ANOTHER PERFECT DAY TO RISE.

US$ 20.7 Bn 100+ COUNTRIES

240,000+ EMPLOYEESMahindra is a diverse group of companies, where

we embody one spirit – Rise. This spirit pushes us, our partners, and our stakeholders, to chart

frontiers beyond the current realm of possibility.

WE ARE MAHINDRA

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We will and use all our challenge conventional thinking innovatively resources to in the lives of our stakeholders and drive positive change communities across the world, to enable them to Rise.

OUR CORE PURPOSETHE BANYAN TREE is a metaphor for not just our business model, but also for who we are and what we stand for:

ACCEPTING NO LIMITSLike the branches that spread infinitely, we surpass boundaries in achieving our Core Purpose. ALTERNATIVE THINKINGWe do this by thinking alternatively and being unconventional in our approach, like the aerial roots that extend from the branches to the ground, instead of growing underground as usual.

DRIVING POSITIVE CHANGEAs a result, our endeavours help us positively impact all our stakeholders, just like the Banyan tree that provides shade to everyone.

GOVERNANCEAll of this is made possible through our governance, which is our core strength, just like the trunk is to the tree.

CORE VALUESAll in all, Professionalism, Good Corporate Citizenship, Customer First, Quality Focus, Quality Focus, and Dignity of the Individual lie at the core of our ethos. These are our roots that nourish us.

GlobalInnovative Cares

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By 2021, we aspire to be among the 50 most admired brands in the world. With an inspiring history, an unshakable set of values, and a clear sense of purpose, we aspire to reach our goal by enabling people everywhere to Rise.

OUR VISION

With an ambition to achieve whatever we set our minds to, and to drive positive change, we bank on innovative use of all our resources.

Since our genesis, we've been growing presence across the world through partnerships, a diverse and multinational workforce, and by integrating ourselves with global communities.

From shaping change in the lives of our customers, to helping build communities that we are a part of, to nurturing the planet, in everything we do, we strive to do good.

OUR KEY BRAND MESSAGES

BUILDING THE PRESENT.RESHAPING THE FUTURE.Our operations in key industries form the foundation of every modern economy. We're empowering enterprises across sectors and borders, with tools that will drive them towards growth.

AFTER-MARKET

AUTOMOTIVE

AEROSPACE & DEFENCE

FARM EQUIPMENT

FINANCIAL SERVICES

HOSPITALITY

INFORMATION TECHNOLOGY

PARTNERS

REAL ESTATE

TWO WHEELERS

AGRI BUSINESS

UNITED BY ONE PURPOSE.TO ENABLE PEOPLE TO RISE.

22 INDUSTRIES

11 SECTORS

150+ COMPANIES

Electric Largest India's

MakerVehicleWorld's

Company,

Largest

Tractorby Volume

Among

India's

IT ServiceProviders

Top 5

India's No.1

Multi-brand

Used-CarCertified

Company

Only Indian Team

In Formula E All-Electric Car Racing

Championship

Third Largest

ServiceProviders

3rd-Party

Among India’s

Logistics

No.1

CompanyHospitality

Excluding USA

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Pioneer Smart Cities In Building

In India Through

World CitiesMahindra

Utility Largest India's

MakerVehicle

First Indian

With

DriverlessTractor

Company

Technology

RURALLargest India's

Non-Banking Financial Company

WE HAVE A BUSINESS PRESENCE IN 100+ COUNTRIES WITH 49% REVENUE FROM OUTSIDE INDIA(Our business presence is marked in red on the map below)

R&D Facilities for Electric Mobility with GenZe,

along with Automotive & Farm Technologies, Digitalisation,

AI & IoT

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FRANCEOne Manufacturing Plant

WE HAVE 55 MANUFACTURING FACILITIES AROUND THE WORLD

JAPANOne Manufacturing Plant

FINLANDOne Manufacturing Plant

TURKEYFour Manufacturing Plants

BRAZIL One Manufacturing Plant

AUSTRALIATwo Manufacturing Plants

USASeven Manufacturing Plants

CHINAOne Manufacturing Plant

MEXICOOne Manufacturing Plant

ITALYTwo Manufacturing Plants

INDIATwenty Manufacturing Plants

AFRICATwelve Manufacturing Plants

SOUTH KOREATwo Manufacturing Plants

Tractors & Farm Machinery Automotive

Electric Vehicles

Two Wheelers

Others

R&D Facilities for Digitalisation, Smart Cities & Electric Racing

Technology

R&D Facilities for Automotive Engineering & Design, & Advanced EV

Technologies with Pininfarina

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OUR R&D FACILITIES ARE SET UP ACROSS 10 COUNTRIESAustralia, Finland, India, Italy, Japan, South Korea, Spain, Turkey, UK, and USA

R&D Facilities for Connected Cars, Electric Vehicles, Aeronautics,

Autonomous Tractors, Smart Cities, Clean Energy, Digitalisation, AI & IoT

R&D Facilities for Rice Value Chain with Mitsubishi

R&D Facilities for Automotive Technology with SsangYong

R&D Facilities for Aeroplanes

AUSTRALIA

WE HAVE A BUSINESS PRESENCE IN 100+ COUNTRIES WITH 49% REVENUE FROM OUTSIDE INDIA(Our business presence is marked in red on the map below)

SOUTH KOREA

INDIA

TURKEY

JAPAN

R&D Facility for Electric Racing

Technology

FRANCE

FINLAND

Two WheelerTechnology

R&D Facilities for Harvester Technologies with Sampo-Rosenlew

R&D Facilities for Farm Mechanisation with Hisarlar & Erkunt

#FUTU

Urbanisation Farm Tech ITMobility

Innovation is key to accelerate into the future. And #FUTURise is our creative expression that binds all our innovation stories across the Group. A portmanteau of 'Future' and 'Rise', it means 'to bring in the future'. By accepting no limits and thinking alternatively, our aim is to create innovations that drive positive change in the world.

India's pioneer in electric vehicle (EV) technology and the only OEM with the largest deployed fleet of EVs, is transforming mobility for the future.

India's first tractor and farm equipment rental business is making farm technology more accessible to the Indian farmer.

TrringoMahindra Electric

The research centre is Mahindra'sendeavour to advance farm mechanisationby introducing newer technologies like fruitpicking robots, to farmers

Mahindra AgTech Centre at Virginia Tech, USAFormula E, the All-Electric Racing Series

is serving as a catalyst to accelerate EV development with our 'Race-to-Road' vision.

India's most trusted vehicle valuation and pricing guide that scientifically derives benchmark market prices. The Indian Blue Book uses an analytical engine to logically deduce an accurate pricing index.

Indian Blue BookMahindra Racing

Mahindra World Cities

Mahindra Susten

A leading player in India's solar energy space, Susten is creating smart and sustainable solutions for Renewable Energy.

One of India's top real estate developers is transforming cities into integrated hubs for smarter living.

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An advanced analytics platform is helping to make energy cheaper and more sustainable in the city of Milton Keynes, UK.

Community Action Platform for Energy

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It's not about how big we become, but how we become big. That's why all our efforts are focused towards driving positive change across the spectrum.

Rejuvenating the Planet

Serving The Community

We are skilling the youth across domains through Skills For Market Training (SMART), and offering vocational training and employment through Mahindra Pride Schools.

A t Mahindra, it now takes 63% less energy to produce a vehicle and 33% less energy to produce a tractor (as compared to the last 8 years).

At present, there are 7 Zero Waste to Landfill certified plants across the world, 5 of which belong to Mahindra.

Employee Social Options (ESOPs) is our longest running employee volunteering programme towards environment, healthcare and education initiatives.

Training women middle managers for future leadership roles through the Women Leaders Programme.

Business For Good

As one of India’s largest solar energy companies, we are driving a clean energy revolution and have generated over 2,064 GWh of solar power, till date.

Many of our businesses have goodness at their core.

Empowering Our Own

Shaping future leaders from within the Mahindra Group workforce, through an online as well as brick-and-mortar setup – the Mahindra Leadership University.

We are supporting the agri industry through Mahindra Urban Agriculture Grant Programme and Women In Agriculture Scholarship with National Future Farmers of America (FFA)

We are the 1st global company to sign EP 100, a commitment to double our energy productivity by 2030, and the 1st Indian company to announce our Internal Carbon price of $10.

We have educated nearly 300,000 girl children from economically disadvantaged families through Nanhi Kali.

Our green businesses, across sectors -- electric vehicles, micro irrigation, steel recycling and solar energy -- have generated a revenue of US$ 400 mn.

M ahindra Finance lends much needed financial services to farmers, unemployed youth, traders who don't usually qualify for loans.

10

0.7

31.9

15 Yea

rs -

165x

25 Yea

rs -

452x

1.9

FY 93 FY 03 FY 18

Mahindra Group Revenue*(in US$ Bn)

Mahindra Group Market Capitalisation**(in US$ Bn)

Group Revenue Split FY 18*

FY12 FY13 FY14 FY15 FY160

12

15

16

17

18

19

20

FY17

19.0

17.8

16.916.516.2

15.4

20.7

FY 18

5.0

10.0

15.0

25.0

30.0

Tech Mahindra

Mahindra & Mahindra Ltd

3.8

4.4

9.6

14.1

Mahindra Finance

Others

0

31.9

**Market capitalisation values are calculated as per the US$ exchange rates of the last day of every financial year

*This is a full summation of Gross Revenues and other income of all the Mahindra group companies taken together for FY18

Group Market FY 18Capitalisation Split **FY 18 has been a

tremendous year for all of us at Mahindra. The secular growth despite environmental volatility, has helped us generate the highest revenue as

a group

Automotive39%

Farm Equipment

16%

Financial Services

7% IT24%

Others14%

Creating Shared Value for Farming Community

Mahindra Farm Equipment | GNFC Porter Prize, 2018

Innovator of the Year

Mahindra & Mahindra | TIME India Awards, 2017

8th Best Indian Brand

Mahindra | Interbrand, 2017

Corporate Citizen of the Year

Mahindra & Mahindra (Project Nanhi Kali) | Economic Times Awards, 2017

Best Company for CSR

Tech Mahindra | HYSEA, 2018

India's Best Companies to Work for

Five Companies under the Mahindra Group |

Great Place to Work Institute, 2018

CII National Award for Excellence in Energy & Water Management

Six Mahindra Plants | National Energy Efficiency Circle Competition, 2017

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FEATHERS IN OUR CAP23rd on the Fortune Change The World List

Mahindra & Mahindra |

Fortune Change The World List, 2018

Corporate Office

Mahindra & Mahindra Ltd,

Mahindra Towers,

Dr G. M. Bhosale Marg,

Worli, Mumbai 400 018, India

+91 22 2490 1441

www.mahindra.com

www.mahindraracing.com

www.riseforgood.com

@MahindraRise

Mahindra Rise

brand@mahindra.com

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