AIESEC Craiova PRODUCT INNOVATION

Analyze Data

Draw conclusions

Create goals and plans!

Self-select Issues

Information provided about the GIP programme Induction to AIESEC Logistical support

Programme benefits explanation Education about The AIESEC Way

Education about The AIESEC Experience Education about AIESEC's activities

Accommodation

Key strategies for PRODUCT INNOVATION

1. NATIONAL alignment

- Aligned recruitments (timeline, message

etc)

- Sub products implementation on both

oGIP & iGIP

- developing national Educational projects

for o GIP

- national branding – outsourcing

- national focus, alignment with all 14 LC –

GIP product

2. Specialized units on o GIP in Automatics

Faculty – focus on customers; GOAL: 90% promoters by the end of December – In

progress

3. AIESEC Regional Development: countryside,

small cities with programs that fit the local

reality

AIESEC Craiova GIP Program 2013-2014

1. CustomerGauge • See comments • See self-select issues

2. Talk to EPs / Team members and team leaders

3. Talk to Partners and TN takers

1. Which value proposition needs to be strengthened?

2. What are the customer concerns?

3. How to solve / address customer concerns?

4. What will I focus on?

1. Set goals (% promoters) 2. Create an enhanced product 3. Set checkpoints to track progress 4. Review your products at least

twice a year

AIESEC Craiova Process improvement

Analyze Data

Draw conclusions

Create goals and plans!

# Issues Key points to Improve How to solve Customers Concerns

Responsible

1 Information provided before the

internship

JD, booklet, wiki about AIESEC Craiova

Buddy for each EP Education programme for buddy - how to react in specific situation

LC VP Outgoing Programs/ Corporate Development

2 Induction to AIESEC Organizational understanding, local reality of the LC presentation

EP induction - development cycle creation (timeline - development, JD, cultural shock, etc.)

VP TM + VP Outgoing Programs + VP Corporate Development

3 Logistical support Accomodation & reception

Everything solved before trainee’s arrival

VP Corporate Development

Key strategies for PRODUCT IMPROVEMENT

4. Talent development processes

improvement: Goal setting with EP/Trainee,

Expectation, EP/Trainee Education Cycle

implementation

5. National Quality Board Team – educating,

developing strategies, educating the country

- In progress

6. Reception process improvement: airport

pickup, following the minimum standard:

accommodation and salary for each program

AIESEC Craiova GIP Program 2013-2014

1. CustomerGauge • See comments • See self-select

issues 2. Talk to EPs / Team

members and team leaders

1. What are the customer concerns?

2. How to solve / address customer concerns?

3. What will I focus on?

1. Set goals (% promoters) 2. Set actions, timeline and

checkpoints to track progress 3. Have a focus for 6 months and

weekly progress check