Assignment 12 (ii) planning for documentary draft three

Assignment 12 (ii) –Planning for Documentary

Kaya Sumbland

Rahel Fasil

Joanne Aroda

Gledis Dedaj

DRAFT 3

Structure For Whole SeriesEpisode: Introduction:

(First 2 Mins)Beginning:(15 Mins)

Middle:(15 Mins)

End:(15 Mins)

‘Social Media’ –

The Hegemoni

c Puppeteer

• Presenter talking about the whole documentary, the purpose - how social media is controlling what information we receive, in Facebook, YouTube, Google, Twitter.

• Montage footage of people interacting with different forms of media – people on their iPads, iPhones, Blackberry’s, Laptops etc.

• E.g. internet, phones, TV…Including establishing shot of internet cafes (high angles, low angles), a bedroom (with tech), train station (people on phones) with close up of Wi-Fi connecting.

• Show case study of the boy who killed his mum mimicking the soap ‘Coronation Street’, with archival footage of news broadcast.

• This is to make audience aware of the history of the web beginning with web 1.0 -a detailed timeline

• Animation shows information coming out of a computer but none going in from the audiences

• Sociological theory of ‘upsurge’ in activism

• Presenter highlights social networking – Facebook, Tumblr, Twitter, Social News, Online Dating – how the web has come to a revolution – more democracy

• Leads to the Web 2.0 part of the animation where information comes in and out

• Showing how YouTube gaines users success and audience allow them to grow or fail– people gain great success

• Public interviews on how they feel about web 2.0 in Trafalgar square

• Lastly web 3.0 with voiceover presenter explaining it

• Examples of Google search tailoring searches

• Finish with expert interview and example of the way web 3.0 is becoming omnipresent

- Statistics on the growing number of people logging onto social networking sites like Facebook day by day.

- How this has increased over the years and why?

- The different types of social networking sites and which ones are the most popular and why they appeal so much to such a mass audience.

- Reasons why social media and social networking sites make for the perfect tool used to control certain ideologies or products within society. (Their popularity aids their ability to reach a wide range of people.)

- For example some marketers use certain social networking sites or social media to promote their products by creating 'Pages' for people to like on Facebook.

- On most website pages a 'share' or 'like' button will appear.

- Introduce algorithms and how it has been brought in as a new form in web

- Explain with animation the use of a filter bubble - we will show a before and after in Google searches

- Link it to social networking – going in depth with the way Facebook tailor your newsfeed

- Talking to the expert behind the industry ask if they even know who tailors our algorithms, who creates their ethics

- Being in sociological theories into ethnics – the extent of our democracy

- To lead into next episode go through why algorithms promote a hegemonic form of social networking – just manipulates audiences use in the sites

- Expert interview and examples of what we see and what we don’t see



Middle:(15 Mins)

End:(15 Mins)

‘Social Media’

– Fighting back

- The different types of social Media platforms. Facebook, Twitter and Instagram are communication and sharing platforms.

- The way that they use algorithms to cater to the individual varies. Facebook ensures that your newsfeed is catered to your taste and what you want to see is there and easily accessible. Google search results are also catered to what they believe you are interested in. They know your interests from your previous Google search.

- How society is fighting against a hegemonic media platform. Through blogs and Youtube channels created by ordinary people posting their own views to a large audience.

- This part will be about how the audience are fighting back with the ability to generate their own information, doing this we will show montage footage of people editing Wikipedia's, scrolling though and posting on their blog and posting social news stories

- We will outline the statistics of the amount of people on blogs, and the many different types of blogs – highlighting the minority groups within society being able to express themselves repeated with social news – showing footage of people ‘dig’ and ‘bury’ of Digg

- We will go into detail, showing how blogs are not consorted, showing the extent of what you can post, and why that should be able to happen though public interview, and blog users interviews and expert interviews as to why nothing is censored

- To argue the first 15 minutes and explore how we think we are being given various choices, however these choices are provided by higher powers who determine your search results.

- E.g. ‘Online Dating’ : Your match is determined for you.

- So we will show someone filling in online dating application form, using a public interview, empathising with how they feel about this opportunity

- However, then we will have an expert explaining what they do with their online form and how they chose their ideal partner, who they are blocking out and why

- We will have statistics on the success rates of those they choose – and those who find love with people different to themselves

- Following this will explore the use of technological convergences, how it promotes and allows the constant landscape of media to develop – the ways we are very vocal and influential by ourselves in technology, but presenting a conclusion to weather social media is hegemonic or democratic

- Do this by showing how the use of iPads have developed – e.g the apps and how ‘genius’ on the iPad suggest and imply what we should download

- Though ending with a conclusion that we are always revolutionising and are becoming more democratic



Middle:(15 Mins)

End:(15 Mins)

‘Film & Televisio

n’

- How and if we are influenced by the things we watch through films and TV (Listing some examples, Star Wars Trilogy, The Batman Trilogy)

- How ideologies have been integrated into our daily watching's (News, soaps, Dramas)

- Films : Used to install certain ideologies within society or promote these ideologies through examples of our culture in relation to others and what they see

- Examples of specific films that have influence the world the most alongside with statistics. (Clockwork Orange, Triumph Of The Will, War Of The Worlds)

- How stereotypes have become hegemonic through someone's dictation of script.

- This is liked to the propaganda used in WW1 and WW2 to promote the Nazi Regime.

- The news and how people have no control over what is shown. It is seen as a reliable source of information especially in government and terrorism case studies as they have no other sources to gain information from.

- What is shown on the news is specifically chosen for a certain representation. Particularly in The London Riots when the news mainly showed footage of youths rioting when statistics show that the majority of looters were adults. Youths have a stereotypically negative image now

Choice of Episode

The episode we will focus on is…

We chose this episode because…

• It was intriguing of all our subtopics• It has a lot of evidence of a great revolution• It would be easiest to get footage for• It is the most current and ‘in’ topic in the 21st century• It’s the most progressive form of media

‘Social Media’ – The Hegemonic Puppeteer

Structure for EpisodeEpisode Introduction

(1st 2 min)Introducti

on(1 min)

Beginning‘Revolution of The

Web’

Middle‘Social Networking

Sites’

End‘Algorithms’

Social

Media- The

Hegemonic Puppeteer

• Presenter talking about the whole documentary, the purpose - how social media is controlling what information we receive, in Facebook, YouTube, Google, Twitter.

• Montage footage of people interacting with different forms of media – people on their iPads, iPhones, Blackberry’s, Laptops etc.

• E.g. internet, phones, TV…Including establishing shot of internet cafes (high angles, low angles), a bedroom (with tech), train station (people on phones) with close up of Wi-Fi connecting.

• Show case study of the boy who killed his mum mimicking the soap ‘Coronation Street’, with archival footage of news broadcast.

• Presenter introducing the episode on social networking (Facebook, YouTube and Twitter) including statistics on how much people use it

• Show supporting footage of YouTube (Clips of YouTube Celebs increasing viewers), Google, Facebook, with voiceover of statistics on dominant pages, and their influence of people with more statistics

• Begin with web 1.0 with a detailed timeline

• Animation shows information coming out of a computer but none going in from the audiences

• Sociological theory of ‘upsurge’ in activism

• Presenter highlights social networking – Facebook, Tumblr, Twitter, Social News, Online Dating – how the web has come to a revolution – more democracy

• Leads to the Web 2.0 part of the animation where information comes in and out

• Short supporting footage of increasing subscribers and views of a YouTube video, increasing popularity – people gain great success

• Public interviews on how they feel about web 2.0 in Trafalgar square

• Lastly web 3.0 with voiceover presenter explaining it

• Examples of Google search tailoring searches

• Finish with expert interview and example of the way web 3.0 is becoming omnipresent

• Introduce the way social networking forms as a revolution from web 2.0

• Inform all the different types of networking, shots of people interacting with Facebook, Twitter, Tumblr, YouTube, Online Dating

• There will be public interviews – why they use social networking and if they feel it’s a way of their voices being heard

• Show footage of the way YouTube forms as a cycle of democracy using ‘nam cat’ example – posting video, re-posting, the re-producing their own, everyone now gets involved – however, taste makers influence video's such as ‘Friday – R.Black’

• Statistics on how much time we actually spend online, which countries to understand the ways it is a perfect way control in a large mass

• To flow into the text episode we will introduce algorithms as a way of controlling society subtly

• Animation of the globe transforming – web 3.0 an omnipresent device

• Animation of a filter bubble will be shown

• Go in depth using Rahel's Facebook, doing through her account before, then ‘liking’ a page to see the difference of her newsfeed – how it changes peoples identity

• sociological theories into ethnics – the extent of our democracy with sociologist interview – the importance of ethnics on our identity

• Presenter concludes to question the democracy that social network blinds us with

Structure for 5 minute Documentary

15 Sec

s

• Establishing shot of internet café• Close up of typing• Establishing shot of BBC Studio• Fast motion people waking• Screen shot of people uploading YouTube video• People walking into watch a film at cinema• Shot of hash tag on a TV programme

15 Sec

s

• Supporting footage of news where America send cigarettes to Germany

• Establishing shot of billboard • Screen shot on Digg – to ‘dig’ or ‘bury’• Shot of shelves of magazines enforcing femininity • ‘Clock work orange’ mimicking scene• Close-up of an iPhone – techno convergence

All the above will be montage footage with a voiceover

15 Sec

s

• Voiceover explaining what hegemony & democracy is• Animation of pyramid hierarchy to explain hegemony.• Higher power at the top – people that control the

media – anonymous • Media – collection of images to do with the media • The ideologies • Society• Information and influence will travel down the

hierarchy, but will show some coming down (web 2.0 making this possible)

15 Sec

s

• Voice over to explain what we are influenced by• Zoom onto media level in hierarchy showing all

different form of media – Social networking (Facebook, Twitter, blogs, social news, YouTube) , TV, news, Magazines, radio, films, online dating

• Travels down to ideologies – nuclear family, body image, status, social groups – ‘cliques’

15 Sec

s

• Go into detail on the influence e.g Disney film subliminal messaging

• Montage footage• Lillo and stich – communism vs. capitalism

clip of alien reading out charges compare with article of Russian getting hold of atomic bomb

• 2012 hype to get out of recession – animation cycle

15 Sec

s

• More detailed coverage of case study of ‘Coronation Street’ murder

• Show corrie clip • Clip of the news broadcast

15 Sec

s

• Presenter compares hegemony to democracy• Weighing out debate• Presenting the two sides – has it become

democratic?• Short quoted Public interview’s - what they think

(about 3)

15 Sec

s

• She asks 3 rhetorical questions,• finishing on the documentary series title question• followed by an animation of the title.

2 Minute Introduction (Series)


15 Sec

s

• Establishing shot of internet café to establish where presenter is

• Long shot of presenter on computer• Gets up and starts to walk out with

camera following• She discusses platforms of social

mediaFacebook, social news, Twitter, YouTube, Tumblr, online dating screen shots shown

• Statistics on social networking uses

e.g 11 hours online vs. 10 hours in real life

15 Sec

s

• Public interviews on how much time they spend on social networking sites

• In Trafalgar square • Rage of ages – 19 – 30• British people

15 Sec

s

• Screen shot with voice over of presenter

• How Facebook tailor searches• Mac screen ‘liking’ a Facebook

page• comparing the news feed before

and after liking the page explaining the way

• Facebook alter what they will now see

• generating and manipulating them to further like others similarly

15 Sec

s

• Statistics of how of population is on social networking and what countries have it – through prezi screen recording

• Presenter in mid shot explaining perfect tool to control people catering to all their likes and giving them the feeling of power, freedom and control.

1 Minute Introduction (Episode)


15 Sec

s

• Animation made with pictures fast forwarded of a time-line of how the internet has progressed

• Begins with web 1.0• Expert interview on sociological theory

‘upsurge’ show how it was hegemonic with information going out

• Images of information coming our of computer but none going in

15 Sec

s

• Time lines moves• Presenter talks about examples – Social

news, online dating, Wikipedia showing montage footage on the basics of each, Social news to upload stories, online dating

• sighing up filling out form • Wikipedia reading stories and editing • implying increase of activism - signs of

audience becoming participatory

15 Sec

s

• Animation moves to Web 2.0 where by there is in information going in and out

• emphasise the revolution • showing loads of people now getting involved with

using the web. • Montage footage of ‘YouTube’ celebrities (online

videos) and a fast increase in views followed by subscribers.

• Voiceover by presenter informing the Web 2.0 basics where people can comment, post and then become part of someone else's posts – e.g the subscribers – be a part of what they do

15 Sec

s

• Public interview (Transition fade into interviews with public (Then fade into transparent background) of public shoppers)

• quoted significant things they say on Web 2.0 (texts fades on and off screen with voiceover of interviewers)

• In Trafalgar square

15 Sec

s

• Animation timelines moves to Web 3.0• Shot of presenter explaining Web 3.0• Voiceover explanation of filter bubbles• Animation for feather explanation

through the filter bubble with a ‘bubble’ animation to show them

• Example of two different people typing in the same thing into Google and receiving different search results.

15 Sec

s

• Expert interview with IT Technicians on the future of Web 3.0 and algorithms, and if they will feather aid us or control us (through what we see and hear) (Cuts between 2 interviews)

2 Minute (To Focus On First Subtopic Of Episode)


Last 10-20 Seconds (preview to after the break)

5 secs: Presenter Rounds off this episode and answers the raised questions

15 secs: Montage footage with voiceover of things that will be covered…Different media platform, blogs, Online dating and how they first broke then norm but have become the norm


5 Sec

s

• ytu

5 Sec

s

• tyu

5 Sec

s

• ryu

5 Sec

s

• ytu

Last 10-20 Seconds (preview to after the break)

Script – First Half

Script – Second Half

Storyboard

Shot List – First Half

00:05People walking around Trafalgar Square – Fast motion.

Establishing shot. Trafalgar Square.

The general public.

N/A N/A

00:10Statistics on screen with background image of people walking around Trafalgar Square – Fast motion.

Long shot. Trafalgar Square.

The general public.

N/A N/A

00:15People on using computers inside an Internet Café.

Long shot. Internet Café. The general public.

N/A N/A

00:20N/A Close-up ‘Google’

homepage.N/A N/A iPhone. N/A

Time: Scene: Shot Description:

Location: Characters:

Props: Costume:


00:25N/A Close-up of TV

screen.Living room. N/A TV N/A

00:40Presenter inside Internet Café walking out.

Mid shot. Internet Café. Presenter. N/A Formal top and skirt with a coat.

01:45Presenter walking out of the Internet Café.

Long shot Internet Café / Street.

Presenter. N/A Formal top and skirt with a coat.



Props: Costume:


01:45Presenter standing outside Internet Café talking to the camera.


01:47Clip from News Report.

Close-up of Screen. N/A N/A Television. N/A

01:50Archival footage of news report.

Close-up of Screen. N/A N/A Television. N/A

01:55Presenter standing in the street talking to the camera.

Mid shot. Central London.

Presenter. N/A Formal top and skirt with a coat.



Props: Costume:


01:58List of what is democratic and what is hegemonic about the media landscape.

Close-up. N/A Voice-over of Presenter.

N/A N/A

02:05Presenter inside Internet café talking to the camera while walking.


02:10Presenter walking out of the internet Café.

Long shot. Internet Café. Presenter. N/A Formal top and skirt with a coat.



Props: Costume:


02:15Facebook user page. Close-up. N/A N/A Computer. N/A

02:10Animation of statistics on Facebook users.

N/A N/A N/A Computer. N/A

02:15-30

Animation of titles – How the internet is the perfect tool for control.

Close-up. N/A N/A Computer. N/A



Props: Costume:

Shotlist

Time SceneShot

DescriptionLocatio

nCharacte

rs

Art dept

/Props

Costume

15 secs

‘Liking’ a page on Facebook, showing how it affects your feed, and information given on FB

Screen Recording from the Mac using Quick Time

Media Room - Mac

Presenter voiceover describing the effects and what its doing

• Mac N/A

5 secs

The presenter is flowing talking on the statistics from the public

Mid shot Living space internet cafe

Presenter • N/A • Brown/beige coat

• Skirt• Converse• cardigan

10 secs

Statistics are written on the screen on hegemony and democracy

Statistics are written in Facebook comment boxes, uploaded on blogs…

Media Room - Mac

Presenter Voiceover

• Mac N/A

15 secs

An animation starting from Web 1.0 , with sociological theory – including visuals it and information coming out of a computer and none going in

Close up of drawings being moved around in fast motion to show it visually

Media Room

• Presenter voiceover

• Hand model - Gledis

• Pictures

• Clear beige nail varnish

Shotlist

Time SceneShot

DescriptionLocatio

nCharacte

rs

Art dept

/Props

Costume

5 secs

Examples of upsurge in the 90’sshowing picking boxes for online dating sight


Media Room - Mac

Presenter voiceover

• Mac N/A

5 secs

Followed showing someone clicking to edit on Wikipedia


Living space internet cafe

Presenter voiceover

• Mac N/A

5 secs

Lastly writing or publishing story on social news sites


Media Room - Mac

Presenter Voiceover

• Mac N/A

5 secs

Timeline animation moves to Web 2.0


Media Room



• Pictures


10secs

An edited video of YouTube subscriber's and views increasing and many video’s coming on the screen

Screen Recording from Mac using Quick Time

Media Room

• Presenter Voiceover

• Mac N/A

Shotlist

Time SceneShot

DescriptionLocatio

nCharacte

rs

Art dept

/Props

Costume

4 secs

Public shot significant ‘quote’ from interview on Web 2.0

Two shot with public and presenter

Trafalgar square

Public

Presenter

N/A • Brown/beige coat


6 secs


Close up of the public

Trafalgar square

Pubic N/A N/A

5secs


Mid shot of the public

Trafalgar square

Public N/A N/A

2 secs

An animation introducing and followed from Web 2.0 – to Web 3.0


Media Room



• Pictures


3secs

Presenter is explaining to the audience what a filter bubble is

Full body shot Living Space

• Presenter • N/A • Brown/beige coat


Shotlist

Time SceneShot

DescriptionLocatio

nCharacte

rs

Art dept /Props Costum

e

3secs

Information coming out of a bubble surrounded by many others

Screen shot Media Room

Presenter voiceover

Mac • N/A

7 secs

Two Google searches presenting two different search results

Split screen of screen recording using QuickTime

Media Room

Presenter voiceover

Mac N/A

15secs

Expert interview on web 3.0 and algorithms

Mid shot with name and profession in left corner

Convent Professional technician

• Paper• Desk• computer

N/A

5 secs

how audience are fighting back on blogs , wiki’s and social news

Screen recording using QuickTime

Media Room


• Mac N/a

5secs

Clip of voting on a social news site

Screen recording using QuickTime

Media Room


• Mac N/A

5secs

Presenter carry’s on explaining how audience fight back

Long shot – walking into a mid shot

Living Space

• Presenter • N/A • Brown/beige coat

• Skirt• Convers

e• cardigan

Assignment 12 (ii) planning for documentary draft three

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Transcript of Assignment 12 (ii) planning for documentary draft three