AKUSA Magazine - Holiday 2012 Media Kit

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Holiday 2012 Special Issue! AK USA A PUBLICATION BY AKUSA PUBLISHING ANIMAL KINGDOM USA magazine

description

Entertaining and informative. AKUSA Magazine is lively and fun forthe whole family with informativeadvice columns, interesting storiesand a children’s section to engageand educate readers of all ages.

Transcript of AKUSA Magazine - Holiday 2012 Media Kit

Page 1: AKUSA Magazine - Holiday 2012 Media Kit

Holiday 2012Special Issue!

AKUSAA publicAtion by AKuSA publiShing

AnimAl Kingdom uSA magazine

Page 2: AKUSA Magazine - Holiday 2012 Media Kit

The Delivery

• The Special Holiday Edition of AKUSA Magazine is the second issue this year. Beginning in 2013, it will be published four times a year with 25,000 copies being delivered to a highly attentive audience.

• 12,000 copies will be distributed through the Animal Kingdom USA store to an existing receptive audience. These readers are already highly engaged—the maga-zine will reinforce the benefits of proper pet care.

• The remaining copies will be distributed to pet-related businesses (veterinarians, groomers, pet sitters, pet spas, etc.,) in Upper Westchester, Putnam County and into parts of Connecticut. There are dozens of business owners anxious to distribute this magazine to their ex-isting clients. These businesses will be listed on a spe-cial page in the magazine so people know where to find them and the magazine.

The Demographic

• An engaged customer base already shopping at Ani-mal Kingdom USA and pet owners living in affluent suburbs around New York City—these consumers have the property and income to have a multitude of pets. For those that don’t own pets, many have the ability to become multi-pet families.

• Our readers love their pets and have the income to provide a high level of care—and are prepared to pay for top-quality food, products and services.

frequency Four times a year.

Entertaining and informativeAKUSA Magazine is lively and fun for

the whole family with informative advice columns, interesting stories and a children’s section to engage

and educate readers of all ages.

Page 3: AKUSA Magazine - Holiday 2012 Media Kit

Entertaining and informative

Mechanics

Trim Size: 8.375” x 10.875”Bleeds: A minimum of .125” outside the trim area.Colors: CMYK only. No Pantone or spot colors.Binding: Perfect boundFile Formats: PDF, TIFF, JPG and EPS. •SupplyashighresolutionMACformatviaFTP. •Imagesandfilesmustbe300dpi. •Submittedfilesmustbeflattenedandallfontsproperlyembedded.

AdvErTiSing SpECiFiCATionS*

DPS 15.75” x 9.675” (safety)

DPS 16.75” x 10.875” (add.125” bleed)

Fullpage 7.375”x9.675”(safety)

Fullpage 8.375”x10.875”(add.125”bleed)

1/2Page 7.375”x4.735”(safety)

1/4Page 3.5875”x4.75”(safety)

1/6Page 2.325”x4.75”(safety)

NOTE:DoublePageSpread(DPS)adsmustbesubmittedasseparateleftandrightpages,clearlyidentifiedusingL(left)andR(right)inthefilenames,withproper.125”bleedsaddedtoeachpage.

coupon offer

DoublePageSpread(DPS)&Fullpageadvertiserswillhaveadditionalexclusiveofferopportunityfreeofcharge(seeoverfordetails).Ratesforcouponingwilldependontypeandsizeofcoupon.

Advertising Specifications & rates

* DimensionsarewidthXheight

rATES

Doublepagespread(DPS) $5,995

InsideBackCover $3,500

OutsideBackCover $3,500

Fullpage $3,200

Halfpage $1,700

Quarterpage $850

Sixthpage $650

WESTCHESTER

CARMEL10512

ARMONK10504

MOUNTKISCO10549

BEDFORDHILLS10507

GRANITESPRINGS10527

Hu

ds o

nR

i v er

TAP PAN ZE EBRIDGE

N Y C T

N E W Y O R K C IT Y

N J

0 5 10

M ILES

PUTNAM

Westchester/Putnam [GW]207,864 daily impressions248,338 sunday impressions

Rockland [RK]78,430 daily impressions

104,090 sunday impressions

Westchester/Putnam and Rockland [WR]286,294 daily impressions352,428 sunday impressions

YORKTOWN10598

SHRUBOAK10588

JEFFERSONVALLEY10535

SOMERS10589

LINCOLNDALE10540

CROTONFALLS10519

PURDYS10578

GOLDONSBRIDGE10526

KATONAH10536

WACCABUC10597

CROSSRIVER10518

BEDFORD10506

POUNDRIDGE10576

SOUTHSALEM10590

NORTHSALEM10560

HOLMES12531

STORMVILLE12582

BALDWINPLACE10505

AMAWALK10501

BREWSTER10509

PATTERSON12563

MAHOPAC10541

Delivery

• 25,000 copies four times a year

• 12,000copiesdistributedthroughtheAnimalKingdomUSAstore

• Remainingcopieswillbedistributedtopet-relatedbusinessesinUpperWestchester,PutnamCountyandintopartsofConnecticut

• Localadvertiserswillalsoreceivecopiesfordistribution

distribution date: november 15, 2012Ad Closing: october 1, 2012Materials due: october 15, 2012

AdvErTiSing dEAdlinES

Page 4: AKUSA Magazine - Holiday 2012 Media Kit

AKUSA PUbliShing Alan Luff Phone: 1-845-721-5376 Email: [email protected]

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NATURECAN

Natural food for those who enjoy nature.

NATURECAN

1/2 Horizontal

25%

OFF

25%

OFF

1/4 1/4

1/6 1/6 1/6

1/6 1/6 1/6

Sample Double PageSpread Ad with Exclusive Offer

Sample Full Page Ad with Exclusive Offer

Flip over with perforation for easy tear off

Trim

BLEED

SAFETY

SEE OVER FOR EXCLUSIVE OFFER

Natural food for those who enjoy nature.

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NATURECAN

AKUSAAnimAl Kingdom USA magazine

A pUblicAtion by AKUSA pUbliShing