Apple imports- An Indian PerspectiveManoj Pandey(12020242021)

Ratan Rangpee(12020242033)

MBA-ABSIIB

Agenda

• Apples- A brief introduction about the fruit• Apples in India• Exporting Countries• Adani Agrifresh [An Adani group concern]• List of Documents required • Trade fairs

Apples

Apple is the pomaceous fruit of the apple tree, species Malus domestica in the rose family

Most widely cultivated and consumed fruits

More than 7500 Varieties of apple are known!

Benefits of eating apples are well known

Health Benefits

Apple statistics

China tops the charts with more than 50% production

USA is second followed by New Zealand–Chile– India –Poland

Apple produce decreasing every year Country men unable to enjoy the

precious fruit.

Imports Vs. Exports

Apples in India

TypesSeasonsFactors influencing production

INDIA

Apples are grown in generally northern part of our country

Major varieties are red delicious and Golden Delicious

Apple season in India is July end to mid December and harvest season is from June to November

Rising Issues

Low grade Apples

Low Production due to low rains in and around apples cultivars

Rising labor cost increases the cost of apples

The production so done is left without proper attention

Major Issue!

A Glimpse of India’s most popular apples

India Imports

Share of Apple in ImportsExporting Countries & their shareComparison between worlds largest producersBasis for Competition in Apple Market

Total fruit imports by India

25

75

Fruit ImportsOther Fruits Apples

Exporting Countries

Apple Imports- Country wise distribution

55.00%39.00%

4.80% 1.20%

Sales

ChinaUSANew ZeelandOthers

USA vs. China

Chinese apples flooding market

Very low price and of equal quality

15 years ago china used to produce half of the apples produced by USA

As we speak, china is producing 5 times what USA are!

Competition in apple Markets

Cost

Labor

Supply chain

Quality and location of apple orchards

Taste, preferences, buying power

ADANI AGRIFRESH Ltd.Brief IntroductionAdani’s NetworkCommon mistakes-Avoided!

Adani Agrifresh Limited

Adani Agrifresh Ltd. Is a part of The Adani Group Net worth US $ 6 bn.

Recent developmentsInvestment of Rs 2 Billion to set up 3 Controlled Atmospheres in HP [Capacity= 25000 MT]Procurement from China, US, New Zealand and ChileBuying from 4000 farmers

Adani’s Network

Procurement thru 4000 farmers in Himachal Pradesh

Designated staff monitoring collection offices

On the spot payment to the farmers

Fruits brought to the CAS

SortingGradingPacking

Prices set and sold

Facility at Himachal Pradesh

Common Mistakes-Avoided!

Appropriately packed in crates

Segregation of apples

Stored at controlled temperature (18˚C)

Trained staff to handle fruits

Effective Supply chain

Documents Import license Invoice Packing List Certificate of Origin B/L Authority Letter (if CHA involved) Test Report & composition. Phytosanitary Certificate with Fumigation

endorsement

Apple’s Trade FairsTrade Fairs Where?? When??

Kentucky Fruit and Vegetable

Kentucky, USA JANUARY 7-8, 2013

Wisconsin Fresh Fruit & Vegetable

211 Canal RoadWaterloo, UK

JANUARY 21-22, 2013

National fruit show Brad Bourne HouseEast MallingKent ME19 6DZ, UK

October 16-17,2013

World’s Biggest Apple Show

Bolzano, Italy. Held every two years

World Fruit & Vegetable Expo

London , UK Held every year during mid October

Recommendations

Bibliography http://www.agricultureinformation.com/mag/2005/10/in

dian-apple-market/

http://www.agricultureinformation.com/mag/2005/10/indian-apple-market/

http://www.professorshouse.com/Food-Beverage/Topics/Fruit/Articles/Types-of-Apples/

http://www.farmpik.com/tabid/58/Default.aspx http://www.freshplaza.com/news_detail.asp?id=49008 http://www.fruitnet.com/content.aspx?cid=9996&rid=1 http://

www.cybex.in/Exim-News/India-S-Fresh-Fruit-Imports-5119.aspx

Indian Apple Market- study by Rabo finance India