Apple

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Apple Think Different.

Transcript of Apple

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AppleThink Different.

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Steve Jobs Steve Wozniak

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Apple’s Initial Products

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Jobs’ Ouster from Apple

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New Launch-Ipod

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The era of Iphone and Ipad

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So how did they sell so much?

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Apple’s Marketing Strategy - Push and Pull

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“Push’’ Strategy “Pull’’ Strategy

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Current Product Offerings

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