic, indispensable and desirable Homogeneity- source of competition and conflict

    Cultural interaction and heterogeneity- beneficial

    External forces cause organizational change

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    Morphogenetic causal-loop modelAnalogy is global firm

    Internally generate a need for change Constantly create new, improved, mutually beneficial

    systems of interaction

    New patterns are generated through international

    interactions

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    From the Atlantic to the Pacific Transformation from the Atlantic century to the

    Pacific century

    Shift in the research area

    Solid theoretical base for comparative studies on

    culture

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    Single-Culture Management

    Studies Studies on managers from various Asian companies

    Japanese- Respect for the interest of individuals,

    cooperativeness

    South Korean- Loyalty, obedience to authority, shared

    management Chinese- Material security, hard work,

    competitiveness

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    Comparative Management Studies

    Majority focus on comparisons between Japan and theWest

    Basis ofdifference Japan WesternReasoning Analytical Comprehensive

    Cognitive

    process Whole to its parts Divided into parts

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    Sociological Studies

    Traditions, values, ideologies and norms are bound to

    be different between societies

    Each side is unable to step outside its own world view

    Developmental Psychology studies

    Individuals cognitive style dimension varies from low

    field articulation to high field articulation

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    Causes of misinterpreting data

    across culture Culture can be viewed from two sides:

    Refining it till it falls under a regular condition

    (Or)

    Believing it is pushed to be in that particular state.

    According to the westerners, they focus more on

    productivity, morale and leadershipmore than the eastern people by asking questions andtend to have answers with solid proof.

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    Effects of Cultural heterogeneity

    Management principles and methods must be adapted

    within the office and the local culture

    Significant differences with each culture

    Local culture excellent if judged by the criteria of

    foreigners but very low among compatriots

    Those who appreciate local and foreign culture are a

    valuable asset

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    Implications for the practice of

    managementAs the process of analyzing the colleagues,

    competitors, go on a phase of difficulty to predict thefuture, we often blame the language or other factors as

    a barricade.

    This will lead in misunderstandings and lack ofmotivation if not solved soon will also lead to tinyconflicts that have no strong reason.

    The only measure to overcome this is to accept theactual problem and fix it through a cognitivedimension which will then lead to a great co-operation