APhA-ASP Webinar Procedures · Lyndsey Daniels Happy Birthday! . Feb 12,2006 Jason Adkins Jason...
Transcript of APhA-ASP Webinar Procedures · Lyndsey Daniels Happy Birthday! . Feb 12,2006 Jason Adkins Jason...
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APhA-ASP Webinar Series:Developing Your E-Brand
September 5, 2012 APhA-ASP Education Standing Committee
APhA-ASP Webinar Series:Developing Your E-Brand
September 5, 2012 APhA-ASP Education Standing Committee
APhA-ASP Webinar ProceduresAPhA-ASP Webinar Procedures
You will see the Audio Mode menu screen.
1. Please Click – “Use Telephone” if you would liketo dial-in to listen to the webinar. Dial the numberlisted on the screen. Once you have been connected, follow the prompts which will ask you to enter the Access Code followed by the Audio Pin.
2. Please Click- “Use Mic & Speakers” if you would like to listen to the webinar through your computer speakers.
3. To be respectful of others, please mute your telephone or microphone until you would like to speak or ask a question.
You will see the Audio Mode menu screen.
1. Please Click – “Use Telephone” if you would liketo dial-in to listen to the webinar. Dial the numberlisted on the screen. Once you have been connected, follow the prompts which will ask you to enter the Access Code followed by the Audio Pin.
2. Please Click- “Use Mic & Speakers” if you would like to listen to the webinar through your computer speakers.
3. To be respectful of others, please mute your telephone or microphone until you would like to speak or ask a question.
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APhA-ASP Webinar ProceduresAPhA-ASP Webinar Procedures
Follow along with the PowerPoint displayed on the screen.
1. In order to ask an audio question during the Q&A portion, you should scroll over the icons and find the “Raised Hand” icon. Once you have found the “Raised Hand” icon, the organizer will unmute your line, and you will be able to ask a question.
2. In order to ask a written question during the Q&A portion, you should type a question in the question box of your control panel.
Follow along with the PowerPoint displayed on the screen.
1. In order to ask an audio question during the Q&A portion, you should scroll over the icons and find the “Raised Hand” icon. Once you have found the “Raised Hand” icon, the organizer will unmute your line, and you will be able to ask a question.
2. In order to ask a written question during the Q&A portion, you should type a question in the question box of your control panel.
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Education Standing CommitteeEducation Standing Committee
Megan Smith, Vice-chair
University of North Carolina
at Chapel Hill
David Koren
Temple University
Lauren Lakdawala
Virginia Commonwealth
University
Sara Wettergreen
South Dakota State
University
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Presentation OverviewPresentation Overview
• Purpose– To recognize and discuss how social media
impacts student pharmacists and the profession of pharmacy
• Objectives
– Learn how to evaluate your own media objectively
– Recognize your e-impact on pharmacy
• Purpose– To recognize and discuss how social media
impacts student pharmacists and the profession of pharmacy
• Objectives
– Learn how to evaluate your own media objectively
– Recognize your e-impact on pharmacy
• Your Digital Brand– The relationship
you create with the world using digital media
• Your Digital Brand– The relationship
you create with the world using digital media
Digital BrandDigital Brand
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Hi!
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Megan’s E-BrandMegan’s E-BrandHope that work and school are good. Stay in touch when you can. Let me know about the photos.Feb 7,2006 Melvin Woodland Melvin Woodland Megan!!! Just wanted to say hey... and also, make sure you EAT and SLEEP! We can't have a hungry and tired Megan trottin' around Pembroke. See ya in biochem. . Feb 9,2006 Joel Beachum Joel Beachum I'll be the first to wish you a very, very Happy Birthday! Hope that the week is good for you and that your semester is going well. HAPPY BIRTHDAY! . Feb 10,2006 Lars Daniel Lars Daniel Happy birthday Megan! . Feb 10,2006 Laura Ferguson Laura Ferguson HAPPY BIRTHDAY!!! :) . Feb 11,2006 Angela Alwayspraising Harding Angela Alwayspraising Harding Happy Birthday sweetie...I love the picture!!!! . Feb 11,2006 Joel Beachum Joel Beachum To the very best LSOP person at UNCP, Happy 21st in less than an hour. . Feb 12,2006 Jane Reksten Amundsen Jane Reksten Amundsen Yabbadabbadooooo YOU ARE OFFICIALLY 21!!!! Happy BirtdayMegan. Hope you will have a great day! . Feb 12,2006 Hassan Allan Hassan Allan Happy Birthday Buddy!! . Feb 12,2006 Lyndsey Daniels Lyndsey Daniels Happy Birthday! . Feb 12,2006 Jason Adkins Jason Adkins Happy Birthday Megan! I hope you have a great day. . Feb 12,2006 Calvin Webster Calvin Webster Happy Birthday!! Hope all is well! . Feb 12,2006 Marquita Douglas Marquita Douglas Happy Birthday! . Feb 12,2006 Jamie Ammons Machmiller Jamie Ammons Machmiller Happy Birthday to you too! . Feb 12,2006 Michael 'Cruz' Acosta Michael 'Cruz' Acosta Happy Birthday, have a good one!! . Feb 12,2006 jAmEs cLaRk jAmEs cLaRk HAPPY BIRTHDAY!!!! . Feb 13,2006 Elizabeth Linville Elizabeth Linville I hope you had an awesome birthday! : ) . Feb 13,2006 Melvin Woodland Melvin Woodland Happy birthday! I know I'm late, but I wasn't near a computer yesterday. Hope you had a nice birthday yesterday! . Feb 14,2006 Jason Adkins Jason Adkins Happy Valentine's Day, Megan! . Feb 14,2006 Joel Beachum Joel Beachum Hope that you have a very Happy Valentine's day! . Feb 16,2006 Antonia Leach Antonia Leach i had fun with u guys last nite...we must do it again sometime soon. it's nice to see that you can actually take some time and have fun;) . Feb 21,2006 Ashley Wilson Ashley Wilson Hey you sorry to hear about the test!!! it is only one test!!! you will do better on the next one.. so dont STRESS OUT!!! I STILL LOVE YA . Mar 3,2006 Antonia Leach Antonia Leach Have fun on spring break and remember absolutely NO STUDYING!!! . Mar 9,2006 Ashley Wilson Ashley Wilson hey chic... i just wanted to say hi...and hope u are havin a good spring break!!! miss ya and ill see ya when i get back . Mar 13,2006 Antonia Leach Antonia Leach very nice of u to stop by the piggly wig and see me lol . Mar 15,2006 Melvin Woodland Melvin Woodland Me? Keep it sane? Hmm... I guess I can try and do that, can't make any promises though, lol. Thanks for the post. . Mar 16,2006 Kristi Sinclair Kristi Sinclair Ahhhhh...that test...I hope you did well too...like u wouldn't, jk...just thought I'd say hello and I'll be seeing you bright and early in the morning...NIGHT NIGHT :) . Mar 18,2006 Joel Beachum Joel Beachum Happy St. Patrick's Day! . Mar 22,2006 Kristi Sinclair Kristi Sinclair Woooohoooo!!!! Denmark, here she comes...watch out!!! . Mar 23,2006 Antonia Leach Antonia Leach WOW!!! Denmark!!! sounds exciting. have fun and come back to us okay:) . Mar 29,2006 Jane Reksten Amundsen Jane Reksten Amundsen Scandinavia watch out. Again!! Lol You will have a wonderful time. Wish I could go.. But Korea will do fine for me.. :) . Apr 13,2006 Joel Beachum Joel Beachum Hope that you have a Happy Easter! . Apr 25,2006 Matthew Anglin Matthew Anglin Don't worry all is good, how did the rest of the night go? :) . May 4,2006 Lee Ryan Lowery Lee Ryan Lowery Sorry about the curve deal, but I'm glad you got your A. You have a great summer as well. . May 7,2006 Jennifer Adkins Jennifer Adkins You have a great summer too!!! . May 8,2006 Matthew Anglin Matthew Anglin Thanks, hope you have one too, mine will be as good as expected here at UNCP all summer. . May 8,2006 Chris Mauk Chris Mauk Thanks!! I hope you have an awesome summer. I'll be working. . May 10,2006 Jane Reksten Amundsen Jane Reksten Amundsen When are you leaving to Denmark? Or are you already there? I am leaving for Korea tomorrow morning. Hope you have a great trip!!! . May 22,2006 Erica Ogle Erica Ogle i bet we are on the same floor, or the same building at least. that's awesome...when do you leave? I leave sunday morning, late i know! . May 24,2006 Joel Beachum
ReputationReputation
• Social Media for Job Screenings– Reppler Study
• 91% employers use internet to research job candidates
• 69% rejected a candidate due to online info
• Social Media for Job Screenings– Reppler Study
• 91% employers use internet to research job candidates
• 69% rejected a candidate due to online info
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ReputationReputation
• Use of Social Media by Residency Program Directors for Resident Selection– American Journal of Health-System
Pharmacy October 1, 2010 vol. 67 no. 191635-1639
• 52% encountered e-professionalism issues• 89% strongly agreed or agreed this info is fair game
• Use of Social Media by Residency Program Directors for Resident Selection– American Journal of Health-System
Pharmacy October 1, 2010 vol. 67 no. 191635-1639
• 52% encountered e-professionalism issues• 89% strongly agreed or agreed this info is fair game
Real ExamplesReal Examples• Twitter
– “Getting my college football small talk ready so I can relate to customers on a lower level”
– “How are people still not comprehending the brand equivalent listed on OTC off brand boxes? Open your eyes and read”
• Facebook– Mind your manners when referencing other student
pharmacists and professors
• Twitter– “Getting my college football small talk ready so I can
relate to customers on a lower level”
– “How are people still not comprehending the brand equivalent listed on OTC off brand boxes? Open your eyes and read”
• Facebook– Mind your manners when referencing other student
pharmacists and professors
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Impacting the Culture?Impacting the Culture?
• How do your actions impact other student pharmacists?
• How do your actions impact other student pharmacists?
Our Evolving RoleOur Evolving Role
• Why is this important now? • Why is this important now?
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Mis-Representationby Social Media
Mis-Representationby Social Media
• McDonalds • McDonalds
Source: UK Daily Mail Online
Mis-Representation by Social Media
Mis-Representation by Social Media
• Dominos Employee Prank• Dominos Employee Prank
Source: Mashable Social Media, NY Times
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Compare and ContrastCompare and Contrast
Tips to improve your E-brandTips to improve your E-brand
• Tell your friends to respect your online identity
• Join professional networking sites
• Control your privacy settings
• Tell your friends to respect your online identity
• Join professional networking sites
• Control your privacy settings
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Tips to improve your E-brandTips to improve your E-brand
Source: Facebook
Tips to improve your E-brandTips to improve your E-brand
• Other social media considerations• Other social media considerations
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ResourcesResources
• Reppler.com
• Glossi.com
• Hootsuite.com
• Google Alerts
• Blisscontrol.com
• Reppler.com
• Glossi.com
• Hootsuite.com
• Google Alerts
• Blisscontrol.com
Glossi Page Google
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ConclusionConclusion
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Questions?Questions?
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Education Standing CommitteeEducation Standing Committee
edu