57% of 18–24 year olds

and 48.5% of 25–34 year olds say social media influenced their choice of a hair salon or day spa.

Source: Ad-Ology Research

linesfineissue four 13 professional tips for success

If you love what you are doing and truly care about your clients, it shows, and your clients respond. If you don’t believe in what you are doing, don’t do it! There are so many different types of jobs available to estheticians that you are sure to find the right fit for you, whether it’s in a salon setting, a doctor’s office, a health spa, or a beauty counter. Don’t make yourself unhappy thinking that only certain circumstances will bring you success.

Emma Graves, New York

Save up to 2.5 years of your current salary prior to opening your own business, so you can weather the unexpected.

Peggy Fuller, North Carolina

One of my first clients grabbed me by the arm and said, “If you listen to one thing an old woman can tell you, stay out of the sun, or this will be you!” That was all I needed to hear. I was 18 and all

forms of tanning immediately stopped for me. I am now 45 and my skin looks great. I don’t even have crow’s feet!

Becky Sturm, Minnesota

Continuing education is key to staying competitive and successful.

Michelle Reid, New York

Individualize each treatment to fit the needs and the budget of the client. We can’t always give every client everything they want, but we are able to produce excellent results if we start

Lessons LearnedEstheticians share what they wish they’d known soonerWe asked licensed estheticians what they think are the most valuable

things their career has taught them—things they wish somebody

had told them before they started. Here are the responses.

continued on page 3

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Many people find themselves in this situation sooner or later. You’re trying to concentrate on your training, but there are other things going on in your life that are a real distraction.

It can be hard to set aside personal problems long enough to focus on schoolwork. If you are dealing with a difficult personal issue like a death or divorce, it’s wise to mention this to your instructor privately. This doesn’t mean you are making excuses or looking for special treatment; it just means you recognize your worries as something that can influence the overall learning environment.

Each time you walk through the classroom door, ask yourself if you are feeling angry, frustrated, rushed, or stressed. If so, acknowledge your emotions, take some deep breaths, and make a conscious effort to set the feelings aside temporarily. If the stressful situation you are dealing with is a long-term one, train yourself to think of the classroom as a safe refuge where your other problems can be left behind. Having a place where you give yourself permission to not think about those problems for a few hours can be beneficial to both your studies and your personal life.

If the matter is so pressing you know you won’t be able to participate in the class with a good attitude, inform your instructor and leave to take care of the situation. Don’t be afraid to seek professional help for the problems in your life. There is always an answer, and it can sometimes be hard to find it on your own. /

Graduating Soon? Three Steps To Success

Q&A: How can I succeed at school when I’m worried about problems in my personal life?

Get licensed. Resources for this step can be found at www.ascpskincare.com/

GetLicensed. Find your state board’s contact info so you’re familiar

with your scope of practice. When it’s time to study for the exam,

ASCP has online tips for studying and test-taking.

Get hired. For help with finding employment, visit www.ascpskincare.com/

GetHired. You’ll find links to numerous websites that post skin care job

vacancies, and many more job searching resources: create your professional

website and business cards, get liability insurance, complete Barbicide’s

When you graduate, Associated Skin Care Professionals (ASCP) is here to help you make the transition

from student to licensed esthetician.

3

Everything has beauty, but not everyone sees it.” ~Confucius

with reasonable expectations. The other thing that is important is to always be on the cutting edge of technology. Although it is expensive, we must replace old technology with newer, more effective, and more efficient technology in order to offer the best service.

Janee Steinberg, Florida

The most important thing I’ve learned is the value of prevention. Learning about the skin and all its functions taught me how food, exercise, stress management, and a daily topical regime can keep my skin in good health. It’s never too early to start.

Tawny Agriam, California

It took me more than five years to realize that I need time to myself, and to not feel guilty for it. I want to give 110 percent all the time, but I became burned out. I am a much better worker when I take the time out that I need.

Angela Mauricio, California

If we take the time to learn about the products and treatments we recommend, it is a great benefit to our customers and will help us build a successful and very meaningful career. The biggest downfall of the skin care industry is the amount of conflicting information. The consumer is completely overwhelmed. I conducted my own research so I could give good advice, and over time this translated into a 500 percent increase in my product sales. It wasn’t about selling to the customer, but more about educating them.

Kelly Dembski, Illinois

I wish I’d known that it is nearly impossible to run a business when you are a perfectionist. I ran a large corporate salon for six years and I could either run the company or work on my clientele. I couldn’t do both perfectly.

Jennifer Charm, California.

Get licensed. Resources for this step can be found at www.ascpskincare.com/

GetLicensed. Find your state board’s contact info so you’re familiar

with your scope of practice. When it’s time to study for the exam,

ASCP has online tips for studying and test-taking.

Get hired. For help with finding employment, visit www.ascpskincare.com/

GetHired. You’ll find links to numerous websites that post skin care job

vacancies, and many more job searching resources: create your professional

website and business cards, get liability insurance, complete Barbicide’s Le

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online certification for infection control,

get sample resumes and interview tips, and

network online with other estheticians.

Get connected. Tools for building relationships

within the profession and within your community

are available at www.ascpskincare.com/

GetConnected. Read industry publications; get

info about tradeshows, advanced training, and

networking events; and learn how to form referral

relationships with other professionals. /

“

Not a member of Associated Skin Care

Professionals yet? Join now for great benefits!

800-789-0411 or www.ascpskincare.com

PO Box 1869

Evergreen, Colorado 80437

PRSRT STD

U.S. POSTAGE

PAIDEVERGREEN, CO

PERMIT NO. 181

Can Clients Find You Online?Create a website for your future practice while

you’re still in school, using ASCP’s Website

Builder. It’s included free with your student

membership, so you never pay for hosting and

you can add as many pages as you like.

Even if you’ve never made a website before, the Website Builder makes it easy to get a professional-looking website up and running in just an hour or two. See websites made by other users at www.ascpskincare.com/membership/website_builder.php.

Choose from lots of different design templates and colors, then choose pre-written pages like a service menu, client FAQs about skin care, and more. Customize the text with your own information and add your own custom pages if you prefer.

Having your own website will give you a head start when you graduate—it’s not just important for getting clients, but employers will also be impressed. Your free website also includes a free email account so you can keep your business emails separate from your personal address.

Log in to the Member section at www.ascpskincare.com to get started, or call 800-789-0411 to join ASCP /