Affex SS16 - english
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Transcript of Affex SS16 - english
SummerSpring /
2016
Every Affex model is named after a famous Russian city. Each pair has a card inside telling exciting facts about the city. Because we have things to be proud of.
SAINT PETERSBURG
Third most populated city in Europe.
Ermitage - the largest museum in Russia! If you
stand by each showpiece for a minute, it will take
you 8 years to finish viewing the whole exposition.
In the first half of XIX you were not allowed to
smoke on the streets of this refined city. Many
pavements and houses were wooden and it
happened that they have caught fire because of a
cigarette butt.
Peter the 1st has founded "The Funniest, Drunk-
est and Craziest Church" - the parody on the
Orthodox Church, with its own titles, gods and
specific rituals.
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• High quality cotton 16 oz thick• Sole made of soft rubber• Shock-absorbing cushion for the heel• Waxen laces• Edged insoles• Rubberized logo
SAMARA
BLACK
WHITE
NAVY
RED
GREEN
• High quality cotton 16 oz thick• Sole made of soft rubber• Shock-absorbing cushion for the heel• Waxen laces• Edged insoles
KRASNODAR
BLACK
WHITE
NAVY
RED
«Affect Dry» — special shoe membrane that does not let the water molecules pass through, at the same time letting the air circulate. This makes Affex shoes breathable, keeping your feet dry and at the same time.
GREEN
• High quality cotton 16 oz thick• Sole made of soft rubber• Shock-absorbing cushion for the heel• Waxen laces• Edged insoles
ROSTOV-PAPA
BLACK
WHITE
NAVY
RED
GREEN
• Elastic inserts on the sides• High quality cotton 16 oz thick• Sole made of soft rubber• Shock-absorbing cushion for the heel• Edged insoles
UFA
BLACK
WHITE
NAVY
RED
GREEN
• Genuine leather with the elephant stamping• Sole made of soft rubber• Shock-absorbing cushion for the heel• Edged insoles
UFA ELEPHANT
BLACK
• High quality cotton 16 oz thick• Sole made of soft rubber• Elastic triangular insertion
OMSK
BLACK
WHITE
NAVY
RED
GREEN
Your time today istheir happiness tomorrow!
By selling Affex shoes in the store, each retailer is helping to find mentors and making lives happier for those kids, who really need it.Each pair has a hearty card inside, describing this charity program. Social adaptation is the most important and most difficult part in the lives of the children from orphanages. The program "Walking towards the kids' happiness" is created together with the intention organization "Big Brother Big Sister", which helps the next generation to be better all over the world!
So what is this program "Walking towards the kids' happiness"?• Every volunteer can complete a
registration form at www.affex.shoes to become a mentor.
• Mentor is meeting with the kid every week, not less than a year, and spend enjoyable and fruitful time together.
• The "Junior" gets a real friend and support, he becomes more communicative, purposeful and develops faster and better!
• The "Big" one opens his eyes to this world in a new way, he admires small things and learns how to dream and enjoy life as a child.
• Every season Affex offers a pair of shoes to the "Big" one during all his mentorship period.
Rustam Eybatov,Affex General Manager
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»
Happy kids = happy future. It's important for us
that the kids who don't have a family are surrounded with
love and have those who can be their examples to follow. Meeting with mentors help these children adapt to this
life and step into their happy future with confidence.
• Genuine leather• Perforated leather insole• Stitched sole• Corrugated sole protector• Hand made
PERM’
CHOCOLATE
COGNAC
NAVY
BLACK
CHERRY
Supported by the Moscow School of Management SkolkovoWith the mentorship of Ruben Vardanyan
SKOLKOVO