Advertising Capstone Presentation

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Hello Blue

Transcript of Advertising Capstone Presentation

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Hello Blue

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HAPPINESS CONFIDENCE FRIENDSHIP MEMORIES

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$99

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Target MarketWomen Ages 22-30

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Target MarketEXPERIENCER

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Survey

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Survey

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Survey

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Big IdeaEncourage our fun-loving customers to

buy and use our product in the most creative and unique ways.

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Social Media

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Digital

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Out of Home

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Unlimited Budget

$98 million

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$1 Million Budget

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$100,000 Budget

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Thank you!