Analyzing User Research Interview Workshop

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Analyzing User Research Interviews Diane Loviglio @dianeloviglio General Assembly January 19, 2013

description

What are you going to do with all that great data you just collected from your user research interviews? Synthesizing all that data - if you don’t have a method, can take forever - but you’re a startup, so you need to make sense of that data within hours not weeks. In this workshop, we’ll actually tackle a real problem, interview each other, take notes and then use that data to learn actual synthesis techniques that you can use no matter what your subject matter is.

Transcript of Analyzing User Research Interview Workshop

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Analyzing User Research Interviews

Diane Loviglio@dianeloviglio

General AssemblyJanuary 19, 2013

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Architecture & AnthropologyStartup FounderUX ResearcherStartup Advisor

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Gaining empathy for ...

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What We’ll Be Doing Today

Conducting an InterviewAnalyzing Techniques

- Affinity Diagram- Grids- Spectrums- 2x2s

Viewing the Final Report

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Conduct the Interviewand Take Notes

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Making Post-it Notes

pic of post it notes in groups

One idea per post-it!

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Practice Making a Post-it Note

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Prepping Your Space

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Participant Boards Post photos and artifacts around the room.

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GridsSeeing the data all at once.

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Affinity Diagram

pic of post it notes in groups

Group like with like.Re-sort and rename.

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Spectrums & 2x2s

pic of post it notes in groups

Comparing one axis with another.

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Now It’s Our Turn

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@[email protected]

Analyzing User Research Interviews