WILL DUFFYOUGD301Brief 3“Nickelodeon”1 “Create a set of short stings for the television

channel Nickelodeon based on the theme of children’s nursery rhymes.”

The concept for this brief revolves around creating animations that aren’t just for children. The resolutions went down a ‘square based’ route to link them all together and differentiate from other animations on the channel.

WILL DUFFYOUGD301Brief 3Character Development2 This character creation is based around the nursery rhyme of

the ‘Itsy Bitsy Spider’, During development, it became clear that a square shape was more unique and interesting than other designs.

WILL DUFFYOUGD301Brief 3Further Character Development3 The other two nursery rhyme stories worked with were ‘Humpty

Dumpty’ and ‘One, Two, Three, Four, Five’. Both character creation examples went down the same route as the spider to create a link across the range.

WILL DUFFYOUGD301Brief 3Storyboards4 The characters are propsed to each animate out their own

individual stories through five 10 second stings as those used between advert breaks. These will each work chronologically and sequentially on the television channel.

WILL DUFFYOUGD301Brief 3Digital Storyboards5 Making some scene storyboards digitally gives a much better

idea of what the characters will look like and includes a much more effective and easier use of colour definition.

WILL DUFFYOUGD301Brief 3Logo Edit6 In fitting with the theme of each proposed animated short,

the Nickelodeon logo has been redesigned simply in a similar square-based format.