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PA J A R O VA L L E YCOMMUNITY HEALTH TRUST

A N N U A L R E P O RT

2011

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Dear Friends and Neighbors: The 2010-11 Fiscal Year marked the second occa-sion that the Health Trust, working with the United Way and Applied Survey Research (ASR), initiated an oversample of telephone surveys for Pajaro Val-ley residents through the Community Assessment Project (CAP). A project of the United Way and other partners since 1994, the CAP survey collects data about how Santa Cruz County residents view health, the economy, education, public safety, and the social and natural environments. In 2007 and again in 2011, the Health Trust commissioned an oversample survey so that dif-ferences between Pajaro Valley respondents and those in the rest of Santa Cruz County could be analyzed more thoroughly. In this way, the Health Trust hoped to identify health disparities and other trends that would inform the community’s under-standing of health care needs in the south part of the county. While there were bright spots in the Pajaro Val-ley data, comparison of the 2007 and 2011 results revealed several continued health challenges for Pajaro Valley respondents:

• Higher rates of fast food consumption• Higher rates of obesity and diabetes• Higher levels of depression• Lower levels of physical activity

On the plus side, the Social Environment has improved — nearly 90 percent of Pajaro Valley

Message from the Chair and CEOresidents expressed high ratings for quality of life indicators like enjoying life or feeling that people in neighborhoods help each other out, which is encour-aging. Pajaro Valley residents also reported improved access to health care and health insurance coverage

in 2011 compared to 2007 — most likely due to efforts by the Health Trust and its many partners to educate the community on how to use the health care system. To better understand the full story of disparities in the Pajaro Valley, please visit the Health Trust’s website at www.pvhealthtrust.org and click on A Glimpse of Reality: Health & Other Disparities in the Pajaro Valley, 2011. As you thumb through this annual report, please take time to review the grants and pro-grams the Health Trust supported during 2010-11. We are proud of the dedicated agencies who help carry out our mission to improve the quality of life and health for all residents of the Pajaro Valley. We are also deeply grateful to the many donors listed in this report for their generous gifts and grants. It is only through partnerships like these that we can hope to overcome the greatest healthcare challenges facing our community.

Caroline Eiskamp Kathleen A. King Board Chair CEO

Caroline Eiskamp, ChairSally Anderson

Jim Booth

Judy Carey

Javier Carrillo, Vice Chair

Cathleen Chandler-Eckhardt

Jose Chibras, MD

Stan Hajduk, MD

Rosie Ibarra

Ron Jones

Gerald Kondo, DDS

David Mesa, Treasurer

Pajaro Valley Community Health Trust 85 Nielson Street, Watsonville, CA 95076Telephone: (831) 761-5639 Website: www.pvhealthtrust.org

Suzanne Mine-EguchiEduardo MontesinoRich OttoBarbara Palla, MDCarlos RiveraEric TaylorMichele Violich, MD,

SecretaryDonna Ramos, Past Chair,

Ex-Officio MemberKathleen King, CEO

– Ex-Officio

PAJARO VALLEY COMMUNITY HEALTH TRUST BOARD OF DIRECTORS

Cover photos provided by Mesa Verde Gardens Project

PVCHT STAFFKathleen King, CEO

Raquel Ramírez Ruiz, Program Director

Veronica Camberos, Program Associate

Steve Schuray, Finance & Administrative Manager

Polly Sirles, Development Associate

Debbie Ukestad, Executive Assistant

Diabetes Health CenterTeresa Martinez, Office Manager

Martha Quintana, RN/BSN/CDE

Jacqueline Thompson, MS/RD/CDE

Danielle Cook, MS/RD/CNSD

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The Health Trust supported the following grants and programs during this fiscal year:

Aptos High School, Pajaro Valley High School, Watsonville Adult Education, Watsonville High School — $2,000 in scholarships for Pajaro Valley residents pursuing careers in the health professions.

City of Watsonville Parks & Community Services Department — $7,500 to support the Get Out, Get Fit Youth Camp that will combat obesity and develop healthy lifestyles by engaging youth in a variety of fitness and wellness classes, physical activities, and outdoor field trips.Community Action Board of Santa Cruz County — $10,000 to support the REAL for Diabetes Prevention project. This project will make a positive impact on diabetes through a unique blend of core youth group training and peer education and out-reach at Pajaro Valley high schools and alternative

schools. Dientes Community Dental Care — $10,000 to support the delivery of dental services to low-income, unin-sured adults from the Pajaro Valley.Ecology Action — $9,000 to support

the Boltage program, a daily student biking and walk-ing tracking program. The goal of this project is to provide Pajaro Valley Unified School District adminis-trators with proven program success so that Boltage can be expanded to schools throughout the district.Family Services Agency of the Central Coast — $5,000 to offer access to free-high quality culturally competent counseling services to low-income Pajaro Valley residents. Healthy Kids of Santa Cruz County — $15,000 to provide access to health insurance to children in the Pajaro Valley who have incomes at or below 300% of the federal poverty level.La Manzana Community Resources — $12,000 to assist low-income families in accessing public health benefits. Assistance will be offered to complete public insurance applications and renewal reports. Mesa Verde Gardens — $15,000 to support the start-up of a second Community Garden, which will build an organic garden for parents of children in Pajaro Valley preschool/childcare programs serving low-income children. Santa Cruz Community Counseling Center — $5,000 to launch a health literacy campaign focusing on low-income families with children birth to five years old. The goal of this program is to increase par-ticipant’s confidence in caring for their ill children at home and decrease the utilization of local emergency departments.

Salud Para La Gente — $10,000 to support the delivery of dental services to low-income, uninsured adults from the Pajaro Valley.

Survivors Health Center — $1,200 to provide scholarships to low income Latinas/os to attend their intensive therapy groups for survivors.

Salud Para La Gente — $10,000 to support the delivery of dental services to low-income, uninsured adults from the Pajaro Valley.

Watsonville/Aptos Adult Education — $5,000 to support scholarship funding to train individuals as Certified Nurse Assistants.

Watsonville Family YMCA — $12,300 to sup-port the Healthy Family Home designed to provide education, support, and organized activities to help families adopt more active, healthier lifestyles in order to reduce obesity and related chronic disease such as diabetes.

Watsonville High School Health Careers Academy — $6,000 for enhancement of its program that provides a specialized course of study for high school students interested in entering the health professions.

Program SupportDiabetes Health Center — $457,329 to increase awareness and help prevent and reduce the incidence of acute and chronic complications of diabetes by providing culturally competent Diabetes Prevention and Self Management Education and Medical Nutri-tion Therapy Services to all who need them.Regional Diabetes Collaborative — $89,586 to bring together organizations and individuals from throughout the tri-county area to work on issues such as di-abetes education and prevention, public policy, clinical manage-ment and best practices.

Grants Awarded for Fiscal Year 2010-11

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DHC Grants Received

The California Wellness Foundation

Community Foundation of Santa Cruz County

City of WatsonvilleDriscoll Strawberry

Associates, Inc.Santa Cruz

Women’s Health Center

Watsonville Womans Club Foundation

FRIENDS OF DHCAnonymousCabrillo CollegeVolunteer Center

Of Santa Cruz County

California Giant New West Fruit Corporation

Tim & Jody Akimoto

William AragonaPhilip BatesSusan BeckerBob & Janet

BelgardValerie BengalRandall BenkoErnest BontadelliJane BorgAnn BornsteinFrances BorregoMike & Frances

BotzonDr. Elisa BretonMichael BrownJim & Jolene BurnsMary CagniMahlon CarrJohn CarrollAntoinette CarterJohn & Goretti

CarvalhoMargaret Ann

CaylorGeneva M. CecilMarc CervantesFlorencia ChavoyaSara ClarenbachElena CohenR. Dean CollinsMichael Corder

Donna Cornell & Bill Rolls

Rebeca CortesPaul & Irene CostaBarbara CraffordKathryn DeagenDaryl DichekLawrence DruryMark & Mariann

EichhornRon EichhornGeorgeann C.

EiskampPaul ElerickWill & Lauren FarrJean FeeRobert & Betty

FiorillaMel FullerTimothy & Linda

GarciaWill GarroutteJory GessowJon GirvetzAlice GodfreyDoris GoonSharon GrayLynn GrossiNancy HagioWill HahnJason Hajduk-

DorworthSharon HansenJohn HooverBrad HubbardCynthia Isberg-

AchesonJim & Carol IvelichPatricia JohnsJoseph JurneckaGanesh KamathBob KampfEdward and Jean

Kelly FoundationRobert KennedyVictor KimuraRichard KleinJohn & Sylvia

KusanovichBob & Brenda

LargeRoy & Carol LargeJohn LaueEliza LinleyRobert LyonsMary Ann MalcolmMichele MannaRoberto MarinezMitchell & Diana

MarinovichRobert F. MarshallJane Marshall

Navarre MarshallBob & Missy

MatlowJerry & Mildred

McCabeDan & Anne

McGrathDr. David McNuttAnthony MeidlBob & Renee MelloKathy MelloMarie MezaTom MineWilliam MoncovichDave & Beatrice

MorrisShahe MoutafianSus & Janice NagaiShirley NishimotoWallace & Arlene

OsatoDr. Barbara PallaDayle A. ParkesAlberto PenillaEnrico PighinJoanne PooleAnn C. PomperGuy PrewittBruce Richardson &

Diane ParkerDr. Robert F. RiderRoy & Teresa

RobertsonRobert RodoniArt & Shirley

RodriguezRobert RodriguezAntonio RojasPhil RojasGilbert RomoJim & Dianne RossiMark ScurichMitch & Nan

SeadlerJoyce SeivertDavida SeligerRio ShewMary SiefkeEd & Linda SilvaGerald W. SkulleyAlex & Patricia

SolanoThe Richard &

Mary Solari Charitable Trust

Billie SorensenTom & Colleen

SpinettiDavid & Angela

TavarezVaudine T. Thayer

John ThiemannArne & Pauline

ThirupJacqueline

ThompsonKenneth TingleyDan TynerHelen UkestadMel & Debbie

UkestadEsther UraDonna ValdezKen & Claire

VilhauerHank & Leslie

WempeRitchie A. WesslingEd & Celia WiensHarry WilsonJulia B. WilsonJonathan WittwerThomas WoessnerLinda YoungThe Foot Doctors

of Santa Cruz County - A Podiatry Group

FRIENDS OF DHC/WCH EMPLOYEESElva AcevedoMark AgnelloLisa AngellMarie ApolinarioStephen BarrettRebecca A. BarrowRory BenedictSandra BlankeDawn BowieMary BoydDenise Branges-

BrokampLinda BrodmanJohn BurkeSusan CabralAgustina

CastellanosErika CastilloAurora CervantesTherese ChambersKermit ColeRobin ConwayMarcela CortadoGrace CotroneoBarbara CrouchJae DaleKatherine DekkerKathleen DeWittMarla DickinsonLeonard EnglishKaren Eppenbach

Audrey L. FaberDavid FallanSusan FerraroSandra A. FlanaganCorrine FlanaganLaura FriendGina M. GallucciCaroline Garcia-

HaroYoko GatineauJennifer E. GavinJeri GilbertCruz R. GillRosa GuerreroSusan HallaRondi HansenJoann HargisHelen HayesSusan HerbertCatherine HobleyDiane HoweryDenise HurleyLuzy M. IbarraBarbara J. JohnsonJean JohnsonJulia JohnsonMarcia JohnsonDeborah K. JonesEllen JonesGayle JonesKathleen JonesJanet KallJaya KhannaSharareh

KhosrowpanahMatthew KongLara KonoEllen KureshiBrenda LaGrangeLynne LangholzMargaret LaraEileen MackusickMary MadrigalMichelle Maitoza-

NadolskiMary MarquezPatricia MatherAnnette McGowanKathy McNaryJanet MerrickNancy MinutiDiane MioVictoria MonroyLinda MuscarelloEvelyn NartatesZora NoarbeMarion PearceEmilia PenaMary PerezSilvia PerezLiz PullenInga Quillama

Pajaro Valley Community Health Trust DonorsThe Health Trust gratefully acknowledges gifts received from July 1, 2010 to June 30, 2011. Contributions are used to fund grants and programs serving community residents in the Health Trust’s four priority areas —diabetes, oral health, health careers and access to care. Gifts to the Health Trust are tax-deductible to the full extent allowed under IRS rules.

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PHYSICIAN FRIENDS OF DHCMonterey Bay

Urology Associates

The Foot Doctors of Santa Cruz County - A Podiatry Group

Generations Health Care For Women

Pacific Coast Pediatric Center

Dr. Kathryn L. Aberle

Dr. Robin AlbrightDr. Ronald AlbrightDr. Stephen C.

AronDr. Thomas V.

BarkerDr. Janet BellDr. Mark BrenisDr. Andrew

CalcianoDr. Dennis J.

ChamberlainDr. James

EngelmanDr. Hugo FerlitoDr. Ronald J. FisherDr. Donald L.

FosterDr. John R. GilletteDr. David R. GodleyDr. Phillip T. GriffinDr. Stanley HajdukDr. Laura

HofmeisterDr. Stefan KleinDr. Surinder KumarDr. Steven E. LeeDr. Larry C. Levin

Martha QuintanaTeresa RangelSkye Rhodes-

RendonMariza E. RivasKathryne

RockwoodStacy RoseQuiche I. RubalcavaShear-Yashuv RubinAdrian SalesKris ScopazziJulio SerritenoGeorgean SinopoliPenny SpencerAnnette StagnaroJeffrey SteimerSherri StoutKelly StricklingGeorgina

TalamantesMary Rose TanaJoseph TapizAnna Marie TeforaCatherine TrevorCresencia ValorosoSonia VelasquezJaime VictoryMatko VranjesEddie WadeDebbie WaffordSteven WaltersRosemary WhiteRebecca WilsonMatthew WindtJanet WindtJane Winning

IN HONOR OFGeorge Wolfe, M.D.Connie MorseMel UkestadHelen Ukestad

IN MEMORY OFSteve BermanGrunsky, Ebey,

Farrar & HowellKen MillerGene & Mary

DiCiccoBetty RatherMichael JordonGene & Mary

DiCiccoAnne DurhamGene & Mary

DiCiccoSteve Ponzio &

Kathleen KingHelene BarringtonMary S.EvesNan Yu Wong MaFrances GoonJohn Kane Sr.John Kane IIIHans & Helen

LauesenSteve Ponzio &

Kathleen King

Mel & Debbie Ukestad

Patricia MoodyBetty RatherLes MarinoMel & Debbie

UkestadTony & Eva TuostoMel & Debbie

UkestadRoger ThayerMel & Debbie

UkestadJerry BeyersdorffMel & Debbie

UkestadTony EdsallChristopher

Valdivia

HEALTH CARE DONATIONEstate of Mr. Velid

Dag

Dr. Robert D. LeyDr. Michael

McGannonDr. Patrick MeehanDr. Joann

MoschellaDr. Paula S. QuinnDr. Leroy M. RasiDr. Francisco L.

RavagoDr. Joseph W. RobbDr. Marylou G.

Romo-GritzewskyDr. Lorena RussoDr. Stuart M.

SakumaDr. Neil SawhneyDr. Mark A.

SchmetzDr. Stuart A. SimonDr. James B. SmithDr. Jeffrey SolinasDr. Daniel A.

SpilmanDr. Luis Q. TaylorDr. Robert J. Weber

PVCHT BOARD & STAFF GIVINGSally AndersonJim BoothJudy CareyJavier CarrilloCathleen Chandler-

EckhardtDanielle CookEdward DinCaroline C.

EiskampDr. Stanley HajdukRonald E. JonesKathleen A. KingDr. Gerald KondoTim KoopmansTeresa MartinezAngie MartinezKathleen McCarthyDavid MesaRichard OttoDr. Barbara PallaC. A. QuintanaRaquel Ramirez

RuizCarlos RiveraSteve SchurayPolly SirlesJacqueline

ThompsonDebbie UkestadDr. Michele Violich

RDC GRANTS & SPONSORSHIPSUnited Way Of

Santa Cruz County

Catholic Healthcare West

Medtronic

Sutter Maternity & Surgery Center

Palo Alto Medical Foundation Santa Cruz

The Foot Doctors of Santa Cruz County - A Podiatry Group

RATHER ENDOWMENTMas Mac IncNina L. AlamilloDr. Janet BellErnest BontadelliDr. Edward T.

BradburyGretchen M. CoffeyGonzalo CoronadoRobert CulbertsonNorman DavisKirk DiCiccoLinda W. EspejoPaul EstessMary S. EvesRocky FranichGene FriendHerman GoonTila GuerreroLinda HainesNancy HansenSteve HendersonBrad HubbardRamona IngersollKathleen A. KingJoanne LathropClint MillerLuann NieblingJoseph W. ParkerRudy PedullaEnrico PighinDonna RamosAmy RatherBetty RatherWilliam ResetarBarbara ShingaiPolly SirlesDr. David & Mary

SouthBetty Sutherland

RATHER LEADERSHIP AWARD SPONSORSHIPThe Foot Doctors

of Santa Cruz County - A Podiatry Group

Mehl’s Colonial Chapel

Coldwell BankerWatsonville

Community Hospital

Gene & Mary DiCicco

WINE & ROSES

MAJOR SPONSORSSutter Maternity &

Surgery CenterPalo Alto Medical

Foundation Santa Cruz

Gene & Mary DiCicco

Register-PajaronianBenefactor

SponsorsCelebrations Party

& RentalsCommunity

PrintersRadiology Medical

GroupWells Fargo Bank

CONTRIBUTING SPONSORSMarinovich Cold

StorageMonterey Bay

Family PhysiciansSanta Cruz SentinelThe Foot Doctors

of Santa Cruz County - A Podiatry Group

BUSINESS SPONSORSAssociated

Pathology Medical Group

California Giant New West Fruit Corporation

Complete Mailing Service

Dobler & SonsEmergency Medical

GroupGranite

Construction Company

Hutchinson & Bloodgood LLP

KBK Insurance Agency

Lester Family Vineyards

Marty Franich FordPhysicians Medical

Group of Santa Cruz County

RabobankS. Martinelli &

CompanySanta Barbara Bank

& TrustSanta Cruz County

BankSurgical Associates

of Monterey Bay Medical Corporation

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Toyota of Santa Cruz

Valic

MAGNUM SPONSORSPhysicians Medical

Group of Santa Cruz County

Taylor’s Office CityGenerations Health

Care For WomenDr. Lorena BischoffJim BoothAlison CromerKirk DiCiccoDr. Arthur S. DoverCaroline C. EiskampDiana FourneyDr. Brooke KondoDr. Gerald KondoEleanor LittmanDrs. Julio Porro &

Jennifer Hastings.Gerard QuinnDonna RamosDr. Stuart M.

SakumaDr. David & Mary

South

OTHER BEVERAGESS. Martinelli &

CompanySeabright Brewery

DONATIONSMehl’s Colonial

ChapelBarbara BanksDirk ColdeweyLawrence DickLen & Nancy FosterFreedom Meat

LockersGene & Shirley

FriendRay & Marjorie

GardnerRobert HarrisShirley KaneEdward & Jean

KellyCarolyn KrugerMargaret LaraNavarre MarshallRay McCarthySuzanne M. Mine-

EguchiMichael &

Rosemarie PozziKevin SanchezAnn J. ScurichSam I. SugidonoDavid SweetJuan Uranga

FLORAL SPONSORSDr. Janet BellDr. James Jacobson

Steven Ponzio & Kathleen King

Drs. Julio Porro & Jennifer Hastings

Gene & Shirley Friend

Mike, Rosemarie & Gus Pozzi

Ann J. Scurich

ROSE/FLOWER DONORSAmeri-Cal FloralCalla Co.California Pajarosa

FloralCentral California

Flower GrowersContinental Floral

GreensFive Star FarmsHernandez

HydrangeasKitayama BrothersLake Floral Shippers

AUCTION DONORSAdventure Sports

UnlimitedAlfaro Family

Vineyards, Martin Alfaro Wines

Alladin NurseryAnnieglassAnonymousArrowCreek

Country ClubArtisan’s Fine Rug

CareAtlantis Casino

Resort-RenoBaker BrothersBargetto’s WineryBittersweet BistroBody ZoneCarol BowieRobert BroughBurrell School

VineyardsByington Vineyard

& WineryC&N TractorsCalifornia PajarosaGoretti CarvalhoCathleen Chandler-

EckhardtChardonnay Sailing

ChartersCinnabar VineyardsCooper Garrod

Estate VineyardsCarol CorpusPatrick DeYoungDiamond OrganicsGene & Mary

DiCiccoDon Chapin

CompanyDonati Family

Vineyards

William D. DyerEarthbound FarmEdward D. Jones &

CompanyEl Dorado Hotel &

CasinoEnergia Body

CentreEquinoxWilliam FenwickFreedom Bakery &

ConfectionsPaul FurmanGilroy Gardens

Family Theme Park

Golden ChiropracticGold’s GymBill & Lynn GonzalezHallcrest VineyardsWill HahnMichele HausmanHearst Castle

& National Geographic Theater

Home Consignment Showplace

Hope Family WinesJim Booth Swim

SchoolJohn’s JewelersJust Baby Gifts &

ApparelKathryn Kennedy

WineryLa Posta RestaurantSharon LucchesiMartin Ranch

WineryFayedra Matthes-

BrownAnnette McGowanDavid & Marylu

MesaMimiz PotteryMonterey Bay

AquariumGary MustoNanaLin’s QuiltsNatal VineyardsNewman’s Own

OrganicsNicholson

VineyardsNob Hill/Raley’s

FoodOdanata WinesPacific Edge

Rockclimbing Gym

Pajaro Valley Golf Club

Palapas Restaurant & Cantina

Pedulla WinesPelican Ranch

Winery

Penman Photographic Artists

Edward G. Penniman

Phil’s Fish MarketQueen’s Shoes &

MoreRaging Waters- San

JoseRed Apple CafeRedwood Canopy

Tours, Mount Herman

Ridge VineyardsAntonio & Mariza

RivasRiver Run VintnersRoudon-Smith

VineyardSalamandre Wine

CellarsSandbar and GrillSanta Cruz Seaside

CompanySarah’s VineyardSeymour Marine

Discovery CenterShadowbrookSilver Mountain

VineyardSlawinski Auction

CompanySones CellarsSoquel VineyardsSorensen’s ResortSpa Fitness CentersRick & Gina

StephensonSticks at Pebble

BeachStorrs WineryThe ButteryThe Oakland

AthleticsThe Oakland

RaidersThe Organic Wine

WorksThe San Francisco

GiantsThe Whole

EnchiladaThomas Fogarty

WineryTobin James CellarsWatsonville Fire

DepartmentHank & Nancy

WempeWhole FoodsWindy Oaks Estate

Vineyards & Winery

Zayante Vineyards

WINERIESAlfaro Family

Vineyards

Bargetto’s WineryBurrell School

VineyardsCinnabar VineyardsCooper Garrod

Estate VineyardsEquinox

Chanpagne Cellars

Hallcrest VineyardsKathryn Kennedy

WineryMartin Ranch

WineryNatal VineyardsNicholson

VineyardsOdonata WinesPelican Ranch

WineryRiver Run VintnersRoudon-Smith

VineyardSarah’s VineyardSilver Mountain

VineyardSones CellarsSoquel VineyardsStorrs WineryThe Organic Wine

WorksThomas Fogarty

WineryZayante Vineyards

RESTAURANTS/CATERERSCafé CruzCafé EllaCilantro’s Mexican

RestaurantCorralitos Meat

& Sausage Company

D’La ColmenaFreedom Bakery &

ConfectionsGayle’s Bakery &

RosticceriaHula’s Island GrillImura RestaurantKampf-Fire BBQ &

CateringM&M Party Rentals Monterey Bay

CaterersNob Hill/Raley’s

FoodS. Martinelli &

CompanyPanda InnSeabright BrewerySecond Street Café Severino’s Bar &

GrillWatsonville Hospital

Food ServiceZuniga’s Mexican

Restaurant

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Statement of Financial Position as of June 30, 2011

The mission of the Pajaro Valley Community Health Trust is to improve the health and quality of life for all people of the greater Pajaro Valley by supporting programs and activities that ensure access to a full array of high quality, culturally competent health care services which promote health, wellness and disease prevention.

Programs77%

Fundraising11%

Management & General12%

ASSETS

Cash and Cash Equivalents 62,637

Investments at Market Value 14,519,963

Notes Receivable

Other Receivables 109,214

Property and Equipment, Net 34,755

Other Assets 19,013

Total Assets 14,745,582

LIABILITIES AND NET ASSETS

Liabilities

Current Liabilities 71,875

Liabilities from Discontinued Hospital Business 364,963

Total Liabilities 436,838

Net Assets

Unrestricted 13,168,230

Temporarily Restricted 115,991

Permanently Restricted 1,024,523

Total Net Assets 14,308,744

Total Liabilities and Net Assets 14,745,582

Funding GuidelinesThe Trust provides grants

for projects that advance our

mission to improve the health

and quality of life for all people

of the greater Pajaro Valley.

The Foundation invites

grant proposals through

a Request for Proposals

(RFP) process. Deadlines

and awards amounts vary.

Complete details are outlined

in each RFP. RFPs are released

and publicized through

our website and through

targeted communications.

We encourage all interested

organizations to visit our

website periodically for RFP

notices and/or to request that

their organization be added to

the Trust’s RFP mailing list. All

grants made are health related

and must address one or more

of the Trust priority areas:

• Diabetes & Contributing

Factors

• Oral Health

• Health Professions

• Access to Care

The Trust’s primary

geographic service area

includes all of the zip codes in

Watsonville (including Pajaro),

Freedom and Aromas

For more information on

our grantmaking programs

or eligibility requirements,

please contact Raquel Ramírez

Ruiz, Program Director, at

(831) 763-6456.

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Deeann Hartzell (at center in pho-to), Manager of Marinovich Cold Storage in Wat-sonville, knows that there are many families in the Pajaro Valley whose lives have been touched by diabetes. It’s one of the reasons she and her company make an annual gift to the Health Trust to help support programs that address diabetes and its contributing factors. One of these programs is the Diabetes Health Center (DHC). The DHC’s professional certified diabetes educators offer diabetes prevention, nutrition and self-management education to all in our community who need these services. Deeann says her grandfather and founder of the company, Jack “Ivo” Marinovich, had diabetes. “In recent years, it’s become even more prevalent in our community—even some of our employees have been affected,” she says. “I’ve learned that the DHC can make a real difference in managing what can be a very disruptive disease.” Begun as a family business in 1946, Ma-rinovich Cold Storage provides refrigerated warehouse space for many local farmers to cool and store their apples, berries and other produce grown in the Pajaro Valley. Deeann is proud that the agricultural industry in the Pajaro Valley produces some of the healthiest foods in the world. “We feel

Nonprofit Org.U.S. Postage

PAIDPermit #146

Watsonville, CA

P A J A R O V A L L E YCOMMUNITY HEALTH TRUST85 Nielson StreetWatsonville, CA 95076

(831) 761-5639www.pvhealthtrust.org

Marinovich Cold Storage

Where an Apple a Day Is Good for Your Healthfortunate to be in an industry that is a keen promoter of products that are good for all of us — healthy fruits and vegetables.” She points out that new data comes out con-

tinuously on the health benefits of consuming every kind of berry grown in the Pajaro Valley. Deeann is quick to add that she and her family have not forgotten about “an apple a day.” In fact she notes that one of the last survivors of the 1906 San Francisco earthquake just expired and said she owed her longevity to eating an apple a day! “I have always felt that it is critical that individuals learn early the importance of developing life-long habits of proper eating and remaining active in order to take some personal responsibility for managing their health.” “The Pajaro Valley Health Trust and its Diabetes Health Center certainly promote these goals.”