Associate Start!I T A L L B E G I N S W I T H S H A R I N G

I would like to personally welcome you to our Saladmaster Family. We’re excited for

the opportunity to work alongside you and help you build what can be a rewarding and

successful business.

Our mission at Saladmaster is to inspire others to eat better, live better and achieve

the life they desire. We believe great home-cooked meals and quality time spent with

your family can lead to a fresh, healthier approach to life.

Today, families are under more pressure than ever to deliver healthy meals to their

families in a timely manner. Saladmaster products help you create a delicious, healthy,

home-cooked meal in less time.

We’re happy that you want to share our mission and bring it to your family and friends.

Make sure to read every part of this ASSOCIATE START! guide. We hope it inspires you

to bring your business to friends, family and the people in your community. Ask your

Dealer if you have any questions and please feel free to ask for help at any time.

We are here to work with you each step of the way as you advance through the

Success Program. Welcome to the Saladmaster Family!

We Change Life!

Ayo Olaseinde

President

Welcome to Saladmaster!

Saladmaster’s steps to success! This Associate’s guide is your map to sharing your passion for Saladmaster with others.

First Steps

Belief in the product

+Action

• Share with your Warm Market list

• Book 10+ Cooking Shows

• Hold 6 Cooking Shows in 15 days

=Results

• Change Lives• Grow Personally

& Professionally• Earn Extra

Income

Associate

Consultant

Senior Consultant

Your earning potential is 20% commission, plus Super Commission*

Hold 6 Cooking Show in 15 days orSell & Deliver 10 sets= 10% commission on training shows & 15% commission

on solo shows, plus Super Commission*

Sell & Deliver 30 sets or Fast Track Team Building: Personally increase your team by 2 new team members=15% commission plus Super Commission*

Please get with your Dealer to learn more about Saladmaster’s Success Program details.

*With the help from your personal team members, every set collectively delivered completes one of the 11 sets needed to spell “Saladmaster.” This qualifies you to receive a commission upgrade on your next personal sale. Please see your Dealer for details.

Saladmaster University Login Information

Username:

Password:

CRM (Customer Relationship Management tool) Login Information

Username:

Password:

Team Builder Information

Name:

Phone Number:

Email:

Distributor Information

Name:

Phone Number:

Email:

CSC Information

Name:

Phone Number:

Email:

Dealer Information

Name:

Phone Number:

Email:

Personal Information

Our ProductWe believe you are what you eat. Great home-cooked meals and quality time spent with your family can

lead to a fresh, healthier approach to life. Our cooking system can be an empowerment vehicle to begin a

journey to achieve great things in your life.

Our OpportunitySaladmaster has transformed the lives of thousands of people around the world for more than 70 years,

through our healthy cooking system and business opportunities through the direct sales industry.

Our FamilyOur culture is built upon our core values – family, integrity, excellence, passion and empowerment – and

our promise that you can change your life when you change to Saladmaster!

What is Saladmaster all about?

At Saladmaster, our mission is to inspire others to eat

better, live better and achieve the life they desire.

What are you all about?

What would I like from my Saladmaster Opportunity?

Share Your Story:

How were you introduced to Saladmaster?

Why did you join the Saladmaster Opportunity?

How your business will grow

• Cooking Shows• Building Your Team • Enthusiasm

How you can make extra income:

• Personal Sales• Fast Track Team Building• Super Commission• Stock Program

Now that you have made a list, think of your contacts that are qualified leads - the contacts who can afford to purchase large household appliances. Those are your contacts you want to start calling. Keep your calls fun & simple! You can say things and talk about:

• The Cooking Show will be fun and delicious!• These are your training shows and they would be helping you learn• You’ll make a great-tasting, healthy meal and bring the food for everyone!• Need your help, your opinion• Dates available you can cook for them

Start right away. Have your calendar ready with 2 or 3 suggested Cooking Show dates available. Make a simple goal of calling 10 people from your list in the next 24 hours.

Sample script:

“Hi Tim/Tracy, I just started with (name of Dealership) and we do fun & delicious Cooking Shows. I need a little practice and I would love to get your opinion. We bring all the ingredients to make a great meal! These are my training Cooking Shows, and it would really help me out if I can come cook for you. We like to have couples at the shows, and we will bring enough food for everyone.”

Next:

Schedule Date & Time. Make sure you schedule the dates as soon as possible, and don’t be afraid to give suggested dates you have available.

Let’s get started

Make a contact list called a “Warm Market” list. Give yourself 15-20 minutes to fill it out – think of friends, family members, parents of kid’s organizations, religious groups, clubs, etc. You can always refer back to this list and add more to it.

What is the catch? There’s no catch! This is just our way of advertising and we hope in the future if you want to purchase new cooking products, that you consider us first.

What are you going to cook? Healthy fried chicken – it’s chicken with no batter, grease or oil, a salad, lots of vegetables and a cake for desert!!

What are you selling? Everything you will see on the Show will be for sale; however I don’t need you to buy anything. I will just leave you with some information.

How long will it take?I’m new at this, so probably count on 2.5-3 hours. This time includes the cooking, everyone eating and cleaning time - depending on how many questions you have. So it’s a pretty quick and fun time!

Does my spouse have to be there?Yes, in order for me to get credit for the Show, I need both of you there.

Helpful Warm Market Statements

As much as you can, keep the conversation

casual. Here are a few statements you can

work into the conversation to bring up

the subject:

“I need your help”

“I just started with (name of Dealership)”

“I need to practice”

“Your opinion matters”

Booking a Warm

Market “Saladcut”

Another option with your Warm

Market is to book a “Saladcut.”

This is a great way to introduce

Saladmaster and get a Cooking

Show booking. You may find that

scheduling a “Saladcut,” especially

during the day time, will be an

easier commitment for your Warm

Market to make. You can get them

excited about the Food Processor

and to book a Cooking Show.

Sample script:

“Hi, I’m calling you because I just

started with (name of Dealership)

and I thought you’d be the best

person to talk to because ...

So, I need your help. I DON’T NEED

YOU TO BUY ANYTHING. For my

training, I would like to make you a

FRESH GARDEN SALAD and drop

off a brochure. It only takes a few

minutes and there’s no cost to you!

I have ____________ or

________________ available, which

day and time works best for you?

Thanks again…see you then!”

QUESTIONS they may ask:

Access to your Ultimate Online Office Tool

Simple steps to set up your SMU training!

Now that you have Cooking Shows booked on your calendar, the next step is to get set up on Saladmaster’s Ultimate Online Tool, aka CRM. This tool is your back office where you’ll have access to your customers, Cooking Show details, and so much more!

Simple Steps to Setup Your CRM:1. Obtain your username and password from your Dealer2. Visit Saladmaster.com and click on the “CRM Login” at the top right of the screen3. Login to CRM4. Enter your first Booked Show and customer information

There are many more features and functionalities of CRM, but these are the basics. Connect with your Dealer or CRM@saladmaster.com for more training.

Once you are set up in CRM, you can visit Saladmaster University (SMU) – the portal for all of your training needs!

*Your complimentary cookware set will be awarded by your Dealer, and will be identical to the set you initially purchased.

**Track your progress in the Stock Program Action Plan or through CRM, and submit it to your Dealer for verification.

Take Stock & Reap the Rewards

The Saladmaster Stock Program is a great way to work towards achieving your goals while

getting your new Saladmaster business off to a strong start. The Stock Program allows

participants the ability to earn a set of Saladmaster cookware* by holding 30 Cooking Shows

in 90 days.

To qualify, you’re required to meet all of the following criteria:

• Previously purchased your own Saladmaster cookware set*

• Signed your Associate Agreement & be active at any career level below Dealer

• Attend your Dealer’s New Associate Training, local meetings and Open Houses

• Hold 30 Cooking Shows in 90 days**

• Have not previously earned a cookware set through this program

During your Cooking Shows, you’ll fill the role of “Cooking Coach,” educating others about

Saladmaster’s unique cooking method and the benefits of cooking with Saladmaster

cookware. At the same time, you’ll be working towards earning your Saladmaster Set, which

you may keep for yourself, give as a gift, or sell to earn extra income.

Dealership Training Program

Working through the Cooking Show in chronological order has benefits. Let’s start at the beginning to better help you be successful!

Day 1:

Day 2:

Notes:

Day 3:

Others:

Notes:

Dealership Training Program

Grocery List

Bags for preparation

Bag # 1:

Bag # 2:

Bag # 3:

Bag # 5 (optional):

Bag # 4:

Cooking Show Sequence

Welcome everyoneIntroduce yourselfAsk each couple to complete the Lifestyle QuestionnaireLet them know this is going to be very different and a lot of fun!

Thank everyone for coming and extend a very special ‘Thank You’ to the Host.

Pre-Show

Start of ShowStart with Flip Chart or Digital Demonstration

COOK MEAL

BOOK SHOWS

Cookware Test

Show Sets

Which Set? Which Gift? How would you get it?

Booking Shows from Shows

Here’s a simple format you can use for booking Shows from Shows. Group Shows:

ö Is everybody having fun tonight? (Wait for answer)

- Great! I’m having a great time!

ö First what I’d like to do is thank our Host, & !

You will be receiving the as your Hosting Gift!

ö Here’s the brochure for Hosting.

- Read “Host a Saladmaster Cooking Show,” from the brochure word-for-word

- Let guests know they can refer or host

ö Share the Special Promotion

- Ask your Dealership for details on the promotion they are running that month

ö Share the bonus item if they host 3 Shows or refer 9 Cooking Shows

- Share details of time frame and other details from your Dealership

ö Fill in the 1st, 2nd and 3rd Show Date fields

- Either Group Show Dates or first 3 referrals

ö Share the script

ö Share their tracking area on the brochure

Tracking Your First 6 Cooking Shows

1st Show Host:

# of Guests: # of Shows booked:

2nd Show Host:

# of Guests: # of Shows booked:

3rd Show Host:

# of Guests: # of Shows booked:

4th Show Host:

# of Guests: # of Shows booked:

5th Show Host:

# of Guests: # of Shows booked:

6th Show Host:

# of Guests: # of Shows booked:

Team Building

Simple Ways to Grow Your Business On Day 1

ö Explain the Saladmaster opportunity

ö Take someone with you on your Cooking Shows to show how fun it can be

ö Invite everyone to Open House

ö Make your Warm Market List

ö Book your first 6 Cooking Shows

ö Share your first social media post about Saladmaster!

DIRECT DEALERWhen you start your Saladmaster Dealership, you’ll work under the direction of your promoting Dealer along with corporate management. See your Dealer for specific details.

DISTRIBUTORComplete all the following to qualify for an interview with your

Sales Director/AVP to advance to Direct Dealer:

Team Sales: Sell and deliver a total of 180 sets (personal or team sales) within a 12-month period.*

Team Sales: 75 sets sold and delivered over a course of 3 months.*

ASSOCIATEComplete any one of the following to advance to Consultant:

Cooking Shows: Hold six cooking shows in 15 days

Selling Sets: Sell & deliver 10 sets*

CONSULTANTComplete any one of the following to advance to Senior Consultant:

Selling Sets: Sell & deliver 30 sets*

Fast Track Team Building: Personally build two Associates on your team who each sell & deliver one set*

SENIOR CONSULTANTComplete all of the following to advance to Distributor:

Selling Sets: Sell & deliver 50 sets,* 20 sets must be personal sales*

Team Building: Have three or more personal, active Associates on your team

TEAM LEADERConsultants & Senior Consultants may qualify for a Team Leader position:

Selling Sets: Sell & Deliver at least 5 sets a month for two consecutive months*

Willing to accept new responsibilities

* All Sales must be recorded in CRM.

** The programs and incentives outlined in step “1 Share” and step “2 Build” are offered and managed by a Saladmaster Independent Authorized Dealer. These programs may vary depending on Dealer participation.

*** The programs and incentives outlined in step “3 Lead” are offered and managed exclusively by Saladmaster Corporate Office, a division of Regal Ware, Inc.

For commission percentage & complete details, please reference the Success Program brochure.

© 2019 Regal Ware, Inc. - All Rights Reserved Saladmaster 4300 Amon Carter Blvd. Suite 100 ö Fort Worth, TX 76155 ö (800) 765-5795

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Notes:

We Change Life™