AGENDA & SPEAKERS

DIGITAL TECH CONFERENCE | FEBRUARY 27, 2018 | LOS ANGELES

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WELCOME

DOWNLOAD® | LA 2018

Welcome to DWT’s DOWNLOAD of legal issues in the digital landscape. This is our third year of DOWNLOAD in Los Angeles, and we are glad you are joining us to learn more because the digital world continues to rapidly change. In just the past three years, digital technology has advanced dramatically – with the rise of the internet of things, wearable devices, virtual reality, blockchain technology, and other exciting innovations. As these technologies progress, the legal questions have grown even more complex.

At DOWNLOAD, we help you navigate those legal issues and get smarter about digital technology. This year, we explore many new frontiers – taking you from branded content to discrimination issues; from auto-renewing subscriptions to digital music licensing; and from the new frontier of artificial intelligence to a roundtable discussion on how digital trends are changing business.

Not just your ordinary conference, it will be a dynamic day filled with thought leaders, professional networking, practical solutions, interactive dialogue, and fun along the way.

The digital ecosystem is changing.

Get the latest DOWNLOAD.

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ABOUT

DAVIS WRIGHT TREMAINE LLP

Davis Wright Tremaine is a full-service law firm, with approximately 550

attorneys, representing some of corporate America’s most recognizable

names. With offices in the media/entertainment centers and technology

corridors of New York, the Bay Area, Seattle, Washington, D.C./

Northern Virginia, and Los Angeles, we try cases for the world’s leading

technology companies and resolve matters involving online, mobile,

and newer technologies for consumer products companies, media

companies, and entertainment studios. Many of our lawyers have had

previous careers as in-house counsel or previously worked as engineers,

researchers, editors, or corporate officers or managers in the industries

we serve. This means we understand the pressures that confront

in-house counsel and are well-placed to provide counsel to help

companies meet their business goals.

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OVERVIEW

8:00 - 9:00 AM

9:00 - 9:20 AM

9:20 - 9:30 AM

9:30 - 10:25 AM

10:25 - 11:20 AM

11:20 - 11:35 AM

11:35 AM - 12:30 PM

12:30 - 1:30 PM

1:30 - 2:25 PM

2:25 - 3:20 PM

3:20 - 3:35 PM

3:35 - 4:50 PM

4:50 - 5:15 PM

5:15 - 6:30 PM

BREAKFAST + REGISTRATION

Welcome: Initiate DOWNLOAD

Digital Intelligence

#Ad Risks and Recommendations for Branded Content

Refresh & Renew Disclosure Requirements for Automatic Renewal

of Digital Subscriptions

BREAK

Equality Online Discrimination Issues in the Digital World

and Sharing/On-Demand Economy

LUNCH

A Mind of Its Own Business, Legal, and Ethical Issues

with Artificial Intelligence

Face the Music How to Navigate Digital Music Licensing

BREAK

Thought Leaders Roundtable Digital Trends Changing Business

DOWNLOAD Complete Closing Remarks & Tweet of the Day Awards

COCKTAIL RECEPTION

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SLS Hotel, Main Floor

FLOOR PLAN

RECEPTION

LUNCH

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REGISTRATION

SESSIONS

BR

EA

KFA

ST &

RE

SOU

RC

ES

DOWNLOADLOUNGE

LUNCH

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AGENDA

8:00 - 9:00 AMBREAKFAST + REGISTRATION

9:00 - 9:20 AM WELCOME: INITIATE DOWNLOAD

SPEAKER: Alexandra Nicholson, Partner, Chair, Media, Intellectual Property, and Technology Practice, Davis Wright Tremaine LLP

9:20 - 9:30 AM DIGITAL INTELLIGENCE

SPEAKER: Jimmy Nguyen, Chief Executive Officer, nChain Group

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9:30 - 10:25 AM #AD

Risks and Recommendations for Branded Content

In today’s digital world, consumers increasingly ignore – or are

not even exposed to – traditional advertisements. To recapture

eyeballs, advertisers from all industries have turned their

attention to “branded content" – integrating their brand story into

entertainment content, media publications, social media posts,

and events that are more organic and feel less like advertising.

Branded content provides new revenue streams to media outlets,

production companies, and studios and can help strengthen the

connection between brand and consumer. But such content

also creates litigation and regulatory compliance risks, as well as

the potential for consumer backlash. This interactive session will

identify the risks of creating or sponsoring branded content and

will provide practical guidelines for both content creators and

advertisers, including:

• When does branded content constitute commercial speech, and why does that matter?

• Right of publicity, fair use, and other production clearance issues

• Compliance with FTC guidelines and other disclosure requirements

• Litigation involving brand integration deals and content

PANELISTS:Susan Brooks, Founder & Chief Executive Officer, FOREFRONT Partners

Amanda Harrell, Executive Vice President of Business & Legal Affairs, Metro-Goldwyn-Mayer (MGM)

Josh Krauss, Senior Vice President of Business Affairs, Super Deluxe

Jonathan Segal, Partner, Davis Wright Tremaine LLP

MODERATOR: Nicolas Jampol, Partner, Davis Wright Tremaine LLP

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AGENDA

10:25 - 11:20 AM REFRESH & RENEW

Disclosure Requirements for Automatic Renewal

of Digital Subscriptions

While subscriptions have long been available for physical products

and analog services, digital platforms have sparked a rise in

the “subscription economy.” Businesses increasingly seek to

engage customers in long-term relationships for digital content

and services. By securing consumers into monthly or annual

subscriptions, companies generate recurring revenue for digital

content (print publications, music, television programs, and motion

pictures) and technology services (interactive games, software,

applications, cloud storage, and mixed delivery/e-commerce

packages such as Amazon Prime).

These services typically ask consumers to agree to auto-renewal

provisions and to authorize new fee charges on your credit card

to automatically renew each month, year, or other defined period.

But companies need to carefully provide adequate notice to

consumers of the renewal terms, which trigger a myriad of federal

and state laws and can expose subscription providers to government

investigations and class action lawsuits. In this session, advertising

law and consumer-protection experts will guide you through:

• Federal and key state laws that govern automatic renewal of subscriptions

• Advertising and consumer-protection requirements for consumer opt-ins and negative options

• Best practices for providing adequate disclosures to consumers

• What to do if you are faced with an FTC or state attorney general investigation or consumer class action lawsuit

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PANELISTS:Allison Buchner, General Counsel, Dollar Shave Club

Linda Menzel, Vice President, Legal Affairs & General Counsel, Loot Crate Inc.

Stacy Procter, Staff Attorney, Federal Trade Commission

MODERATOR:

Marc Roth, Partner, Davis Wright Tremaine LLP

11:20 - 11:35 AM BREAK

11:35 AM - 12:30 PMEQUALITY ONLINE

Discrimination Issues in the Digital World and

Sharing/On-Demand Economy

The push for equality has moved online, as anti-discrimination

and employment-related laws are now being applied to operators

of websites, mobile applications, and sharing and on-demand

economy platforms. Two issues confronting the digital world are:

1. Discrimination in the sharing/on-demand economy: What can sharing and on-demand economy platforms do

to prevent racial and other discrimination against users

(such as car drivers, home-rental hosts) or on-demand

service providers?

2. Employment issues in the sharing/on-demand economy: Are individuals who provide services using third-party

platforms (such as dog sitters or child care providers)

employees of the companies that provide the platforms?

What can platforms do to reduce the risk of such a finding

while enhancing the safety of their users?

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AGENDA

In this thought-provoking session, leading experts will discuss

these equality challenges and:

• The legal landscape: What the courts and legislative bodies are doing

• What may be coming down the pike from regulators and advocacy groups: What to expect and how best to respond

• Practical steps companies can take to address anti-discrimination and employment laws as they operate in the digital age: Practical ways to avoid additional risk

PANELISTS: Melanie Goins, Vice President, Associate General Counsel, Care.com Inc.

Melissa Weiland, Associate General Counsel, Rover.com

Julie M. Wenah, Community Operations Counsel, Airbnb

John LeCrone, Partner, Davis Wright Tremaine LLP

MODERATOR: Ambika Kumar Doran, Partner, Davis Wright Tremaine LLP

12:30 - 1:30 PM LUNCH

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1:30 - 2:25 PMA MIND OF ITS OWN

Business, Legal, and Ethical Issues with

Artificial Intelligence

Artificial intelligence (AI) and machine learning are no longer a

sci-fi fantasy. Their era has arrived with computer systems already

performing tasks that normally require human intelligence –

such as virtual personal assistants (like Alexa on Amazon’s Echo

device), newswriting bots, and automated digital shoppers. This

new frontier will continue to expand – as technological leaps will

bring AI-powered autonomous vehicles, robot interviewers, fraud

detection, smart contracts, medical diagnostics, and countless

more applications. Become better prepared for the mind-blowing

AI era by learning about:

• Trends and business use cases for AI technology

• How legal concepts will apply to action taken by AI processes

• Privacy & security issues triggered by AI

• Employment, discrimination, and litigation issues triggered by AI

• AI tools in the practice of law

• AI “morality”

PANELISTS: Nydia Galarza Rosario, Attorney, Marketing and Consumer Business Legal Affairs, Microsoft Corporation

Damon Goduto, Senior Vice President, NexLP Inc.

Amy Mushahwar, Partner, Davis Wright Tremaine LLP

MODERATOR: Lawton Penn, Partner, Davis Wright Tremaine LLP

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AGENDA

2:25 - 3:20 PM FACE THE MUSIC

How to Navigate Digital Music Licensing

Music makes the world go 'round – including in digital worlds. In

every industry sector, companies increasingly face music-usage

issues as they create more digital video content, live-stream

events, and run promotional campaigns. But music licensing can

be confusing, raises new complexities in the digital age, and has

triggered numerous lawsuits. This session will help you better

understand music licensing and avoid legal battles by covering:

• An overview of music rights and licenses

• Unique issues with music in the digital world

• Practical tips for music clearance

• Litigation trends in digital music and how to avoid them

PANELISTS: Sabrina Del Priore, Vice President, Music and Licensing Strategy, Viacom Media Networks - Paramount Network/CMT/TVLand

Paul J. Friedman, Executive Vice President, Music Business Affairs & Administration, Sony Pictures Entertainment

Tres Williams, Senior Vice President, Business & Legal Affairs, iHeartMedia Inc.

Jeff Yasuda, Founder & Chief Executive Officer, Feed.fm

MODERATOR: Kraig Baker, Partner, Davis Wright Tremaine LLP

3:20 - 3:35 PM BREAK

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3:35 - 4:50 PM THOUGHT LEADERS ROUNDTABLE

Digital Trends Changing Business

An interactive roundtable of thought leaders will close the day

at DOWNLOAD. Hear professionals from diverse industries talk

about how latest digital trends affect their industries, transform

their business models, and provide new revenue opportunities.

PANELISTS: Casey Bloys, President, HBO Programming, Home Box Office (HBO)

Peter McPartlin, Executive Vice President, Strategic Planning and Business Operations, Paramount Pictures

Melinda Mehringer, Senior Vice President, Assistant General Counsel & Assistant Secretary, Mattel Inc.

Tara Pietri, Head - Original Content - Legal and Studio Affairs, Apple

Karen Thorland, Senior Vice President & Deputy General Counsel, Motion Pictures Association of America Inc.

MODERATOR: Jimmy Nguyen, Chief Executive Officer, nChain Group

4:50 - 5:15 PM DOWNLOAD COMPLETE

Closing Remarks & Tweet of the Day Awards

5:15 - 6:30 PM COCKTAIL RECEPTION

AGENDA

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TODAY’S HOSTS

Jimmy NguyenChief Executive Officer | nChain Group

Jimmy Nguyen is chief executive officer for the

nChain Group of companies. nChain is the global

leader in research and development of blockchain

technologies. The nChain Group now includes four

business units: 1) nChain Limited – a blockchain

research and development business; 2) nChain

Holdings Limited – a intellectual property holding and

commercialization company; 3) nChain Reaction – a

new investment entity being formed; and 4) nCrypt

– a bitcoin wallet and exchange in Canada. (nCrypt

is currently known as nTrust, but will be rebranding

in early 2018 to reflect its move to focus on bitcoin).

Before being appointed CEO, Jimmy served as chief

business officer and chief intellectual property,

communications & legal officer.

Jimmy joined nChain after a 21-year career as

an intellectual property and digital technology

lawyer. He is also a Certified Information Privacy

Professional/U.S. Over the course of his private

practice career, he was as partner at three major

U.S. law firms – most recently Davis Wright Tremaine

LLP. Jimmy represented multinational corporations

and emerging companies in a wide range of sectors

– including technology, entertainment & media,

sports, financial services, consumer products, retail,

and automotive.

With a history of excelling early, Jimmy graduated

college at age 19 and law school at age 22. In 2008,

Lawdragon named him (at only age 36) one of the

“500 Leading Lawyers in America” and described

him as a “dynamo talent.” Jimmy has also been

recognized by the Century City Bar Association as

“Intellectual Property Lawyer of the Year” (2011),

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and by the Association of Media & Entertainment

Counsel with its Industry Leader Award (2017). A

leader in the IP community, Jimmy was formerly

chair of the State Bar of California’s Intellectual

Property Law section and co-chaired the Beverly

Hills Bar Association’s IP, Internet, and New Media

section. A strong diversity advocate, he also

co-chaired the California Minority Counsel Program

and was inducted into its “Diversity Leader Hall of

Fame” (2015); Diversity MBA Magazine named him a

“Top 100 Under 50 Diverse Executive Leader” (2015).

Alexandra NicholsonPartner, Chair, Media, Intellectual Property, and Technology Practice | Davis Wright Tremaine LLPallienicholson@dwt.com | 212.603.6433

Allie Nicholson is the chair of DWT’s Media,

Intellectual Property and Technology group, the

firm's largest group. Allie focuses her practice

on trademark, copyright, and other intellectual

property issues for many of the country’s leading

media, entertainment and technology companies.

Allie’s trademark practice centers on worldwide

brand-management protection and enforcement,

transactions, and strategic planning. Allie handles

the management and enforcement of worldwide

intellectual property portfolios, including providing

general counsel on a full range of trademark,

copyright, content review, and advertising issues.

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TODAY’S SPEAKERS

Casey BloysPresident, HBO Programming | Home Box Office (HBO)

Casey Bloys is President, HBO Programming,

overseeing all of HBO’s and Cinemax’s programming

initiatives, including HBO Films, HBO Sports,

HBO Documentaries, HBO Family, and HBO

Entertainment. He was named to this position in

May 2016. Casey previously served as President,

HBO Series, Late Night and Specials, responsible for

the development and production of all series, talk

shows, and specials for the network and Executive

Vice President of HBO Programming. Casey has

overseen the development and production of a

long list of HBO programming, including Flight

of The Conchords, Eastbound and Down, Veep,

Girls, Ballers, Silicon Valley, Enlightened, Getting

On, and Insecure. Since overseeing the drama

group, HBO has launched Westworld, Big Little Lies,

and The Deuce, as well as the upcoming series

Succession, limited series Sharp Objects, and a

third installment of HBO’s hugely successful True

Detective, scheduled to air in 2019. Prior to joining

HBO in 2004, Casey was Director, Development,

for Wass-Stein Productions and he began his career

as an assistant in the Current and Development

departments of CBS. Casey has a B.A. in Economics

from Northwestern University.

Susan BrooksFounder & Chief Executive Officer | FOREFRONT Partners

Susan Brooks is a veteran television, digital and

business affairs executive, contributing strategic and

innovative thinking, and decades of high-level industry

relationships to negotiations across all platforms. In

2014, Susan established Forefront-Partners. With her

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proven ability for forward thinking and quick deal

closures, she facilitates her clients’ goals for the future,

allowing for growth with a competitive edge. As such,

she has attracted both Fortune 500 companies as well

as new entrants into the field of entertainment. Clients

include Fusion Media Group, Above Average, Select

Co, Univision, and brands such as Marriott, Nestle,

Hallmark, and Porsche, among others.

In 2009, during the rapidly accelerating digital

revolution, Susan joined Fishbowl Worldwide Media

as a partner and executive vice president. In addition

to developing business strategies and creating

cutting-edge deal structures for licensing acquisitions,

Susan oversaw all legal and business affairs functions

of the television, film, and digital divisions of the

company. From 1993 to 2009, Susan served as the

Worldwide Head of Television Business Affairs for

the William Morris Agency. As an adviser to over 100

agents in Los Angeles, New York, Nashville, Miami,

London, and Shanghai, Susan made groundbreaking

deals for television and digital platforms. Notable

examples include: an overall multiplatform deal on

behalf of writer/director J.J. Abrams, negotiating

on behalf of Kiefer Sutherland for the hit TV show

“24,” resulting in Mr. Sutherland becoming one of

the highest-compensated actors in television, and

creative packaging of high-level talent and formats,

bringing successes like “The Office” and “Ugly Betty,”

to the U.S. market. Susan has been recognized on

four occasions in the The Hollywood Reporter’s

annual “Top 100 Women in Entertainment.” She

teaches at YouTube’s Business Building workshops

and is a frequent panelist at industry conventions and

conferences around the world.

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TODAY’S SPEAKERS

Allison BuchnerGeneral Counsel | Dollar Shave Club

Allison Buchner joined Dollar Shave Club in 2016

as the company's first general counsel and led the

company through its acquisition by Unilever just

two months after joining. As general counsel, she's

responsible for managing Dollar Shave Club's legal,

regulatory, and compliance risks, while providing

strategic advice to the company across all business

functions. Since the acquisition, Allison has worked

collaboratively with Unilever attorneys on issues

that impact the entire organization, including data

privacy, international tax planning and expansion,

and corporate governance. She also serves as Dollar

Shave Club's data privacy officer. Prior to joining

Dollar Shave Club, Allison spent nearly 10 years as

a litigator at Kirkland & Ellis LLP, where she became

a partner in 2013. Her work at Kirkland focused on

intellectual property and false advertising litigation and

counseling, and she had a robust pro bono practice

focusing on special education and disability rights

litigation. Allison serves on the boards of directors

for WishForward, a nonprofit whose mission is to

support and create schools committed to meaningful

inclusion, and the Disability Legal Rights Center.

Sabrina Del PrioreVice President, Music and Licensing Strategy Viacom Media Networks- Paramount Network/ CMT/TVLand

Sabrina Del Priore is vice president of music and

licensing strategy at Viacom Media Networks, where

she oversees music licensing and rights clearance for

Paramount Network, CMT, and TV Land. She works

closely with publishers, labels, and artists and leads her

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team with a strategic approach that fosters and creates

opportunities for music placements. She has in-depth

knowledge and experience with music licensing across

all media platforms in various outlets. Prior to joining

Viacom in April 2017, Sabrina oversaw music clearances

on the Radio City Rockettes stage show productions,

New York Knicks and New York Rangers branding and

marketing, live concert performance and sports event

programming for Fuse and MSG networks, as well as

commercial campaigns for the Super Bowl and the

Grammys. Sabrina is a recent New York City transplant

and a graduate of New York University.

Paul J. FriedmanExecutive Vice President, Music Business Affairs & Administration | Sony Pictures Entertainment

Paul J. Friedman is executive vice president of music

business affairs & administration at Sony Pictures

Entertainment (SPE). Paul is responsible for all music

business transactions on behalf of SPE’s global

operations and its affiliated entities and production

and distribution companies. Paul handles the

acquisition, publishing, and sale of music rights and

properties in connection with theatrical, television,

home entertainment, online, mobile, and videogame

productions, as well as consumer products, marketing,

promotions, and merchandise. He also oversees music

transactions involving new media outlets to exploit

music content digitally and has spearheaded key deals

with Apple, Amazon, Google, YouTube, and others.

Prior to joining Sony Pictures, Paul practiced law in Los

Angeles for King, Holmes, Paterno and Berliner LLP,

and worked as a financial analyst for Polygram Music

Publishing and an attorney at two other Los Angeles-

based law firms. Paul earned a J.D./M.B.A. from Tulane

University and a B.A. in philosophy from the University

of California, Los Angeles.

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TODAY’S SPEAKERS

Damon GodutoSenior Vice President | NexLP Inc.

Damon Goduto is a legal tech veteran with more

than 20 years of experience in sales, marketing,

and project management. He is a testifying expert

on electronic discovery issues and served as an

e-discovery liaison for the U.S. District’s 7th Circuit,

translating technical issues for the court. Damon

was the co-founder of Iris Data Services, leading

the company to two placements on the Inc. 500

List of America’s fastest-growing companies and

ultimately to an acquisition by Epiq Systems in 2015.

While at Epiq, he was the co-global head of sales

and was responsible for all international markets and

worldwide e-discovery managed services sales. Most

recently, he ran the sales and marketing efforts for

ThreadKM, a legal collaboration platform, until its

acquisition by NetDocuments in 2017.

Melanie GoinsVice President, Associate General Counsel Care.com Inc.

Melanie Goins is an associate general counsel at

Care.com Inc., the largest online destination for

finding and managing family care. Since joining Care.

com in 2012, she has supported the company’s

corporate teams on several acquisitions, financings,

the company’s 2014 IPO, and its current legal matters.

Melanie initially assisted the company’s Care@Work

business, which allows employers to offer a suite of

Care.com services as an employee benefit. Melanie

worked with the Care@Work team as it established

a network of in-home and in-center backup care

options, provided legal and regulatory advice on the

team’s senior care and expert assistance offerings,

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and led business-to-business sales contract efforts for

the fast-growing business. Currently, Melanie provides

strategic advice to various product teams in Care.

com’s U.S. consumer business and partners with the

company’s corporate and social responsibility team,

which leads Care.com’s efforts to promote a more

inclusive and prosperous workforce by helping to

build a care infrastructure that supports families and

protects care workers.

Amanda HarellExecutive Vice President, Business and Legal Affairs Metro-Goldwyn-Mayer (MGM)

Amanda Harrell is an executive vice president,

business and legal affairs, at Metro-Goldwyn-

Mayer (MGM). She handles MGM Television’s

unscripted television division. Amanda is responsible

for business and legal affairs for all areas of the

division, including development, production, and

management of the team of legal professionals.

Her background in unscripted television is deep.

She began her career with Mark Burnett in 1994

during college when she had a brief internship

with Burnett’s Eco-Challenge project before being

hired by Burnett to oversee competitor relations

for the cutting-edge sporting event and television

production. Throughout the decade following

her graduation from college, Amanda held several

positions within the Burnett organization, including

serving as line producer for the Eco-Challenge

project and on a number of Burnett’s development

projects, including The Apprentice. She left the

Burnett organization to attend Villanova University

School of Law but didn’t stay away long. While in law

school, she clerked for the Burnett organization’s

then-newly formed in-house business and legal

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TODAY’S SPEAKERS

affairs department, working primarily with the

international distribution department. After earning

her law degree and passing the California bar,

Amanda officially rejoined the organization as a

member of its business and legal affairs department,

eventually rising to head up the department. MGM

engaged her to stay on in this capacity after its

acquisition of Burnett’s companies in 2016.

Josh KraussSenior Vice President of Business Affairs | Super Deluxe

Josh Krauss is a senior vice president of business

affairs at Super Deluxe, a premium, multiplatform

entertainment company with the largest and

fastest-growing channels targeted at creative youth.

Known for developing culturally relevant characters

and story formats that resonate with loyal fan bases,

Super Deluxe, a subsidiary of Turner, produces

an entire ecosystem of content, from scripted

and unscripted TV shows to short-form videos,

interactive live programing, creative tech products,

and branded content. Josh began his career as

a motion picture literary agent at Creative Artists

Agency representing feature film writers, directors,

and producers. He graduated magna cum laude

from Southwestern Law School and received his

undergraduate degree in International Relations

from Tufts University.

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Peter McPartlinExecutive Vice President, Strategic Planning and Business Operations | Paramount Pictures

Peter McPartlin is the executive vice president,

strategic planning and business operations at

Paramount Pictures. In his role, Peter explores,

designs, analyzes, and identifies new business

opportunities, services, and possible studio

investments as well as the strategic direction

of the company. Additionally, he evaluates and

refines methods for improving the studio’s various

vendor relationships, business alliances, and

internal operations, including as those operations

interact with Paramount’s parent, Viacom. Prior

to Paramount, Peter was chief operating officer/

executive vice president of business and legal affairs

at Indian Paintbrush where he oversaw the day-to-

day motion picture business operations, worked on

the company’s business and strategic planning and

related business opportunities as well as its internal

matters such as corporate structuring and operations.

Previously, Peter served as the vice president of

business and legal affairs at Miramax Films. He serves

on the board of directors of the Los Angeles chapter

of Make-A-Wish. Peter is a frequent guest lecturer

at NYU School of Law, UCLA School of Law and the

University of Michigan, among others. Peter holds a

law degree from NYU School of Law and is a graduate

of the University of Michigan.

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TODAY’S SPEAKERS

Melinda MehringerSenior Vice President, Assistant General Counsel & Assistant Secretary | Mattel Inc.

Melinda Demsky Mehringer is the senior vice

president, assistant general counsel, and assistant

secretary at the Fortune 500 toy company, Mattel

Inc. At Mattel, she has had a series of roles including

heading legal for the Commercial, Operations, and

International business divisions; leading the Global

Litigation, Employment Law, Regulatory, Privacy, Risk

Management, and Corporate Records functions; and

leading Mattel’s Global Intellectual Property group.

Before joining Mattel, she spent more than a decade

at Fox Entertainment Group, where she led a global

IP litigation, policy, and enforcement group that

protected Fox’s motion picture and television content

in a changing digital environment. Melinda has worked

in Silicon Valley, including at Yahoo! and Oracle. She

began her legal career as a litigator at Munger, Tolles

& Olson LLP, after serving as a judicial law clerk to

the Hon. Fern M. Smith in the Northern District of

California. She graduated Order of the Coif from

Stanford Law School, where she won the Moot Court

competition, was president of Women of Stanford

Law, and a member of Law Review. Melinda also

received her undergraduate degree from Stanford.

Linda Menzel Vice President, Legal Affairs & General Counsel Loot Crate Inc.

Linda Menzel was named general counsel of Loot

Crate Inc., a subscription box company that delivers

crates of awesome to those that live and embrace

the geek, gaming, and pop culture lifestyles, in June

2015. Linda serves as the chief legal officer of the

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company and is responsible for all aspects of Loot

Crate’s legal affairs around the world, including

advising the company on subscription commerce

compliance matters. Previously, Linda was associate

general counsel- licensing business affairs at Playboy

Enterprises Inc. for three years. In that capacity, she

guided the company through numerous international

consumer product, entertainment, land-based

entertainment, venue, and retail transactions as

well as compliance and trademark matters. She has

also served as general counsel for Nervous Tattoo

Inc., a consumer product company operating under

the brand name Ed Hardy, and Cygne Designs Inc.

(f/k/a Diversified Apparel Resources Inc.), a denim

apparel manufacturing company. Linda, a native

of Milwaukee, received her B.A. from University of

Wisconsin – Madison and her J.D. summa cum laude

from Marquette University.

Tara PietriHead - Original Content - Legal and Studio Affairs | Apple

Tara Pietri is head of legal & business affairs, original

video at Apple. Prior to joining Apple, Tara was

at Amazon Studios where she represented the

company on all business affairs aspects of feature

film development, production, and distribution. Her

prior positions at Amazon Studios included overseeing

production legal affairs and non-scripted legal affairs

as well as being part of the initial launch team for local

language productions in several foreign countries.

Prior to joining Amazon, Tara was production and

programming counsel for A+E Networks. Before

joining A+E, Tara was at Frankfurt Kurnit Klein & Selz,

P.C. in New York and Bates Wells & Braithwaite, LLP in

London, specializing in Arts & Entertainment.

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TODAY’S SPEAKERS

Stacy ProcterStaff Attorney | Federal Trade Commission

Stacy Procter is an attorney with the Western

Region - Los Angeles office of the Federal Trade

Commission (FTC). She has worked for the FTC

since 2007. As a staff attorney, Stacy has

investigated and litigated various consumer

protection issues, including violations of the FTC

Act, Telemarketing Sales Rule, Business Opportunity

Rule, and Restore Online Shoppers’ Confidence Act.

Prior to joining the FTC, she was an attorney for the

Defense Contract Management Agency and the U.S.

Department of Justice, Antitrust Division. Stacy is a

graduate of Whittier Law School and the University

of California, Irvine.

Nydia Galarza RosarioAttorney, Marketing and Consumer Business Legal Affairs Microsoft Corporation

Nydia Galarza Rosario is an attorney in the Marketing

and Consumer Business Legal Division at Microsoft

Corporation. She currently provides legal support

to the Search, Edge, and Artificial Intelligence

Marketing Business, including Microsoft products

such as Bing, Cortana, Microsoft Edge, and Microsoft

Rewards. Her previous roles at Microsoft include

counseling the Windows Marketing Business and

the Microsoft Retail Stores Business. Prior to her

career at Microsoft, Nydia was a member at O’Neill

& Borges LLC in San Juan, Puerto Rico, where her

practice focused on commercial transactions and

consumer laws. A native of Puerto Rico, she is a

graduate of the University of Puerto Rico, School of

Law. Nydia earned a Masters of Law (LLM) degree in

Law & Technology from the University of California,

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Berkeley School of Law in 2013. Her LLM’s final paper

titled Launching Online Retail Services and Products

in Puerto Rico: Navigating the Complexity of Local

Privacy Laws was published in Bloomberg BNA

Privacy and Security Law Report in January 2014.

Karen ThorlandSenior Vice President & Deputy General Counsel Motion Picture Association of America Inc.

Karen Thorland co-leads MPAA’s Content Protection

Department, manages domestic content protection

civil litigation, and oversees the association's

worldwide voluntary initiatives and civil litigation

efforts. She also is engaged in the development

of the association’s global policies and strategies

related to content protection, and she provides legal

support for the content protection department and

criminal referrals.

Karen came to the MPAA from her partnership at

Loeb & Loeb LLP, which she joined in 2001. She has

deep experience in a broad range of litigation and

intellectual property matters, including copyright

and trademark, rights of publicity and privacy, First

Amendment, and entertainment contractual disputes

and appeals. She is a graduate of the University

of California, Los Angeles School of Law and the

University of California, Santa Barbara, where she

graduated with Highest Honors, College Honors,

and Distinction in Major. Karen currently serves on

the UCLA School of Law Alumni Association board

of directors.

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TODAY’S SPEAKERS

Melissa WeilandAssociate General Counsel | Rover.com

Melissa Weiland is associate general counsel at

Rover.com in Seattle. Reporting to the general

counsel, Melissa manages Rover’s legal team and

a wide range of day-to-day legal matters, including

major commercial and business development

agreements, marketing and product counseling, and

litigation. A rapidly expanding online marketplace,

Rover was founded in 2011 on the belief that

everyone should experience the unconditional

love of a dog. Rover connects pet parents with

North America’s largest network of pet sitters and

dog walkers, enabling personalized care for these

furry family members. Before joining Rover, Melissa

maintained a solo practice for nearly 10 years,

providing services to clients including Nintendo

and Getty Images in the areas of online services,

copyright licensing, advertising and marketing law,

and other general commercial agreements. Prior to

establishing her practice, Melissa was an associate at

the law firms of Williams & Connolly in Washington,

D.C., and Mundt MacGregor LLP in Seattle. Melissa is

a graduate of Stanford Law School.

Julie M. WenahCommunity Operations Counsel | Airbnb

Julie Wenah is community operations counsel

at Airbnb. Previously, she served in the Obama

administration as counselor and policy advisor at

the U.S. Department of Commerce, Economic

Development Administration, where she led

President Obama’s manufacturing initiative

around regional collaboration and building strong

manufacturing communities. In this role, Julie

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was responsible for leading a team of 13 federal

agencies in providing $1.3 billion of federal funding

and technical assistance to communities across the

country. Prior to, Julie served as special assistant

to the general counsel at the U.S. Department of

Commerce where she traveled on Secretary Penny

Pritzker's West Africa Trade Mission connecting

U.S. and African businesses. In addition, she

co-led consultation workshops in West Africa

and Washington, D.C., during the White House

Africa Leaders’ Summit with energy stakeholders

and foreign ministers in refining power purchase

agreements as a more bankable instrument and

negotiation tool. Previously, she worked at the White

House as an associate for the President’s boards

and commissions and advanced domestic and

international trips for First Lady Michelle Obama.

She began her experience at the White House as an

intern in First Lady Michelle Obama's policy shop.

Before serving in the Obama administration, she

worked for NASA as a legal fellow on intellectual

property and K-12 STEM education. Julie is an

advocate of mentoring youth and continues to

mentor youth in achieving their life's goals and

purpose. She believes there is power in healing by

storytelling through lyrics and is an avid hip hop

music lover. Julie is a proud member of Alpha Kappa

Alpha Sorority Inc. Julie received her B.S. in political

science with a minor in chemistry from Lamar

University, J.D./M.P.A. cum laude in international

development from Texas Southern University, and

an LL.M. in international business from Georgetown

University Law Center.

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TODAY’S SPEAKERS

Tres WilliamsSenior Vice President, Business & Legal Affairs iHeartMedia Inc.

Tres Williams oversees all aspects of iHeartMedia’s

business relationships with the music and

entertainment industry and manages other strategic

negotiations for the company. His team partners with

recording artists, record labels, music publishers,

and television broadcast networks to create and

implement contracts for iHeartMedia’s events, digital

properties, and broadcast operations. Over the last

few years he has led the company’s music licensing

initiatives, including direct radio licenses with Warner

Music Group, Big Machine Label Group and others,

and oversees all of the licensing for iHeartRadio’s

recently announced on-demand subscription

offerings. He sits on the executive committee of the

Radio Music License Committee and helps lead the

radio industry in music licensing strategy.

Jeff YasudaFounder & Chief Executive Officer | Feed.fm

Jeff Yasuda is a long-time entrepreneur that

continues to find new ways to combine his passion

for building businesses with his love of music. In

July 2008, Jeff launched Blip.fm. Blip.fm was the

leading real-time social media DJ service available

for music enthusiasts. Blip.fm grew to over 1 million

registered DJs who reached over 30 million people

on Twitter alone. Jeff is also the host and producer

of the Feed.fm Sessions, a live show filmed from his

San Francisco studio and streamed over the web

reaching audiences of 20,000 to 100,000 people

each show. The Sessions features live performances

and interviews with Grammy-nominated and

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accomplished artists such as Plain White T’s, Gomez,

ALO, Big Light, Temper Trap, the Mother Hips,

The New Mastersounds, and One eskimO. Before

becoming an entrepreneur, Jeff was the managing

director and chief financial officer of Silicon Valley

VC firm Redwood Ventures, where he held board

directorships and managed investments in their

technology portfolio. Prior to joining Redwood, he

worked in investment banking at Lehman Brothers,

concentrating on technology financings within

equity capital markets. Jeff is also a certified public

accountant and received his M.B.A. from NYU

Stern School of Business and B.A. from Dartmouth

College. He was a founding board member of Little

Kids Rock, helping revitalize music education in

public schools.

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DWT SPEAKERS

Kraig BakerPartner | Seattle

kraigbaker@dwt.com | 206.757.8007

Kraig Baker focuses on advising clients and providing

assistance with licensing transactions across the full

range of issues in media, entertainment, technology,

sports, advertising, privacy, social media, and internet

matters, with a particular emphasis on mobile, digital

media, and entertainment. Kraig is also an instructor

in the Communication Leadership graduate program

in the School of Communication at the University of

Washington, where he has taught classes on "Law of

Digital Distribution, Interactive Media, and Content"

and “Law and Privacy Issues with Data, Wearables,

Internet of Things, and Artificial Intelligence” since

2001. He also has taught the law section of the

Advanced Interactive Marketing and Social Media

certificate programs at the University of Washington.

Kraig is a regular speaker on cutting edge issues

including trends in digital media, Big Data, artificial

intelligence, the internet of things, use of social

media, and legal issues of innovation and disruption.

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Ambika Kumar DoranPartner | Seattleambikadoran@dwt.com | 206.757.8030

Ambika Kumar Doran practices internet, media,

and intellectual property law. Experienced in the

application of free speech principles to digital

content, Ambika has skillfully represented clients in

cutting-edge cases involving online content liability

and electronic privacy. Her work focuses on Section

230 of the Communications Decency Act, widely

regarded as the most important law governing online

content, and other federal protections for user-

generated content. Ambika also regularly advises on

and litigates First Amendment, defamation, copyright,

and trademark matters, as well as public records,

reporters’ privilege, and courtroom access. Her

clients range from traditional news media to pioneers

of the sharing economy. A member of the ABA Forum

on Communications Governing Committee and

co-chair of the firm’s Media Law Practice, Ambika

regularly speaks and writes about digital content and

privacy issues. In 2016, the National Diversity Council

named Ambika one of Washington state’s "Most

Powerful and Influential Women."

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DWT SPEAKERS

Nicolas JampolPartner | Los Angeles nicolasjampol@dwt.com | 213.633.8651

Nicolas Jampol provides litigation, pre-broadcast

review, and IP counseling services to clients that

create, use, or distribute all forms of content. His

pre-broadcast and IP counseling practice includes

film, television, podcasts, websites, books, and

art. His litigation practice focuses on copyright,

trademark, right of publicity, idea submission, unfair

competition, and breach of contract disputes for

clients in entertainment, technology, publishing,

and music. Nicolas has devoted significant time to

pro bono work on behalf of nonprofit organizations

and is the author of several articles on intellectual

property, technology, and advertising.

John LeCronePartner | Los Angeles johnlecrone@dwt.com | 213.633.6825

John represents employers and management in

wrongful discharge, harassment, and discrimination

litigation; in matters including wage and hour

class actions, trade secrets/unfair competition and

ERISA; and in proceedings before federal and state

administrative agencies. He regularly tries cases

for his clients before juries, judges, and arbitrators,

and trains supervisors and employees in best

practices for dealing with workplace harassment and

discrimination. John also provides advice on a wide

range of personnel issues, including privacy matters,

employment agreements, wage and hour, and

workplace technology. He works closely with clients

in investigations of employment-related complaints,

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corporate malfeasance, and due diligence matters

related to mergers and acquisitions. John’s clients

include entertainment and media companies, health

care and hospitals, national hospitality and retail

chains, aerospace companies, manufacturers, and

mining operations, among others.

Lawton PennPartner | Seattle lawtonpenn@dwt.com | 206.757.8064

After practicing employment law for over 25 years,

Lawton Penn now spends most of her days trying not

to think like a lawyer. She is passionately dissatisfied

with the old dynamic between businesses and their

attorneys and is determined to find a better path.

Lawton helped launch and is leading the firm’s

DWT De Novo legal solutions design team. DWT

De Novo’s legal solutions architects are trained in

process improvement and systems design, skilled

in data visualization, fearless about applying new

technologies to legal work, and eager to bring fresh

thinking to the industry. The team has partnered

with DWT lawyers and dozens of clients to create

new models for legal work that deliver a more

comprehensive business solution. She is the firm’s

Client Service Innovation Partner and a frequent

speaker on legal service innovation.

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DWT SPEAKERS

Marc RothPartner | New York marcroth@dwt.com | 212.603.6470

Marc Roth is nationally recognized for his expertise

on advertising and marketing laws and for his

advocacy in defending companies before federal and

state regulators. He advises clients in all industries

on privacy, social media, sweepstakes, email and

mobile marketing, telemarketing, and advertising

content and strategy. Marc has particular expertise

in the collection and use of personal information

in marketing campaigns and the development and

management of free trial, negative option, and

continuity marketing programs. Previously chief

compliance counsel for a Time Warner company and

an FTC staff attorney, he draws upon his decades of

consumer advertising and marketing law experience

when counseling clients. Marc frequently writes and

speaks on consumer marketing and privacy issues

and chairs the Practising Law Institute’s annual

TechLaw: The Digital Evolution program.

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Jonathan SegalPartner | Los Angelesjonathansegal@dwt.com | 213.633.8667

Jon is an attorney with a passion for digital and

traditional media, who has worked on award-winning

productions in film, television, and the interactive

space. His practice focuses on intellectual property,

communications, First Amendment, and other issues

that affect the companies and technologies that

make what we watch, amuse and delight us, and

inform all of our worldviews. He provides counseling

for feature films and television programming, with

an emphasis on programming with intensive social-

media engagement, documentaries, and content

that is based on true events. As a litigator, Jon has

successfully defended content creators from claims

of all sorts, including claims for defamation, false

light, right of publicity, and copyright infringement.

On behalf of media and nonprofit clients, he has

also successfully sued municipal, state, and federal

agencies for public records under the federal

Freedom of Information Act and California Public

Records Act. Jon has argued before the California

Superior Court, United States District Court, and the

United States Court of Appeals for the 9th Circuit.

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The Association of Media and Entertainment Counsel

The Association of Media & Entertainment Counsel

(AMEC) is the only organization of its kind. Now

celebrating its 10th anniversary, AMEC is designed

to support the career development and honor the

achievements of in-house counsel and business affairs

attorneys at major entertainment and media companies.

Media & Entertainment Insights magazine covers the

latest developments in the business and legal aspects

of the entertainment industry.

Learn more at theamec.org.

NY Tech Alliance

The mission of the NY Tech Alliance is to represent,

inspire, support, and help lead the New York

technology community and ecosystem to create

a better future for all. Created through the merger

of NY Tech Meetup and the New York Technology

Council, the organization has over 60,000 individual

and institutional members, reflecting the full spectrum

of the greater New York-area tech community and

making it the largest tech organization in the region.

Led by CEO Jessica Lawrence Quinn and president

Erik Grimmelmann and chaired by Andrew Rasiej,

the NY Tech Alliance continues the work of its

predecessor organizations, hosts a monthly meetup at

NYU’s Skirball Auditorium as well as educational and

social events, and continues to focus programming

and advocacy efforts on issues important to the

technology sector and New York.

Learn more at nytech.org.

PARTNERS

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@DWTlaw

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AGENDA