Assignment 2 Pay Attention- Insights and Opportunities
Transcript of Assignment 2 Pay Attention- Insights and Opportunities
Paying Attention! Insights and Opportunities
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Wow…
Everyone must pass the counter on their way in and out! There is only ONE WAY.
Opportunities… A glass counter to
showcase more products and colour
Seed
Wow…
Solid Timber Flooring
Opportunities… A life size pictures
on the wall of the children’s area to determine the clothing size
Dymocks
Wow…
There’s a TUNNEL connecting the children’s book section with the rest of the store!!!
Opportunities… Wall
decoration to tunnel entrance Eg. Wardrobe from ‘Lion the Witch and the Wardrobe’
Children’s area flooring change Around the tunnel Eg. Yellow Brick Road
Wow… They have a crystal (plastic) chandelier above their counter!
Opportunities…
A different coloured clothes hangers for items on sale
Coles
Wow… Most people who
shop at 2:30 are alone
Opportunities… More emphasis on
local products Signage of the brand logos Eg. Maggie Beer
The Fruiterer Burnside
Wow…
100% Of Customers make a purchase
Opportunities… I’m in
Season Today’s Pick
Signs to say which produce are in season and Today’s Recommendations