ANNUAL REPORT 2013 · $1.4 MILLION raised through We Create Change for clean water projects. 300...

Free The Children

ANNUALREPORT

2013

Note from our LeADerS

Note from our BoArD of DIreCtorS

We’ve always believed in the power of young people to change the world. And today, one year away from our 20th anniversary, we’re so proud to see how that change is being realized.

From local impacts through We day and We Act to global impacts through Adopt a Village, the faces of change are the young people—at home and in developing communities—who are stepping up as engaged and active citizens. driven by our humble beginnings as a grassroots organization, we’ve seen the groundswell over the years as young people, educators and the corporate community have come together to make Free The Children’s impact a truly global movement.

We day started as a small event in one Canadian city. now, with the dedication of so many young people, educators and a passionate corporate community, We day has grown to 13 stadium-sized events—from Toronto and Vancouver to Seattle and Minnesota and even across the pond to the UK. each We day celebrates change and the part each of us plays in making it happen.

But it doesn’t stop with We day. With your support, Free The Children’s year-long educational programming through We Act is equipping young people to seek out the issues they are passionate about and stand up for what they believe in.

When Free The Children started, we couldn’t have imagined how many passionate youth, educators and supporters would be standing beside us 19 years later. You are leading the charge on a movement that is changing the world, and we’re thrilled to share the milestones of the last year with you.

This year, we were proud to unveil a fresh look and feel in our branding. More than just a change in logo, this new direction celebrates the power of We and its place in our family of organizations as we continue to evolve. This year also saw the global expansion of the We day movement, with debut events in Minnesota, California and the UK that inspired tens of thousands of young leaders to contribute to lasting change. Free The Children’s Year of Water initiative raised funds to provide more than 100,000 people with clean water for life.

Another highlight was the launch of the Year of education, an initiative to build 200 schools in developing communities around the world.

We’ve seen the difference that a school can make. in ecuador, we met Beatrice, a 14-year-old girl who was so committed to her education that she attended school in a cold, dark classroom, crammed with too many students. in that environment, learning was a constant struggle and many of her friends dropped out or didn’t attend at all. Thanks to outstanding supporters like you,

This commitment to shameless idealism also drives Free The Children’s international work. With a family of supporters like you, the holistic development work of Adopt a Village is breaking the cycle of poverty in some of the most impoverished communities around the world. Today, tens of thousands of children sit in classrooms preparing for brighter days ahead instead of toiling in the fields or on the streets to survive; families are healthy, dreaming of future teachers and doctors among their children; and entire communities are digging in to lay foundations that will nurture sustainability and progress for generations to come.

All of these achievements are possible because of your generosity. On behalf of the Board of directors, we are deeply grateful for your unwavering support and commitment to making this world a better place, and we are committed to responsibly honouring the trust that you have placed in us.

Free The Children was able to build a new school in Beatrice’s community, complete with bathrooms and a dining hall.

“The construction here makes a big difference for our community,” she says. “All of this helps us to be happy to come to school.” This school will benefit not only Beatrice and her classmates, but also generations of students to come.

From ecuador to north America to the UK, and everywhere in between, the momentum for change is growing. We’d like to thank you for your part in this movement and invite you to celebrate a year of incredible impacts.

Be the change,

Eva Haller Chair, Board of directors United States

Marc Kielburger Co-Founder

Michelle Douglas Chair, Board of directors Canada

Scott Baker executive director

Craig Kielburger Co-Founder

DEAR FRIENDS AND SUPPORTERS,

DEAR FRIENDS AND SUPPORTERS,

reDefININg ChArItyRedefining Charity .................................. 6 Financial Overview .................................. 8 A Unique Partnership With Me to We .. 9

2013 At A gLANCeA Look Back ........................................... 10 Year of Water .......................................... 12 Year of Education .................................. 13

DomeStIC ProgrAmmINgWe Act ...................................................... 14 We Act Campaigns ................................. 16 We Day ..................................................... 18 We Day Impacts ...................................... 20 Online Community ................................ 22

INterNAtIoNAL ProgrAmmINgAdopt a Village ....................................... 24 Education ................................................ 26 Clean Water and Sanitation ................. 28 Health ...................................................... 30 Agriculture and Food Security ............. 32 Alternative Income and Livelihood .... 34

our teAmStaff and Volunteers ............................... 36 Celebrity Ambassadors ......................... 38 Board of Directors ................................. 40 Outstanding Partners and Supporters . 42

the yeAr AheADA Look Forward ..................................... 46

INSPIrAtIoN

THE IMPORTANCEof

e D u C At I o N

THE IMPORTANCEof

“We Day makes me feel energized. I can’t wait to take action as soon as I get home

and go back to school. ”– Taylor Haw, Barrie, Canada

READ About tHE IMPACt oF WE DAy on P. 18.

“My school is known to be the best in the

whole mountain area. Education is my pride.”

– Estil Dieliphete, Manac, HaitiLEARn About tHE IMPACt

oF EDuCAtIon on P. 26.

tABLe of CoNteNtS

Free The Children

REDEFINING CHARITY

MAxIMIzINg

yOuR IMPACT

Free The Children redefines charity with an innovative fundraising model that empowers young leaders at home and transforms communities overseas.

We honour every donation, from bake sale money to corporate partnerships, with an industry-leading policy of financial responsibility.

Our yOutH lEaD uS. We don’t hire telemarketers, advertisers or canvassers. Young leaders believe in our mission and spearhead initiatives to raise funds and awareness for the causes they care about.

Our iMpaCtS laSt. Our Adopt a Village development model is led by our partner communities. Together with local leaders and families, we engineer solutions that are adaptive, effective and sustained long-term by the community itself.

Our partnErS SHarE Our BEliEfS. Our partners provide so much more than donations. They share our belief in the power of change and lend decades of experience to initiatives that make a tangible difference in the lives of young people around the world.

We StrIVe to Be oNe of the WorLD’S moSt effICIeNt ChArItIeS.

fINANCIAL reSPoNSIBILIty

ON AVERAgE AT LEAST

90¢ FROM EVERy

DOLLAR GOES DIRECTLY TO

OuR PROjECTs ANd pROGRAmS

LEAvInG AnADmInISTRATIvE RATE Of

LESS THAn 10%.

6 reDefININg ChArIty reDefININg ChArIty 7

*All figures are consolidated for Free The Children Canada and USA. Free The Children is audited annually by Kestenberg Rabinowicz Partners LLP in Canada and Roy A. Pasieka, Certified Public Accountant in the USA.**Funding income includes cash and in-kind donations.

*Me to We has a formal donation agreement with Free The Children. Drafted by Torys LLP, the agreement ensures that all cash and in-kind donations are being met. Cash donations and net income are independently evaluated by auditors Kestenberg Rabinowicz Partners LLP on an annual basis.

fINANCIAL oVerVIeW

CHART/sTAT

exPeNDIture

SourCeS of INCome

Me to We is an innovative social enterprise and Free The Children’s partner in changing the world. each branch of the Me to We tree supports the work of Free The Children, from international volunteer trips, to inspirational speakers with messages of action and hope, to a line of sustainably made Me to We Artisans products that generate income for women in Free The Children communities. Me to We is also structured to offset expenses and provide pro bono services to Free The Children.

it’s a partnership model that changes lives.

9% 41% 16% 4%30%

yOuTH AduLT CORPORATION FOuNdATION gOVERNMENT

We are committed to honouring every contribution—big or small—to maximize your impact toward our shared mission.

{ }$40,322,362 * Ending December 31, 2013

TOTAL INCOME

A UniQUe PArTnerShiP WiTh Me TO We

hALf of me to We’S Net ProfIt IS DoNAteD to free the ChILDreN WHILE THE OTHER HALF Is RE-INVEsTEd TO gROW THE ENTERPRIsE.

international projects

General and administration

Domestic projects

35%

56%

9%

TOTAL ExPENdITuRE $37,978,434 * Ending December 31, 2013

$6.5 MILLION

$1.7 MILLION was donated to Free The Children by Me to We in 2013.

has been donated to Free The Children by Me to We since 2009.

8 reDefININg ChArIty reDefININg ChArIty 9

The Year of Water initiative raised enough funds to provide more than 100,000 people with permanent access to clean water.

Free The Children ambassadors, including Joe Jonas, demi lovato and Kardinal Offishall, travelled to Kenya to visit Adopt a Village communities.

We extended our programming in ecuador to partner with indigenous communities in the Amazon region, and we look forward to rolling out all five pillars of the Adopt a Village development model.

The We Create Change campaign kicked off with students across Canada and the United States collecting coins to help build schools overseas.

Motivational speaker, author and double amputee Spencer West walked 300 kilometres from edmonton to Calgary on his hands and in his wheelchair to raise funds for clean water projects in developing communities.

The We day movement expanded internationally, making its American debut in Seattle and Minnesota with appearances by renowned speakers and performers, including Martin luther King iii, demi lovato, and Macklemore and ryan lewis.

The Year of education initiative was launched with the goal to build 200 schools in developing communities. With your support, we are changing the world one coin, one brick, one school at a time.

To honour nelson Mandela’s legacy as a champion of peace, education and equality, Free The Children committed to building 100 schools in Kenya, Ghana and Sierra leone— countries where we have over a decade of experience.

AMAzON jOINs AdOPT A VILLAgE f a l l

yEAR OF WATER S p r i n g

yEAR OF EduCATION S e p t e m b e r

WE CREATE CHANgE S e p t e m b e r

HONOuRINg MANdELA’s LEgACy D e c e m b e r

WE WALK 4WATER M a y

WE dAy sEATTLE ANd WE dAy MINNEsOTAM a rc h a n d O c t o b e r

CELEbRITIEs IN KENyA S u m m e r

A LooK BACK

10 2013 At A gLANCe 2013 At A gLANCe 11

Water allows girls to go to school and women to earn a living. it helps families cook and clean their food safely, reducing illness. it lets communities grow the food they need to flourish, even in times of drought. Adopt a Village plants the seeds of change in communities around the world. You gave them water to grow.

Your fundraisers, coin drives and water walks led to life-changing impacts overseas.

Fifty-seven million children are still denied access to education. it’s time to show our belief that every child has the right to learn and grow. With an education, learners become leaders and gain the tools to lift themselves and their communities out of poverty.

Brick by brick, fundraiser by fundraiser, you are helping us build classrooms for children around the world and lay the foundation for thriving communities.

198,272 bOxEs

2,753 sIgN-uPs for the We Create Change campaign to raise funds for education overseas.

distributed to date to help participants collect coins for We Create Change.

$1.4 MILLIONraised through We Create Change for clean water projects.

300 KILOMETREs travelled for We Walk 4Water from Edmonton to Calgary.

YeAr OF WATer MAKeS A SPlASh OPeninG dOOrS TO edUCATiOn

THROugH THE yeAr of WAter INITIATIVE, MORE THAN 100,000 PeoPLe WILL bE suPPLIEd WITH ACCeSS to CLeAN WAter for LIfe .

WE LAuNCHEd THE yeAr of eDuCAtIoN TO BuILD 200 SChooLS IN dEVELOPINg COMMuNITIEs OVER THE NExT THREE yEARs.

YEAR OF WATER 2012–2013

YEAR OF EDUCATION 2013–2014

12 2013 At A gLANCe 2013 At A gLANCe 13

We ACt CurrICuLum: sTAT AbOuT CuRRICuLuM/LEssON PLANs.

Free The Children

DOMESTIC PROGRAMMING

buILdINg THE

LEAdERs OF TOdAyWe aim to cultivate a new generation with the vision and commitment to address the local and global issues of our time.

Our year-long educational program, We Act, empowers young people to discover the causes they care about and to take action to make a difference. Through service-based learning and engagement, students develop the skills to succeed academically, in the workforce and as active citizens.

eDuCAtorS Agree THAT THE WE ACT PROgRAM TRANsFORMs sTudENT bEHAVIOuR ANd INCREAsEs ENgAgEMENT.

*Based on the 2012-2013 We Act survey created in consultation with Mission Measurement, LLC.

said their students felt

more strongly that their actions have local and global consequences.

91% said their students now

believe they can make a difference

in the world.

90% said their students are now

more confident in their ability to set goals and see them

through to completion.

78%

We ACt

14 DomeStIC ProgrAmmINg DomeStIC ProgrAmmINg 15

OVER 8,000 SChooLS ANd MORE THAN 1,000,000 youth ARE ENgAgEd IN OuR PROgRAMMINg.

FREE THE CHILdREN’s SIgNAture CAmPAIgNS ENCOuRAgE yOuTH TO TAKE ACTION FOR THE CAusE THAT MATTERs MOsT TO THEM.

We ACt CAmPAIgNS

We Act campaigns challenge young people to make a difference in their own communities and overseas. By taking action on issues that spark their passion, students gain leadership skills and volunteer experience, and make a tangible impact on the world around them.

Whether they’re standing up to bullying in their own schools or raising funds for new classrooms overseas, campaign participants are rallying for change, every day of the year.

funds raised

Hours Volunteered

Students volunteered and fundraised for over 1,000 local and global causes.

iT STArTS in The Cl ASSrOOM 2012–2013 sCHOOL yEAR

$8.5 MILLION

4.5 MILLIONinVOlVED

in Valentine’s Day button sales for Adopt a Village.

61,301 students

WE ARE LOVE

HOurS Of SilEnCE logged for those who are

denied their rights.

1.2 million

WE ARE sILENT

Of fOOD COllECtED in support of local

food banks.

1,677,254 pounds

WE sCARE HuNgER

SiGnED up to collect coins for

education overseas.

1,697 schools

WE CREATE CHANgE


IN 2013 , WE dAy EVENTs INSPIreD 155,000 PARTICIPANTs, INCLudINg sTudENTs, EduCATORs ANd suPPORTERs.

We DAy

A special thank you to the 2013 sponsors that made We Day possible across Canada: National Co-Title Sponsors RBC and TELUS; Broadcast Partners MUCH and MTV; Waterloo Region Title Sponsor BlackBerry; and Saskatchewan Title Sponsor PotashCorp. We would also like to thank Minnesota Title Sponsor General Mills (Cheerios, Green Giant, Yoplait) and Seattle Co-Title Sponsors Microsoft and Amway for bringing We Day to the United States.

ShininG A SPOTliGhT On YOUnG ChAnGe-MAKerSWe day is a celebration of the power of young people to lead local and global change. An annual series of stadium-sized events, We day brings together world-renowned speakers and performers with tens of thousands of youth to kick-start a year of action through We Act. Youth can’t buy a ticket to We day. They earn it by taking on one local and one global action.

dEMI LOVATO KOFI ANNAN dARREN CRIss

MARTIN LuTHER KINg III COL. CHRIs HAdFIELd jENNIFER HudsON

MARTIN sHEEN CARLy RAE jEPsEN sPENCER WEsT

MACKLEMORE & RyAN LEWIs PREsIdENT sIRLEAF IMAgINE dRAgONs

HEAd COACH PETE CARROLL MAgIC jOHNsON CRAIg & MARC KIELbuRgER


We DAy ImPACtS

We Day is more than a one-day event. Its impact is felt throughout the year, as young people turn the day’s inspiration into action to make their world a better place.

We DAy ImPACtS: IN A suRVEy CONduCTEd AFTER WE dAy, sTudENTs dEsCRIbEd THE EVENT’s EMPOWERINg EFFECT.

youth CAN’t Buy A tICKet to We DAy. THEy EARN THEIR WAy by TAKINg ACTION ON ONE LOCAL ANd ONE gLObAL IssuE.

hOW One ChAnGe-MAKer eArned hiS WAY TO We dAYFor his 12th birthday, James Prowse made a special wish, but not for himself. instead of presents, he asked for donations to Free The Children. James has since championed campaigns such as We Create Change and We are Silent, but his favourite initiative was We Stand Together, where he hosted a party in his backyard in support of Canadian Aboriginal education. “i love being involved with the process of fundraising and helping out with

82% OF sTudENTstalked to their friends and family about issues they heard about at We day.

91% OF sTudENTsfelt strongly about turning their inspiration into action after We day.

world issues that are important to me,” he says. Through these actions, James earned his way to We day and joined thousands of other youth connected to the movement for change. now James has a new goal: to travel to Kenya to volunteer on a school-building project and see first-hand how his fundraising efforts are making a difference.

INSPIrAtIoN

THE IMPORTANCEof

“Everyone was passionate and we raised money for a campaign

that’s important to me. If kids come together, we

can make a big difference.”– James Prowse,

Newmarket, Canada


Over 3.5 million engagements with our brand on social media.

*Calculated as a combination of users engaged with our posts on Facebook

and the number of mentions of our brands on Twitter.

oNLINe CommuNIty

The We movement is growing online, with more than 4 million change-makers connecting from across the globe.

our SoCIAL meDIA PreSeNCe HELPs yOuNg PEOPLE FEEL PART OF THE MOVEMENT FOR CHANgE, EVERy dAy OF THE yEAR.

FREE THE CHILdREN 133,621 faCE BOOK liKE S

WE dAy 3,376,181 faCE BOOK liKE S

CRAIg KIELbuRgER60,358 faCE BOOK liKE S

FREE THE CHILdREN 62,350 t Wi t t E r f OllOW E r S

WE dAy 593,799 t Wi t t E r f OllOW E r S

CRAIg KIELbuRgER129,648 t Wi t t E r f OllOW E r S

NEW VIdEOs108 ViDEOS uplOaDE D t O yOu tuBE

LIKEs 15,000 ViDEO liKE S On yOu tuBE

sHAREd2,900 SHar E S On SOCial ME Dia

fACeBooK tWItter youtuBe


the ADoPt A VILLAge moDeL

Free The Children

INTERNATIONAl PROGRAMMING

IT’s NOT CHARITy.

IT’s susTAINAbILITy.We believe that children’s education and holistic community development are the keys to changing lives in our eight Adopt a Village countries—Kenya, India, Nicaragua, Haiti, sierra Leone, Ecuador, ghana and rural China.

INterNAtIoNAL ProgrAmmINg 25

Free The Children began as a school-building organization. Soon we realized that poverty requires multi-faceted solutions, so we started building wells and developing health programs. Soon, children could attend school instead of fetching water or staying home sick.

When children missed school to work for their families’ farms and businesses, we launched food security and alternative income initiatives so communities could stay profitable without child labour. The five pillars of Adopt a Village work together to help communities keep children in school and break the cycle of poverty.

A STOrY OF SUSTAinABiliTY

Adopt a Village is an adaptive, effective five-pillar model built on 19 years of experience working with dedicated communities and development experts to find solutions that last. It began with the goal of providing education, but it became so much more.

Education HealthClean Water and Sanitation

alternative income and livelihood

agriculture and food Security

24 INterNAtIoNAL ProgrAmmINg INterNAtIoNAL ProgrAmmINg 25

eDuCAtIoN

edward and his cousins used to be in danger every time they walked to school. The only path followed weather-worn cliffs and swamps that overflowed in the rain. The 12-year-old once had to save his cousin from drowning in a flash flood that dragged her into a river.

now, with new, safe classrooms in his hometown of el Trapiche, edward and his cousins spend their days focusing on learning, not the walk home.

MeASUrinG The iMPACTS OF edUC ATiOnFree The Children provides classrooms, libraries, offices, teacher training, extracurricular programs, books and basic school supplies—everything a community needs to make the dream of education come true. We have built more than 650 schools and school rooms that educate more than 55,000 children every day.

#1 PRIMARY SCHOOLOur primary school in Aluo, rural China, achieved the highest attendance rate in the county.

A TEACHER fORevery classroomfor overall attendanceThe ghanaian Ministry of Education has promised teacher support for our school in Asemkow, ghana.

BrinGinG edUCATiOn TO edWArd’S hOMe

Education starts with one child, one classroom, one dream, but it empowers a generation.

“We will be safe. Now we just worry

about getting excellent grades.”

– Edward Puerto Sandoval, El Trapiche, Nicaragua


CLeAN WAter AND SANItAtIoN

Vardi used to spend her days throwing a rope and bucket into an open pit well to draw water for her children, who had nothing to drink while they were at school. The well ran dry in the summer months and was full of harmful pollutants the other half of the year.

Then Free The Children installed a hand pump to make drawing water faster and a metal grate to protect the water from debris. And with a new pipeline and water storage tank near the school, Vardi’s children have a safe, clean source of water to drink year-round.

MeASUrinG The iMPACTS OF CleAn WATer And SAniTATiOnWe help communities install hand pumps, boreholes, wells, pipes, washing stations, rain catchment systems and latrines so every child can enjoy a healthy life. To date, Free The Children has provided one million people with improved access to clean water, health care and sanitation.

Every community needs water to grow. Clean water gives families the chance to raise healthy children, run sustainable farms and send their girls to school.

100 PEOPLE WITH WATER100% WATER ACCESSEvery family in Manac, Haiti, now has access to clean water at the local school.

This year we completed our first water project in Nicaragua, providing clean water for 100 people.

helPinG VArdi BrinG WATer TO her FAMilY

“Clean water is very important for our

family and community. If our water is not clean,

it is very harmful.” – Vardi Bai, Bagad, India


“I had no money to take my child to the

hospital and had lost hope. Ambulance services

saved my child’s life.” – Mama Langat, Emori Joi, Kenya

heALth

When Mama langat’s six-month-old baby suddenly fell ill, she faced every mother’s worst nightmare—being powerless to help her child. Fortunately, Free The Children’s health clinic has a 24-hour ambulance hotline and response crew.

When the ambulance team saw her newborn’s condition, they were able to get her to the local hospital in time. Thanks to Free The Children’s staff, the newest member of the family is looking forward to a healthy future.

MeASUrinG The iMPACTS OF heAlThFree The Children brings health training, clinics, medical supplies and workshops to the communities that need them most. We have shipped more than $20 million in medical supplies around the world.

Health is the foundation of a sustainable community. When families are healthy, children are less likely to miss school or drop out, and parents’ wages and small businesses are more likely to improve.

A NEW HEALTH CLINIC 10x MEDICAL SUPPLIESKishon Health Clinic now provides thousands of Kenyan families with the option for low-cost, high-impact health resources.

We were able to provide $10 in medical supplies for every $1 donated thanks to key health partnerships in Haiti.

GiVinG MAMA l AnGAT ’S BABY A heAlThY STArT


“You have brought agriculture experts to

help us. Now we can grow our crops better and

improve our practices.” – Modi Ram Lohar, Verdara, India

AgrICuLture AND fooD SeCurIty

34 INterNAtIoNAL ProgrAmmINg

For five years, Modi ram lohar had been watching his tomato crops fail. Season after season, he would try to find ways to store his seeds through the winter. By the time the spring came, the seeds had deteriorated and were struggling to grow in the arid soil of rajasthan.

last year, Free The Children offered to subsidize new farming equipment and brought agricultural experts to work with local farmers. Modi ram leapt at the opportunity. now he uses improved seeds and advanced farming techniques to keep his field growing and his family fed.

When it comes to nutrition, the first 1,000 days are the most critical in a child’s life. Healthy food fuels growing minds and thriving communities.

MeASUrinG The iMPACTS OF AGr iCUlTUre And FOOd SeCUr iT YWith support from founding partner PotashCorp, we provide emergency food aid, school gardens and farms, nutrition programs, agriculture training, improved seeds, and irrigation and watershed development projects, helping communities access healthy and self-sustaining food sources.

45,000 KG Of CROPS200,000 STUDENT MEALSFarmers in gufubao, rural China, grew more than 45,000 kg of crops last year thanks to new training and equipment.

This year, the new Oleleshwa farm provided more than 200,000 meals to students in Kenya.

SOWinG The SeedS OF ChAnGe WiTh MOdi rAM lOhAr


“I can contribute to the income of our family and

not rely only on my husband. Now I can make my

own decisions.”– Diana Iñiguez, Amazon, Ecuador

ALterNAtIVe INCome AND LIVeLIhooD

32 INterNAtIoNAL ProgrAmmINg

For years, diana iñiguez has seen her remote Amazonian com-munity suffer from exploitation. Because local farmers can’t reach the city’s big produce markets, they are forced to sell their crops to larger businesses for next to nothing.

But now diana is taking control of her future. As a member of Free The Children’s women’s group, she is learning new ways to earn income from her skill in knitting and crocheting so that she can stay financially independent.

MeASUrinG The iMPACTS OF AlTernATiVe inCOMe And liVelihOOdFree The Children works to empower parents, especially mothers, to create new economic opportunities for their families through financial literacy workshops, vocational training, leadership sessions, lending circles and small business training. To date we have helped 30,000 women gain economic self-sufficiency.

Small business training does more than help a woman earn a living for her family—it empowers her to discover her potential as a leader, problem-solver and entrepreneur.

100% SELf-SUSTAININGThe student-run farm at st. joseph Primary school, sierra Leone, is now self-sustaining and able to raise money for school programs.

14 NEW ENTREPRENEURS Last year, we were able to give 14 women in Kamoda, India, the opportunity to start sustainable goat-rearing businesses for their families.

helPinG diAnA rUn her OWn BUSineSS


Free The Children

OUR TEAM

CHANgE-MAKERs

by TRAdE

StAff AND VoLuNteerS

Our team members share the belief that a committed, passionate group of individuals can change the world. year after year, Free The Children is recognized for cultivating one of Canada’s most admired work cultures.

WE ARE THE ONLy CHARITy TO HAVE RECEIVEd CANADA’S toP emPLoyerS for youNg PeoPLe AWARd THREE yEARs IN A ROW.

CAnAdA’S TOP eMPlOYerS FOr YOUnG PeOPle, 2011, 2012, 2013

CAnAdA’S 10 MOST AdMired COrPOrATe CUlTUreS OF 2013

36 our teAm our teAm 37

CeLeBrIty AmBASSADorS

We are grateful for the support of our celebrity ambassadors, who inspire youth with the knowledge that changing the world is the coolest thing they can do. Here are just a few of these extraordinary individuals.

NELLy FuRTAdO

NATALIE PORTMAN

NEVEREsT

jOE jONAs

dEMI LOVATO

KARdINAL OFFIsHALL

sIR RICHARd bRANsON & HOLLy bRANsON

HEAd COACH PETE CARROLL

MAgIC jOHNsON

HEdLEy

dEgRAssI

NINA dObREV

GrAMMY and Juno Award winner nelly Furtado travelled to Kenya to celebrate the opening of Oleleshwa, the all-girls secondary school she helped to fund.

natalie Portman designed a limited-edition watch with richard Mille, with proceeds to be donated to Free The Children.

Actress nina dobrev won Variety’s Power of Youth Award for her work in support of Free The Children.

Award-winning singer-songwriter demi lovato celebrated her birthday in Kenya while volunteering in Free The Children communities.

Founder of the Virgin Group Sir richard Branson and philanthropist holly Branson helped lay the foundation for We day UK.

Award-winning rapper Kardinal Offishall raisedfunds to send 10 inner-city youth to volunteer inFree The Children communities.

Multi-platinum, JUnO and MMVA Award-winning recording artists hedley called on their fans to help them raise $10,000 to build a school.

Volunteering in Free The Children communities in nicaragua for the first time, the cast of TV show Degrassi worked on a water project and helped paint a new classroom.

Chart-topping, MMVA-nominated band neverest rocked out at We day and lent their support to Spencer West’s We Walk 4Water tour to raise funds for clean water projects.

GrAMMY-nominated and multi-platinum artist Joe Jonas performed at We days across north America, inspiring tens of thousands of youth.

Founder of A Better Seattle, Seattle Seahawks head Coach Pete Carroll helped us bring the We movement to Washington State for the first-ever We day Seattle.

nBA legend and philanthropist Magic Johnson spoke at We day events across north America, inspiring youth to reach out and help others.


BoArD of DIreCtorS

CANADIAN BoArDof DIreCtorS

Michelle Douglas (Board Chair) department of Justice, CanadaChris besse Senior VP and Managing director, School division, nelson educationMary-Eileen Donovan Superintendent of education (retired), Toronto Catholic district School BoardCharlotte Empey editor in Chief, Metro english CanadaDr. John Gaither Secondary School Principal (retired)Adrian Horwood VP, Corporate Partnerships, SickKids FoundationGerry Connelly Adjunct Professor and Co-director, Sustainable education AcademyRichard Rousseau Senior VP, raymond JamesAndrew black CeO, Brand Project lPKannan Arasaratnam Senior Manager, deloitte Linda Rosier Partner, Concept 3 AdvertisingSusanne boyce Former President, Creative Content and Specialty Channels, CTV inc.

neil taylor President and Chairman, investors Group Securities inc., investors Group

u.S. BoArD of DIreCtorS

Eva Haller (Board Chair) PhilanthropistDavid S. Cohen President, david Cohen ConsultingJosh Cohen hedge Fund ManagerCraig Heimark Founder and Chairman, CohesiveFTLibby Heimark director, The Chapin FoundationMary Lewis Assistant to dr. Jane Goodall dBe and VP of Outreach, Jane Goodall instituteErnan Roman CeO and President, ernan roman direct MarketingHal Schwartz Fine Arts Photographer and Graphic designerDick Simon CeO, rSi inc.Dr. Jonathan White director, Bentley Service-learning Center; Associate Professor, department of Sociology, Bentley UniversityHeidi Hopper Philanthropist

Gisela Voss Founder, B ToysJim baller eVP, Global Partner, Operations, Universal McCannShelley White Professor of Sociology and Public health, Simmons CollegeDean Phillips Chairman, Talenti Gelato; Philanthropist, edward J. Phillips Family FoundationRichard beaven Worldwide CeO, initiative Media (retired)Aleen Keshishian Partner and Manager, Talent, Brillstein entertainment Partners

uK BoArD of DIreCtorS

Hamish Jenkinson (Board Chair) director, Old Vic Tunnels; Trustee, Kevin Spacey FoundationJenny brigden Community investment, Business Sustainability, Virgin Atlantic Airways ltd.Craig burkinshaw Owner, Audley TravelPauline Latham Member of Parliament for Mid-derbyshireHolly branson Virgin UniteGraham Moysey head, AOl international

free the ChILDreN INterNAtIoNAL BoArD of DIreCtorS

Michelle Douglas department of Justice, Canada; Chair of Canadian Board of directorsEva Haller Philanthropist and Chair of U.S. Board of directorsDr. John Gaither Secondary School Principal (retired)Craig Heimark Founder and Chairman, CohesiveFTHeidi Hopper Philanthropistneil taylor President and Chairman, investors Group Securities inc., investors GroupDr. Jonathan White director, Bentley Service-learning Center; Associate Professor, department of Sociology Bentley University

fINANCe CommIttee

Kannan Arasaratnam Senior Manager, deloitteChris besse Senior VP and Managing director, School division, nelson educationDick Simon CeO, rSi inc.

free the ChILDreN PAtroN

His Excellency the Right Honourable David Johnston Governor General of Canada

We DAy Co-ChAIrS

Shawn Atleo We day Patron; national Chief, Assembly of First nations

TORONTODavid I. McKay Group head, Canadian Banking, rBC royal BankJeffrey Latimer Jeffrey latimer entertainmentbill Thomas CeO and Senior Partner, KPMG llP CanadaDavid Aisenstat President and CeO, Keg Steakhouse and Bar; Chairman, The Keg Spirit Foundation

VANCOuVERLorne Segal President, Kingswood Properties ltd.

ALbERTASam Kolias CeO, Boardwalk real estate investment Trust

uKLord Rumi Verjee PhilanthropistHolly branson Virgin Unite

CALIFORNIAMagic Johnson nBA legend, Two-Time hall of Famer and Philanthropistnatalie Portman Academy Award-Winning Actress and Free The Children AmbassadorJeff Skoll Founder and Chairman, Skoll Foundation, Participant Media and Skoll Global Threats FundDaniel Lurie CeO and Founder, Tipping Point Community

bruce Mackenzie regional President, Alberta and the Territories, rBC royal Bank

MANITObAbob Silver President, Western Glove Works ltd.Mark Chipman President, True north Sports and entertainment ltd.Hartley Richardson President and CeO, James richardson & Sons ltd.

NATIONAL-CANAdAJeffrey york CeO and President, Farm Boy ltd.Patrick Mullins director of Wealth Management, richardson GMP

sEATTLEPete Carroll head Coach, Seattle Seahawks; Founder, Win Forever and A Better SeattleConnie ballmer Ballmer Family Giving

MINNEsOTA

Dean Phillips Chairman, Talenti Gelato; Philanthropist, edward J. Phillips Family Foundation

Hutton Phillips Philanthropist, edward J. Phillips Family Foundation

ATLANTIC CANAdA

Doug Reid FCA; Atlantic Managing Partner, KPMG llP

Kimberley Mason regional President, Atlantic Canada, rBC royal Bank

Our daily growth would not be possible without the expert advice and financial and legal counsel of our board of directors, comprised of talented professionals from a variety of backgrounds.


outStANDINg PArtNerS AND SuPPorterS

60 million girls FoundationA Better SeattleAboriginal Affairs and northern development CanadaAccentureAchieversAdobe FoundationAdventure learning experiencesAimiaAir Canada FoundationAkhtar and Alka BadshahAllstate insurance AmwayAOl CanadaAquilini investment GroupAriad CommunicationsArtboundASdAn Atlantic hotel halifax Baby Girl Project inc.Ballmer Family GivingBaraka incubator FundBarbara Ann CowieBarclaysBarnes FamilyBattat Co.Baylis MedicalBCAABeck FamilyBeecham FamilyBeedie GroupBig Change Charitable Trust BJh Family FoundationBlackBerryBoardwalk rental CommunitiesBogani Family CoalitionBoot FamilyBoston Pizza WinnipegBranson FamilyBremer Bank

Brooke n. Wade Charitable FoundationBudheo Family FoundationBuilding Walls of WisdomCAACAA Manitoba CAA South Central OntarioCaldwell Family FoundationCampbell Company of CanadaCanad innsCanada Safeway ltd.Canadian Chamber of Commerce ShanghaiCanadian Museum for human rights Canucks Sports & entertainmentCapilano University Capital OneCarlson Family FoundationCarnegie FamilyCatholic Curriculum CorporationChad FamilyChange heroesChange the View ProjectCheeriosChiu FamilyChris Jones and Kira SorensenChurch FamilyCineplex entertainmentCintasCisco Systems, inc.Clear ChannelClearwater SeafoodsClub PenguinClunie FamilyCPA AlbertaCoast Plaza hotel & Conference CentreComfort Suites COMO hotels and resorts

Compassionate eye FoundationCraig Burkinshaw and Joanne le Bon Crown Plaza St. Paul riverfrontCurrentdairy Farmers of Manitoba daniel et danieldanny Chedrawe and Familydave Goldberg and Sheryl Sandberg david Baum and Associatesdegrassi/epitome Picturesdelta Barrington and halifax delta Bessboroughdelta Bow Valleydhl express Canadadisney’s Friends for ChangedocuSigndonnelly Automotive GroupeChOageeducators Financial Group, inc.eF educational Tourseverson FamilyFacebook CanadaFairmont PalliserFarm Boy inc.FASnA Felesky FamilyFeltch FamilyFirezza PizzaFlatley Family FoundationFocus GraphiteFondation Bruny SurinFondation Québec JeunesFondation rené MaloFordFour Points by Sheraton Cambridge Kitchener Freshii Friends of iqbal

Gail Asper Family FoundationGeneral MillsGeneral Mills FoundationGeremia-Kowaliuk Family Gerry and Barb Price Family FoundationGlobal Collective design inc.Gordon FamilyGovernment of Alberta, Alberta educationGovernment of British Columbia, Ministry of educationGovernment of Manitoba, Ministry of educationGovernment of nova Scotia, education and early Childhood development Government of Ontario, Ministry of educationGoogleGray FamilyGreen FamilyGreenburg FamilyGreen GiantGrill Forty One Grocerygateway.com Grouse Mountain resort ltd.halifax regional Municipality haywood Securities inc.hMiholiday inn Kitchener-Waterlooholiday inn Toronto downtown holiday inn St. Paul downtown holt renfrewhope From the heartlandhotel indigo hUB international insurance Brokersindependent School Association indigo love of reading Foundation

initiativeintel education Service Corpsinvestors GroupiQmetrixiWK health Centre J.W. McConnell Family FoundationJackie and Mike BezosJames richardson & Sons ltd.Jill Walsh and FamilyJohnson Waste ManagementJonathon d. Fischer FoundationJugo JuiceKarl, Sarah and Owen WileyKelleyKellogg-Schulich ‘09Kennedy FamilyKeywellKingswood Properties ltd.Kirlin Charitable FoundationKlamar FamilyKohn FamilyKolias FamilyKPMG llPKrysko FamilyKTVU-TVKurylowicz FamilyKurz Family Foundationl’Actualitélafargelibby and Craig heimark Familyliberty Carton Company lily Kanter and Marc Sarosilisa and Bill Vipondlisa Wade Family lloyd A. Fry Foundationlongo’slongo’s Family Charity Foundationlord elginlorne Segal and Familylove Quotes and Phyllis Wienerlurie, Besikof, lapidus & Company llPMad4MaddieManitoba Public insurance

Maple leaf Sports & entertainmentMark and ilona SteinMarco Group of Companies Markin FamilyMartin Aboriginal education initiativeMarty StanleyMaxim Truck & Trailer McCarthy FamilyMcinnes Cooper McPhedran FamilyMe to We Social enterprisesMe to We StyleMediabrandsMedicis: A division of Valeant PharmaceuticalsMentor educational inc.Merrifield FamilyMetromedia MarketingMichael GirgisMichael “Pinball” Clemons FoundationMichael and Karen Stone Family FoundationMicrosoftMiller FamilyMinnetonka MoccasinMiss Teen Canada-WorldMission MeasurementModuloMoksha YogaMorrison FamilyMTS Sports and entertainment MuchMusic Coca-Cola CoversMulti-Material Stewardship Manitoba Music for Changenational Bank n.r. harris Family Foundationnatalie Portman Foundationnational Speakers BureaunCM Media networksnelly Furtado nelson education ltd.netAppnordstrom

Oakland Marriott City CenterOne ClimbOne drOPOne WaterOntario Secondary School Teachers’ FederationOtto Bremer FoundationOur GenerationPacSunParetologic inc.Participant MediaPartners in healthPatel Family Pembroke Perlin FamilyPete and Glena CarrollPhileona FoundationPicao FamilyPizzavillePledge to humanityPotashCorpPriebe FamilyProsser Family QualicoQueens Silver Jubilee Trustraikes Foundationrainbow raymond James FoundationrBC FoundationrBC insurancerBC royal Bankreni and Shantanu narayen resource integrated ltd.rick & Penny Skehanriddell-rose Familiesrittweger Family robinson-Crown Familyrothney FamilySabey CorporationSamuel, Son & Co., ltd.SeilerSVQF Sanjay GhemawatSchool Sisters of notre dameScott ramseyScrepnechuk FamilySeattle Seahawks

Seattle StormSegal Family FoundationShapansky Family FoundationShapiro FamilyShayam Kaushal Charitable FoundationSheraton Cavalier SaskatoonSheraton Centre Montreal Sheraton SeattleSheraton Vancouver Wall CentreShOP.CASigma SystemsSilicon Valley Community FoundationSilver Jeans Co.Sirchio FamilySkoll FamilySkoll FoundationSlaight Family FoundationSobeys Solo FamilySprott FoundationSt. Francis Xavier UniversitySt. John’s-Kilmarnock SchoolStillman Family FoundationSubway AlbertaSubway halifax Sudbury Minga for MaasaiSugar Mill Sullivan entertainmentSwidler Family Sylvan learning CentreT. rowe Price FoundationTaggart Parkes FoundationTali’ah Aquilini and FamilyTannis 21 FoundationTeam londonTeck resources ltd.TelUSTerence and Svea McKillen FoundationTether The Beverly FoundationThe Bezos FamilyThe Bigue-Tuli FoundationThe Bill and Melinda Gates Foundation


meDIA PArtNerS

99.9 BOB FM101.5 Kool FM101.3 Bounce 101.3 KdWB103.1 Virgin radio103.5 QM/FM104.5 ChUM FM105.3 KOOl FMC95 FMC100Bell MediaCalgary heraldCanadian livingCities97Clear Channel OutdoorCTVFlOW 93.5 FMK102KdWB 101.3KFAn FM 100.3KFUn 99.5 FMKirO radioKool 108Majic 100.3 FMMetro news Mpls. St. Paul MagazineMTVMUChnews Talk AM 1130Ottawa CitizenOWl MagazineParticipant MediaPattison OnestopQ13 FOXStar TribuneThe Chronicle herald The Beat 94.5 FMThe Globe and MailThe Seattle TimesThe Star PhoenixThe Vancouver SunVervegirlVirgin radio 96WCCO-TV

The Bozdog Family The Calgary Flames hockey Club The Chris Krywulak Family FoundationThe djavad Mowafaghian FoundationThe duffy Family reunionThe edward J. Phillips Family FoundationThe evelyn & Walter haas, Jr. FundThe Fairmont San Francisco The Great-West life Assurance CompanyThe hAnd Foundation The henry FamilyThe hopper-dean FamilyThe housenbold Family The James hotelThe John and nancy Sabol FoundationThe John d. Brule Family The Joseph Segal Family FoundationThe Keg Spirit FoundationThe Keg Steakhouse & BarThe little Family The lord elgin hotel The Mallett FamilyThe McPhedran Family The Oakland Athletics The Oakland raiders The O’Brien FamilyThe OneThe Paul G. Allen Family FoundationThe royal Ottawa Golf Club The Saint Paul hotel The Sandell FamilyThe San Francisco ChronicleThe San Francisco Giants The San Jose Sharks FoundationThe Second Cup ltd.The Walt disney CompanyThe Winnipeg FoundationThink human FirstTimes educational Supplement Titan Century international

Winnipeg Free PressWaterloo region record

We ACt offICIAL SChooL ADmINIStrAtIVe PArtNerS ALBERTAAlberta School Board AssociationCalgary Board of educationCalgary Catholic School districtChinooks edge School divisionedmonton Catholic Schoolsedmonton Public School BoardFort Vermillion School divisionGreater St. Albert Catholic Schoolslethbridge School districtlivingstone range School divisionMedicine hat School districtnorthern lights School divisionParkland School divisionred deer Public School districtrockyview School divisionSt. Albert Public SchoolsAlberta Teachers’ Association Tribal Chiefs education FoundationWild rose Public Schools

BRITISH COLUMBIAAlberni School districtBurnaby School districtCariboo Chicoltin School districtCentral Okanagan School districtChilliwack School districtCoquitlam School districtdelta School districtFraser Cascade School districtGreater Victoria School districtKamloops School districtlangley School districtMaple ridge and Pitt Meadows School districtMission Public Schools

TMXTom, Allyson, Jordyn and Kaylee hickeyTorcan lift equipment Toronto StarTory FamilyTorys llPTranscontinental PlMTranscontinental Western Media Group inc.True north Sports & entertainmentUnileverUnited learning Universal McCannUniversal Music CanadaUniversity of WaterlooUniversity of Winnipeg Unstoppable FoundationVancouver Board of TradeVancouver FoundationVeritaaqVirgin Atlantic AirwaysVirgin UniteVito AmatiViviani FamilyVoss-Kernan FamilyVretta inc.V. Tony hauser Photography Westin WestJetWhistler Water Co.William PearsonWin ForeverWomenOneWorld Medical reliefWorld of ChildrenXerox CanadaYoplaitYork FamilyYoung Family FoundationYoung Presidents’ Organization

nanaimo-ladysmith School districtnew Westminster School districtnorth Okanagan Shuswap School districtOkanagan Similkameen School district Okanagan Skaha School districtPeace river South School districtQuesnel School districtrichmond School districtSea to Sky School districtVancouver island West School districtVancouver School BoardWest Vancouver School district

CALIFORNIACalifornia Association of Student leadersCity of San FranciscoCity of richmonddepartment of Children, Youth and Their Families, San FranciscoJefferson Awards los Altos School districtWest Contra Costa Unified School district Youth Speaks

MANITOBA(Archdiocese) Winnipeg Catholic SchoolsBeautiful Plains School divisionBorder land School divisionevergreen School divisionFort la Bosse School divisionFrontier School divisionhanover School divisioninterlake School divisionlakeshore School divisionlord Selkirk School divisionlouis riel School divisionPark West School divisionPembina Trails School divisionPortage la Prairie School divisionPrairie rose School division

SASKATCHEWANChrist the Teacher Catholic SchoolsGood Spirit School divisionGreater Saskatoon Catholic Schoolsholy Family Catholic Schools horizon School divisionnorth east School divisionnorthwest School divisionPrairie South School divisionPrairie Spirit School divisionPrairie Valley School divisionregina Catholic Schoolsregina Public SchoolsSaskatchewan rivers Public School divisionSaskatoon Public SchoolsSun West School division

WASHINGTONBainbridge island School districtBellingham School district Bellevue School districtenumclaw School districtFederal Way School districtFranklin Pierce School districtGrandview School districthighline School districtMabton School districtnorthshore School districtOrting School districtPeninsula School districtrenton School districtSelah School district Tukwila School districtWashington State School district AssociationYakima School districtZillah School district

red river Valley School divisionriver east Transcona School divisionrolling river School divisionSeine river School divisionSeven Oaks School divisionSouthwest horizon School division St. James-Assiniboia School divisionSunrise School divisionSwan Valley School divisionWestern School divisionWhiteshell School districtWinnipeg School division

MINNESOTA Anoka-hennepin Public School districtBurnsville Public School districtduluth Public School districtedina Public SchoolsFarmington Public School districtFridley Public School districthopkins Public School districtMinneapolis Public SchoolsMinnetonka Public School districtroseville Public School districtSaint Paul Public SchoolsSouth Washington County School districtWhite Bear lake School district

NOVA SCOTIA halifax regional School BoardSouth Shore regional School BoardTri-County regional School BoardStrait regional School BoardAnnapolis Valley regional School Board

ONTARIOBluewater district School BoardBruce-Grey Catholic district School Board durham Catholic district School Boardhalton district School Boardhalton Catholic district School Boardhamilton-Wentworth district School Boardnear north district School Boardniagara Catholic district School BoardOttawa-Carleton district School BoardOttawa Catholic district School BoardPeel district School Boardrenfrew County district School BoardSimcoe Muskoka Catholic district School BoardThames Valley district School BoardToronto Catholic district School BoardToronto district School BoardTrillium lakelands district School BoardUpper Grand district School BoardWaterloo Catholic district School Board Waterloo region district School BoardWellington Catholic district School BoardYork Catholic district School Board

QUEBECCree School Boardlester B. Pearson School Boardnew Frontiers School Boardriverside School BoardSir Wilfrid laurier School Board


A LooK forWArD

PARTNERsHIP WITH THE MALALA FuNd

yEAR OF EMPOWERMENT

A gLObAL WE dAy MOVEMENT

FREE THE CHILdREN TuRNs 20 IN 2015

KIsARuNI gRAdE 12 gRAduATION

Free The Children and international education activist Malala Yousafzai are teaming up to support girls’ education.

Free The Children is launching a year-long initiative to provide parents with the resources and skills to generate a sustainable source of income and send their children to school.

We can’t wait to see how the We day movement will grow after celebrating our biggest We day season yet in 2012-2013, with inaugural events in Minnesota, the UK and California.

When we treat changing the world as a daily goal, the impact we can make together is incredible. Here are some of the new initiatives we’re planning in the next year.

launching in February, We Bake for Change will raise funds for Free The Children development programs overseas through bake sales with scrumptious treats.

On April 19, 2015, Free The Children will celebrate 20 years of working domestically and internationally to empower youth as agents of change.

The first cohort of Grade 12 students will graduate from Free The Children’s Kisaruni All Girls Secondary School in Kenya.

WE bAKE FOR CHANgE

46 A LooK forWArD A LooK forWArD 47

FSC LOGO-DO NOT PRINT GREY BOX

PLEASE

IntERnAtIonAL oFFICE233 Carlton StreetToronto, On M5A 2l2Canada

P 1.416.925.5894

E [email protected]

W www.freethechildren.com

CALIFoRnIA oFFICE282 San Antonio roadMountain View, CA94040 USA

MInnESotA oFFICE4301 highway 7Suite 120 Minneapolis, Mn 55416 USA

WEStERn CAnADA oFFICE228 east Georgia Street Suite 300Vancouver, BC V6A 1Z7 Canada

SEAt tLE oFFICE509 Olive Way Suite 1234 Seattle, WA 98101 USA

QuEbEC oFFICE1, Place Ville MarieSuite 1811Montreal, QCh3B 4A9 Canada

uK oFFICE7-11 St. John’s hilllondonSW11 1TrUK

Free The Children is an international charity and educational partner, working both domestically and internationally to empower and enable youth to be agents of change.

Some photos courtesy of: Scott Ramsay, V. Tony Hauser, Ryan Bolton, Josh Sam, John Delaney, Kim Plewes, Michael Rajzman, Jason Kwan, Sean Trostem, Vito Amati, Chris Cameron, Chelsea Roisum, Ida Adamowicz, Karlen Mkrtchyan, Michael Collopy, Candice Popik, Jon Peters.

ANNUAL REPORT 2013 · $1.4 MILLION raised through We Create Change for clean water projects. 300...

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Transcript of ANNUAL REPORT 2013 · $1.4 MILLION raised through We Create Change for clean water projects. 300...