Are your tactics in line with your objectives?
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Transcript of Are your tactics in line with your objectives?
Building Your Business
Are your tactics in line with your objectives?
OBJECTIVES – what your business has set out to achieve
TACTICS – the way you will achieve these goals
Why do they need to align?
To achieve your objectives your methods and tactics must align
with what has been set.
Why do they need to align?
If your tactics do not address your objectives you will NOT
achieve them.
So, what should they look like?
Create a promotion to entice consumers
To increase sales by 3% before June 30
OBJECTIVE
TACTIC
Introduce a new sales process focusing on communication
Improve customer satisfaction by 20% before June 30
OBJECTIVE
TACTIC
Our builders work with Franchise Sales Managers (FSM) to create their
business plans including goals, objectives and tactics.
Hotondo Homes
They meet with their FSM to review their plan on a regular basis to
determine its effectiveness.
Hotondo Homes
If you would like to learn more, please visit
franchise.hotondo.com.au
Subscribe to our podcast on iTunes or read our blog online.