‘The Local Shopping Offer’ Case Study: Gravesend · Retail Led Regeneration in the United...
Transcript of ‘The Local Shopping Offer’ Case Study: Gravesend · Retail Led Regeneration in the United...
‘The Local Shopping Offer’
Case Study: Gravesend
Andrew OggManaging Director
Leslie Jones Architects
Market and Historic Towns
Can retail development be used effectively to regenerate smaller historic towns?
Retail Led Regeneration in the United Kingdom
Partnership with private sector
Retail component
Critical mass of development
Understanding Retail Hierarchy
Certainty and risk
Site assembly and CPO
Timescale
Process
What type of project?Streets and squares – not malls and atriumsRetail quarters – not shopping centresA mix of uses – in particular residentialA range of values
Complimentary Strategies - Residential
Urban ScaleAnimating the StreetsSecurity – eyes on the street
Complimentary Strategies - Leisure
Extending the shopping experienceRestaurant offerExtending the evening economy
Complimentary Strategies - Management
Extending ‘Shopping Centre Management’ to the TownPrivate Management of ‘Public Space’Business Improvement Districts
EDINBURGH HOUSE ESTATES LtdG R A V E S E N D
ST GEORGE’S CENTRE
ST ANDREWS GARDENS TOWN
PIER
TOWN HALL
ST GEORGE’S CHURCH
THE SITE
STATION
Case Study: Gravesend
G R A V E S E N D
EDINBURGH HOUSE ESTATES Ltd
STRATEGY
• Expand hub of the town through mixed use development
• Create pedestrian friendly routes and new public realm
• Re-focus town on unique river frontage
• Provide a range of uses to encourage both residents and visitors to experience the heritage of Gravesend
• Enhance the character areas and provide a suitable setting for the town icons
• Provide new community uses and spaces
G R A V E S E N D
EDINBURGH HOUSE ESTATES Ltd
VISION STATEMENT:
“The regeneration of Gravesend riverside will revitalise the town’s heritage through the delivery of a sustainable masterplan of linked public spaces and mixed uses.”
G R A V E S E N D
EDINBURGH HOUSE ESTATES Ltd
100,000 sq. ft new retail600+ housing units (up to 30% affordable)30,000 sq. ft leisure/ A310,000 sq. ft offices3* Hotel 40 – 60 beds1300 new Car Parking SpacesNew Community facilitiesCreation of substantial new Public RealmCatalyst to deliver the Heritage Riverside
StrategyIntegration of mixed usesCreating a destination for visitors and
residentsA pattern of streets and squares recreating
traditional alleys and yards
THE DEVELOPMENT OBJECTIVES
TOWN HALL
ST GEORGE’S
CHURCH
ST GEORGE’S CENTRE
ST ANDREWS GARDENS
TOWN PIER
WEST QUARTER
EAST QUARTER
THE SITE
A226A226
Market and Historic Towns
Can retail development be used effectively to regenerate smaller historic towns?