AMANDA LANGLANDS... · The precise and smart placement of art around the home makes buyers spend...

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H ow does art enhance the emotional experience in buying property? Real estate itself is very personal, as is art. Good design influences people in many ways, both emotionally and through the physicality of having a reaction to it. When you look at art, you have a reaction to a piece of art. This is also a critical component to real estate. We’re all familiar with the experience of walking into a room and instantly feeling the effects of its atmosphere. Our brains are hardwired to emotionally respond to the visual stimuli of colour, form and light, and the mood you create in your home has a powerful effect. The presence of artworks within a space has the potential to reinforce positive feelings of relaxation, curiosity, sensuality or confidence. The precise and smart placement of art around the home makes buyers spend more time looking around. The feeling the artwork creates enhances the buyer experience and therefore enhances the buyer's likelihood of connecting with the property. While minimalism is currently a popular design interior trend, a room totally devoid of artworks can often feel a bit too sterile and unfriendly. By choosing artworks that you love, but which also complement the design of your home, you can achieve a sleek, contemporary look that also feels harmonious and welcoming. The intersection of art and real estate Real estate and art have been linked for some time, but recently the two are being linked in new ways. Real estate agencies are now beginning to partner with artists and galleries to include art in the staging process. The art adds a certain atmosphere to the home, and creating this atmosphere is essential in the successful sale of a property. In luxury real estate, the buyers are familiar with highly priced items - like the fine art on display. This element of wealth is something that people recognise and helps to create an appealing space. The art pieces on display are not just for the benefit of the sales process, but also for the artists. The works are on sale, and allows the artists to connect with prospective clients. The works are carefully chosen in collaboration with art galleries and interior designers, who choose pieces that work within the space, and will be attractive to buyers. The relationship between high priced real estate and fine art is clear; the buyers of one tend to be buyers of the other. Art in the design process of new homes It’s no coincidence that people who surround themselves with beautiful art want to live in beautiful homes. Art and architecture have a long standing relationship, and what we’re seeing happen in and around residential buildings today seems like a natural progression to those who appreciate the finer things. On a basic level it can be as simple as including creative spaces in the property design, or working with the architect to ensure there is adequate wall space for residents to display their own art pieces. ARTS & CULTU Art is no longer an afterthought in real estate. It has become a prominent part of the design process and an essential part of the presentation and staging of a property when selling or simply wanting to enhance the emotional experience in your home. AMANDA LANGLANDS ART MEET WHERE & REAL ESTATE

Transcript of AMANDA LANGLANDS... · The precise and smart placement of art around the home makes buyers spend...

Page 1: AMANDA LANGLANDS... · The precise and smart placement of art around the home makes buyers spend more time looking around. The feeling the artwork creates enhances the buyer experience

Coffs Coast focus 49

How does art enhance the

emotional experience in

buying property? Real estate

itself is very personal, as is art.

Good design influences people

in many ways, both emotionally and through the

physicality of having a reaction to it. When you

look at art, you have a reaction to a piece of art.

This is also a critical component to real estate.

We’re all familiar with the experience of walking

into a room and instantly feeling the effects

of its atmosphere. Our brains are hardwired

to emotionally respond to the visual stimuli of

colour, form and light, and the mood you create

in your home has a powerful effect. The presence

of artworks within a space has the potential to

reinforce positive feelings of relaxation, curiosity,

sensuality or confidence.

The precise and smart placement of art around

the home makes buyers spend more time looking

around. The feeling the artwork creates enhances

the buyer experience and therefore enhances

the buyer's likelihood of connecting with the

property.

While minimalism is currently a popular design

interior trend, a room totally devoid of artworks

can often feel a bit too sterile and unfriendly. By

choosing artworks that you love, but which also

complement the design of your home, you can

achieve a sleek, contemporary look that also feels

harmonious and welcoming.

The intersection of art and real estate

Real estate and art have been linked for some

time, but recently the two are being linked

in new ways. Real estate agencies are now

beginning to partner with artists and galleries to

include art in the staging process. The art adds

a certain atmosphere to the home, and creating

this atmosphere is essential in the successful sale

of a property.

In luxury real estate, the buyers are familiar with

highly priced items - like the fine art on display.

This element of wealth is something that people

recognise and helps to create an appealing

space. The art pieces on display are not just for

the benefit of the sales process, but also for the

artists. The works are on sale, and allows the

artists to connect with prospective clients.

The works are carefully chosen in collaboration

with art galleries and interior designers, who

choose pieces that work within the space, and

will be attractive to buyers. The relationship

between high priced real estate and fine art is

clear; the buyers of one tend to be buyers of the

other.

Art in the design process of new homes

It’s no coincidence that people who surround

themselves with beautiful art want to live in

beautiful homes. Art and architecture have a long

standing relationship, and what we’re seeing

happen in and around residential buildings today

seems like a natural progression to those who

appreciate the finer things. On a basic level it can

be as simple as including creative spaces in the

property design, or working with the architect to

ensure there is adequate wall space for residents

to display their own art pieces.

Do you have any future land and cruise

tours coming up? Yes, we do. We are in the

process of finalising a Japanese Cherry Blossom

fly, cruise and land tour in March next year,

which includes an eight-day cruise on the

Diamond Princess, plus four nights' sightseeing

in Tokyo.

We are also organising another golf cruise, this

time in Asia in July 2019, which includes fly,

golf, hotel and cruise on Dream Cruises - five

nights' cruise returning Singapore, including

two nights in Singapore.

Also, an east coast USA, Canada and Caribbean

land cruise, which includes 13 nights on-

board the Caribbean Princess, leaving Quebec

city, arriving FT Lauderdale and six nights on

Celebrity Silhouette, two nights in Quebec City

and two nights in FT Lauderdale. All these tours

will be fully escorted tours.

Fantastic! How can we find out more

information or book? For any information

about our tours or any other travel needs,

please call 0412 674 921 or visit www.

comewithuscruises.com.au or our Facebook

page, come with us cruises.

We are also looking forward to organising more

tours in 2019 and 2020.

Explorer of the Seas - Let's Play Golf six night

Sydney to Sydney aboard Explorer of the Seas

from $1,379.00pp.

Majestic Princess & New Zealand Northern

Island Land Tour - 23 Day Cruise and Land Tour

of New Zealand from $6,769.00pp Twin.

Experience a new age in luxury cruising.

A R T S & C U L T U R E F E A T U R E

Art is no longer an afterthought in real estate. It has become a prominent part of the design process and an essential part

of the presentation and staging of a property when selling or simply wanting to enhance the emotional

experience in your home.

A M A N D A L A N G L A N D S

ARTMEET

WHER

E

& REAL ESTATE