App marketing
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Transcript of App marketing
![Page 1: App marketing](https://reader033.fdocuments.us/reader033/viewer/2022061220/54bb6c384a795998568b45b3/html5/thumbnails/1.jpg)
App marketingApp marketing
![Page 2: App marketing](https://reader033.fdocuments.us/reader033/viewer/2022061220/54bb6c384a795998568b45b3/html5/thumbnails/2.jpg)
Son “software” para Smartphones y
Tablets
Requieren instalación - OnDemand
El medio de distribución son las
tiendas de Apps
![Page 3: App marketing](https://reader033.fdocuments.us/reader033/viewer/2022061220/54bb6c384a795998568b45b3/html5/thumbnails/3.jpg)
Panorama de usuarios en México
![Page 4: App marketing](https://reader033.fdocuments.us/reader033/viewer/2022061220/54bb6c384a795998568b45b3/html5/thumbnails/4.jpg)
Panorama de usuarios en México
![Page 5: App marketing](https://reader033.fdocuments.us/reader033/viewer/2022061220/54bb6c384a795998568b45b3/html5/thumbnails/5.jpg)
La relación intima con mi cel
![Page 6: App marketing](https://reader033.fdocuments.us/reader033/viewer/2022061220/54bb6c384a795998568b45b3/html5/thumbnails/6.jpg)
Independencia del Operador
Las Tiendas de Apps son
Internacionales
Compras dentro de las Apps GPS es Gratuito
Acelerometro Tridimencional Brújula
3G y WiFi Sistemas de Mensajería
Conectividad a Redes Sociales
Se basan en estandares de
comunicación de internet.
Carácterísticas técnicas
![Page 7: App marketing](https://reader033.fdocuments.us/reader033/viewer/2022061220/54bb6c384a795998568b45b3/html5/thumbnails/7.jpg)
![Page 8: App marketing](https://reader033.fdocuments.us/reader033/viewer/2022061220/54bb6c384a795998568b45b3/html5/thumbnails/8.jpg)
Los sistemas operativos
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Eclipse
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IOS / XcodeDeveloppers apple
400.000 aplicaciones
Itouch / iphone / ipad
App Store / itunesApple
![Page 11: App marketing](https://reader033.fdocuments.us/reader033/viewer/2022061220/54bb6c384a795998568b45b3/html5/thumbnails/11.jpg)
Eclipse, SDK
200.000 aplicaciones
Google / Multiplataforma
Android Market Android
![Page 12: App marketing](https://reader033.fdocuments.us/reader033/viewer/2022061220/54bb6c384a795998568b45b3/html5/thumbnails/12.jpg)
Eclipse / RIM30.000 aplicaciones
RIM / BlackberryApp World
RIM
![Page 13: App marketing](https://reader033.fdocuments.us/reader033/viewer/2022061220/54bb6c384a795998568b45b3/html5/thumbnails/13.jpg)
Elección de tiendas en México
17%
39%18%
9%
16%
Android MarketApp StoreApp WorldOVIOtras
![Page 14: App marketing](https://reader033.fdocuments.us/reader033/viewer/2022061220/54bb6c384a795998568b45b3/html5/thumbnails/14.jpg)
Objetivos
![Page 15: App marketing](https://reader033.fdocuments.us/reader033/viewer/2022061220/54bb6c384a795998568b45b3/html5/thumbnails/15.jpg)
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Tipo de aplicaciones
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Realidad aumentada
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Geolocalizaciónhttp://www.youtube.com/watch?v=69HHxdCIKMw
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Tienda / viajes
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clima
![Page 21: App marketing](https://reader033.fdocuments.us/reader033/viewer/2022061220/54bb6c384a795998568b45b3/html5/thumbnails/21.jpg)
Ofertas / promociones
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Juegoshttp://www.youtube.com/watch?v=1Bk_nqUQ0fc
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Consejos para desarrollar una app