Audiences and InstitutionsAS G322

SECTION B

FILM

One question: 45 MinutesThe essay question focuses on Media Industries, ownership and the relationship with the audience.

“Students will demonstrate understanding of contemporary institutional processes of production, distribution, marketing and exchange/exhibition of film at a local, national or international level.

Students will demonstrate understanding of British audiences’ reception and consumption … and the effect of digital technologies”

NOTE: There is only one question, so no choice.

ObjectivesYou MUST understand the basics of film production and a little about The Big 6

You SHOULD discuss the Disney Studios and Lucas Films in detail in relation to your Hollywood case study: “Star Wars: The Force Awakens” or Paramount Studio and Brad Pitt’s film, “World War Z”

You SHOULD be able to compare this to a British film: “A Field In England”

Production

Marketing

Distribution and exhibition

What do these words mean in the film industry?

What do you know already about each stage?

Production – the concept of the film is developed from idea, to script, to filming to editing.

Marketing – publicity for the film in all countries of release to create interest/hype in the lead up to theatrical release.

Distribution – supplying the product/film to cinemas in hardware/software

Exhibition – the showing of the film to audiences

Film Production Companies are the ‘people’ who fund the film.

They sometimes fund a film individually, but commonly they ‘team up’ to create films together.

Sometimes splitting roles e.g. one company funds the production, another the marketing and distribution.See flow chart on “A film’s journey”.

Major Film Studios

• A major films studio is a film producer and distribution company that releases a substantial number of films annually.

• The ‘Big 6’ studios are:◦ 20th Century Fox◦ Warner Bros.◦ Paramount◦ Columbia◦ Universal◦ Walt Disney Studio.

◦ Roughly 9/10 films in the UK are seen as a result of these distributers.

Hollywood film case studyFor your exam you need a specific case study.

You have the choice of either

“World War Z” (2013) or

“Star Wars: The Force Awakens”

(It should be noted that this film will not have been released in time for the exam; however there is sufficient information already about Production, Distribution and Marketing to-date to write a very good answer)

Task• Search ‘Major Film Studio’ in Wikipedia.

You Must• Make some basic key notes about the ‘Big 6’ You Should then• Research Walt Disney Studios and the Star Wars franchise

(Lucas Films), or Paramount (World War Z)• Make a copy of the table that breaks-down the company and

its subsidiaries.• Cut and paste important facts and highlight key information

about the development into your own documents. DO NOT just print off pages of information

Main tasksYou are now going to research into the Production, Marketing, Distribution, Exhibition and Reception of either:“World War Z” or“Star Wars : The Force Awakens”There are notes and worksheets to help you with either option.

NOTE: You have no time to change your mind. Stick with your first choice.

British Film IndustryYou are then going to look at the Production and Release of an Independent British film,

“A Field in England”

This will be your second case study for your exam.