Advertise with Cityscape Intelligence€¦ · Your display advert will be place alongside our...

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Connecting you to global real estate news and market intelligence cityscape-intelligence.com Advertise with Cityscape Intelligence Geofencing Display Advertising Content Marketing

Transcript of Advertise with Cityscape Intelligence€¦ · Your display advert will be place alongside our...

Page 1: Advertise with Cityscape Intelligence€¦ · Your display advert will be place alongside our trusted con-tent, making it visible to audiences that are not only location and subject

Connecting you to global real estate news and market intelligence

cityscape-intelligence.com

Advertise with Cityscape Intelligence

GeofencingDisplay Advertising

Content Marketing

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Introducing Cityscape Intelligence

Cityscape Intelligence is the source of year-round business intelligence for the real estate community.

Through breaking news, market reports and insightful expert opinion, Cityscape Intelligence will enable the real estate community to make smarter, data-driven investment decisions.

The platform will give Cityscape partners the opportunity to share their thought leadership and promote developments to a global audience 365 days a year.

“Cityscape Intelligence will build on the reputation and relationships of Cityscape while providing insightful real estate news to global and local investors."

- Teneshia Naidoo, Head of Content

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Cityscape Intelligence Readership

Audience Profile

Interesting facts:

Readers are spending over 10 and a half minutes on the site per session, meaning Cityscape Intelligence has an captured, engaged audience

Devices consumption: 73.9% Desktop & 24.9% Mobile phone (*As per Aug 2020)

Investors Consultants Brokers B2B professionals (architects, developers, product suppliers, FM , banks…)

Reader demographic includes- but not limited to:

Austria

Egypt

Finland

France

Germany

Netherlands

Saudi Arabia

United Arab Emirates

United States

United Kingdom

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Cityscape Intelligence Content Insights

Asset classes covered:

Format Types Available:

Article Whitepaper

Audio, including the Cityscape Intelligence podcast channel

Gallery

Videos, including on-demand webinars

Bookstore

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Display AdvertisingIncrease your brand awareness to a valuable audience with our range of display advertising solutions.

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Banner ads Opportunities

Promote your company, products, projects and solutions to a global audience. Cityscape Intelligence has a responsive design so ads will also be seen on mobile devices.

Left Rail Adhesion (300x250) In-Edit Rectangle (300x250)

Leaderboard (728x90) Gallery Interstitial

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Video Opportunities

Engage your audience through a video that showcases your brand’s expertise on a given topic. The ROI of online videos is increasing along with the amount of time consumers are spending watching them.

In-Article Video

Optimal user experience and viewability through in-article placement

*More video placement and format available on request

By 2022, online videos will make up more than 82% of all consumer internet traffic - 15 times higher than it was in 2017. *

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Monthly Newsletter

Showcase your company’s projects or services through a visually striking display advert sitting across the entire width of the newsletter.

Your display advert will be placed alongside our trusted con-tent, making it visible to audiences that are not only location and subject appropriate, but are also consistently engaged.

Your advert is positioned to drive the best response and engaged traffic to collect leads.

Leaderboard (600x90)

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Average Click through rate (newsletter to site): 6.10%, allowing clients to benefit from high visibility if they look to sponsor a newsletter

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Content MarketingContent marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience - and, ultimately, to drive profitable customer action.

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March April May June July

Covid-19 and its effects on the economy & real estate

Outlook for real estate in the GCC

The importance of the cultural economy

Retail focus and the rise of e-commerce

Office and a new way of working

A new reality for real estate

What does the postponement of Egypt’s new capital mean for the industry?

Architecture and design

How are cities changing?

Lessons to be learned from China’s recovery

Smart cities

Digital transformation in architecture

Industrial and Logistics

KSA country report: What's next for the real estate sector

GCC economy update

Healthcare: What does this alternative asset class mean today?

Proptech & Tech

FAANG – The big tech giants

Infrastructure case studies: Singapore lessons to be learned

Spotlight on the UK: What will investment look like in a post-Covid world

Editorial calendar

August September October November December

Sustainability

ESG

Multi-faceted Investment Opportunities

Urban Mobility Cityscape 2020 A year in review – A Review of all sectors.

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Display Advertising

Content Marketing Geofencing

Sponsored Content Display your messaging in-line with the highly-valued content that Cityscape Intelligence readers are looking for.

Promote your industry expertise and thought leadership within our trusted editorial environment.

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Interactive Infographics

Infographics are hosted on our website as Sponsored Con-tent, and promoted to our email newsletter subscribers and via our social media channels.

Infographics draw a wider viewing audience into information that might otherwise be hidden in long-form content.

Highlight the most important trends shaping the property market with our fully Interactive infographics.

See live example

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PodcastsHosted by Teneshia Naidoo, the Cityscape Intelligence podcast offers you a new, dynamic way to engage customers, share thought leadership and promote your brand.

The Cityscape Podcast will interview some of the biggest names in real estate, covering the trends shaping the region.

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See editorial calendar to know more about the topic

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Webinars

Align your company with industry experts by taking part in a 30 minute discussion + 15min Q&A centred around a trending real estate topic.

Your best prospects are individuals who are actively looking for solutions and education – the key principle that makes webinars so successful. You will be able to engage directly with them in the interactive Q&A session.

95% Leading businesses use webinars to generate leads*

75% Leading businesses use webinars to extend their brand*

Step1

Step2

Step4

Step3

Your dedicated Cityscape account manager will help you choose the topic

to cover in your webinar

The Cityscape team sends you engaged leads of all the attendees

to the webinar

Join the webinar and give a short summary of your company

to promote out to clients

The Cityscape team will book in a date, source speakers and promote

to our 200,000 person database

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Industry Reports

Build out a co-branded research/content model that would identify relevant industry topic.

By sponsoring a report you will receive the leads of all who download, plus branding and thought leadership across the campaign.

Step1

Step2

Step4

Step3

Your dedicated Cityscape account manager will help you choose the

topic to cover in your Industry Report

The Cityscape team sends you engaged leads of all those who download

the Industry Report

The Cityscape team will write up an Industry Report on the findings

The Cityscape team will send out a co-branded survey to our database

via EDM, to over 200,000 to gather insight into that topic

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Your company’s whitepaper

Opportunity to publish your company’s authoritative report that informs readers concisely about a complex issue .

It is meant to help readers understand the issue, solve a problem, or make a decision.

Step1

Step2

Step3

Your company’s whitepaper published & featured on homepage of

Cityscape Intelligence.

The Cityscape team sends you engaged leads of all those who download

the whitepaper.

The Cityscape team will also promote your company’s whitepaper in 1 newsletter

(200,000 data) and via social adverts (Fb, LinkedIn).

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Monthly Newsletter

Showcase your business within editorial email newsletters from our trusted brands and drive brand awareness across our highly active & targeted audience.

Our newsletters feature quality, updated produced content that’s delivered to the most relevant subscribers.

99% of consumers check their email every day*

93% of B2B marketers use email to distribute content.*

*Source: Hubspot

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In-Edit Rectangle (300x250)

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Additional opportunity

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Display Advertising

Content Marketing Geofencing

GEO FENCEDWTC | UAE

DISPLAY YOUR ADVERT

-MESSAGE HERE

Targeted audience with geofencingCityscape has the ability to deliver your message to show attendees while they are on the floor of the event and after they have left.

Advertising messages will be delivered via a mobile ad unit to attendees accessing a browser on their smart phones during the days of the show using geofencing technology to deliver the most concentrated impressions available to the core attendee audience.

3 out of 4 consumers complete an action after receiving a message when approaching a specific location.*

The average consumer spends 5 hours a day on their mobile device.*

Mobile ads with geofencing have double the click-through rate.*

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Contact the teamOur blend of solutions work to build your brand and meet your unique objectives.

Simon CollingwoodDirector | Client [email protected]: +971 50 435 0583

Alex BrownSales Manager | Client [email protected]: +971 56 681 3110