Rent the RunwayLessons of the Past

Alex Shon Creative Founder 2017

Jennifer Hyman Jennifer Fleiss

Since November 2009

-Jennifer Hyman

“I never said, “oh this is a brilliant idea, this is going to be a billion dollar company, we have to do this.” My reaction was: I had an idea, I thought it was interesting, Jenny thought it was interesting, we thought it was fun,

and we thought, let’s figure out if this is a great idea.”

They did not write a business plan…

$ 15 million

Finding the perfect dress

$32.50 for an additional dress

Sexual harassment

Success Story

Customers who want to feel like a princess everyday

$$$Premium

membership

need sign up for

spend less

https://www.renttherunway.com/https://www.slideshare.net/TiffanyJones30/renttherunwaypptxhttps://rctom.hbs.org/submission/rent-the-runway/http://www.latimes.com/fashion/alltherage/la-ar-rent-the-runway-cosmopolitan-vegas-new-years-eve-20131216-story.html#axzz2uvUg6xymhttps://www.cnbc.com/video/2017/07/17/rent-the-runway-ceo-on-how-to-tackle-techs-gender-problem.htmlhttps://www.crunchbase.com/organization/rent-the-runway#/entityhttps://www.inc.com/30under30/2010/profile-jennifer-hyman-jenny-fleiss-rent-the-runway.htmlhttps://angel.co/rent-the-runway

Visual resources:https://thenounproject.com/

Works cited