Analysis of music magazine questionnaire

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Transcript of Analysis of music magazine questionnaire

Page 1: Analysis of music magazine questionnaire

My market research analysis

for music magazine

Page 2: Analysis of music magazine questionnaire

Feedback of my questionnaire

+ Good questions relating to specific music

+ Good pictures to appeal to the reader

- Not a wide range of music- Not a wide range of fonts to use

Page 3: Analysis of music magazine questionnaire

Problems that came up

• Some people didn’t know who some of the artists were therefore weren't able to answer as honest

• In question 8 it was a bit unclear as some people didn't understand the question that they were suppose to make up a name for a music magazine. Instead they thought they had to write the name of a music magazine they preferred – this was question 7

Page 4: Analysis of music magazine questionnaire

How I overcame these problems

• I edited the questionnaire so the question was clearer and gave it to a 30 people again so my results are now more reliable and honest.

• The artists have stayed the same because they are the artists of the specific genres that I wouldn't mind doing the magazine about. Instead I asked people who i thought would know who the artists were.