Alibaba’s Secret of Success_2nd

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ALIBABA’S SECRET OF SUCCESS

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Transcript of Alibaba’s Secret of Success_2nd

Page 1: Alibaba’s Secret of Success_2nd

ALIBABA’S SECRET OF SUCCESS

Page 2: Alibaba’s Secret of Success_2nd

ALIBABA’S SECRET OF SUCCESS

Secret of success

Popularity

Logistics

Funding sources

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Popularity• Consumers likely choose famous stores – Alibaba invested suit in Sino Weibo and

AutoNavi

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Popularity• Increased the variety of products

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LogisticsoThe e-commerce giant

oCreate an online transaction mechanism:

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Funding sources

• Service charges• Fees for bidding ranks• Charging for financial and data

services.• Selling virtual commercial

properties • Advertisements

Profits from

expensive products

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Funding sources