Amazon Web Services SWOT
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SWOT Analysis Date: 10/8/13 Prepared by: Bessie Chu
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SWOT Analysis for AWS Graduate assignment for Communication Technology and International Economy course at
Transcript of Amazon Web Services SWOT
SWOT Analysis
Date: 10/8/13 Prepared by: Bessie Chu
What is Cloud Computing?
Cloud computing distributes computing over a network as a practice. Applications run on a large number of computers at a time remotely versus just your machine.
Business Model and Figures
AWS offers cloud computing services, what most people would understand as website hosting.
Selling point: You only pay as much as you need the services and Amazon does a lot of the heavy lifting so you can work on your core
business.
$3 billion out of $61 billion in revenue
Current capacity is five ,mes combined
capacity of next 14 rivals
Strengths
1. First market entry in 2006
2. Infrastructure of Dozens of Services
3. Large Entrenched Client
Base
4. Capacity 5X Combined that of 14 Compe,tors
5. Higher Investment than Business Rivals
Weaknesses
1. Public Cloud Business Only
2. Outages
3. Complexity for Customers
4. Price and Service Breadth
5. Profitability QuesFons
Opportunities 1. Growing market for big business-‐ cloud computing a
$300 billion dollar a year business
2. File storage costs less in the cloud with lowering prices so businesses want to move to the cloud
3. Growing suite of products and services that that complement AWS
4. Possibility of spinning off into own business
5. Continued investments and expansions
Threats 1.Hardware
Pricing
Price Wars on Services
Enables Competing Services
2. Competitors
Niche Players
Google/Microsoft/IBM
3. Private Cloud
NSA Anxiety and Privacy
Customization
4. Database Trends
Trends Toward NoSQL/
Nonrelational Databases
References • http://www.wired.com/insights/2011/12/moores-‐law-‐cloud/ • http://www.onlinetech.com/resources/wiki/cloud-‐computing/public-‐vs-‐private-‐cloud-‐computing • http://www.quora.com/Who-‐are-‐the-‐top-‐10-‐Amazon-‐AWS-‐customers • http://www.quora.com/Amazon-‐EC2/What-‐are-‐the-‐largest-‐consumer-‐sites-‐that-‐run-‐on-‐EC2 • http://www.slideshare.net/mpasternacki/amazon-‐web-‐services-‐cloud-‐is-‐it-‐good-‐for-‐anything • http://www.businessweek.com/stories/2006-‐11-‐12/jeff-‐bezos-‐risky-‐bet • http://www.onlinetech.com/resources/wiki/cloud-‐computing/public-‐vs-‐private-‐cloud-‐computing • http://techcrunch.com/2013/04/11/cloudcheckr-‐raises-‐2m-‐to-‐help-‐aws-‐customers-‐analyze-‐
resources-‐costs-‐and-‐security/ • http://readwrite.com/2013/08/21/gartner-‐aws-‐now-‐5-‐times-‐the-‐size-‐of-‐other-‐cloud-‐vendors-‐
combined • http://aws.amazon.com/enterprise-‐it/ • http://www.businessinsider.com/amazons-‐aws-‐market-‐share-‐and-‐revenues-‐2013-‐8 • http://blogs.barrons.com/techtraderdaily/2013/05/29/amazons-‐web-‐services-‐threatens-‐almost-‐all-‐
it-‐says-‐morgan-‐stanley/ • http://www.networkworld.com/news/2013/080113-‐amazon-‐cloud-‐272444.html • http://seattletimes.com/html/businesstechnology/2021686332_amazoncontractxml.html
