#ATPCOelevate

Amit KhandelwalDivisional Vice President - Inventory & Revenue SteeringEmirates Airline

#ATPCOelevate

Building Blocks of Dynamic Offers (4Cs)

Capacity ContextCompetition Customer

Today!

Dynamic Availability

Dynamic Price

Dynamic Offer

RBDsO&D OptimisationDistributed Avail.

Distribution Satellites

Fare LadderFare Rules

Fare Brands

Customer Profile DataFFP Tier

Targeted Offers

Purpose of TravelBooking Window

Bundling Ancillaries

Future! Dynamic Pricing Engines, Continuous Pricing, Total Offer Management, Dynamic Bundling

Content, Shopping & Personalisation Sophistication

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Future Architecture for Dynamic OffersB2C B2B B2E P2P B2R

Travel Marketplace of the Future

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Scaling up Legacy for Dynamic Offers

Channels: Direct Indirect OTA Meta SearchFare Comp. & Dig Mktg

Reservation & Ticketing

Orchestration Layer

Legacy Pricing Engine

Shopping Engine

Ancillary & Merchandizing

Today! Future!

RTDPRAAV/AP

NDC

Dynamic Pricing

Offer & Order Management

#ATPCOelevate