Advertising specifications - RACGP · 2018-06-27 · Issue Topic Booking Ad material e-blast...
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Independent learning program for GPs 2017 deadlines Issue Topic Booking Ad material e-blast release Jan–Feb Preventive health, unit 535 19 December 22 December 2 February March Chronic conditions, unit 536 3 February 10 February 2 March Print volume 1 January–March Hard copy delivery mid-April April Sexual health, unit 537 8 March 15 March 5 April May Dermatology, unit 538 6 April 13 April 3 May June Infectious diseases, unit 539 8 May 15 May 5 June Print volume 2 April–June Hard copy delivery mid-July July Perenatal health, unit 540 7 June 14 June 5 July August Paediatric health, unit 541 6 July 13 July 3 August September Adolescent health, unit 542 9 August 16 August 6 September Print volume 3 July–September Hard copy delivery mid-October October End of life care, unit 543 6 September 13 September 4 October November Vulnerable populations, unit 544 6 October 13 October 2 November December Diet and nutrition, unit 545 8 November 15 November 6 December Print volume 4 October–December Hard copy delivery mid-January Subject to change. Cancellation deadline is the same as booking deadline. Advertising specifications check (continuous home evaluation of clinical knowledge) has been running for more than 30 years and is an independent learning program comprising quality improvement and continuing professional development (QI&CPD) activities, written and peer reviewed by expert clinicians. Each unit addresses a topic relevant to GPs and includes 5–6 specific clinical cases outlining diverse patient presentations under that theme. The publication is produced monthly as a PDF file and corresponding online activity through gplearning. In addition to the digital publication, each check unit is also available in hard copy, published quarterly as a volume comprising three units. The good GP never stops learning and one of the key tools that the RACGP provides for GPs’ continuous learning is the check program. Monthly PDF and print edition Advertising in one of our monthly PDF editions provides access to more than 33,000 GPs and future GPs through gplearning; with the added bonus of inclusion in the quarterly print volume, which is delivered to more than 7000 members with further copies available for sale. Print editions have a long shelf life, with many orders from registrars and practicing GPs well after initial publication. Email advertisements An additional opportunity for reaching GPs through the check program is the monthly email broadcast, which includes limited spaces for digital advertising to reach more than 33,000 list subscribers.
Transcript of Advertising specifications - RACGP · 2018-06-27 · Issue Topic Booking Ad material e-blast...
Independent learning program for GPs
Independent learning program for GPs
2017 deadlines
Issue Topic Booking Ad material e-blast release
Jan–Feb Preventive health, unit 535 19 December 22 December 2 February
March Chronic conditions, unit 536 3 February 10 February 2 March
Print volume 1 January–March Hard copy delivery mid-April
April Sexual health, unit 537 8 March 15 March 5 April
May Dermatology, unit 538 6 April 13 April 3 May
June Infectious diseases, unit 539 8 May 15 May 5 June
Print volume 2 April–June Hard copy delivery mid-July
July Perenatal health, unit 540 7 June 14 June 5 July
August Paediatric health, unit 541 6 July 13 July 3 August
September Adolescent health, unit 542 9 August 16 August 6 September
Print volume 3 July–September Hard copy delivery mid-October
October End of life care, unit 543 6 September 13 September 4 October
November Vulnerable populations, unit 544 6 October 13 October 2 November
December Diet and nutrition, unit 545 8 November 15 November 6 December
Print volume 4 October–December Hard copy delivery mid-January
Subject to change. Cancellation deadline is the same as booking deadline.
Advertising specifications
check (continuous home evaluation of clinical knowledge) has been running for more than 30 years and is an independent learning program comprising quality improvement and continuing professional development (QI&CPD) activities, written and peer reviewed by expert clinicians.
Each unit addresses a topic relevant to GPs and includes 5–6 specific clinical cases outlining diverse patient presentations under that theme. The publication is produced monthly as a PDF file and corresponding online activity through gplearning. In addition to the digital publication, each check unit is also available in hard copy, published quarterly as a volume comprising three units.
The good GP never stops learning and one of the key tools that the RACGP provides for GPs’ continuous learning is the check program.
Monthly PDF and print edition Advertising in one of our monthly PDF editions provides access to more than 33,000 GPs and future GPs through gplearning; with the added bonus of inclusion in the quarterly print volume, which is delivered to more than 7000 members with further copies available for sale. Print editions have a long shelf life, with many orders from registrars and practicing GPs well after initial publication.
Email advertisementsAn additional opportunity for reaching GPs through the check program is the monthly email broadcast, which includes limited spaces for digital advertising to reach more than 33,000 list subscribers.
RACGP House100 Wellington Parade, East Melbourne Vic 3002PO Box 217, East Melbourne Vic 8002
Healthy Profession. Healthy Australia.
Print and PDF Full page – $3680
Specifications for print advertisingFull-page size: Trim: 210 mm wide x 275 mm high Type: 190 mm wide x 255 mm high Bleed: 5 mm bleed on all sides
File type: Files to be supplied as a high resolution (at least 300 dpi) CMYK PDF
Colour mode: Ensure all colours used are CMYK
Fonts: Ensure all printer fonts and font suitcases are supplied. Please check carefully and do not supply unused fonts.
Digital e-blast Medium rectangle – $1620
Specifications for e-blastSize: 300 pixels wide x 250 pixels high
File type: Files to be supplied as a 72 dpi JPG or PNG
Colour mode: RGB
File size: No larger than 90 kb
Please ensure material is supplied to correct specifications and sent by email to the Production Coordinator at [email protected]
www.racgp.org.au/check
check January – M
arch 2015 Units 513 – 514 Vo
lume 1
Independent learning program for GPs
Independent learning program for GPsUnit 514 March 2015
Pain management
Unit 513 January – February 2015
Sleep
January – March 2015 Volume 1
chk-cov-jan-mar.indd 1-2 23/02/15 10:32 AM
Independent learning program for GPs
Independent learning program for GPs
www.racgp.org.au/check
Unit 513 January – February 2015
Sleep
check_jan-feb_2015.indd 1 23/02/15 11:21 AM
Advertising booking contactSye Hughes Email: [email protected] Mobile: 0474 500 770
Advertising material contactBeverley Gutierrez Email: [email protected] Phone: 03 8699 0587
Independent learning program for GPs
Independent learning program for GPs
www.racgp.org.au/check
Unit 526 April 2016
Blood disorders
Independent learning program for GPs
Independent learning program for GPs
www.racgp.org.au/check
check
| Ap
ril – June 2016 | Units 526 – 528 | Vo
lume 2
Unit 528 June 2016
Respiratory disease
Unit 527 May 2016
Emergency medicine
Unit 526 April 2016
Blood disorders
April – June 2016 Volume 2
chk-cov-apr-jun.indd 2 9/06/2016 2:22 PM
