American SocietyFor

Quality“What Works”James W. BrinkleyOctober 17, 2006

• Integrity, Attitude & Gratitude• Customer/Constituent First• Set the Example-Do Right-

Responsibility• Smart Work & Honest Dealings• Apply the Three Keys to Success• FOCUS on Goals & Priorities• Passion for your Profession• Recognition, Optimism, Health & Fun

What Works

INTEGRITYThere is no trust without integrity.

Telling the truth, taking responsibility for past actions, admitting mistakes and fixing them.

Compassion, fairness, goodness, honor, justice & loyalty.

Integrity is listening to others & valuing human dignity.

ATTITUDE• We have a choice every day regarding

our attitude. We cannot change our past, what was - was. We cannot change how people react, what is – is.

• Life is 10% what happens and 90% how we react. We are in charge.

• What will be is up to me.

GRATITUDE“Acknowledge your gifts & be grateful

for everything. To look at life with gratitude is to clearly see opportunities, even at those times of the greatest challenges. With gratitude, any difficulty can be translated into a blessing.” Cicero

Set the ExampleDo Right-Make No Exceptions

“Example is not the main thing in influencing others, it’s the only thing.” Albert Schweitzer

Take Responsibility

Ethics• Decisions, choices & actions we

make that reflect & enact our values.

• A set of moral principles or values

• A guiding philosophy

“Ethics is about how we meet the challenge of doing the right thing when that will cost more than we want to pay.” Josephson Institute

“Don’t do anything that would embarrass you, your family & firm if it appeared on the front page of your local newspaper.” Richard Himelfarb

Ethics

VirtuesMoral excellence, character, charity, courage, ethics, discipline, faithfulness, generosity, gratitude, honesty, integrity, justice, kindness, love, perseverance, righteousness, respectability, responsibility, thriftiness, trustworthiness & honest dealings.

The core beliefs we hold regarding what is right & fair in terms of our actions with others. What we believe to be of worth & important to our life.

Values

Do Right

VIRTUES determine

VALUES determine

BELIEFS determine

BEHAVIOR determine

RESULTS

DO RIGHTMake It a Habit to Do the

RIGHT THINGfor the

RIGHT REASONwith the

RIGHT PEOPLEin the

RIGHT WAY

Keys to Ethics

•A Standard to Follow

- knowing the Right Thing

•The Will to Follow

-Commitment to do Right

RESPONSIBILITYYou are a victim in life to the

exact degree to which you are not willing to be responsible. You must be willing to take 100% responsibility for the results.

“The price of greatness is responsibility.” Sir Winston Churchill

Passion“Heartfelt, deep & authentic excitement

about life & work. People with passion care deeply. They love to learn & grown, & get a kick when others around them do the same.”

“Either people have a genuine zest for living & giving, or they are just showing up.”

“Pursue the psychic income, greater purpose & noble cause.”

Life’s GuideDo Right – Take the High Ground• Treat others as they wish to be

treated.

• Everyday – focus and be as good as you can be.

• Lift up those around you.• Pursue a Greater Purpose, Noble

Cause & be Grateful.