Alycia Morando: Visual Portfolio
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Transcript of Alycia Morando: Visual Portfolio
Alycia MorandoVisual Merchandising & Fashion Styling
My experience in Visual Merchandising has been mainly gained from my time at Gia Ventola and as a student at Lasell College. My roles as Visual Merchandiser, Personal Assistant, and Sales Associate meant my responsibilities were broad ranging from
window displays, to styling clients.
I have included examples of my work which highlight my abilities as a Visual Merchandiser throughout my experiences and
journey as a merchandising student.
Front table of the boutique showcasing Trash & Luxury and Wildfox apparel as well as Melissa shoes, and Kelsi Dagger handbag.
Front desk; The mannequin sits on top of the
desk, below her is a try set up
with jars of candy for customers to indulge. With the overall concept of candy, and color, and this very “girly” yet edgy boutique experience I
created a 6 tier wedding cake
made completely out of rolled up
Spanx.
Back left corner of the store; the clothing is positioned in the fixtures to give the customer the idea of a complete
wardrobe. Fresh orchids are used on the table with Robin’s denim folded.
Fashion Styling& Photography
My second year of college I took a styling course that I fell in love with, the next semester I took digital photography. I incorporated
Fashion Styling into all of my shoots.
Chanel inspired shoot
From Coco to Karl
Transformation through styling from Coco Chanel to Karl
Lagerfield
Interior Display & Design
Lasell College Runway Show 2013
Elements of DesignLINE
SHAPECOLOR
TEXTUREFORMVALUESPACE
Faded Value
Inspiration- Design inspiration; thick black lines, broken glass, shattered mirrior, triangles,
distorted shapes, and diagonal lines drawing the eye to a focal point.
Fashion Show Set Design