All our efforts, from new inititives A...All our efforts, from new inititives A to our gret...

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Transcript of All our efforts, from new inititives A...All our efforts, from new inititives A to our gret...

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All our efforts, from new initiAtives to our greAt educAtion, Are pArt of our ultimAte goAl to build Asug As A world-clAss service orgAnizAtion. the pAst yeAr wAs An importAnt step in keeping Asug best-in-clAss. bridgette chAmbers, ceo

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The Americas’ SAP Users’ Group | 2011 AnnuAl report

A messAge from leAdership 1

20 yeArs And counting 3

strAtegic focus 4

success of new initiAtives 5

membership 8

educAtion 9

communities 10

chApters 11

influence 12

the eXecutive eXchAnge 13

benchmArking 14

finAnciAls 15

leAdership 24

]contents

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messAge from the leAdership

entering our third decAde | The Americas’ SAP Users’ Group[

An annual report is, of course, a good indicator of what an organization achieved in any given year. But an annual report is also an excellent indicator of direction. As the saying goes, “What’s past is pro- logue.” By seeing how far an organization has come, you can understand how far an organization will go.

The 2011 ASUG Annual Report uses much of the same benchmarks used in previous ASUG annual reports. This report includes the same income state- ments, lists membership numbers, and summarizes

conference information found in predecessor reports. ASUG’s 2011 perfor-mance on those metrics for this year is outstanding. Our financial position is exceptional, our membership rolls are as high as they have ever been, and the content delivered at our events has never been more substantive or timely.

What is so impressive about what’s included in this report, however, is what’s new. The report will detail ideas, initiatives, programs, and successes that were new in 2011. These changes, improvements, and enhancements, as stewarded by ASUG CEO Bridgette Chambers and her fine leadership team, have brought unprecedented value for our members. From the launch of ASUGnews.com to

the ASUG Chapter Support Portal, the accomplishments have and will continue to have a material impact on our mission. Most critical, ASUG laid the foundation that will be the focus of the organiza-tion for years to come. This strategic focus centers on continuous improvement in core programs, the Integrated Enterprise and Infinite Return on Investment and is described in-depth on Page 4. I am very enthusiastic about the ultimate impact this focus will have on our organization.

ASUG’s management team and professional staff accomplished so very much. ASUG’s Board of Directors was privileged to support and offer guidance for ASUG’s team as they realized many key initiatives and transformations. The result, as you will see, was an exceptional year for ASUG’s passionate volun-teers and its valued members. The work that was accomplished previews many good things to come.

Anthony J. Bosco, Jr.Chairman

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messAge from the leAdership

The Americas’ SAP Users’ Group | entering our third decAde

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]

With the restructuring efforts of previous years com- plete and ASUG on sound financial footing, the focus of the organization in 2011 was writing a new story of reinvestment and transformation. Our reinvestment of more than $1 million in our members is reflected in the financial section of this annual report. This reinvestment is critical to guaran- tee our ongoing success, and making the necessary changes to transform ASUG into a customer-centric organization.

ASUG has used innovation as a core transformational principle. In the first year of our transformation, we rolled out more than 75 initiatives and innovations. These were innovations in our core programs of education, influence, volunteer experiences and networking - the competencies of the organization that have driven our legacy of accomplishments.

ASUG did not make changes in a vacuum. Improvements and innovations were made only after listening carefully to our members. We asked our members what they needed and what they wanted from ASUG, using surveys, forums and town halls to get a sense of the needs and demands of the organization. We innovated with enhanced programs and services to meet those needs.

But all could not be accomplished without ASUG’s committed volunteers and professional staff. They are the authors of our new story. It is their work and their talents that have got ASUG so far so fast. It is their creativity, their ideas and their risk taking that you will see in this report.

This document reviews those accomplishments and discusses 2011 improve-ments and new initiatives in-depth, and will summarize their implications for ASUG’s core mission to deliver value for our members.

All our efforts, from new initiatives to our great education, are part of our ultimate goal to build ASUG as a world-class service organization. The past year was an important step in keeping ASUG best-in-class.

In 2010, we moved from restructuring to reinvestment and transformation. I agree with Anthony that while this report records the successes of 2011, it tells a more-forward looking story of an organization positioned to deliver value, foster growth and drive success for our members. Bridgette ChambersCEO

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In 2011, The Americas’ SAP Users’ Group (ASUG) celebrated 20 great years of influence, education, and support for the companies, organizations, and individuals that use SAP.

ASUG is the world’s largest independent SAP users group. With conferences, communities, special interest groups, chapters, asug.com and a dedicated group of volunteers, we are the central resource for information and issues related to SAP.

We made our 20th anniversary all about our members. We celebrated by enriching the SAP ecosystem with new tools and resources. We continued to build the power and function of our infrastructure to anticipate and meet our members’ needs. We delivered greater value with increased breadth and scope of membership services. We grew our influence and intelligence capabilities.

And on our website, asug.com, we presented 20 Years of ASUG - a series of special video testimonials that highlight the remarkable difference ASUG has made in the SAP ecosystem.

ASUG continued its 20th anniversary celebration throughout 2011 at our con-ferences, events and asug.com. We thank our stakeholders for 20 great years. We look forward to the next 20 years of delivering experience and advantage for SAP users.

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twenty yeArs And counting

Asug 20th AnniversAry | The Americas’ SAP Users’ Group[

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stepping up strAtegic eXecution in 2012------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- A remarkable 2011 showcased the dedication of our ASUG membership and staff to work together to execute and deliver on our promises. In 2011, we continued to build on 75 programs and services launched the prior year. Each was designed to support and enhance the professionalism, leadership, skills, and connections of our members. For example, new Chapter involvement in the ASUG Chapter Support Portal ensures the volunteer leadership can pull the material and services they need when they need them.

This past year successfully completes another critical phase to strengthen and reinvent ASUG. Phase one in 2010 had ensured our foundation was sound and fit with a much-needed restructure to improve, reorganize, and rebuild the organization and member resources. Phase two, just complete, was devoted to promoting the full weight of ASUG benefits to members. ASUG has delivered excellence by staying focused on our strategy to serve members.

These past efforts have ensured today’s successes, and prepare us well for the future. In 2012 and as ASUG enters its third decade of enriching the SAP ecosys-tem, we are well positioned to continue working on our three strategic priority areas: Infinite ROI, Integrated Enterprise, and Innovation in Core Programs. Through these key areas, ASUG and its members will shape the future of busi-ness technology and drive innovation, growth, and profitability throughout 2012 and beyond.

The Integrated Enterprise: Businesses today are moving from on-premise systems to on-demand and on-device functionality for greater operational ex-cellence and flexibility. ASUG’s Integrated Enterprise roadmap guides members who are creating this next generation of integrated, real-time businesses.

This proactive approach toward in-house apps and systems uses cloud-based software and services, giving greater mobility and flexibility to conduct busi-ness each day.

Infinite ROI: Simply put, Infinite ROI (Return on Investment) captures the great potential to innovate and enhance SAP products and services. During this past year, members took advantage of Special Interest Groups (SIGs) when they needed more in-depth understanding of issues. Chapters provided touch points for networking, benchmarking, and sharing best practices. Members maximized their SAP investment by re-shaping, upgrading, and adding to their systems with ASUG resources, tools, and intelligence. ASUG’s Infinite ROI approach ensures they are maximizing and adapting their investment and seamlessly integrating newly- tapped and existing SAP solutions.

Innovation in Core Programs: Each year, to keep up with our fast-paced industry, members depend on ASUG’s commitment to continuously improve its core programs: education, benchmarking, networking and influence. In response, ASUG has designed numerous program initiatives that respond to the changing marketplace. So far, some of these efforts have delivered results while others continue to be implemented. Still more will be rolled out as the year progresses.

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strAtegic focus

The Americas’ SAP Users’ Group | AdvAncing strAtegy to enhAnce member benefits]

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As part of its strategy to continually deliver greater value to members, ASUG launched a number of important new initiatives in 2011. These initiatives include: ASUGnews.com, ASUG Leadership 2.0, as well as expanded use of social media, Twitter and Facebook to communicate with members.

delivering hot topics, insight on sAp ecosystem -------------------------------------------------------------------------------------------------------------------------------------------------------------------------------In January 2011, the organization launched ASUGnews.com, its first online news magazine. With comprehensive coverage of news, analysis, and insights into the SAP ecosystem, it met with resounding success as more than 60,000 readers visited the site throughout the year. The most visited stories featured SAP BusinessObjects 4.0 and SAP analytics so-lutions, as well as the SAP HANA® appliance software, which pulled in thousands of page views. Also tops with readers was coverage on bread-and-butter topics such as licensing advice, forming super-user teams, energy resource planning (ERP) and government risk compliance (GRC).

This online news compendium also shares expert commentary and learnings from ASUG members, SAP execs and partners, and other players in the SAP ecosystem via more than a dozen blogs and editorials. The variety of voices and range of content offer all the news and views SAP customers need to keep cur-rent and on the cutting edge of their SAP strategies. Longtime technology reporters Thomas Wailgum and Courtney Bjorlin direct the site, which is dedi-

cated to providing news, analysis, and insight on SAP-related products, trends, customer case studies, and more. In 2012, ASUGnews.com is focusing more coverage on ASUG’s most active communities. It is dedicating one month each to covering topics related to Human Capital Management (HCM), Supply Chain Management (SCM), Enter-prise Asset Management (EAM), Business Intelligence (BI), Services and Support, Product Lifecycle Management (PLM), and Business Integration Technology and Infrastructure (BITI), as well as focusing on the utilities, chemical, and oil and gas industries.

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success of new initiAtives

new initiAtives in 2011 broAden scope, develop members | The Americas’ SAP Users’ Group[

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mAXimizing individuAl leAdership potentiAl------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- In September 2011, ASUG launched the Leadership 2.0 initiative to bolster the resources members need to be the best SAP professionals in their organiza-tions. Part inspiration, part education, this unique program provides leadership training and professional development resources that most companies do not offer their employees today. Complementing the online community are equally powerful face-to-face gatherings and outside industry experts.

Adding firepower to lead the program, ASUG recruited four time Olympic gold medalist and former WBNA Champion and All-Star Lisa Leslie. Lisa blogs regularly on the Leadership 2.0 website (asugleadership2-0.com). The site also features commentary from other leadership experts, including Bill Benjamin of the Institute for Health and Human Potential. Additionally, a top-notch team of ASUG members act as moderators: Jennifer Buko, Greg Myers, Jamie Oswald, Jarret Pazahanick, Tammy Powlas, Karin Tillotson and Mico Yuk. They help ensure site topics and programs cover the issues and points members want and need.

The first formal Leadership 2.0 panel session was held in Orlando at the ASUG SAP BusinessObjects User Conference in October. The panel, which featured some of the brightest social media minds in the world of SAP, engaged in spirited commentary on using social media tools to enhance leadership.

Year-round, webcasts on today’s leadership topics now include communicating better in virtual environments, excelling at change management, and moti-vating a team when monetary incentives are rare. Both virtual and in-person events will be featured at the ASUG Annual Conference and the ASUG SAP BusinessObjects User Conference. Every topic covered is supplemented on the website with valuable links to resources, including relevant industry news articles, blogs, and books.

reAching more members viA sociAl mediA------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- In 2011, ASUG worked to expand its presence to deliver more substantial information to members through stepped-up activity on social media. ASUG followers on Twitter (@ASUG365) grew from more than 100 early in the year to approximately 600 by year’s end. Similarly, ASUG Facebook fans grew to more than 200 from a few more than 100 and the ASUG LinkedIn group grew from 1,600 to more than 2,800 by years’ end. ASUG recognizes the importance of social media as a place of connection and information sharing with members. Still taking root within ASUG, the organization looks to social media as an important and interactive space that allows companies, organizations, and personal networks to engage more fully.

on linkedin, join the Asug

group to keep up with discussions

on twitter, follow @

Asug365 for real-time

updates

on facebook, connect and share with

Asug

on youtubecatch all the

videos on Asugtv

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success of new initiAtives

The Americas’ SAP Users’ Group | new initiAtives in 2011 broAden scope, develop members]

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our finAnciAl position is eXceptionAl, our membership rolls Are As high As they hAve ever

been, And the content delivered

At our events hAs never been

more substAntive or timely. Anthony J bosco, Jr, chAirmAn

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membership: 135,000

member compAnies: 3,500

industries represented: 17------------------------------------------------------------------------------------------------------------------------------------------------------------------

One of ASUG’s key strategies flourished during 2011: continuously improving core programs and benefits for members. Our membership today is com-posed of customers, SAP partners and solution providers, and universities and students. A diverse population with the full range of experience from relative newcomers to senior level chief information officers, ASUG’s members embrace a common cause: to serve clients with excellence.

ASUG - through its Communities, Special Interest Groups (SIGs), Chapters, Volunteers, Affiliate members, and Champions - is dedicated to creating, designing, and implementing the tools, training, influence, and benefits to ensure our members achieve strategic partner status. It is imperative our members remain competitive in their field, recognized for skill and expertise. Enhancing membership benefits to deliver value is crucial in this pursuit.

Throughout the year, our members made the most of ASUG’s offerings and continued to benefit from the work of our expert SIGs and new or enhanced communications, including social media and the online magazine ASUGnews.com, (See pages 5-6) as well as other services and benefits.

growing Asug mArketplAce And demo service------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- In 2011, we continued to add to the ASUG Marketplace and Demo Service. The ASUG Demo Service benefit provided by our Affiliates offers Installation members exclusive and unique on-demand access to quality SAP trial systems. During last year, hundreds of demos were test driven by ASUG members. ASUG Marketplace provides exclusive member-to-member offerings and savings.

tApping new opportunities to leverAge sAp technologies------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- The ASUG Seminar Series provides a dedicated learning experience from senior professionals with the highest degree of expertise delivered by ASUG Affiliates. Each full-day seminar takes attendees on a deep dive into content focused on leveraging SAP technologies. The courses, which are held in cities across the country, feature a variety of educational topics during the year.

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membership

The Americas’ SAP Users’ Group | enhAncing benefits, engAging members in new wAys]

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energy, QuAlity And vAlue------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- Education is what ASUG does. It is the core of our mission. For 20 years, ASUG education has captured what SAP users need to know about their investment in SAP software and services. In so doing, we have helped to improve the work lives of thousands of business technology professionals.

We are entering a new world of business. Cloud, in-memory and mobile (among others) are revolutionizing business technology, and irrevocably changing the way business has been conducted for a generation.

This may be the future of business, but ASUG has been presenting educational sessions on these issues for years. ASUG education delivers intelligence for now and what’s next.

Throughout the year, ASUG and its Chapters and SIG Communities host opportunities for learning. And of course, a great deal of our education is available at ASUGonline.com on ASUG.com, 24-hours-a-day, seven-days-a-week.

In 2011, however, our hallmark events reached an unprecedented level of energy, quality and value.

Thousands of business technology professionals learned, connected and were entertained at our three signature events: the ASUG Annual Conference, ASUG SAP BusinessObjects User Conference and the ASUG Community Focus.

2011 Asug AnnuAl conference------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- Orlando, Florida• Educational sessions: 530• Influence sessions: 72• Pre-conference seminar sessions: 8

2011 Asug sAp businessobJects user conference------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- Orlando, Florida• Educational sessions 170 • Influence sessions 12 • Hands-on sessions 26

2011 Asug community focus------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- Anaheim, California• Educational sessions 110• Influence sessions 10

Asugonline.com------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- In May, 2011, ASUG proudly launched its new online exhibit hall, ASUGonline. Since then, over 7,400 unique visitors have used ASUGonline to view videos, content and presentations from ASUG’s hallmark events including ASUGnews broadcast interviews. In 2011, ASUGonline hosted more than 1,200 presenta-tions and 65 videos from conferences ASUGnews and ASUG event keynotes.

9 | Asug 2011 Annual Report

educAtion

entering A new world of business | The Americas’ SAP Users’ Group[

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ASUG Communities are at the core of our organization thanks to the dedication of the members who volunteer to serve in our Chapters and Special Interest Groups (SIGs).

In 2011, many ASUG members in the United States and Canada participated in and took full advantage of these groups’ offerings, which included an expan-sive range of options to meet the professional needs of members in the SAP ecosystem. The organizational life force supporting our Communities is remark-able, with 37 regional Chapters; 90 process, industry, and technology SIGs; thousands of Affiliate members, Volunteers and Champions.

In 2011, ASUG Communities celebrated a solid year of collaborating, educating, sharing best practices, leveraging influence, and hosting and attending events.

noteAble mile mArkers for the yeAr: ---------------------------------------------------------------------------------------------------------------------------------------------------------------- communities webcAsts: 260 fAce-to-fAce meetings: 118

communities

The Americas’ SAP Users’ Group | cApitlizing on our community spirit]

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kudos: recognizing chApter collAborAtions------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- • The Alabama Chapter hosted three meetings after a year-long hiatus in 2010

• The Florida Chapter held its first networking session in the North Florida area, expanding within the state

• The California-Northern Chapter hosted a multi-chapter event in San Jose attracting attendees from Arizona, California, Oregon, and Washington.

enhAncing the sig eXperience------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- • The Business One SIG and Georgia Chapter joined forces to draw 350 attendees to a Business One Summit

• A Michigan Chapter meeting held a session facilitated by the new Configuration Work Group SIG

• The Business Intelligence SIG community hosted 58 webcasts

• The Data Governance SIG in Minneapolis, MN, held a standing-room-only event, as well as a webcast series in the fall

high tech sig goes from zero to siXty in 2011------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- Weathering a void in leadership positions and no webcasts for 18 months, the High Tech SIG was lackluster and not representative of the innovative, dynamic companies and individuals it represented. A new leadership team revitalized the SIG in 2011 and, like a phoenix rising, this ASUG Special Interest Group came alive again organizing four webcasts, news-letters, and surveys. Congratulations to this talented, spirited team.

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chApters

cApitAlizing on our community spirit | The Americas’ SAP Users’ Group[

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The ASUG Influence program leverages the collective voice of SAP users to shape the future of SAP solutions and services. In 2011 ASUG:

• Supported nearly 60 Influence Councils

• Hosted approximately 350 virtual and face-to-face events, tapping into the ideas of more than 7,000 individuals

• Hosted more than 140 Usability Sessions to test 31 new solutions

• Introduced the SAP Customer Connection process, a new channel for funneling small improvements and requests to SAP, with 5 communities

• Introduced over 170 focus groups through the Customer Engagement Initiative (CEI) project team

eXAmples of some of the influence councils we mAnAge-------------------------------------------------------------------------------------------------------------------------------------------------------------------------------• Crystal Reports/Enterprise Reporting

• Mobile Apps for SAP Business Suite • SAP BusinessObjects Analysis

• SAP BusinessObjects Explorer Casual User • SAP Configuration Work Group (CWG) • SAP Manager Self-Service

new in 2011: Asug pArtnered with sAp to introduce customer connection------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- We recruit customers from SIG communities to participate in topic-focused discussions. The purpose of these groups is to funnel small near term development ideas to SAP. Individuals from ASUG who sign up to participate are eligible to submit ideas and vote for ideas. ASUG ensures that when SAP is ready to report results that we invite the community as a whole back to hear the report and work with volunteer leaders to carry forward any requests or suggestions that are a priority, but that are too big for Customer Connection, either via an Influence Council or to suggest ideas to the SAP Customer Engagement Initiative team.

influence

The Americas’ SAP Users’ Group | shAping the future]

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A dynAmic community--------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- The Executive Exchange is a dynamic community of senior executives and influencers within the SAP ecosystem and is a highly regarded forum for helping customers leverage technology for business strategy. The Exchange represents a range of industries, revenue brackets, customer viewpoints, and strategic perspectives related to SAP solutions and services.

Building on 20 years of influence driven by senior leaders within the SAP and SAP Business Objects ecosystem, the Exchange empowers executives to chal-lenge each other and SAP to innovate, collaborate, and communicate for the sole purpose of making organizations that use SAP better.

Early in 2011, the CIO Council transformed into the ASUG Executive Exchange. ASUG Board Member Don Whittington, an energetic and productive steward of the CIO Council, turned over the executive leadership of the group to Board Members Michael O’Dell and Paul Fipps.

Mike and Paul had a vision to transform the Executive Exchange into a resource for professionals to lead high-performing enterprises in the deployment, productive use, and optimization of SAP solutions and business processes.

Before the Annual Conference in May, ASUG launched the new Executive Exchange website www.asugcxo.com. The launch was exciting, timely and very well received. Over the summer, the steering team identified mobility and analytics as two areas of strategic focus and considered how ASUG could help members drive a value-based approach to strategic planning. By the end of 2011 we had built the foundation.

The team revolutionized Executive Exchange meetings to develop a collabora-tive format in which participants work together to adopt innovative business practices that improve and optimize value propositions, supply chains, produc-tivity, and efficiency.

Thanks to thoughtful planning and world-class facilitation, C-level leaders (including CFOs and CEOs in attendance for the first time) remained completely immersed and engaged as participants shared: • Insight into current plans and ideas for mobility and analytics projects• Discussion about other customer projects they had seen • Ideas for proof-of-concept projects • Models to understand ROI or make the case to prioritize spending

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the eXecutive eXchAnge

AccelerAting innovAtion for business results | The Americas’ SAP Users’ Group[

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ASUG and SAP Benchmarking initiatives allow members to participate in and benefit from critical information technology (IT) performance data and analysis over time. To date, the program has received over 10,000 benchmarking and over 3,500 best-practice survey submissions from over 4,000 companies.

ASUG and SAP are dedicated to ensuring members understand and use bench-marking in the most effective ways in their organizations, and a number of new webcasts available on the ASUG and SAP Benchmarking and Best Practices webpages are easy to download at members’ convenience. Topics cover what benchmarking means to your organization, using benchmarking during a pe-riod of transformation in your organization, and understanding the relationship between your business and IT investments.

In 2011, ASUG extended Benchmarking and Best Practices content to the SIGs and Chapters. ASUG worked closely with SAP on building awareness of existing surveys and launching several new surveys. For example, members participat-ed in seven featured surveys in 2011, four of which were new.

new 2011 Asug And sAp surveys------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- • Enterprise Mobility Survey• High-Performance Analytics (SAP HANA®) Survey• Implementation Services Best Practices Survey• Retail Merchandising Benchmark

updAted 2011 Asug And sAp surveys------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- • Enablement Best Practices Survey • Information Governance Benchmarking Survey• Optimized Asset Operations & Maintenance Benchmarking Survey

A Benchmarking Survey example, the 2011 Enablement Best Practices Survey is designed to gather insight on project outcomes, user adoption, employee readiness, and how the investment and its timing drive return on investment (ROI). Current components cover more than 40 initiatives such as talent management, procurement, supply chain, and finance shared services, to name a few.

tArgeting vAlue mAnAgement------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- Also notable, thanks to feedback from the Executive Exchange leadership group in 2011, ASUG has made Value Management a key topic in leadership education in 2012. Value Management, an extension of ASUG and SAP Bench-marking and Best Practices, will help members improve project success rates and, in the future, it will measure the value of SAP project solutions.

benchmArking

The Americas’ SAP Users’ Group | building benchmArking opportunities, benefits]

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finAnciAls

pro formA finAnciAls | The Americas’ SAP Users’ Group[

15 | Asug 2011 Annual Report

importAnt notice regArding 2011 finAnciAls---------------------------------------------------------------------------------------------------------------------------------------------------------------------------------In 2009, facing a dire financial situation, ASUG’s new leadership exerted a plan for transformation that included rigorous cost containment discipline and aggressive pursuit of new streams of revenue.

Those efforts resulted in success immediately. ASUG’s operating discipline turned around the financial health of the organization. In 2009 alone, our focus on cost savings and containment reversed our situation and cut our losses to more than half, as seen in the EBITDA figures below. In a very short period of time, ASUG was transformed from insolvency into a fully vital organization with a savings surplus, ready to reinvest in its members and reinvest in its future.

That transformation story was explained in last year’s ASUG Annual Report. In that report, we detailed reinvestment initiatives underway and emerging. In the preceding pages of this report, we see the effect of the timing of the al-location of transformation funds on this year’s operating finances. Viewed independently, the picture is incomplete.

This was an expected and budgeted allocation, however. When operating expenses are removed from transformation and board items, the picture of ASUG’s fiscal vitality is clearer, as indicated in the pro forma financials below.

The financials indicate that when special transformation and reinvestment costs are removed, ASUG is in excellent financial health. This pro-forma statement is used, therefore, to indicate that true operating expenses in 2011 were comparable to 2010.

These strategic investments were, as we say about our 20th anniversary year, all about our members. Those programs - ASUGnews, Leadership 2.0, and the countless Chapter and Affiliate program improvement initiatives - provide on-going value for our members. In this difficult economy, we will continue to efficiently operate headquarters, execute in a smart and disciplined way, and reinvest in our robust and growing community.

pro-formA for the yeAr ended december 31

2011 2010Operating Revenue $ 14,493,417 $ 13,187,687

Operating Expenses 11,800,430 10,362,032

Income from operations 2,692,987 2,825,655

18.58% 21.43%

Reinvestment in ASUG $ 1,039,868 $ 175,836

Asug 2010 sAvings reinvested in Asug 2011

-3,461,451

-1,384,075

2,543,058

1,475,567

20082009

20102011

ASUG EBITDA (Earnings before interest, taxes, depreciation, and amortization) 2008-2011

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Asug 2010 sAvings reinvested in Asug 2011

finAnciAls

The Americas’ SAP Users’ Group | independent Auditor’s report]boArd of directorsthe AmericAs’ sAp users’ group, inc.chicAgo, il---------------------------------------------------------------------------------------------------------------------------------------------------------------------------------We have audited the accompanying statements of financial position of AMERICAS’ SAP USERS’ GROUP as of December 31, 2011 and 2010, and the related statements of activities and changes in net assets, and cash flows for the years then ended. These financial statements are the responsibility of the Group’s management. Our responsibility is to express an opinion on these financial statements based on our audits. We conducted our audits in accordance with auditing standards generally accepted in the United States of America. Those standards require that we plan and perform the audit to obtain reasonable assurance about whether the financial statements are free of material misstatement. An audit includes examining, on a test basis, evidence supporting the amounts and disclosures in the financial statements. An audit also includes assessing the accounting principles used and significant estimates made by management, as well as evaluating the overall financial statement presentation. We believe that our audits provide a reasonable basis for our opinion.

In our opinion, the financial statements referred to above present fairly, in all material respects, the financial position of Americas’ SAP Users’ Group as of December 31, 2011 and 2010, and the results of its operations and its cash flows for the years then ended in conformity with accounting principles generally accepted in the United States of America.

Wolf & Company LLP, Certified Public AccountantsOak Brook, Illinois, March 2012

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17 | Asug 2011 Annual Report

Assets for the yeAr ended december 31

2011 2010

Cash and cash equivalents $ 6,456,519 $ 5,051,651

Accounts receivable 103,923 469,185

Investments 2,692,608 2,683,112

Prepaid expenses 231,338 209,991

Prepaid income taxes 249,929 11,543

Property and equipment, net of accumulated depreciation of $136,096 in 2011 and $107,647 in 2010 356,825 133,223

Total Assets $ 10,091,142 $ 8,558,705

liAbilities And net Assets

Liabilities 2011 2010

Accounts payable and accrued expenses $ 1,052,091 $ 789,125

Deferred events revenue 73,150 142,500

Deferred dues revenue 2,772,388 2,779,981

Deferred conference revenue 253,094 176,100

Total Liabilities $ 4,150,723 $ 3,887,706

Net Assets $ 5,940,419 $ 4,670,999

Total liabilities and net assets $ 10,091,142 $ 8,558,705

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The Americas’ SAP Users’ Group | stAtements of Activities And chAnges in net Assets]

revenue for the yeAr ended december 31

2011 2010

Dues $ 4,479,137 $ 4,109,735

Annual Conference 7,947,985 6,936,508

Realized/unrealized gain (loss) on investments (38,631) 132,570

Investment income 80,552 82,796

Events 1,587,508 1,978,746

Program Sponsorship 182,415 71,000

Advertising 252,573 67,625

Other 43,799 24,073

Total Revenue $ 14,535,338 $ 13,403,053

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19 | Asug 2011 Annual Report

eXpense for the yeAr ended december 312011 2010

General administration $ 2,455,691 $ 1,501,359

Board and committee support 229,208 147,934

Membership services 175,648 483,902

Annual conference 3,310,273 3,258,994

Influence 334,245 326,463

Information technology 1,133,039 827,525

Corporate marketing 1,338,510 1,136,798

Benchmarking 2,650 81,650

Education 212,410 1,493

Events 1,566,494 1,511,160

Communities 1,311,142 1,230,466

Business transformation/continuity 986,139 175,836

Other 28,449 2,222

Total Expense $ 13,083,898 $ 10,685,802

net AssetsIncrease in net assets before income taxes $ 1,451,440 $ 2,717,251

Income tax benefit (expense) (182,020) 39,500

Increase in net assets 1,269,420 2,756,751

Net assets - beginning of the year 4,670,999 1,914,248

Net Assets — end of the year $ 5,940,419 $ 4,670,999

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The Americas’ SAP Users’ Group | notes to finAnciAl stAtements]1. significAnt Accounting policies

NATURE Of ACTIvITIESThe Americas’ SAP Users’ Group (the Group) was organized to advance the effective utilization of computer software developed and marketed by SAP by promoting the exchange of ideas and information of mutual interest and value, to provide a forum for mutual education and exchange of ideas and information among members, and promote sound and professional SAP systems usage and best practices. In addition, the Group was also organized to influence the direction of development activities, products, policies and services of SAP and related vendors in the interest of all members to meet user requirements.

CAsH ANd CAsH EquIvALENTsFor purposes of the statement of cash flows, the Group considers all highly liquid investments with an initial maturity of three months or less to be cash equivalents, unless they are held in brokerage accounts.

INvESTmENTSInvestments are stated at fair value.

ESTImATES The preparation of financial statements in conformity with generally accepted accounting principles requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities and disclosure of contingent assets and liabilities at the date of the financial statements and the reported amounts of revenues and expenses during the reporting period. Actual results could differ from those estimates.

The Group determined that the future benefits likely to be realized from deferring recognition of the cost of personal services relating to future activities could not be reasonably estimated. Consequently, all personal service costs are charged to expense as incurred.

ACCouNTs RECEIvAbLEThe Group considers all accounts receivable to be fully collectible; accordingly, no allowance for doubtful amounts is required. If amounts become uncollectible, they will be charged to the change in net assets when that determination is made.

PRoPERTy ANd EquIPmENTProperty and equipment are stated at cost. Depreciation is provided using the straight-line method over the estimated useful lives of the assets.

REvENuE RECogNITIoN ANd dEfERREd REvENuEMembership dues are recognized as revenue over the applicable membership period. Conference revenue and expenses are recognized during the period in which the conference is held. Deferred revenue consists of amounts received in the current period which relate to future periods.

fAIR vALuE mEAsuREmENTsIn January 2010, the Financial Accounting Standards Board (FASB) issued guidance in Accounting Standards Update No. 2010-06, Fair Value Measurements and Disclosures, (Topic 820): Improving Disclosures about Fair Value Measurements (ASU No. 2010-06). ASU 2010-06 amended disclosure requirements related to recurring and nonrecurring fair value measurements. For fiscal years beginning after December 15, 2010, ASU 2010-06 requires separate presentation of purchases, sales, issuances and settlements in the Level 3 reconciliation table. The Group has adopted these disclosure requirements in 2011. In May 2011, the FASB issued guidance in Accounting Standards Update No. 2011-04, Fair Value Measurements (Topic 820): Amendents to Achieve Common Fair Value Measurment and Disclosure Requirements in the U.S. GAAP and IFRSs (ASU 2011-04.) ASU 2011-04 was issued to improve comparability of fair value application, measurements, equity instrument measurements, and measurement of financial instruments that are managed within a portfolio. Additionally, ASU 2011-04 expands disclosures for unobservable inputs used in Level 3 fair value measurements. ASU 2011-04 is effective for annual periods beginning after December 15, 2011. The Group is currently evaluating the impact of ASU 2011-04 on it’s fair value measurements and disclosures and intends on adopting the guidance in 2012.

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notes to finAnciAl stAtements | The Americas’ SAP Users’ Group[

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1. significAnt Accounting policies (cont.)INCOmE TAxESThe Group accounts for income taxes using an asset and liability approach that requires the recognition of deferred tax assets and liabilities for the expected future tax consequences attributable to differences between financial statement carrying amounts of existing assets and liabilities and their respective tax basis. Deferred taxes are measured using enacted tax laws and rates expected to be recovered or settled. The Group recognizes the financial statement impact of a tax position when it is more likely that not that the position will be sustained upon examination. The Group is no longer subject to U.S. federal, state and local income tax examinations by tax authorities for the years before the 2008 tax year.

2. future meetingsThe Group has entered into contracts for services and accommodations for future meetings. These contracts include penalty clauses, which would require the Group to pay certain amounts if a meeting was to be canceled or they do not meet their room block guarantees.

3. concentrAtions of credit risk Arising from cAsh deposits in eXcess of insured limitsThe Group maintains cash balances on deposit at banks that at times exceed Federal Deposit Insurance Corporation (FDIC) insured limits.

4. investments Investments are summarized as follows at December 31, 2011:

Investments are summarized as follows at December 31, 2010:

5. income tAXesThe Group is taxed on its investment income and on any net income attributable to its operating activities. Any losses generated by its operating activities are carried forward to succeeding years.

Cost Market Unrealized Gain (Loss)

Money market funds $ 724,952 $ 724,952 $ -

Common or preferred shares 881,382 963,986 82,604

SAP AG-sponsored ADR 56,373 113,842 57,469

Mutual funds 885,314 889,828 4,514

Total $ 2,548,021 $ 2,692,608 $ 144,587

Cost Market Unrealized Gain (Loss)

Money market funds $ 693,789 $ 693,789 $ -

Common or preferred shares 868,749 1,045,395 176,646

SAP AG-sponsored ADR 56,373 108,812 52,439

Municipal bonds 843,763 835,116 (8,647)

Total $ 2,462,674 $ 2,683,112 $ 220,438

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The Americas’ SAP Users’ Group | notes to finAnciAl stAtements]

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Deferred income taxes result from the recognition of unrealized investment gains and losses for financial reporting purposes, whereas only realized gains and losses are recognized for tax purposes. The deferred income tax liability relating to unrealized investment gains is net of the tax effect of capital loss carryovers in the amounts of $870,000 and $890,000 as of December 31, 2011 and 2010, respectively. No deferred tax asset pertaining to the remaining capital loss carry forward has been recognized because it is more likely than not that come portion or all of capital loss carry forward will not be realized. The provision for income taxes consists of the following components:

5. fAir vAlue meAsurementsGenerally accepted accounting principles provide a uniform framework for the definition, measurement and disclosure of fair value measurements. Fair value is defined as the exchange price that would be received for an asset or paid to transfer a liability (an exit price) in the principal or most advantageous market for the asset or liability in an orderly transaction between market participants on the measurement date. Such accounting guidance also establishes a fair value hierarchy which requires an entity to maximize the use of observable inputs and minimize the use of unobservable inputs when measuring fair value. The standard describes three levels of inputs that may be used to measure fair value:

Level 1: Quoted prices (unadjusted) for identical assets or liabilities in active markets that the entity has the ability to access as of the measurement date.

Level 2: Significant other observable inputs other than Level 1 prices, such as quoted prices for similar assets or liabilities, quoted prices in markets that are not active, and other inputs that are observable or can be corroborated by

observable market data.

Level 3: Significant unobservable inputs that reflect an entity’s own assumptions about the assumptions that market participants would use in pricing an asset or liability.

The asset’s fair value measurement level within the fair value hierarchy is based on the lowest level of any input that is significant to the fair value measurement. Valuation techniques used need to maximize the use of observable inputs and minimize the use of unobservable inputs.

Following is a description of the valuation methodologies used for assets measured at fair trade. There have been no changes in the methodologies used at December 31, 2011 and 2010. Investments in mutual funds and securities are recorded at fair value based upon quoted market value for identical assets. Money market funds are recorded at cost which approximates fair value based upon Level 2 quoted prices.

2011 2010

Current tax expense $ 182,020 $ 9,500

Deferred tax expense - (49,000)

Total $ 182,020 $ (39,500)

Fair Value MeasureMenT aT reporTing DaTe using

December 31, 2011 Fair value

Quoted Prices in Active Markets for

Indentical Assets(Level 1)

Significant Other Observable

Inputs(Level 2)

Significant Unobservable

Inputs(Level 3)

Money market funds $ 724,952 $ - $ 724,952 $ -

Common stock 1,073,423 1,073,423 - -

Mutual funds:

Preferred securities 5,013 5,013 - -

International 236,763 236,763 - -

Domestic 648,052 648,052 - -

Other 4,405 4,405 - -

Total $ 2,692,608 $ 1,967,656 $ 724,952 $ -

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23 | Asug 2011 Annual Report

7. operAting leAses

The Group leases its facilities under operating leases in various locations expiring on December 31, 2012. Rent expense under these leases totaled $123,199 and $127,660 for the years ended December 31, 2011 and 2010, respectively.

The Following is a schedule by year of future minimum rental payments required under the lease: 2012 - $100,000

8. reclAssificAtions

Certain amounts in the 2010 financial statements have been reclassified to agree with the 2011 presentation with no effect on net assets or the net decrease in net assets.

9. subseQuent eventsManagement has evaluated subsequent events through March 12, 2012, the date which the financial statements were available for insurance.

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The Americas’ SAP Users’ Group | boArd of directors

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]Asug leAdership-------------------------------------------------------------------------------------------------------------------------------------------------------------------------------

Anthony J. Bosco, Jr.Chairman Anthony J. Bosco, Jr. is Sr. Vice President and Chief Information Officer for Day & Zimmermann, a leading provider of diversified services and products with 28,000 employees headquartered in Philadelphia, PA.

In his current role, Anthony oversees and is responsible for Day & Zimmermann’s information technology (IT) organization and is responsible for leading the optimization of the company’s ERP (enterprise resource planning) system. In this capacity, he is charged with establishing greater efficiency, productivity, and competitive advantage by having technology enable business process improve-ments and innovation. Anthony is also a member of Day & Zimmermann’s Lead-ership Council, which makes decisions regarding overall company strategy, policy, and investment.

Anthony has been with Day & Zimmermann for 31 years. During that time, he has held a series of progressively responsible staff and line roles in all areas of the company. These include vice president and treasurer, project controls manager for a number of construction and construction-related projects, project manager, corporate planning, finance, accounting and information technology. Most notably, he has been responsible for successfully leading Day & Zimmermann’s enterprise-wide implementation of the mySAP Business Suite, the single largest resource and technology investment ever made by Day & Zimmermann.

Bridgette ChambersCEO Since joining the Americas’ SAP Users’ Group as CEO in June of 2009, Bridgette Chambers has led the transformation of ASUG from a volunteer-run organization into a professionally managed tech-nology association that has become the largest independent SAP user group in the world. In her role as CEO, and also as a member

of the ASUG Board of Directors, she works with the Board to direct the long-term strategy and growth of the organization. In addition to overseeing all of ASUG’s daily operations, Bridgette has responsibility for creating value-added initiatives and services to help drive return on investment for ASUG’s 100,000 individual members who represent 3,235 companies across 17 industries.

Prior to joining ASUG, Bridgette was CEO at Voile Enterprises, a leading manage-ment consultancy, where she increased both revenues and profitability and successfully guided the organization through acquisition. Before that, Bridgette served as vice president of Enterprise Business Solutions at Comsys, where she had global responsibility for the company’s Enterprise Resource Planning, Busi-ness Intelligence, and Analytics solution divisions. Bridgette received her Bachelors of Science from the University of Houston, her MBA from Texas A&M University, and developed her leadership skills while serving proudly in the United States Army Reserves and the Texas Army National Guard.

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Christina CroneFinance Chairperson Chris Crone is the global SAP executive within Pentair Water, a global leader in providing innovative products and systems used worldwide in the movement, treatment, storage and enjoyment of water. She has over 15 years experience in ERP implementa-

tion, project management and leadership focus on the application, support and growth of SAP in an ever- expanding global environment. Additionally, since 2009, Chris has overall IT responsibility for the Residential Flow Global Business Unit.

Prior to joining Pentair Water, Chris was with The Boeing Company where she served as Sr. Program Application (SAP) Engineer; Sr. Manager with Pacific Coast Companies; and over 20 years with Wacker Chemie, serving in several operations leadership roles and finally as Manager, Information Systems. Her background in business operations has provided the conduit to successfully engage and create relationships with business leadership and customer communities.

Currently, Chris is responsible for the continuing deployment of the global SAP environment across several companies and lines of business within Pentair.Additionally, her organization is focused on supporting the requirements of the business functions in deploying Lean concepts, business process optimization using technology, and the deployment of global standards.

Chris has been a participant in the ASUG CIO Customer Council since 2005, and was involved in the former PISUG group. She was appointed to ASUG’s board in 2007.

leAdership

[

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boArd of directors | The Americas’ SAP Users’ Group

Asug leAdership-------------------------------------------------------------------------------------------------------------------------------------------------------------------------------

Paul fippsDirector Paul Fipps is Chief Information Officer and Corporate Vice Presi-dent of Business Services for The Charmer Sunbelt Group (CSG), one of the nation’s leading distributors of spirits, fine wines, beers and bottled water. In this capacity, he leads the strategy devel-

opment and execution of CSG’s multi-functional shared services organization which includes information technology, customer care, and financial/associate services.

Paul joined CSG in 1998. He held various leadership roles in information technology before being named director of systems development in 2004 where he oversaw all software development initiatives and led the company’s transformational SAP program. In 2007 Paul was selected to lead CSG’s creation of a shared services organization designed to provide optimum levels of service to CSG’s business units while delivering substantial cost savings to the company.

Paul holds a bachelor’s degree in computer information systems from the University of Baltimore and received his Masters of Business Administration from University of Baltimore’s Merrick School of Business. He is a certified Project Management Professional (PMP) and a Six Sigma Greenbelt.

He previously served on the University of Baltimore’s Alumni Board of Governors and actively serves on the university’s MIS Advisor Board. He is a frequent speaker on the topics of Shared Services, Centers of Expertise, and SAP technology.

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Rob JenkinsDirectorRob Jenkins is Vice President of Enterprise Applications, Suddenlink Communications in St. Louis, MO. Rob originally joined Suddenlink, then Cebridge Connections, in 2004 to build the enterprise application team and systems.

In 2005, after the successful roll-out of PeopleSoft financials and human resources, Rob worked with IT leadership to develop the PMO group. In 2008, Rob took over the business intelligence and data services groups. Over the last two years, Rob has been responsible for building out the business intelligence strategy, data warehouse roadmap, data governance group, and business intelligence system utilizing BusinessObjects tools.

Prior to joining Suddenlink, Rob was the managing director for a consulting group in the Midwest, focusing on SAP, PeopleSoft, information security, and custom solutions. Rob started this company with three other people. In just over two years, the company provided consulting services to over 22% of the PeopleSoft ERP market in Missouri.

Rob has authored a book about management philosophies and is currently working on two patents. He is a frequent presenter at conferences and user group meetings.

michael o’dellDirector Mike O’Dell is CIO for the Pacific Coast Building Products (PCBP) family of companies, with its headquarters in Sacramento, CA.

Mike originally joined PCBP in 2000 to manage the centralized SAP implementation that serves several subsidiaries. In 2002, after the successful roll-out of SAP throughout PCBP, Mike assumed the role of CIO. In this position, he is responsible for establishing and driving the company’s IT strategy, ensuring reliable systems, and leading the technology team in its mission to provide the solutions and information that Pacific Coast business leaders need to run their organizations efficiently and profitably.

Prior to joining Pacific Coast, Mike was the director of information systems at Wacker Silicones Corporation where he had authority over the North American Silicones division SAP R/3 implementation project for this worldwide chemical company. He also coordinated information system standards between America and Europe.

Mike has been a member of the ASUG CIO Customer Council from its inception, leading the ROI/TCO sub-team until 2005. Mike joined the ASUG Board in 2006 as a director-at-large focused on the Influence and Benchmarking programs and he served as chairperson in 2008-2009 .

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leAdership

boArd of directors | The Americas’ SAP Users’ Group

Asug leAdership-------------------------------------------------------------------------------------------------------------------------------------------------------------------------------

Jermaine B. PattersonDirector Jermaine Patterson is an SAP-certified public sector solution specialist who works as a senior business process specialist for Orange County Public Schools (OCPS). Jermaine reports to the chief financial officer and is responsible for configuration and optimization of the financial management, travel management,

and asset management business processes for the district.

Jermaine graduated cum laude from Florida A&M University with a degree in computer information systems. He began his career in information technology (IT) as a programmer analyst with Amoco Corporation in Chicago. In 1996, he began working with SAP as a Basis administrator. In 1997, Jermaine moved into an SAP interface architect role for BP Amoco and subsequently Pricewater-houseCoopers’ (PwC) outsourcing line of service.

After completing his master’s in business administration from DePaul University, Jermaine moved into a budgeting and reporting role for PwC where he co-managed the finance SAP implementation. In 2001, Jermaine accepted an SAP management position with Disney Worldwide shared services. He project managed the transition of finance business processes into the shared services center while also managing the SAP finance site implementation. After go-live, Jermaine became the site sustainment manager responsible for all post go-live site support. He also sharpened his finance acumen in Disney’s finance organization prior to joining OCPS and gained valuable finance experience as a senior financial analyst.

Jermaine was very instrumental in revitalizing the ASUG Florida Chapter. He has served in every Chapter volunteer position.

matt stultzDirector Matt Stultz recently left Newell Rubbermaid in Atlanta, GA where he served as their Vice President of Global Information Technology. He oversaw all the company’s SAP technology applications, platforms, and infrastructure.

Prior to joining Newell Rubbermaid, Matt spent two years as The Home Depot’s global SAP technology director. Before that Matt worked at Nike Inc., where he created an SAP Center of Excellence, led the global rollout of SAP, implemented EMEA SAP, and led the service-oriented architecture efforts.

Matt also has previous experience working for Anderson Consulting and Deloitte Consulting with companies such as Olin Corporation, Microsoft, Hewlett Packard and other smaller SAP clients. Matt has spoken around the globe on many different topics around SAP implementations and development technologies.

He has been involved with the ASUG community for over 10 years and has held positions as chapter chair of the ASUG Georgia Chapter, chapter chair of the ASUG Northwest Chapter, and special interest program chair of the Enterprise Architecture and Enterprise Services Oriented Architecture ASUG Communities. Matt was appointed to the board in 2008.

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Asug leAdership---------------------------------------------------------------------------------------------------------------------------------------------------------------------------------

don WhittingtonDirector Don Whittington is Vice President and Chief Information Officer of Florida Crystals Corporation, a vertically integrated sugar com-pany with headquarters in West Palm Beach, Florida. Its products are marketed by Domino Foods Inc. through its brand portfolio of Domino®, C&H®, Florida Crystals®, Redpath® and Tate & Lyle®.

Don’s responsibilities include information technology business process man-agement for Florida Crystals and all of its subsidiaries, as well as serving on the executive committees of American Sugar Refining and Domino Foods.

Don’s career experience includes roles as chief information officer of Savannah Foods & Industries, Senior Director for Professional Services for an ERP software company, Vice President of Product Development for iWork Software, and adjunct lecturer of Computer Science at the university level.

Don is a member of the Board of Directors for Virtustream, Inc. and is a member of Intel Capital’s Enterprise Advisory Board. He serves as ASUG’s representative for SAP User-Group Executive Network (SUGEN). In addition, Don participates in leadership roles with, and is a popular guest speaker at various industry and professional events.

Joseph ZabagloDirector Joseph Zabaglo is MIS Director, Client Relationship Management, Corporate Operations for Warner Bros. Entertainment Inc., and is responsible for managing the client relationship and support for the human resources and payroll footprint and integration with legacy and source systems.

Prior to his client relationship management role, Joe was responsible for developing and implementing the global support strategy and super user program for Warner Bros. SAP solutions as the director of global support. In this role Joe utilized ASUG’s education and networking offerings to implement industry best practices. Prior to joining Warner Bros. Entertainment Inc. Joe spent nine years with a major aerospace firm streamlining their capital asset planning and budgeting processes.

Joe has been an active member in the ASUG community since 2003. He has held various leadership positions within the Service and Support Community, most notably as the program community facilitator and design and implementation team member for the Optimizing Your Support and Center of Excellence symposiums.

He was appointed to the ASUG board in 2007 and most recently was the Finance chairperson for the 2009-2010 board.

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Asug mAnAgement | The Americas’ SAP Users’ Group[

29 | Asug 2011 Annual Report

Asug mAnAgement teAm------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- In 2011, the management team continued to listen to the membership and used feedback to direct the organizational focus on those areas that will increase volunteer satisfaction and engagement, and provide the most value to members. This management team is dedicated to maintaining the positive momentum through continuous improvements designed to grow the ASUG community and provide the support necessary to foster increased levels of engagement from members and volunteers.

Nellie greely Richard Zepeda Senior Vice President Vice President, Volunteers and Communities

Joshua blair Senior Vice President

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Asug sig leAdership----------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- ASUG Community Leaders are invested in creating an environment conducive to learning and the exchange of ideas. They are involved in selecting educational topics and providing networking opportunities for ASUG’s 100,000 members. They are the industrious and intrepid individuals whose tireless efforts provide the foundation upon which almost all of ASUG programs are built.

Lori Actis, Walt Disney Co.bob Ansaldi, Eastman Kodak CompanyJean-daniel Azuelos, Canadian National Railway Sonny Bajaj, Walt Disney Co.manoj Bajaj, Sealed Air CorporationJerrod baldauf, RocheSteve Banko, HP Enterprise SolutionsJennifer barbosa, IEWCCathy Barrett, Phillips HealthcareCharles bempong, SyscoAndrea Benson, Tarrant CountyBob Berntsen, General MillsKent Bettisworth, Bettisworth & Associates, Inc.greg blair, Ciscomarcy Brajkovic, Hospira, Inc.Tony Brown, Solutia Inc. Charlene brown, The Washington PostJoyce butler, Cameron InternationalGarrett Cain, Procter & GambleWilli Candra, Newell Rubbermaid Inc.Alan Capes, Canadian National Railway Greg Capps, Coca-Cola Companymark Carter, Dow Chemical CompanyKaren Chirico, Honeywell InternationalJohn Choate, Bridge InstallationRuth Ciamarra, W.W. Grainger Inc.Jennifer Cofer, Mantis Technology GroupChantal Collaris, MedtronicGina Coon, CITGO Petroleum Corp.Joseph Cornejo, Orica OMS North Americanmike Couch, Eastman Chemical CompanyJohn d’Anna, Brookshire Grocery Co. Tammy datri, Practical Admin Solutions (Grane Health)sue daulton, City of TacomaJulien delvat, Alta Via Consulting

Kristen dennis, Weyerhaeuser CompanyRuben deprey, Iberdrola USATerri deSaracho, Hunt Oil Companysarang deshpande, NYU Langone Medical CenterLinda dietzel, The Hershey Company dale drum, Nike, Inc.Carl dunlap, Quality Management Solutions, Inc. (formerly Cohesion, Inc.)Andy duran, Los Angeles Community College District brian durning, Dell Services Joan ferch, E.ON U.S. LLCJoEllen fiorvante, McKesson CorporationRichard fowler, Northrop GrunmanJeff fox, Moen IncorporatedLeo gampa, Comcast CableRenee Gannon, Newell Rubbermaid Inc.Leesa garrison, Intel CorporationReese Geigerman, Georgia-Pacific Corp.Lynn gibault, Department of Public Works and Government Services CanadaJames Gibson, Weyerhaeuser CompanyJohn gitau, Deloitte & Touche, LLPfay glunt, H.J. Heinz CompanyAndrew Goddard, Tellabs Operations, Inc.Geetha Gomatam, ExxonMobil Corp.michael gordon, Valero Energy Corp.Pamela gore, Kraft Foods Inc.Sammie Govindasamy, First Solar, Inc.Rahul goyal, SunGard Higher EducationPaul grill, InfoSol Inc.Avi guha, Rockwell Automationdaniel Hall, Schering-Plough CorporationLisa Hansen, Gainseville Regional Utilitiesmaggie Hatfield, Halliburtondawn Haymond, Roche Diagnostics Corp.meg Heckett, American Airlinesgirish Hegde, Greene, Tweed & Co.

Arturo Hinojosa, Maxim Integrated Products, Inc.david Hudgins, RecallJeff Hughes, LabCare PLUSbill Immer, Butler Supplymurli Iyer, Sparta ConsultingRob Jackson, Owens Corningshachella James, Centerpointe Energyfarukh Javed, Procter & GambleAlishia Jolivette, Houston Independent School DistrictSteven Jones, Weyerhaeuser CompanyPriya Kailasam, Newell Rubbermaid, Inc.Brendan Kane, Perceptive Technologies, Inc.Yatkwai Kee, HCL-AxonCathy Kenlin, Zausner Foodssue Keohan, Massachusetts Institute of TechnologyRichard Kiefer, Lam Research Corporationmei Kim, The Capital Group CompaniesJoseph Knoblauch, The Charmer Sunbelt GroupRoger Koopman, Lennox International Pandari Kubendran, PetSmartIna Lerner, Dow Corning CompanyAllison Levine, AccentureArthur Levitt, Digital Intelligence Systems Corp. (DISYS)Carl Lewis, Vision 33Lee Lewis, Summit Electric Supplygretchen Lindquist, Pricewaterhouse Coopers LLPJames Link, Bank of Americadenise Lisse, Forest City Enterprisesdave Loomans, Greenheck Fan Corp.derek Loranca, AetnaTami Loughren, Sauer-Danfoss CompanyJodi maciejewski, ConAgra Foods

gregg manley, Vesta Partnersdoug maulbetsch, Kayak Global SolutionsNick mauldin, TXU Energy Retail LLCRon mcBride, Treasury Board SecretariatPatty mcGrogan, DopacoIan mcIntyre, Hydro OneKevin mcmanus, McManus Software+Consultingbutch mcNally, Bridge Installationdoug mcRory, Telus CorporationPatricia meo, American Airlinessarah mertz, Life TechnologiesSherryanne meyer, Air Products and Chemicals, Inc.Jill mikros, Johns Hopkinsdebanjan mukherjee, McKesson Corp.gokul muthuswamy, Smart Modular Technologies Inc.Greg myers, EV Technologiesmartin mysyk, TransAlta Corporationvenukumar Nalabothula, Miller Brewingdianne Newton, MerckLori Norman, Johns Hopkins Universitymichele ohlson, Olin CorporationRobert oldrati, Powell Electronics Inc.Ricardo oliveira, Coca-Cola Companygabe orthous, McKesson CorporationEvan Osborn, Metropolitan Utilities District - OmahaAtul Panakar, Discovery Communications, Inc.Steve Parker, Kennametal Inc.Paul Parnofiello, Steelcase Inc.George Peck, The Ablaze GroupBob Pennington, CITGO Petroleum Corp.scott Perdue, Baldor Information SystemsPatrice Pergolski, Greenheck Fan Corp. michelle Perius, Border States IndustriesBeth Perry, ConAgra Foods

donna Peske, General MolyPaul Peters, Tesoro CorporationErnie Phelps, Florida HospitalJulie Phillips, Graphic Packingdot Piazzola, Cole HaanTammy Powlas, Fairfax WaterPrathibha Prabakaran, Legg Mason Wood WalkerRonny Saghera, Capgemini AmericasJames quinn, Carestream HealthAngie Radjen, Moen, Inc.michael Raftery, PepsiCo.duane Raid, Forest City EnterprisesJohn Rathje, Central Michigan UniversityRichard Rauch, HCL-AxonCharles Reeves, Graphic Packaging Intl.brad Reinholz, Canadian Pacific Railwaysbenoit Rioux, Valero Energy Corp.gabe Rodriguez, Halliburtonmarc Rosson, Snohomish County PUDsteve Ruggiero, First Solar, Inc.Jim Ryan, Lincoln Electric SystemJames Sachse, McCormick & Company, Inc.Carl satterfield, MeadWestvacoTina scarbrough, Oracle AmericaRon schell, Metropolitan Utilities DistrictLeslee schneider, Bemis Company, Inc.Eden sequira, MicrosoftPaul shepherd, Apollo Groupmohammed siddiqui, Newell RubbermaidJohn Simpson, Schering-Plough Corp.Thomas slook, American Water WorksRajiv Sondhi, General MotorsPaul sparks, PetSmartJim Spath, Stanley Black & DeckerJason sprunk, Rockwell AutomationNancy Stanton, Cemex USAHolly stein, The Hershey Company

Julie stokes, Fluor Corporationmichael striefel, St. Jude Medicaldan stuart, The Charmer Sunbelt GroupRaghavendra subbarao, Bank of Americadavid swierenga, Medtronicsrinivas Tanikella, Smart Modular Technologies Inc.Anthony Thiongo, Newell Rubbermaid Karin Tillotson, Valero Energy Corp.sekar Tiruchanur, Intelligroup, Inc.Simon To, FossilKristy Tokarz, PepsicoKristin Tokarz, HalliburtonRay Tucker, Briggs & Stratton Corporationsharon vaughn, The Hershey Companymanjunatha venkataseshan, AccentureKen vincent, Oregon Health & Science Universityscott vinkemulder, Steelcase Inc.bob Walker, Brown-Forman CorporationAndrea Wallace, Tyson Foods Inc.beverly Wanza, Houston Independent School DistrictRoxanne Warniers, Courier Corp.dow Weeks, Johns HopkinsJack Weiss, Colgate Palmolive CompanyJeffrey Wible, State System of Higher Education of Pennsylvaniasean Williams, IBMRichard Wingerd, Commonwealth of Pennsylvaniaglen Winter, Whirlpool CorporationAnjanette Wold, Yaskawa Electric Americadavid Woo, McKesson Corp.

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leAdership

chApter leAdership | The Americas’ SAP Users’ Group[

31 | Asug 2011 Annual Report

Asug chApter leAdership----------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- ASUG Chapter Leaders are creative and determined, working hard to provide a valuable face-to-face member experience. Meeting the needs of a diverse audience is no easy task. Chapter volunteers consistently deliver member value by working as a team, reaching beyond their neighborhoods, and often collaborating with SIGs to create dynamic, engaging meetings.

suresh Adhikari, Lexmark International, IncHari Adusumilli, Commander, Naval Sea Systems Commandgail Albert Jusiewicz, Pepco Holdings, Inc.Ameer Ali, CapgeminiAdam Anderson, ExperisRose Andert, ProtivitiSanjeev Barkataki, Honeywell InternationalJanet batchelor, Solvera SolutionsChad Bates, Winshuttle, IncBev Beck, Northern Kentucky UniversityKaren bell, Freudenberg IT LPCindy belohlavy, Veyance TechnologiesGary Bernstein, DataSense SolutionsBhavesh Bhagat, EnCrisp LLCScott Bitter, Kingfisher, Inc.Emil boasson, Central Michigan UniversityNat Bosco, Westernacher & Partner Consulting debbie bouhenguel, Broward County Public Schoolsserge boulay, /n Spro Inc.Sandy Brotje, Cleveland Clinicbob bucy, GlaxoSmithKlineJennifer buko, Houghton Mifflin Harcourt Publishing Co. Lester burch, Purdue UniversityKejun Cai, Eastman Chemical Companymartin Cameron, Dow Chemical CompanyScott Carpentier, Winshuttle, Inc.damean Chen, Brown-Forman Corporationsujatha Chetty, Jabilmichael Chohrach, Bluebonnet Electric Cooperative, Inc.Jennifer Cofer, Mantis Technology GroupAnne marie Colombo, SECUDE IT Security Carrie Cooper, Arizona Chemicalfrank Cowan, SystematixAngela daron, Learn2Perform, Inc

diane davis, Invista S.a.r.l.Heather davis, Optimal Solutions Integration marlar demlong, Intelmichelle deWolfe, Nova Scotia GovernmentTom diersch, City of Burnabysylvie dumas, Bridge Installationdenise duPont, CSCAndrew duran, Los Angeles Community College Districtbrian durning, Dell Servicesmaxim Efimov, SITA Corp.Nick faber, INVESTools Inc.Rajesh francis, Stanley Black & DeckerElizabeth futrell, Titan America LLCmartin garza, ProcessWeaversylvie gauthier, CBC/Radio-CanadaRichard gillespie, Pepco Holdings, Inc.Edward Goeters, EPI-USE America Inc. Sammie Govindasamy, First Solar Inc.Trevor Gravitt, Winshuttle, Inc.glenn griffin, Newell-RubbermaidErik Gross, Novartis Vaccines and Diagnosticsbhanu gupta, Molex IncorporatedHarish gupta, IBM CorporationPaul Haak, Recreational Equipmentmichael Hawn, Gambro Renal ProductsRudy Hendricks, Northrop Grumman, IT Solutionsbob Hill, IBM Corporationdarren Hites, DISYSJulie Ho, Deloitte & Touche, LLPmark Hopkins, Reliant Energy, Inc.maria Hourani, HRSDCIke Hudson, Oracle Financial Services SoftwareLisa Hyatt, Maxim Integrated Products, Inc.Jeff Jackson, City of VancouverChavone Jacobs, Amgen, Inc.Pankaj Jalan, Deloitte & Touche, LLP

Cheryl Johnson, Intel Corporationbill Jones, Commerce Bancshares IncThomas Justin, IBM CorporationBrendan Kane, Perceptive TechnologiesRajeev Kapur, Newell-Rubbermaidsharon Keane-murphy, The Home DepotCheryl Keenan, Mass MutualArshad Khalid, Metropolitan Water Reclamation District of Greater ChicagoAhmar Khan, Cameron International Corp.mei Kim, The Capital Group Companies, Inc.Eileen King, Cynergies Solutions GroupLisa Koenig, Georgia-Pacific CorporationAlex Kon, Fujitsu ConsultingChristine Kralovansky, NIBCO INC.Jason Kuchera, TEKsystems, Inc.venkat Kuttua, Newell-Rubbermaidbarbara Latulippe, EMCgail Lesnieski, IBM CorporationAllison Levine, Accenturesusan Lin, Jabildenise Lisse, Forest City Enterprisesderek Loranca, Aetnaginger Luttrell, LTCJohn maloney, Navy ERP Projectgregg manley, Vesta Partnersmichael mcAdam, Cargill Inc.Kevin mcmanus, McManus Software+Consultingdebbie mcNeil, Nova Soctia Government Dept of Financegreg miller, Pfizergopal mishra, V3iT Consulting Inc.Jeanne morile, Houghton Mifflin Harcourt Publishing Co.Kim mork, MTSbill murdoch, Bayer Corporate & Business SrvcsGreg myers, EV Technologiesmike Narducci, Nextep

dave Naymick, Tech Datadavid Newell, Ingram Micro, Inc.Cyndi Nisbet, Huntington Ingalls IndustriesJenny o’Neal, Birmingham Water Works Board Jerry Osborn, Independent Consultantvickie Otway, Terasen Gas Inc.Aaron ozminski, ComsysRobert Palmer, Brown ShoePaul Parnofiello, Steelcase Inc.Eric Patow, Freudenberg IT LPSandy Peer, Toronto District School BoardJeremy Pernicek, Nebraska Public Power DistrictBeth Perry, Conagra FoodsAndy Phillips, CCH a Wolters Kluwer BusinessAngie Phillips, M&I Support Services CoJohn Pingleton, PetSmartTony Pittarese, East Tennessee State UniversityNathalie Plamondon, L-3 CommunicationsLaura Plunkett, Carestream Health, Inc.sri Pomalapally, Amgen, Inc.Connie Prostko-bell, 3E CompanyAnthony Puglia, Essroc CementAtis Purins, University of Wisconsin-MilwaukeeKannan Ramanathan, Bellsoft, Inc.RJ Ramirez, The Intel Corporationmark Richardson, Rose-Richardson EntreprisesTerry Roberts, Cameron International Corp.Rob Roberts, Sirius Solutions, LLCLauren Rossman, Pitney Bowes, Inc.Hector Rubi, Amgen, Inc.steve Ruggiero, First Solar Inc.Thanawala Rupal, AccentureJim sauceman, University of TennesseeCarol schinke, Weyerhaeuser CompanyAndy Scott, Wishard Health ServicesKeith Seckman, US Army Program Executive Office Enterprise Information Systems

Rohit Sevak, Houghton Mifflin Harcourt Publishing CompanyThomas Sikora, NOVA ChemicalsStephanie Simmons, CiscoCharles sipos, Fulton County Schoolsdarnell smith, American Meter CoLauren smith, 3E Companygilles smith, Maple Leaf Foods Inc.Tim snell, AltaLink L.P.James stranz, Seneca Foodsmichael striefel, St. Jude MedicalKathleen strother, Southern California EdisonJennifer summers, Data Management GroupAmit Thanawala, Trident Systems LLCSimon To, FossilCynthia Trainer, City of Tacomashirley Tremblay, Deloitte & Touche, LLPJoanne Tubman, Natural Resources CanadaJames Tucker, WawaKathy Turner, Invista S.a.r.l.meredith Tyler, McCormick & Co., Inc.mark Unangst, ROC Americas, Inc.Teresa Urbaniak, Huntington Ingalls Industriesdaniel valentine, MDCIV, Inc.frederic van bellinghen, Avenue HRSanjeev varshney, Polo Ralph Laurenmike vaughan, Apple Berry Enterprises, LLCmaureen virtue, IT/netAjay vonkarey, Alpha Siriusmike vordenberg, Grom Associates, Inc.blake Whitaker, TEXTRONAmanda Wierling, Decision First TechnologiesHeather Woytash, Gleason CorporationJune Wright, Air Products and Chemicals, Inc.melissa Jo yates, Iberdrola, USA david Zhu, Sanofi Aventis

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