Art InDesign
-
Upload
magallanesmarcos99 -
Category
Documents
-
view
214 -
download
0
description
Transcript of Art InDesign
![Page 1: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/1.jpg)
MARCOS A. MAGALLANES
ART INDESIGN
![Page 2: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/2.jpg)
“A designer knows he has achieved perfection not when there is nothing left to add, but when there is nothing left to take away.” -Antoine de Saint Exupéry-
![Page 3: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/3.jpg)
Rendering letter forms and creating creatures as a child while growing up in sunny California, provided me with hours of entertainment and joy. During my duration in the military, a pen and paper were my outlet of choice to escape the daily life of a submariner. Now my life revolves around branding and logotypes. In my opinion art has a way of changing every aspect of life.
![Page 4: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/4.jpg)
![Page 5: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/5.jpg)
TABLE OF CONTENTS
TIM BURTON
BIO TECH
LE BOUTON
SAN GIOVANNI
PLAYGROUND DAYZE
ARISTO HOTEL
DIABLO SKIN
ALEXANDER CALDER
CHARACTER CONCEPT
LOGO PAGE
006
020
030
044
054
066
082
096
108
118
marcos a. magallanes .. art indesign .. table of contents pg.005
![Page 6: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/6.jpg)
![Page 7: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/7.jpg)
BURTONTIM
CourseInstructorTypefaces
Task
Strategy
Portfolio BuildingSean Bacon Trade Gothic LT Std
A collection of Tim Burton’s early cinematographic work is commissioned to be made into a DVD boxed set. Illustrations for the individual movies along with the packaging and DVD menu user interface will need to be created.
Individual movie covers were illustrated in a minimalist manner. The color scheme varied from cover to cover to match the feel of the movie it represents; Illustrations are basic and relevant to movie subject as well. “Trade Gothic” is the typeface used to identify the pertinent information for each movie, its clean condensed forms allowed the focus to be on the illustrations. The typeface “Trade Gothic” is used as the menu user interface; navigation and legibility are able to be read from across the room. The color scheme used in the DVD menu user interface takes the multiple forms of color blindness into consideration by separating colors that may blend together.
marcos a. magallanes .. art indesign .. tim burton pg.007
![Page 8: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/8.jpg)
![Page 9: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/9.jpg)
Typography
Patters
Color Palette
C - 26%
M - 0%
Y - 3%
K - 6%
C - 70%
M - 50%
Y - 30%
K - 100%
Trade Gothic LT Std - Condensed No. 18
Trade Gothic LT Std - Bold No. 2
Trade Gothic LT Std- Bold Extended
C - 65%
M - 26%
Y - 86%
K - 8%
C - 0%
M - 0%
Y - 0%
K - 0%
C - 23%
M - 11%
Y - 17%
K - 0%
C - 0%
M - 98%
Y - 98%
K - 0%
Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz 1 2 3 4 5 6 7 8 9 0
Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz 1 2 3 4 5 6 7 8 9 0
Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz 1 2 3 4 5 6 7 8 9 0
marcos a. magallanes .. art indesign .. tim burton pg.009
![Page 10: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/10.jpg)
![Page 11: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/11.jpg)
marcos a. magallanes .. art indesign .. tim burton pg.011
![Page 12: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/12.jpg)
![Page 13: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/13.jpg)
marcos a. magallanes .. art indesign .. tim burton pg.013
![Page 14: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/14.jpg)
![Page 15: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/15.jpg)
marcos a. magallanes .. art indesign .. tim burton pg.015
![Page 16: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/16.jpg)
![Page 17: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/17.jpg)
marcos a. magallanes .. art indesign .. tim burton pg.017
![Page 18: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/18.jpg)
![Page 19: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/19.jpg)
marcos a. magallanes .. art indesign .. tim burton pg.019
![Page 20: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/20.jpg)
![Page 21: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/21.jpg)
BIOTECH
CourseInstructorTypefaces
Task
Strategy
Graphic DesignCandice Lõpez Agenda
Bionuclie, a biotech company is starting up in the Carlsbad area and requires a corporate identity. Four key brand requirements must be followed when creating Bionuclie’s corporate identity: differentiation, relevance, coherence and esteem.
The logo needed to be conservative and reflect an ecoconscious look to connect with shareholders and the community. The font Agenda was selected for its wide stems and round shapes that communicate a friendly and approachable environment. The cool blue and green color scheme mimics nature and cleanliness as well as relating to life and biotechnology. A mass to mole converter application was created for Bionuclie employees to use on mobile devices and desktop computers when making DNA or RNA calculations.
marcos a. magallanes .. art indesign .. bio tech pg.021
![Page 22: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/22.jpg)
![Page 23: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/23.jpg)
marcos a. magallanes .. art indesign .. bio tech pg.023
![Page 24: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/24.jpg)
![Page 25: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/25.jpg)
marcos magallanes .. art indesign .. bio tech pg.023
![Page 26: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/26.jpg)
![Page 27: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/27.jpg)
marcos a. magallanes .. art indesign .. bio tech pg.023
![Page 28: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/28.jpg)
![Page 29: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/29.jpg)
marcos a. magallanes .. art indesign .. bio tech pg.023
![Page 30: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/30.jpg)
![Page 31: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/31.jpg)
marcos a. magallanes .. art indesign .. bio tech pg.023
![Page 32: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/32.jpg)
![Page 33: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/33.jpg)
marcos a. magallanes .. art indesign .. bio tech pg.023
![Page 34: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/34.jpg)
![Page 35: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/35.jpg)
marcos a. magallanes .. art indesign .. bio tech pg.025
![Page 36: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/36.jpg)
![Page 37: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/37.jpg)
marcos a. magallanes .. art indesign .. bio tech pg.027
![Page 38: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/38.jpg)
![Page 39: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/39.jpg)
marcos a. magallanes .. art indesign .. bio tech pg.029
![Page 40: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/40.jpg)
![Page 41: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/41.jpg)
LEBOUTON
CourseInstructorTypefaces
Portfolio BuildingCandice Lõpez Rivanna / Nouveau FLF
Task
Strategy
Lebouton, a veganic plant nutrient line requires branding and packaging (veganic meaning no animal byproducts were used in the production of the product). The entire user experience needs to be fluid and informative, from start to finish.
Work was started by researching the plant nutrient business and outlining what is expected of every plant nutrient product in the current market. The information presented by Le Bouton’s printed and digital user interface covers what is needed for the novice grower and is in-depth enough for the professional grower. A wordmark was created to represent Lebouton and a natural green color scheme was selected to echo the natural process that is used in the production of Le Bouton.
marcos a. magallanes .. art indesign .. le bouton pg.031
![Page 42: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/42.jpg)
Le Bouton
Le BoutonLe Bouton
Le Bouton
Le Bouton
Le Bouton
Le Bouton
Le Bouton
Le Bouton
Le Bouton
Le Bouton
Le Bouton
Le Bouton
Le Bouton
![Page 43: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/43.jpg)
Le Bouton
Le BoutonLe Bouton
Le Bouton
Le Bouton
Le Bouton
Le Bouton
Le Bouton
Le Bouton
Le Bouton
Le Bouton
Le Bouton
Le Bouton
Le BoutonTypography
Patters
Color Palette
C - 32%
M - 18%
Y - 51%
K - 0%
C - 47%
M - 13%
Y - 0%
K - 0%
Rivanna - Regular
Nouveau FLF - Regular
Myriad Pro - Regular
Myriad Pro - Light
C - 68%
M - 46%
Y - 79%
K - 34%
C - 8%
M - 18%
Y - 38%
K - 0%
C - 3%
M - 62%
Y - 70%
K - 0%
C - 37%
M - 56%
Y - 74%
K - 20%
Aa Bb Cc Dd Ee Ff Gg Hh I i J j Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz 1 2 3 4 5 6 7 8 9 0
Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz 1 2 3 4 5 6 7 8 9 0
Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz 1 2 3 4 5 6 7 8 9 0
Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz 1 2 3 4 5 6 7 8 9 0
marcos a. magallanes .. art indesign .. le bouton pg.033
![Page 44: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/44.jpg)
![Page 45: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/45.jpg)
marcos a. magallanes .. art indesign .. le bouton pg.035
![Page 46: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/46.jpg)
![Page 47: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/47.jpg)
marcos a. magallanes .. art indesign .. le bouton pg.037
![Page 48: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/48.jpg)
![Page 49: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/49.jpg)
marcos a. magallanes .. art indesign .. le bouton pg.039
![Page 50: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/50.jpg)
![Page 51: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/51.jpg)
marcos a. magallanes .. art indesign .. le bouton pg.041
![Page 52: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/52.jpg)
![Page 53: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/53.jpg)
marcos a. magallanes .. art indesign .. le bouton pg.043
![Page 54: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/54.jpg)
![Page 55: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/55.jpg)
SAN GIOVANNI
CourseInstructorTypefaces
Portfolio BuildingCandice Lõpez Knockout / AR Berkley / Scala Sans / P22 Cezanne Pro
Task
Strategy
Radicondoli is having their annual festival, “Festa di San Giovanni” and it requires marketing and promotional materials. Festa di San Giovanni is a historic and religious celebration that needs to bridge to the younger generations.
A set of three different style prints were created which depicted scenes of the festival while each print is consistent with the same color scheme. The limited palette is used to appeal to the younger generation; athletic cloth is branded with the same imagery as the prints to unify the marketing.
marcos a. magallanes .. art indesign .. san giovanni pg.045
![Page 56: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/56.jpg)
![Page 57: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/57.jpg)
marcos a. magallanes .. art indesign .. san giovanni pg.047
![Page 58: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/58.jpg)
![Page 59: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/59.jpg)
marcos a. magallanes .. art indesign .. san giovanni pg.049
![Page 60: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/60.jpg)
![Page 61: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/61.jpg)
marcos a. magallanes .. art indesign .. san giovanni pg.051
![Page 62: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/62.jpg)
![Page 63: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/63.jpg)
marcos a. magallanes .. art indesign .. san giovanni pg.053
![Page 64: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/64.jpg)
![Page 65: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/65.jpg)
PLAYGROUND DAYZE
CourseInstructorTypefaces
Task
Strategy
TypographyAmy BecraftSegoe Print
BZ Books, a children’s book publishing company requires illustrated book covers for “playground Dayze”. A third grade reading level chapter book series “Playground Dayze”, requires a book cover which is still unique while keeping a uniformity within the book series.
Illustrations where started with pen and ink on paper and transferred to Photoshop for color and composition. The subject matter of the covers was limited to numbers, letters and world monuments. The color scheme is very basic using one background color with two object hi-light colors. The characters illustrated are comedic in nature to be appealing to the target audience of 7-10 year of age.
marcos a. magallanes .. art indesign .. playground dayze pg.055
![Page 66: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/66.jpg)
![Page 67: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/67.jpg)
Typography
Patters
Color Palette
ART InDesign - Selected Works by Marcos Magallanes
Pg.6
C - 7%
M - 1%
Y - 55%
K - 0%
C - 9%
M - 10%
Y - 94%
K - 0%
Segoe Print - Regular
Segoe Print - Bold
Avenir LT Std - 35 light
Avenir LT Std - 95 Black
C - 13%
M - 52%
Y - 23%
K - 0%
C - 56%
M - 0%
Y - 23%
K - 0%
C - 33%
M - 0%
Y - 38%
K - 0%
C - 62%
M - 53%
Y - 53%
K - 24%
Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz 1 2 3 4 5 6 7 8 9 0
Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz 1 2 3 4 5 6 7 8 9 0
Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz 1 2 3 4 5 6 7 8 9 0
Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz 1 2 3 4 5 6 7 8 9 0
E
w
g
Language-Li
teracy-Conte
ntEvolve
marcos a. magallanes .. art indesign .. playground dayze pg.057
![Page 68: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/68.jpg)
![Page 69: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/69.jpg)
marcos a. magallanes .. art indesign .. playground dayze pg.059
![Page 70: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/70.jpg)
![Page 71: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/71.jpg)
marcos a. magallanes .. art indesign .. playground dayze pg.061
![Page 72: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/72.jpg)
![Page 73: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/73.jpg)
marcos magallanes .. portfolio .. playground dayze pg.49 marcos a. magallanes .. art indesign .. playground dayze pg.063
![Page 74: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/74.jpg)
![Page 75: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/75.jpg)
marcos a. magallanes .. art indesign .. playground dayze pg.065
![Page 76: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/76.jpg)
![Page 77: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/77.jpg)
ARISTOHOTEL
CourseInstructorTypefaces
Task
Strategy
Graphic DesignCandice LõpezAviano Didone
Aristo, a high end Hotel in New York requires branding. The main goal with Aristo is to create a regal experience. Branding must be subdued to preserve the ambiance of excellence..
The Manhattan Municipal Building in New York City on the intersection of Chambers Street and Centre Street was selected to be repackaged into a luxurious hotel. There is a British undertone to the interior design with a modern touch. The Emblem created is combination of a modern crown that mimics the Aviano typeface along with the word Aristo in the Avino typeface. By using a uniform thin to thick set of lines a sleek and lasting identity is created for Aristo.
marcos a. magallanes .. art indesign .. aristo hotel pg.067
![Page 78: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/78.jpg)
![Page 79: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/79.jpg)
Typography
Patters
Color Palette
MIAM
I
C - 62%
M - 65%
Y - 77%
K - 78%
C - 0%
M - 0%
Y - 0%
K - 0%
Aviano Dinone - Black
Din Pro - Light
C - 24%
M - 18%
Y - 42%
K - 0%
C - 70%
M - 50%
Y - 30%
K - 100%
C - 62%
M - 55%
Y - 49%
K - 23%
C - 10%
M - 12%
Y - 26%
K - 0%
Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz 1 2 3 4 5 6 7 8 9 0
Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz 1 2 3 4 5 6 7 8 9 0
marcos a. magallanes .. art indesign .. aristo hotel pg.069
![Page 80: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/80.jpg)
NYC
NYC New York
Michelle Nowakowski-General Manager2515 W 57th Street
New York, NY 10019212-830-2525
www.Aristo.com
NYC
Michelle Nowakowski-General Manager2515 W 57th Street
New York, NY 10019212-830-2525
www.Aristo.com
New York
![Page 81: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/81.jpg)
marcos a. magallanes .. art indesign .. aristo hotel pg.071
![Page 82: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/82.jpg)
![Page 83: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/83.jpg)
marcos a. magallanes .. art indesign .. aristo hotel pg.073
![Page 84: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/84.jpg)
![Page 85: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/85.jpg)
marcos magallanes .. art indesign .. aristo hotel pg.067 marcos a. magallanes .. art indesign .. aristo hotel pg.075
![Page 86: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/86.jpg)
![Page 87: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/87.jpg)
marcos a. magallanes .. art indesign .. aristo hotel pg.077
![Page 88: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/88.jpg)
![Page 89: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/89.jpg)
marcos a. magallanes .. art indesign .. aristo hotel pg.079
![Page 90: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/90.jpg)
![Page 91: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/91.jpg)
marcos a. magallanes .. art indesign .. aristo hotel pg.081
![Page 92: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/92.jpg)
![Page 93: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/93.jpg)
DIABLOSKIN
CourseInstructorTypefaces
Task
Strategy
Graphic DesignLisa StaraceDiablo Rune / Helvetica
Diablo 4, the latest installment from the Diablo franchise is being released for the PlayStation 4 and a limited edition version is needed for the super fan. Diablo 4 must integrate with the PlayStation 4 by using there current system structure and providing the fan base with the ability to customize.
A custom font, “Diablo Rune” was the first thing made. The Diablo font was inspired by ancient runes in it’s design. A 11’ vinyl sculpture of Diablo was created to be released simultaneously with the release of the Diablo 4 video game. Custom PlayStation 4 console covers illustrating Diablo, with custom blood stained PlayStation 4 controllers, PlayStation 4 vita’s, a strategy guide and game disk packaging were also included for collectors. An auction house application for mobile devices was created to supply players world wide with item buying and selling on the move. The ability to have a auction house on a mobile device increases the user experience and also works as a reminder to continue playing Diablo 4.
marcos a. magallanes .. art indesign .. diablo skin pg.083
![Page 94: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/94.jpg)
![Page 95: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/95.jpg)
Typography
Patters
Color Palette
C - 70%
M - 50%
Y - 30%
K - 100%
C - 17%
M - 20%
Y - %K - 0%
Helvetica Neue LT Std - 83 Heavy Extended
Helvetica Neue LT Std - 55 Roman
Helvetica Neue LT Std - 56 Italic
Helvetica Neue LT Std - 37 Thin Condensed
C - 0%
M - 0%
Y - 0%
K - 0%
C - 13%
M - 11%
Y - 10%
K - 0%
C - 27%
M - 98%
Y - 100%
K - 27%
C - 62%
M - 53%
Y - 53%
K - 24%
Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz 1 2 3 4 5 6 7 8 9 0
Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz 1 2 3 4 5 6 7 8 9 0
Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz 1 2 3 4 5 6 7 8 9 0
Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz 1 2 3 4 5 6 7 8 9 0
marcos a. magallanes .. art indesign .. diablo skin pg.085
![Page 96: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/96.jpg)
diablo rune: type specimen sheet
![Page 97: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/97.jpg)
marcos a. magallanes .. art indesign .. diablo skin pg.087
![Page 98: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/98.jpg)
![Page 99: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/99.jpg)
marcos a. magallanes .. art indesign .. diablo skin pg.089
![Page 100: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/100.jpg)
![Page 101: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/101.jpg)
marcos a. magallanes .. art indesign .. diablo skin pg.091
![Page 102: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/102.jpg)
![Page 103: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/103.jpg)
marcos a. magallanes .. art indesign .. diablo skin pg.093
![Page 104: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/104.jpg)
![Page 105: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/105.jpg)
marcos a. magallanes .. art indesign .. diablo skin pg.095
![Page 106: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/106.jpg)
![Page 107: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/107.jpg)
ALEXANDERCALDER
CourseInstructorTypefaces
Travel by DesignSean Bacon Calder Wire / Arial
Task
Strategy
There will be an exhibition at the San Diego Museum of art to commemorate the life work of Alexander Calder. The event will need to be advertised and marketed to the surrounding region.
The Calder exhibit was expected to draw a wide target audience of people in the San Diego community. Different strategies were taken to communicate with the various target markets. To capture a wide market the exhibit was advertised on pandora.com and youtube.com. Magazine articles are commissioned to raise awareness on Alexander Calder and the current exhibition. Street adversing was commissioned to bring awareness to the local community. A custom font “Calder Wire” is created to unify all aspects of the art exhibition advertising efforts.
marcos a. magallanes .. art indesign .. alexander calder pg.097
![Page 108: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/108.jpg)
Calder Wire-Strokes FontCalder Wire-Strokes Font
calder wire: type specimen sheet
![Page 109: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/109.jpg)
Calder Wire-Strokes FontCalder Wire-Strokes Font
marcos a. magallanes .. art indesign .. alexander calder pg.099
![Page 110: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/110.jpg)
![Page 111: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/111.jpg)
marcos a. magallanes .. art indesign .. alexander calder pg.101
![Page 112: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/112.jpg)
![Page 113: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/113.jpg)
marcos a. magallanes .. art indesign .. alexander calder pg.103
![Page 114: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/114.jpg)
![Page 115: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/115.jpg)
marcos a. magallanes .. art indesign .. alexander calder pg.105
![Page 116: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/116.jpg)
![Page 117: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/117.jpg)
marcos a. magallanes .. art indesign .. alexander calder pg.107
![Page 118: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/118.jpg)
![Page 119: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/119.jpg)
CHARACTER CONCEPT
Portfolio BuildingSean Bacon Gill Sans
CourseInstructorTypefaces
Task
Strategy
A personal character concept book and online portfolio are needed to allow for interviews with companies focusing on character design and concept art.
The book is combination of my curated illustrations I have worked for the past 3 years. Text and color are omitted to allow the viewer to really focus in on the content and illustrations themselves. The user experience of viewing my digital portfolio is easy to use and quick way to continue communication.
marcos a. magallanes .. art indesign .. character concept pg.109
![Page 120: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/120.jpg)
![Page 121: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/121.jpg)
marcos a. magallanes .. art indesign .. character concept pg.111
![Page 122: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/122.jpg)
![Page 123: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/123.jpg)
marcos a. magallanes .. art indesign .. character concept pg.113
![Page 124: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/124.jpg)
![Page 125: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/125.jpg)
marcos a. magallanes .. art indesign .. character concept pg.115
![Page 126: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/126.jpg)
![Page 127: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/127.jpg)
marcos a. magallanes .. art indesign .. character concept pg.117
![Page 128: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/128.jpg)
![Page 129: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/129.jpg)
legal practiceclothing companysocial networkclassic novel
travel agencyrecord labelmusic supplies video game
marcos a. magallanes .. art indesign .. logo page pg.119
![Page 130: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/130.jpg)
-THANK YOU-
![Page 131: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/131.jpg)
I would like to thank my family for supporting me throughout my education. I would also like to give thanks to all my teachers that assisted my art education and motivated me to stay focused. Thank you, Sean Bacon and Candice Lõpez for guiding my graphic design progression and portfolio process.
![Page 132: Art InDesign](https://reader037.fdocuments.us/reader037/viewer/2022110215/568c0dce1a28ab955a8e2838/html5/thumbnails/132.jpg)
ContactPhone: 1.619.794.9830Email: [email protected] Diego City College1313 Park Blvd, San Diego, CA 92101
FontsAkzidenz Grotesk BQ Light Condensed - RegularAkzidenz Grotesk BQ Light Condensed - ItalicAkzidenz Grotesk BQ Condensed - Regular
SoftwareCS6
COPYRIGHT © 2014 Marcos Magallanes.All rights reserved. No portion of this book may be used or reproduced in any manner without the written permission of Marcos Magallanes.