“CONNECT TO YOUR AUDIENCE”

IMPROVETHE FUTURE

OF OUR PLANET

OUR MISSION

“Integrate different systems, communicating and interacting with each other, to provide

global solutions; create useful and geducational products, in pace with the

times and functional to eco-sustainability of times and functional to eco sustainability of the planet”

Design, development, sale, installation and serviceof innovativeof innovative

multisensory systems of communication to the public.hardware + software + ideas = turnkey systemhardware + software + ideas = turnkey systemhardware + software + ideas turnkey systemhardware + software + ideas turnkey system

FOR A BETTER FUTURE

FROM PHILOSOPHY TO STRATEGYFROM PHILOSOPHY TO STRATEGY

SUSTAINABLE GROWTH PLANET PRESERVATION

GREEN TOTEM iGREEN TOTEM is:ECO-SUSTAINABILITY

COMMUNICATION

SECURITYSECURITYSIGHT TO THE FUTURE

GREEN TOTEM IDEA

SMART POINT SMART POINT || GREEN POINTGREEN POINTGreen Totemit’s not only a multimedia totem, but it isan idea that gradually develops thanksan idea that gradually develops thanksto the creativity of our engineers and ourCustomers' demands.Green Totemcombines the rewarding Waste Eco-Compactor and the Electric VehiclesCharging (optional) with a D.O.O.H.system: Digital Signage plus the Gecosystem: Digital Signage plus the GecoPersonal Signage (HotSpot point foran effective “one to one” proximitymarketing ).

GREEN TOTEM is ECO-SUSTAINABILITY

FIRST SORTING WASTE REWARDING SYSTEMSMART POINT SMART POINT || GREEN POINTGREEN POINT

FIRST SORTING WASTE REWARDING SYSTEMintegrated with a large number ofINTERACTIVE APPLICATIONS.

GREEN TOTEMreduces the volume of waste (by 90%) andhas a positive effect on the environmentreducing emissions of CARBON DIOXIDEreducing emissions of CARBON DIOXIDEarising from their cycle of transportation,processing and treatment, ensuring the

ti f t tentire area of waste management animportant qualitative step forward.

GREEN TOTEM is ECO-SUSTAINABILITY

SMART POINT SMART POINT || GREEN POINTGREEN POINT

“The waste isn’t a cost but a gain”Waste sorting and compactionas e so g a d co pac odrastically reduces the supply chaincycle of recovery and reuse of

l bl t i lrecyclable materials.GREEN TOTEM is an advancedReverse Vending Machine:e e se e d g ac e:automatically separates and compactsthe waste, recognize and reward your

t i f d i dgesture, informs you, advises you andconnects you to the "world that youwant“.want .

GREEN TOTEM |AWARD

SMART POINT SMART POINT || GREEN POINTGREEN POINT

GREEN TOTEM,to reward the user and emphasize his worth act of collection ill print and iss e a collection, will print and issue a shopping voucher (or a digital coupon, via QR-code, on his p , ,smartphone / tablet or a premium on fidelity card points) reserved for himhim.The type and value of the bonus willbe defined by the customer, withy ,the chance of using all his "creativity"and his marketing strategies, always

ith the f ll s pport of Gecowith the full support of Geco.

GREEN TOTEM | FIDELIZE

Rewarding collection – Recycling is right

User loyalty via bonus, fidelity card and/or with personalizedff t h /t bl t Th t tioffers on smartphones/tablets. The user can access at any time

to his profile and its offerings.

GREEN TOTEM |ADVERTISE

Communication,,institutional information,

advertising,Digital and Personal Signagealways available to the users

Customized Designi li ith th tin line with the corporate image and fulfilling every fantasy and creativity of

the brand

A concrete initiativeof social responsibility and environmental awarenessimproves the image of the p g

customer an his brand

GREEN TOTEM |COMMUNICATE

HotSpot WiFi & Screen MultimediaSMART POINT SMART POINT || GREEN POINTGREEN POINT

HotSpot WiFi & Screen MultimediaThe user accesses the services easily.He can surf the WEB, downloadcoupons, videos, music, news,..., interactwith the targeted promotions and theevents proposed to himevents proposed to him.

QRcode

GREEN TOTEM | INTERACT

INTERACTIVE SERVICESSMART POINT SMART POINT || GREEN POINTGREEN POINTAVAILABLE TO THE USER

TOUCHSCREENTOUCHSCREEN

QR-code

GREEN TOTEM | ELECTRIC CHARGER

h t i d i d t b i d ith SMART POINT SMART POINT || GREEN POINTGREEN POINT

The system is designed to be equipped with aCharging point for Electric

Vehicles (bik t bik ) Vehicles (bikes, motorbikes, cars)

In this way, to the separate waste collection,y pwe combine a real and valuable service forSUSTAINABLE MOBILITY.This creates a mix of great communicative This creates a mix of great communicative impact.

GREEN TOTEM | SECURITY

SMART POINT SMART POINT || GREEN POINTGREEN POINT

180° panoramic camera, microphone, speakers and

SOS button.A vigilant "eye" for the protection andth f t f d tithe safety of persons and properties;an emergency point, an important“lifeline".lifeline .

GREEN TOTEM | MULTISENSORY

f i i i iSMART POINT SMART POINT || GREEN POINTGREEN POINT

Fragrances, perfumes and sweetness notesdiffused through simple ventilation but

Olfactive marketing & communication

diffused through simple ventilation butguided by a "directed" strategy that uses thesense of smell as a sensory channel of

i ticommunication.

GREEN TOTEM | TECH PLUS

SMART POINT SMART POINT || GREEN POINTGREEN POINTRFIDRFID NFCNFC

NARROWCASTINGNARROWCASTING

TOUCHSCREENTOUCHSCREEN

CAMERACAMERA

AUDIO AUDIO ** CONTROLLERCONTROLLERAUDIO AUDIO **

* Innovative “sound actuator” – every surface becomes an extended loudspeaker (even water)

GREEN TOTEM | WHY

PLUS:• Immediate reduction of waste volume, resulting in cost savingsfor storage and handlingfor storage and handling• Prompted profit: the waste already separated andcompacted has a higher market value and immediatelyp g yconvertible into cash• Easy education to use thanks to the various mechanisms ofloyalty incentive and fun related to gestureloyalty, incentive and fun related to gesture• Additional income with the integration of technologies andspaces for promotions and advertisingp p g• Great "Green" image for those who adopt the system• Customized design in line with the corporate brand

GREEN TOTEM | D.O.O.H.

D.O.O.H. (Digital Out Of Home)Digital Signage and Mobile at the service of an effectiveg g gProximity Marketing. A new way to interact with customers.

• Digital Signage managed remotely and Mobile Internet forg g g g ycommunicate and interact with their targeted users in publicplaces, influencing consumers choices• New level of relationship with consumers based on immediacy• New level of relationship with consumers based on immediacy,on real-time information• Number of contacts multiplied in comparison to those obtainedwith normal paper billboards and leaflets. The average of theobservation time is 60% higher• The "proximity" allows consumers to easily take advantage ofThe proximity allows consumers to easily take advantage ofpromotions by purchasing quickly• This combination of technologies allows you to spread messagesin the right places and reach easily potential consumers (target)in the right places and reach easily potential consumers (target)…“call to action”

GREEN TOTEM | DIGITAL SIGNAGE

DIGITAL SIGNAGE represents the ideal solution … to expand and improvethe ability to communicate. Green Totem is Digital Signage !

Thanks to Digital Signage the proximity (marketing) communicationt th di ( t i t f l i bli i idto the audience (at points of sale, in public open spaces or insidebuildings) becomes simpler, more flexible, more effective and witha higher quality/price ratio, compared to traditional systems.g q y/p , p yConnected via LAN or WLAN, these panels (screens, monitors,totems) form a communication network whose contents can bed i ll h d ith th l f l t th "tdynamically changed with the only purpose of let the users "toreceive a message in a specific place in a specific time."

GECO SYSTEM | DIGITAL SIGNAGE

Content creation Content distribution Content presentation

Page Editor IDS Serverg

iCALMWeb onlyWeb interfaceInternet/IntranetAll in one

GECO SYSTEM|PAGE EDITOR

Content creation

GECO SYSTEM | PAGE EDITOR

Content creation

- easy to use – user friendlyy y

- WYSIWYG What You See Is What You Get

- intuitive toolbarintuitive toolbar

- all standard formats are supported by our system

(Flash plug in RSS ecc )(Flash plug-in, RSS, ecc..)

- Drag & Drop

ll th ti f l t d tt ti t t- allows the creation of pleasant and attactive content

GECO SYSTEM | IDS SERVER

Content distribution

Manage and control contentdistribution: what, where andwhen

NETWORKNETWORKLan, Wan, Internet

OPTION “SOLO INTERNET” GECO | iCALM

iCALMWeb onlyWeb onlyWeb interfaceInternet/IntranetAll in one

All necessary tools for the creation, management anddistribution of content are accessible via Internet anywheredistribution of content are accessible via Internet, anywhereand from any connected device.

content creationcontent creationcontent uploadingmanagement, control and distribution of content:management, control and distribution of content:what content should be displayed, where and when

OPTION “SOLO INTERNET” GECO | iCALM

iCALMWeb onlyWeb interfaceInternet/IntranetAll in oneAll in one

iCALM works on both "Internet" and "Intranet“ environment.

In Intranet, iCALM is protected and limited in thelocal network of the Customer.

GREEN TOTEM |GECO PERSONAL SIGNAGE

From Digital to GECO PERSONAL SIGNAGE

ONE TO ALL ONE TO ONE

It’s an evolution of the Digital Signage thanks to which it’s possible to create adirect and interactive channel to each user; Geco Personal Signage is adirect and interactive channel to each user; Geco Personal Signage is acomplement to “digital infoscreens”. Digital and Personal are modular andcomplementary to each other. A digital versatile platform that increasesinteractivity and user loyalty carrying on their "handheld devices" personalizedinteractivity and user loyalty, carrying on their handheld devices personalizedcontent and interactive local services.

Targeted ADVEntertainment (videos TV radio games downloads local infos and news etc )Entertainment (videos, TV, radio, games, downloads, local infos and news, etc.)Product information (descriptions, promotions, availability, sales, etc.)Coupons dispenser (reports tracking coupons life)L liLocalizerAccess to the web and social networksFidelity cards scannerU i f ti ( t ) ll t d th h th i bil d iUsers information (reports) collected through their mobile devicesDigital leaflets = no paper = no trees cut down = eco-sustainability

GECO PERSONAL SIGNAGE

Geco Personal Signage is the personalized (one to one), mobile,

interactive version of digital signageinteractive version of digital signage

InformationEntertainment on large screensgAdvertisement

ONE‐WAY communication channelONE‐WAY communication channel

GECO PERSONAL SIGNAGE

Integrated In the Green Totem

Wireless Access Point  (WAP)

InformationInformationEntertainment on mobile devicesAdvertisement

°

TWO WAYS communication channelTWO‐WAYS communication channel

di hj i orderreceive watchjoin

Geco integrated solution | PERSONAL SIGNAGE

1. Wide range of services

advertiseexplore receive watch orderjoin

i h

advertiseexplore receive watch orderjoin

‐easy connection to the system‐targeted  information and offers by gender, age, preferences, hobbies, etc.‐increase of data base contactsincrease of data base contacts

Geco integrated solution | PERSONAL SIGNAGE

1. Wide range of services

advertiseexplore receive watch orderjoin

‐ vouchers & coupons  unique and personalized

advertiseexplore receive watch orderjoin

‐ greater consumer loyalty‐ quick usage of the promotionquick decision on purchases‐ quick decision on purchases

‐ proved increase in sales

Geco integrated solution | PERSONAL SIGNAGE

1. Wide range of services

advertiseexplore receive watch orderjoin advertiseexplore receive watch orderjoin

‐ excellent video quality‐ wide range of devices supportedvideo ADV music videoclips movie‐ video ADV, music videoclips, movietrailers, online showrooms, etc.

Geco integrated solution | PERSONAL SIGNAGE

2. G.U.I. Editor…to customize the services offered:

Create your own style in a few minutes !

Geco integrated solution | PERSONAL SIGNAGE

3. Stand-alone or via Internet (WiFi o 3G)HotSpot (access point)

integrated in the Green Totemi

Internet

GUI Editor

connection

connection

° GUI Editor

Local WiFi

Stand-alone

Geco integrated solution | PERSONAL SIGNAGE

4. Content management user friendly g y

PERSONAL SIGNAGE REPORTS and STATISTICS

PERSONAL SIGNAGE REPORTS and STATISTICS

Social Media | PERSONAL SIGNAGE

Directly on your mobile screen three Social Media buttons:Directly on your mobile screen three Social Media buttons:Facebook, Twitter, AddThis (others available).The user can comment, share and also involve his social network inreal time, interacting with his friends online and engaging them inhis own experience. This engagement among users amplifies theimpact of any activity (promotional informative proximityimpact of any activity (promotional, informative, proximitymarketing and social) undertaken at the local level.

also….Content Vending Machine | PERSONAL SIGNAGE

Music, movies, games, news, tickets, maps,refills, etc. ( ibl li k ith h d h i b )(possible link with wouchers ands shopping bonus)

Geco Personal Signage | CONCLUSIONS

Geco Personal Signage platform allows to:

loyalize custormers through the many services offered

increase the attractiveness of any single business activity (eg. Shop)increase the attractiveness of any single business activity (eg. Shop)

differentiating it from competitors

i th t (f db k) i t t i ADVincrease the return (feedback) on investment in ADV

“measure” its own audience

improve the brand image, its visibilty and allurement

Green Totem

Green Totem generates revenue earn on three differentfronts: the first one is the opportunity to sale directly topp y yrecyclers of waste; PET and aluminum have a goodmarket value and Green Totem generates the highestquality materials, compressed and selected. The secondopportunity is related to marketing, cause Green Totem,not only can be fully customized following the image ofnot only can be fully customized following the image ofthe various brands but, thanks to multimedia, incentiveand loyalty systems, offers an effective One to Oneand loyalty systems, offers an effective One to Onemarketing. Third one: Green Totem can be bought orleased depending on the most convenient legal formpresent in your country (eg. In Italy, using the “rento form”, we have a 100% tax relief).

GRAZIE per l’attenzione

BE SMART…

…BE…BE

GECO s.r.l.GECO s.r.l.

Via Ugo Foscolo, 9

28066 Galliate (NO)28066 Galliate (NO)

www.gecoitalia.biz