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Annexures
S c h o o l o f M a n a g e m e n t S t u d i e s , C U S A T 563 563
ANNEXURES
Interview schedule
Descriptive Survey of the Manufacturer Exporters of the Kannur Home Textile Industry
Dear Respondent, The purpose of this questionnaire is to carry out a doctoral level thesis in the topic “Global Value Chain Linkages of Manufacturing Export Firms: A Study of the Kannur Home Textile Industry”. The information pertains to the nature of relationships, the intensity of information exchange and sharing, the transactional process and the effects on future growth, strategy development and business choice. The information will remain exclusive, confidential, strictly for academic analysis and under conditions of anonymity. I, Anoo Anna Anthony, Ph D Scholar at the School of Management Studies, Cochin University, request your cooperation in this regard and solicit whatever further information you may like to share about the cluster in question. Name & Address of firm : Email Subsidiaries : JVs/Associates within cluster within country foreign country Industrial classification : Year of export initiation : Annual Turnover (2008) : as a percentage of cluster’s total turnover (325 crores) :
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S c h o o l o f M a n a g e m e n t S t u d i e s , C U S A T 564 564
1. Type of trade activities undertaken
a) Manufacture exporting Y / N b) Merchant exporting Y / N c) Trading house Y / N d) Export house Y / N e) Agent (Buyers/Sellers) Y / N f) Domestic sales Y / N
2. In the initial stage (first 5-7 years) of your export business what were
the product categories that were exported? (Tick what is applicable)
a) Furnishing fabric(rolls) b) Furnishing fabric (color books) c) Bed linen d) Bathroom linen e) Kitchen linen f) Made ups Table linen g) Rugs/floor coverings h) Any others
3. In the initial stage of export business what was the importance of the
following to further export? Tick what was applicable and rate importance. (1- unimportant, 5- very important)
a) Seller’s agents in India 1+=====+=====+=====+=====+ 5 b) Buying offices/ Retailers themselves 1+=====+=====+=====+=====+ 5 c) Companies own agent (abroad) 1+=====+=====+=====+=====+ 5 d) Third party trading firms 1+=====+=====+=====+=====+ 5 e) Merchant exporters in Kannur 1+=====+=====+=====+=====+ 5 f) Manufacturer exporters in Kannur 1+=====+=====+=====+=====+ 5 g) Government supported fair participation 1+=====+=====+=====+=====+ 5 h) Other government incentives –
cash/credit /insurance 1+=====+=====+=====+=====+ 5 i) Trade journal export contacts 1+=====+=====+=====+=====+ 5
j) Any other factors of singular importance -------------------------------------------
4. Over the period 2004-2008 what have been the product classes you have exported (Tick what is applicable)-
a) Furnishing fabric (rolls) b) Furnishing fabric (for design books) c) Bedlinen d) Bathroom linen e) Kitchen linen f) Made ups Table linen
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S c h o o l o f M a n a g e m e n t S t u d i e s , C U S A T 565 565
g) Accessories coordinated by colour and/or design h) Lifestyle goods/ single season additions i) Blinds/Quilts j) Rugs/Floor coverings in cotton base k) Wool/other fabric based coverings l) Clothing coordinated to purpose (nightwear, beachwear, play clothing or
party wear)
m) Significant others ---------------------------------------------------------------------- 5. In the initial stage of your export business what do you feel were the
driving factors behind achieving relative business success abroad? Tick if relevant and rate importance ((1- unimportant, 5- very important)
a) Hand loomed origin of product 1+=====+=====+=====+=====+ 5 b) Innovative fabrics e.g crepe 1+=====+=====+=====+=====+ 5 c) Quality in terms of counts, number.
of defects, colour matching, etc 1+=====+=====+=====+=====+ 5 d) Quality in terms of dyeing
brightness, quality of weaving, processes in weaving and Finishing 1+=====+=====+=====+=====+ 5
e) Personal contacts with buyer 1+=====+=====+=====+=====+ 5 f) Standards set by discerning customer 1+=====+=====+=====+=====+ 5 g) Contacts with other exporters 1+=====+=====+=====+=====+ 5 h) Government incentives for export 1+=====+=====+=====+=====+ 5
6. How important have been the following activities to the success of your firm in the period (2004-08) (1- unimportant, 5- very important)
a) Introducing new machinery 1+=====+=====+=====+=====+ 5 b) Introducing better qualified personnel 1+=====+=====+=====+=====+ 5 c) Increasing NPD/R&D spend 1+=====+=====+=====+=====+ 5 d) Increasing SC and logistics efficiency 1+=====+=====+=====+=====+ 5 e) Undertaking quality enhancements 1+=====+=====+=====+=====+ 5 f) Certifications as per buyer needs 1+=====+=====+=====+=====+ 5 g) Increasing e-business capabilities 1+=====+=====+=====+=====+ 5
7. What has been the changes undertaken within the firm and with other
SC Partners to increase/improve products?
a) Increasing design skills of firm Y / N b) Cooperating with suppliers in NPD Y / N c) Cross functional teams with key buyers Y / N d) Designers/key trend identifiers in buyer markets Y / N e) Working with suppliers to improve quality Y / N f) Training and active supplier target setting Y / N g) Brand development Y / N h) Establishing national retailing presence Y / N i) Distribution agreements overseas Y / N
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S c h o o l o f M a n a g e m e n t S t u d i e s , C U S A T 566 566
8. Has the firm taken up any new functions in the chain?
a) Maintaining buyers inventory in factory Y / N b) Delivery to final store bypassing warehouse Y / N c) New value chains –technical textiles, -uniforms- mass furnishings etc Y / N d) New retail presence with direct-to-customer-chains Y / N e) Short term production cycles- 2 weeks Y / N f) Establishing overseas distribution Y / N g) Establishing national retail (own brand) presence Y / N h) Manufacturing for established national brands Y / N
Any others ----------------------------------------------------------------------------------------- 9. Has the firm transferred certain other functions to other players in the
chain for specific reasons?
a) High quality printing Y / N b) Specific treatments for outdoors, fire, durability Y / N c) Stitching, embroidery, other labour intensives Y / N d) Transfer of some functions (low value) -to out-of-
cluster- SC members Y / N e) Transfer of some high value functions to specialized
firms –(within cluster/within state/out of state) Y / N f) Transport, logistics and shipping to specialized firms Y / N g) Designers in buyer markets Y / N h) Sellers agents in buyers markets Y / N i) Lobbying, market entry strategies in foreign markets Y / N
j) Any others? --------------------------------------------------------------------------
10. Tick the importance of the home furnishing categories (relevant to your company) to your annual revenues: (1- unimportant, 5- very important)
a) Furnishing fabric(rolls) 1+=====+=====+=====+=====+5 b) Furnishing fabric (for design books) 1+=====+=====+=====+=====+5 c) Bedlinen 1+=====+=====+=====+=====+5 d) Bathroom linen 1+=====+=====+=====+=====+5 e) Kitchen linen 1+=====+=====+=====+=====+5 f) Table linen 1+=====+=====+=====+=====+5 g) Accessories coordinated by colour
and/or design 1+=====+=====+=====+=====+5 h) Lifestyle goods/ single season additions 1+=====+=====+=====+=====+5 i) Blinds/Quilts 1+=====+=====+=====+=====+5 j) Rugs/Floor coverings in cotton base 1+=====+=====+=====+=====+5 k) Wool/other fabric based coverings 1+=====+=====+=====+=====+5 l) Clothing coordinated to purpose
(night wear, beachwear, play clothing or party wear) 1+=====+=====+=====+=====+ 5
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S c h o o l o f M a n a g e m e n t S t u d i e s , C U S A T 567 567
11. On an average which sources contribute the most to each category that are produced by you? (May tick multiple sources if applicable.
Own unit power looms cooperatives individuals Karur /Tirupur
a) Bedlinen b) Bath linen c) Kitchen linen d) Table linen e) Colour and/or design f) Coordinated Accessories g) Blinds/Quilts h) Rugs/Floor coverings
- in cotton base
- in Wool/other fabric 12. Which are the specific buyer segments that have been most significant
to the company revenues over the period 2004-08? (Rank in order of importance I to V)
a) Retail chains –value offering – large volume b) Low margins- fair quality c) Retail chains-better quality, prices, lesser volume d) Individual retailers- higher value, less volume, consistent e) Independent wholesalers- particular product categories f) Wholesale distributors/importers g) Catalogue/mail order companies h) Exclusive, individual boutiques i) Any others--------------------------------------------------------------------------------
13. What are the methods by which companies establish specifications to be
followed by suppliers? (Tick what is applicable)
a) Quality standards ISO 9000 b) Quality standards environmental compliance c) Water treatment equipment and set up d) Labour standards- social accountability e) Other labour oriented equivalent standards f) Company specific product development standards g) Specific Process standards h) Region or country standards i) Industrial consortium standards j) NGO or watchdog organization standards k) Suppliers own product/process standards sufficient
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S c h o o l o f M a n a g e m e n t S t u d i e s , C U S A T 568 568
14. How do companies ensure that the standards they insist upon are followed? (Tick what is applicable)
a) On site inspections by buyers/representatives. b) Third party inspections c) Certified agencies appointed by buyer. d) Certifications issued by government bodies. e) Inspections by relevant government bodies. f) Periodic –annual/half yearly inspections. g) Reliance on watchdog reports. h) Communication to other chain members.
i) Any other methods ---------------------------------------------------------------------
15. What are the State Government based rules and conditions that companies are expected to follow?
a) Building and construction rules b) Environment management rules c) Water treatment and waste water management d) PPF Fund maintenance e) Minimum wages/ other allowances f) Panchayat centred rules g) Political funding h) Any others ------------------------------------------------------------------------------
16. Over the period from 2004-2008 which countries have been the key
contributors to your revenues (Rank in order of importance I to V)
a) USA b) EU based countries c) Canada d) South East Asian countries e) African countries f) Any significant others ----------------------------------------------------------------
17. What do you feel are the key differentiators of your company? Tick what is applicable where : (1- unimportant, 5- very important)
a) Lineage (firm’s values, customer focus) 1+=====+=====+=====+=====+5 b) Handloomed origin 1+=====+=====+=====+=====+5 c) Design strengths & sample development 1+=====+=====+=====+=====+5 d) Dyeing and weaving Strength 1+=====+=====+=====+=====+5 e) Management of work flows 1+=====+=====+=====+=====+5 f) Timely Deliverability 1+=====+=====+=====+=====+5 g) Consistent quality standards 1+=====+=====+=====+=====+5 h) Price competitiveness (low prices) 1+=====+=====+=====+=====+5 i) Large scales (Volumes) 1+=====+=====+=====+=====+5 j) Trust/strength of relation with buyer 1+=====+=====+=====+=====+5 k) Consistent orders 1+=====+=====+=====+=====+5 l) Size of Infrastructure and Sourcing expertise 1+=====+=====+=====+=====+5
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S c h o o l o f M a n a g e m e n t S t u d i e s , C U S A T 569 569
18. In terms of activities undertaken at your levels which of the following activities are routinely undertaken at your level? Tick applicable and rate importance (1- unimportant, 5- very important)
a) Design development for buyer 1+=====+=====+=====+=====+5 b) Sample/Product suggestion 1+=====+=====+=====+=====+5 c) Sample development as per Request 1+=====+=====+=====+=====+5 d) Colour /design book development
For order generation 1+=====+=====+=====+=====+5 e) Designer generated sampling 1+=====+=====+=====+=====+5 f) Logistics and transport to Final retailer 1+=====+=====+=====+=====+5 g) Retail packing and labeling 1+=====+=====+=====+=====+5 h) Inventory management for buyer at
supplier premises 1+=====+=====+=====+=====+5 i) Forecasting and production based
on buyer sales figures 1+=====+=====+=====+=====+5 j) Tailored sourcing/short runs 1+=====+=====+=====+=====+5 k) Less than 30 days delivery 1+=====+=====+=====+=====+5
19. On an average, for your key buyers what is the nature of your association
with respect to:
a) Length of relationship short 1+=====+=====+=====+=====+5 long b) Ordering procedure formal 1+=====+=====+=====+=====+5 informal c) Contractual relationship formal 1+=====+=====+=====+=====+5 informal d) Inspection formaL 1+=====+=====+=====+=====+5 informal e) Degree of dependence low 1+=====+=====+=====+=====+5 high f) Technical assistance low 1+=====+=====+=====+=====+5 high g) Communication one level l1+=====+=====+=====+=====+5 multilevel h) Price determination formal 1+=====+=====+=====+=====+5 informal i) Credit extended short 1+=====+=====+=====+=====+5 long j) Outsourcing payment terms inflexible 1+=====+=====+=====+=====+5 flexible
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S c h o o l o f M a n a g e m e n t S t u d i e s , C U S A T 570 570
20. Which set of attributes best describes the nature of the value chain relationship with your most valuable customer group? (valuable in revenue terms)
Many customers/ many suppliers Customers may change suppliers rapidly Length of relationship short Repeat transactions carried out but information flows are limited No technical assistance from buyer
Main customer takes 50% of output. Customer defines the product, design and technical specification. Monitor supplier performance Customer provides technical assistance. Supplier’s exit options more limited
Vertical integration of several stages Very limited autonomy to take decision at the local level
Supplier has various customers If suppliers has few customers then customers has few suppliers Intense information flow in both directions Both sides have difficult to substitute capabilities Commitment to solve problems through negotiation
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S c h o o l o f M a n a g e m e n t S t u d i e s , C U S A T 571 571
RATING SCALE EXAMINING THE OPINION OF SUPPLIER FIRMS REGARDING THE RELATIVE IMPORTANCE OF CRITICAL SUCCESS
FACTORS IN THE HOME TEXTILE INDUSTRY
Dear Sir/Madam
I am Anoo Anna Anthony, a doctoral research student of the Cochin University of Science and Technology, in the department of management studies, Kerala, India doing research on the topic ‘Global Value Chain Linkages of Manufacturing export firms: A study of the Kannur Home textile Industry. As part of the study, it is necessary to assess the relative importance of the following critical success factors in the home furnishing industry. I would be immensely grateful if you could rate the relative importance of the following critical success factors to your buyers. Please rate using the 7 point scale where 1- not important and 7= critically important.
1 N
ot
impo
rtan
t
2
3 F
airly
im
port
ant
4
5 V
ery
Impo
rtan
t
6
7 C
ritic
ally
im
port
ant
New designs and innovative products every season
Better communication and query handling for orders
Continuous improvement in product quality
Redressal of customer complaints– speed and method of handling them
Reasonable prices Finishing and packing Ability to shorten lead times All in one factory premises Flexibility and responsiveness to buyer demand
Faster delivery Handloomed origin of product Compliance with SA or socially relevant standards
Reliable delivery
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S c h o o l o f M a n a g e m e n t S t u d i e s , C U S A T 572 572
RATING SCALE EXAMINING THE OPINION OF SUPPLIER FIRMS REGARDING THEIR PERFORMANCE WITH REGARD TO CRITICAL
SUCCESS FACTORS IN THE HOME TEXTILE INDUSTRY
Dear Sir/Madam
I am Anoo Anna Anthony, a doctoral research student of the Cochin University of Science and Technology, in the department of management studies, Kerala, India doing research on the topic ‘Global Value Chain Linkages of Manufacturing export firms: A study of the Kannur Home textile Industry. Please rate your performance on these critical success factors in the home furnishing industry. Please rate using the 7 point scale where 1- not important and 7= critically important.
1 No
t im
port
ant
2
3 Fa
irly
impo
rtan
t
4
5 Ve
ry
Impo
rtan
t
6
7 Cr
itica
lly
impo
rtan
t
New designs and innovative products every season
Better communication and query handling for orders
Continuous improvement in product quality
Redressal of customer complaints– speed and method of handling them
Reasonable prices Finishing and packing Ability to shorten lead times All in one factory premises Flexibility and responsiveness to buyer demand
Faster delivery Handloomed origin of product Compliance with SA or socially relevant standards
Reliable delivery
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S c h o o l o f M a n a g e m e n t S t u d i e s , C U S A T 573 573
ASSESSING THE VIEW OF KEY BUYERS REGARDING SUPPLIER CAPABILITIES
Dear Sir/Madam
I am Anoo Anna Anthony, a doctoral research student of the Cochin University of Science and Technology, in the department of management studies, Kerala, India doing research on the topic ‘Global Value Chain Linkages of Manufacturing export firms: A study of the Kannur Home textile Industry. . As part of the study, the perspective of the buyer is necessary to make the study meaningful. I would be immensely grateful if you could rate the relative importance of the following critical success factors to the success of your business in the home furnishing industry. Please rate using the 7 point scale where 1- not important and 7= critically important.
1 No
t im
port
ant
2
3 Fa
irly
impo
rtan
t
4
5 V
ery
Impo
rtan
t
6
7 Cr
itica
lly
impo
rtan
t
New designs and innovative products every season
Better communication and query handling for orders
Continuous improvement in product quality
Redressal of customer complaints– speed and method of handling them
Reasonable prices Finishing and packing Ability to shorten lead times All in one factory premises Flexibility and responsiveness to buyer demand
Faster delivery Handloomed origin of product Compliance with SA or socially relevant standards
Reliable delivery
Annexures
S c h o o l o f M a n a g e m e n t S t u d i e s , C U S A T 574 574
LIST OF CASE STUDY INTERVIEWS WITH DATE, TIME AND CODE
CASE STUDY 'H' (FIRM H) DATE TIME CODE
1 MR.JAYAKUMAR.K.P., MANAGING PARTNER, 24/12/08 3 HOURS INTCS H-1
2 MANOO JAYAKUMAR, BUSINESS DEVELOPMENT
MANAGER, 4/5/2009 3 HOURS INTCS H-2
3 MANOO JAYAKUMAR, BUSINESS DEVELOPMENT
MANAGER, 7/5/2009 2 HOURS INTCS H-3
4 MANOO JAYAKUMAR, BUSINESS DEVELOPMENT MGR 9/5/2009 3 HOURS INTCS H-4
5 MR.JAYAKUMAR.K.P, MANAGING PARTNER, 19/05/09 2 HOURS INTCS H-5
6 MRS.SREELEKHA ,EXPORT MANAGER 19/05/09 2 HOURS INTCS H-6
7 MANOO JAYAKUMAR 25/05/09 3 HOURS INTCS H-7
8 MANOO JAYAKUMAR 4/7/2009 2 HOURS INTCS H-8
9 MANOO JAYAKUMAR 8/2/2010 3 HOURS INTCS H-9
10 MR.S.VARMA, QUALITY OFFICER 10/2/2010 2 HOURS INTCS H-10
11 MANOO JAYAKUMAR 10/2/2010 1 HOUR INTCS H-11
12 MR. JAYAKUMAR.K.P 24/02/10 2 HOURS INTCS H-12
CASE STUDY 'M' (FIRM M) DATE TIME CODE
1 MR.JAYACHANDRAN..C., MANAGING PARTNER 24/05/08 2 HOURS INTCS M-1 2 MR.JAYACHANDRAN. C., MANAGING PARTNER 23/12/08 3 HOURS INTCS M-2 3 MR.JAYACHANDRAN..C., MANAGING PARTNER 11/5/2009 2 HOURS INTCS M-3 4 MR.JAYACHANDRAN .C, MANAGING PARTNER 19/05/09 3 HOURS INTCS M-4 5 MR.JAYACHANDRAN..C., MANAGING PARTNER 20/05/09 2 HOURS INTCS M-5 6 MR.JAYACHANDRAN. C., MANAGING PARTNER 21/05/09 2 HOURS INTCS M-6 7 MS. ROOPA, PERSONAL SECRETARY 26/05/09 1 HOUR INTCS M-7 8 MR.JAYACHANDRAN C., MANAGING PARTNER 26/05/09 2 HOURS INTCS M-8 9 MR.JAYACHANDRAN.C., MANAGING PARTNER 27/05/09 3 HOURS INTCS M-9
10 MR.JAYACHANDRAN..C, MANAGING PARTNER 26/02/10 2 HOURS INTCS M-10 11 OFFICE SECRETARY- 21/05/09 1 HOUR INTCSM-11 12 TECHNICAL STAFF- SUPERVISOR 21/05/09 1 HOUR INTCS M-12
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S c h o o l o f M a n a g e m e n t S t u d i e s , C U S A T 575 575
CASE STUDY ‘S' (FIRM S) DATE TIME CODE
1 MR.SABARI DAS. C.V, CEO 23/04/09 2 HOURS INTCS S-1
2 MR.NAVANEETHAN.A, GENERAL MANAGER 23/04/09 2 HOURS INTCS S-2
3 MR.NAVANEETHAN.A, GENERAL MANAGER 28/04/09 3 HOURS INTCS S-3
4 MR SABARI DAS.C.V, CEO 7/5/2009 2 HOURS INTCS S-4
5 MR. NAVANEETHAN. A, GENERAL MANAGER 9/5/2009 5 HOURS INTCS S-5
6 MR. NAVANEETHAN. A, GENERAL MANAGER 27/05/09 3 HOURS INTCS S-6
7 MR. SABARIDAS.C.V, CEO 3/7/2009 2 HOURS INTCS S-7
8 MR. NAVANEETHAN. A, GENERAL MANAGER 3/7/2009 1 HOUR INTCS S-8
9 MR. NAVANEETHAN. A, GENERAL MANAGER 26/09/09 3 HOURS INTCS S-9
10 MR. NAVANEETHAN. A, GENERAL MANAGER 9/2/2010 2 HOURS INTCS S-10 Note: The interviews codes have been abbreviated as M1, M2, H1,H2 or
S1 S2 etc. in the individual and cross case analysis for convenience
OBSERVATIONS DATE CODE
1 OBSERVATION OF COMPANY SHOWROOM OF FIRM H COMPANY PREMISES BY EXPORT MANAGER 24/12/08 OBSV-1
3 OBSERVATION OF RENOVATED COMPANY SHOWROOM OF FIRM H 13/2/09
OBSV-2
4 OBSERVATION OF COMPANY SHOWROOM OF FIRM S 24/02/10 OBSV-3
Annexures
S c h o o l o f M a n a g e m e n t S t u d i e s , C U S A T 576 576
LIST OF GENERAL INTERVIEWS WITH DATE AND CODE
GENERAL INTERVIEWS DATE CODE
1 MR.P. BHASKARAN, MANAGER, HANTEX, CALICUT 20/05/08 INT G-1
2 MR. P. SHANMUGHAM,DEPUTY MANAGER, NHDC,
ONDANE ROAD,KANNUR 21/05/08 INT G-2
3 MR.TAPAN PANDA, OFFICER ,WEAVERS SERVICE CENTER,SOUTH BAZAR, KANNUR
21/05/08 INT G-3
4 MR.K. MOHANACHANDRAN,QUALITY ASSURANCE OFFICER, TEXTILES COMMITTEE, FORT ROAD, KANNUR
21/05/08 INT G-4
5 MR. K. RAVEENDRAN, MANAGER, COMTRUST (THE COMMONWEALTH TRUST, MANANCHIRA,CALICUT
22/05/08 INT G-5
6 MR. CHANDRAN, CLUSTER DEVELOPMENT AGENT, DIC, CALICUT
10/9/2008 INT G-6
7 MRS. RAMAKRISHNAN (Cannanore Handlooms, Kannur) AT
MEETING OF PADMASALIYA COMMUNITY , NEHRU AUDITORIUM KANNUR
26/04/09 INT G-7
8 MR.K. MOHANACHANDRAN,QUALITY ASSURANCE OFFICER, TEXTILES COMMITTEE, FORT ROAD, KANNUR
9 MR. RAJASHEKHARAN. D, FACULTY, NIFT,KANNUR 9/2/2010 INT G-8
Annexures
S c h o o l o f M a n a g e m e n t S t u d i e s , C U S A T 577 577
LIST OF FOCUSED INTERVIEWS WITH DATE AND CODE
FOCUSED INTERVIEWS DATE CODE
1 SHRI.V.C.PANICKER., WEAVERS SERVICE CENTER,SOUTH BAZAR, KANNUR
21/05/08 INT F-1
2 SHRI. SREEDHARAN.K, CHIEF EXECUTIVE, IKON (IRINAV CONSORTIUM) IKON SHOWROOM, KANNUR
24/05/08 INT F-2
3 SHRI. SUJITH R, HANDLOOM DIVISION, DIC, KANNUR COLLECTORATE
26/05/08 INT F-3
4 MR.CHANDRAN.K. OF IHTT, THOTTADA, KANNUR 28/05/08 INT F-4
5 MR. RAJAN.T , SWARAJ EXPORTS, CALICUT 8/9/2008 INT F-5
6 MR. C. RAMAKRISHNAN, PARTNER, CANNANORE 24/04/09 INT F-6
7 MR. V.C. PANICKER, WEAVERS SERVICE CENTRE SOUTH BAZAR, KANNUR
29/04/09 INT F-7
8 MR. CHANDRAN.K, IHTT,THOTTADA, KANNUR 7/5/2009 INT F-8
9 MR.BALAN.P, MANAGER, KTEO DESIGN STUDIO, KANNUR
9/2/2010 INT F-9
10 SHRI DINESH, DINESH TEXTILES (POWERLOOM),MATTANOOR
KANNUR 10/2/2010 INT F-10
11 MR.MOHAN KELATH, MANAGER, WEAVE AND WEAVE, CHIRAKKAL,KANNUR
27/02/10 INT F-11
12 MR. RAJAN, RAJA HANDLOOMS (POWERLOOM), KOOTHUPARAMBA, KANNUR
27/02/10 INT F-12
Annexures
S c h o o l o f M a n a g e m e n t S t u d i e s , C U S A T 578 578
LIST OF INTERVIEWS WITH SECOND TIER MANUFACTURERS WITH DATE AND CODE
SECOND TIER MANUFACTURERS DATE CODE
1 FOCUS GROUP DISCUSSION AMONG COOPERATIVE MANUFACTURERS AT MARKETING ORIENTATION PROGRAM HELD AT KIED, KALAMASSERY
22/02/09
ONE DAY SEMINAR ON PADMASALIYA HANDLOOM WEAVER
2 COMMUNITY ISSUES HELD AT JAWAHARLAL NEHRU HALL, PUBLIC LIBRARY, KANNUR
26/04/09
3 INTERVIEW WITH SECRETARY, MORAZHA WEAVERS COOPERATIVE SOCIETY KANNUR
13/02/10 INTST-1
4 INTERVIEW WITH SECRETARY, KOLATHUVEYIL WEAVERS SOCIETY,KANNUR
14/02/10 INTST-2
5 INTERVIEW WITH SECRETARY, KALLIASSERY WEAVER'S SOCIETY, KANNUR
14/02/10 INTST-3
6 INTERVIEW WITH SECRETARY PAPPINASSERY WEAVERS SOCIETY, KANNUR
14/02/10 INTST-4
7 DISCUSSION WITH MR. SREEDHARAN , SECRETARY, IRINAV CONSORTIUM
23/02/10 INTST-5
8 DISCUSSION WITH SECRETARY , CHIRAKKAL WEAVER'S SOCIETY, KANNUR
23/02/10 INTST-6
9 INTERVIEW WITH SECRETARY, IRINAV WEAVER'S SOCIETY, KANNUR
25/02/10 INTST-7
10 INTERVIEW WITH SECRETARY, PINARAYI WEAVER'S SOCIETY, KANNUR
26/02/10 INTST-8
11 INTERVIEW WITH SECRETARY, SANKARANELLUR COOPERATIVE SOCIETY, KANNUR
27/02/10 INTST-9
….. …..