American History X- Ethos, Pathos, Kairos, Logos
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Transcript of American History X- Ethos, Pathos, Kairos, Logos
Luciana M. PereiraProfessor Helen DossEnglish Composition 102 C8Film Poster Analysis
American History X
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Outline
• Synopsis• Film`s Thesis & My Thesis
• Quick View to the 3 Posters• Slide 1- USA• Slide 2- Germany• Slide 3- Korea• Comparing the Slides• Conclusion- Most Effective • Conclusion- Less Effectives• Works Cited
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American History X
Synopsis
American History X is a story about two
young brothers, Derek (Edward Norton), who is a
skinhead and leader of a Neo-Nazi group, and
Danny (Edward Furlong), his little brother. They
have their lives transformed after Derek kills two
black men and goes to jail for 3 years. After many
situations in jail, Derek changes his concepts and
back to the streets he decides to keep his
brother far from that violent world. Pereira 3
Film`s Thesis
My Own Thesis
The main point of the film is that racism does not make anybody’s life better. But contrarily, can put you and everything that you have and love down, transforming lives forever because of violence.
The film is successful in presenting and convincing its audience because the choices made by the director, Kaye, (actors, narrative style, setting, music, and colors) are cleaver, and everything in this plot is used as a way to remember the audience that this is a film about racism, even though some meanings are inferred in the scenes.
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Quick View to the 3 Posters
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Intended AudienceMost men over 17 years old that like drama, violent movies, and real stories that happen in our society.
Central Message of the PosterThe message of it is how proud these two young men are to be part of a Neo-Nazi group and they defend with honor the supremacism regime.
Slide 1
USA
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Slide 1
USA
Skinheads
Respect
Calm but proud
SwastikaLoyalty
Powerful ideology
EthosPathos
To use black and
white.
To show the main
characters of the film.
To mix photographic with painting.
White Skin
Black and white has opposite meanings
Designer choses to:
To show the symbols of
Nazism.
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Slide 1
USA
Kairos
Logos
1
3
2The Swastika and
skinheads convinces us that
the movie is about
supremacism.
Audience is convinced that
the focus of this film will be in
Norton`s character.
Once that it has Neo-Nazis, the film
also involves violence and heavy
scenes.
And Furlong will appears
in second plan.
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Slide 2
Germany
Intended AudienceAdults, male that like American movies that involves action and also some kind of drama.
ER IST SEIN BRUDER. UND SEIN OPFER.
Translation for English:HE IS HIS BROTHER. AND HIS VICTIM.
Central Message of the PosterIt`s a story about a man that is involved with violence, making his own brother his victim.
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Slide 2
Germany
Ethos
Pathos
To show the main
characters of the film.
To keep its main colors
red and black.
To mix photographic
with painting.
Seriousness
Protection
Red color = Power, Danger.
Hidden
Young guys
Imposes himself
To hide the Swastika or
Nazism` symbols clearly.
Fearless
Black color = Death
Designer choses to:
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Slide 2
Germany
Kairos
Logos
Designer convinces us that is just an
American movie.
That it is a drama with two
brothers.
Norton is the first main
character that will protects his
brother.
It has nothing with Neo-
Nazism and Germany`s past.
1 2
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Slide 3
Korea
Intended AudienceAdults, most male that enjoy American violent movies, but also that involves justice.
The poster translation for English is, “Describing again a story of violence.”
Central Message of the PosterIt`s another violent American story that involves a young man, but justice will be make in the end.
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Slide 3
Korea
To remove the character`s swastika.
Ethos
To show Derek in his position
when arrested, with
handcuffs.
To mix photographic
with painting.
To use shades of
gray.
Gray= color between black
and white; undecided; in
transition.
To show just Derek in the
it.
Pathos
Not so proud!
Powerless
Impotent
Feckless
Designer choses to:
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Slide 3
Korea
Kairos
Logos
Audience is convinced that is
a story about violence and
crime.
Norton is a criminal guy.
About an American story
that is not involved with other country.
Norton will pay in jail for his crimes.
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3
Comparing the slides
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It shows how proud they
are/were for this ideology.
Conclusion - Most Effective
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Because it shows the Nazism symbols,
mainly the Swastika (does not hide information).
Danny always behind Derek, as a way to show that Derek is
his brother influence for bad or good.
It uses black and white as in
the movie scenes in the
past.
The name of the film is in a
visible size.
It shows both main characters once that the film is
about both brothers.
It makes clear that the movie is about
intolerance, so involves violence.
It makes clear in images the thesis of the
film.
Conclusion- Less Effectives
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* In a way to get the audience in Germany and Korea, the designers of these posters opted to hide Derek`s swastika Tattoo, but hiding information many times can be a problem, causing a lot of bad critics and reviews, once that the media was not clear enough with the audience.
It hides the symbols of
Nazism, ignoring the past in
German`s history and how sad was
the Holocaust.
It shows just Derek, even
though Danny is also a main character.
The name of the film is too small.
However, uses well the
handcuff on his hand , which
shows punishment.
Uses well the two brothers, showing
that Derek is Danny`s influence, for good or
bad.
Uses well the red and black colors (Danger
and Death).
Works Cited
American History X. Advertisiment. www.nordicposters.com. 22 Oct. 2013
American History X. Advertisiment. www.moviepostersdb.com. 22 Oct. 2013
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