ARN Survey 6 2015
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Transcript of ARN Survey 6 2015
SURVEY 6 SEPTEMBER 2015
Source * Survey 6/2015, 10+ Share %, Mon-Sun 05.30-Midnight, Breakfast M-F 05.30-9.00am
KIIS NETWORK #1FM ACROSS 5 CAP CITIESARN DOMINATES SYDNEY BREAKFAST #1 WSFM, #2 KIIS 1065
INTRODUCING THE REFRESHED 96FM PERTH
CARMEN & FITZIFOR BREAKFAST 6-9AM
FOR THE DRIVE HOME 4-6PMHUGHESY & KATE
96FM PERTH JOINS THE NATIONAL KIIS NETWORK
The refresh of 96FM brings the station in line with the other ARN stations in the national KIIS Network and offers our listeners and clients a more contemporary and relevant
media and entertainment brand.
SYDNEY
HUGHESY & KATE for Drive home increase share 1.0% to 8.3%, #2FM DRIVE show in Sydney
Source: GfK Survey #6, September 2015. All figures derived from Mon-Sun 0530-12am or session specific as otherwise stated. Station Share % based on All People 10+ or as otherwise stated.
SYDNEY’S FM STATION on 7.5% share, an increase of 0.3%#2
KYLE & JACKIE O #2with 496,000 people tuning in each week, an increase of 21,000
FM BREAKFAST
SYDNEY
#1 FM BREAKFAST on 8.5% share
Sydney-siders tuning into the station each week
Source: GfK Survey #6, September 2015. All figures derived from Mon-Sun 0530-12am or session specific as otherwise stated. Station Share % based on All People 10+ or as otherwise stated.
JONESY & AMANDA
40-54sSYDNEY’S FAVOURITE STATION FOR CORE AUDIENCE OF
662,000
MELBOURNE
Source: GfK Survey #6, September 2015. All figures derived from Mon-Sun 0530-12am or session specific as otherwise stated. Station Share % based on All People 10+ or as otherwise stated.
for Drive with 7.9% share of audience
Strong cumulative audience each week
835,000
HUGHESY & KATE
OVERALL STATION SHARE OF 5.9%with
MATT & JANE for Breakfast a share of 5.7%
MELBOURNE
Source: GfK Survey #6, September 2015. All figures derived from Mon-Sun 0530-12am or session specific as otherwise stated. Station Share % based on All People 10+ or as otherwise stated.
#2 FM STATION with 8.1% share overall
#1Strong cumulative audience each week
835,000
FM STATION against core demographic of 40 – 54 year olds with 12.6% share
RETAINED THE POSITION OF
STRONG CUMULATIVE AUDIENCE OF
842,000listeners each week
OVERALL STATION SHARE OF 5.9%with
MATT & JANE for Breakfast a share of 5.7%
OVERALL in market with 12.5% for 6th consecutive survey#1
#1DRIVE SHOWin Brisbane with 13.5% share
Source: GfK Survey #6, September 2015. All figures derived from Mon-Sun 0530-12am or session specific as otherwise stated. Station Share % based on All People 10+ or as otherwise stated.
HUGHESY & KATE
BRISBANE’S FAVOURITE STATION
#1FM Breakfast show with 12.5% share
ROBIN, TERRY & BOB
#1COMMERCIAL AM STATION in market holding steady on 8.4%
Source: GfK Survey #6, September 2015. All figures derived from Mon-Sun 0530-12am or session specific as otherwise stated. Station Share % based on All People 10+ or as otherwise stated.
#1 COMMERCIAL STATION FOR BREAKFAST increase of 0.6% to 8.0% share
#1AM STATION against core demographic 40-45, an increase of 0.3% to 7% share
LAUREL, GARY & MARK
ROBIN, TERRY & BOB
ADELAIDE ADELAIDE’S
#1 STATION FOR 13TH CONSECUTIVE SURVEY
Source: GfK Survey #6, September 2015. All figures derived from Mon-Sun 0530-12am or session specific as otherwise stated. Station Share % based on All People 10+ or as otherwise stated.
with 15.2% share (up 0.7%)
HUGHESY & KATE #1
Adelaide’s strongest listener base with
338,000 listeners each week
Adelaide’s favourite Drive show overall with 15.9% share (more than 3 points clear of their nearest competitor)
JODIE & SODA are Adelaide’s favourite Breakfast show with 15.3% share, clocking their 40TH STRAIGHT #1FM POSITION
ADELAIDE
159,0007.4%
LISTENERS EACH WEEK
Cruise 1323 overall share sitting at
8.2%Breakfast with John Dean achieved
Source: GfK Survey #6, September 2015. All figures derived from Mon-Sun 0530-12am or session specific as otherwise stated. Station Share % based on All People 10+ or as otherwise stated.
Overall cumulative audience stable at
PERTH
Source: GfK Survey #6, September 2015. All figures derived from Mon-Sun 0530-12am or session specific as otherwise stated. Station Share % based on All People 10+ or as otherwise stated.
9.4% share of audience across Perth, and reaching 288,000 listeners each week
people tuning into Carmen & Fitzi each week for Breakfast
152,000
ARN.COM.AU @ausradionetwork
9.4% share of audience across Perth, and reaching 288,000 listeners each week
152,000