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2012-2013 Media Kit
COLLEGIANthe
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The Connection starts here.The Collegian is the free student newspaper of Georgia Perimeter College. GPC is among the nation’s fastest-growing metropolitan two-year colleges and has more than 25,000 students. Campuses are located in Alpharetta, Dunwoody, Clarkston, south DeKalb County and Newton County. GPC is the third-largest institution in the University System of Georgia.
On each publication date, The Collegian is handed out by student staff circulating in high-trafficareas. Additional copies remain on racks.
Issue Dates - Tabloid11, 000 copies, 25,000 METRO ATLANTA STUDENTS – FIVE CAMPUSES – ONE NEWS SOURCE
Wednesday, Aug. 15, 2012 “Welcome back” issue. Distribution begins on first day of registration for fall classes. (Ad deadline: Aug. 6, 2012)
• Wednesday, Aug. 29, 2012 (Ad deadline: Aug. 20, 2012)• Wednesday, Sept. 12, 2012 (Ad deadline: Sept. 4, 2012)• Wednesday, Sept. 26, 2012 (Ad deadline: Sept. 17, 2012)• Wednesday, Oct. 10, 2012 (Ad deadline: Oct. 1, 2012)• Wednesday, Oct. 24, 2012 (Ad deadline: Oct. 15, 2012)• Wednesday, Nov. 14, 2012 (Ad deadline: Nov. 5, 2012)• Monday, Dec. 3, 2012 (Ad deadline: Nov. 19. 2012)
Jan. 2, 2013 “Welcome back” issue. Distribution begins on first day of spring semesterregistration. (Ad deadline: Dec. 3, 2012)
• Wednesday, Jan. 16, 2013 (Ad deadline: Jan. 7, 2013)• Wednesday, Jan. 30, 2013 (Ad deadline: Jan. 22, 2013)• Wednesday, Feb. 13, 2013 (Ad deadline: Feb. 4, 2013)• Wednesday, Feb. 27, 2013 (Ad deadline: Feb. 18, 2013)• Wednesday, March 27, 2013 (Ad deadline: March 18, 2013)• Wednesday, April 10, 2013 (Ad deadline: April 1, 2013)• Wednesday, April 24, 2013 (Ad deadline: April 15, 2013)
Ad Rates Size B/W Add Total color w/color• Full page, 5 col by 16 in $960 $320 $1280• Half page, 5 col by 8 in $480 $160 $640• ¼ page, 3 col by 7 in $252 $84 $336• 3 col by 5 in $180 $60 $240• 2 col by 5 in $120 $40 $160
Black and white: $12 per column inch.Color (4-color process): An additional $4 per column inch (total = $16 per column inch). All rates are billed net. Payment required in advance except for agencies and advertisers with established credit with The Collegian.
These are suggested ad sizes. The Collegian is happy to work with advertiser seeking other sizes and to consider special request.
Advertisements must be in PDF format and CMYK colors and emailed as attachment to [email protected] by the advertising deadlines listed above.
Format
Advertisements must be in PDF or JPEG format and CMYK colors and emailed as attachment to [email protected] by the advertising deadlines listed above. To request an extension of a deadline, contact our office at [email protected] or 678-891-3380.
Mechanical information
The Collegian tabloid page has an image size of 10.3 inches (horizontal) by 16 inches (vertical).A full-page ad is 5 columns by 16 inches, or 80 column inches. Column widths:
1 column 1.9 inches 4 columns 8.2 inches2 columns 4.0 inches 5 columns 10.3 inches3 columns 6.1 inches
Discount & ExtrasDiscounts based on advance commitment to multiple issues in the same school year:
16 issues (full year) 25 percent discount8 issue 15 percent discount4 issues 5 percent discount
For example, the cost of a full-page color ad, normally $1,280, would be discounted to:
16 issues $960 per issue8 issues $1,088 per issue4 issues $1,152 per issue
Insertion ordersSend insertion to orders to [email protected] or by mail to:The CollegianGeorgia Perimeter College555 North Indian Creek Dr.Clarkston, GA 30021
Classified AdsCategories
• Help wanted• For sale/rent• Services• Housing• Adoption• Personals• Spring Break• Garage/Moving sales
Rates - Must be prepaid
• 0 - 20 words $15 • 20 - 50 words $25• 50 - 90 words $45
Editorial CalendarIssue Description
_____________________________________________________________________
January Back-To-School Issue Martin L. King Jr., Issue_____________________________________________________________________
February Diversity Issue Social Media Issue Creative Expression Issue _____________________________________________________________________March Publication date: 3/27/2013
_____________________________________________________________________April
Publication date: 4/10/2014 Publication date: 4/24/2013