Qatar's Natural Sustainability: Plans, Perceptions, and Pitfalls
Al Fikra, Qatar's National Business Plan Competition 2014 Overview January 2014.
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Transcript of Al Fikra, Qatar's National Business Plan Competition 2014 Overview January 2014.
![Page 1: Al Fikra, Qatar's National Business Plan Competition 2014 Overview January 2014.](https://reader034.fdocuments.us/reader034/viewer/2022042703/56649e115503460f94afd1eb/html5/thumbnails/1.jpg)
Al Fikra, Qatar's National Business Plan Competition
2014
Overview
January 2014
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Objectives
• Raise awareness about entrepreneurship and promote community interest on starting new enterprises.
• Provide project flow to the different incubators and thus reinforce the Entrepreneurial eco-system.
• Convert business plans into a real businesses.
• Foster creativity and introduction of new products and services, which in turn would lead to emergence of new businesses and hence diversification in the local market.
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Al Fikra 2013 – Background OverviewTimeline
Launch Date: January 23rd 2013End Date: May 9th 2013
Applicants 2013
127 Business Ideas were submitted (Registered Applications) 80 Business Plans were submitted 69 Business Plans were Eligible for Judging Panel Evaluation 6 Winners
54% of total submissions were eligible
Workshops
Six awareness sessionsFive Financial Statement AnalysisFive Business Plan Writing Two “A to Z of Entrepreneurship” Workshops
290 people attended the workshops
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Al Fikra 2013 – Workshops
Business Planning
Workshops
Financial Planning Workshop
Presentation workshops and One to One
coachingCollege of
North Atlantic Qatar
21-Jan 13-Feb 8-Apr
Virginia Commonwealth
University19-Jan 18-Feb 10-Apr
Qatar University
22-Jan / 6-Feb 24-Feb / 25-Mar 14-Apr / 22-Apr
Carnegie Mellon
University26-Jan 20-Mar 17-Apr
Georgetown University
4-Feb 11-Mar 13-Apr
Stenden University
Qatar9-Feb 12-Mar 24-Apr
If you wish to conduct more workshops, please contact us: [email protected]+974 40125021
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Al Fikra 2013 – Background Overview
Health4%
Technonolgy39%
Training & Development2%Arts & Entertainment
8%
Education5%
Manufacturing7%
Services23%
Food & Beverage8%
Retail3%
Total Applications Breakdown by Sector
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Lessons Learnt – Al Fikra 2013
• Integrate Arabic language completely into Al Fikra
• Provide Greater Prizes, both cash and support
• Streamline Application Process (Business Idea, Business Plan, Presentation)
• Engage stakeholders and academic partners in the planning stage
• Provide a call center
• Expand our marketing campaign to reach a larger audience
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Al Fikra 2014Timeline
Announcement: November 17th -19th 2014Launch Date: January 12th 2014End Date: TBD with Academic Partners
Applicants 2014 (Forecasted)
130 Submissions6 Winners
Workshops (Forecasted)
Six Financial Statement AnalysisSix Business Plan WritingThree Workshops led by SponsorsOne to One Coaching Sessions
*All Arabic Workshops will be held at Qatar University
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University Students ProfessionalsAttends University Employed Professional
Unemployed Professional
Qatari Resident Qatari Resident
Target Audience
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Eligibility Criteria
• Qatari college students and new graduates from Qatar
• Qatari professionals, entrepreneurs and postgraduates with business plans for Qatar
• For teams of residents living in Qatar, a Qatari partner per team is required in order to set a business with a legal structure that could be operated and registered in the State of Qatar
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Proposed AwardsCash Prize 2013 2014
1st Place 50,000 QAR 140,000 QAR
2nd Place 30,000 QAR 70,000 QAR
3rd Place 20,000 QAR 40,000 QAR
Incubation
1st Place -2 Years - (QAR
1,460000)
2nd Place - 1 Year - (QAR 730,000)
3rd Place - 1 Year - (QAR 730,000)
ISTESHARA Coupons
1st Place - 100,000 QAR
2nd Place - 50,000 QAR
3rd Place - 25,000 QAR
Best University Award
- 50,000 QAR*This applies to both categories
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One University will receive a cash prize of 50,000 QAR for participating and being the most involved
This will be measured through the following:• Amount of applications from that particular university• Amount of attendees to workshops from that particular
university
Best University Awards
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Marketing Brief
Al Fikra 2014
Social Media
Website
Word of Mouth
Academic Partners
Sponsors
Newspapers
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Marketing Deliverables
• Posters• Web Banners• E-mail Shot• Backdrop• Roll Ups• Welcome Pack & Notepad• Brochure & Notepad• Bag• USB
• Envelope & Invitation• E-Invite• Awards & Plaques• Certificates & Cheques• Film• Print Ads• Gift Item
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KPIs
• Reach/Exceed Forecasted Applicant Target
• No. of People attending workshops
• Social Media Reach (compared to last year)
• Number of eligible applicants
• Higher involvement of Qatari participants
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Milestones
Milestone Estimated Date
Press Conference/ Launch of Al Fikra Jan 13th
Online Application Opens Jan 14th
Online Application Closes (Deadline) March 31st
Business Plan Writing Workshops Jan 14th – Feb 9th
Financial Statement Analysis Workshops Feb 13th - Mar12th
Evaluation sessions by judging panel & Short listing Apr 1st – Apr 7th
Presentation Skills Workshop & One on One Mentoring Apr 8th – 24th
Final presentations to judges & winners selection Apr 27th – May 1st
Gala Dinner to Announce Final Winners and best University Award
May 9th
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Platinum Sponsors
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Start Up Development Partner
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Economic Development Partner
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Academic Partners
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ENTERPRISE QATARWWW.EQ.GOV.QA
WWW.ALFIKRA.QA
TEL: 40125000FAX: 40125001