ADVANCED MEDICAL RECRUITING & STAFFING

ChallengesBuilding a Flexible Communication Solution In the medical staffing industry, the ability to quickly connect the

right professionals with the right position at the right time is critical to

moving the business forward. At Advanced Medical, the company

not only needed to manage a regular flow of incoming information

to its headquarters, it also faced the challenge of expansion. With

the opening of a second office and a desire for employees to work

remotely, they needed a flexible communications solution.

Advanced Medical had previously installed a legacy Nortel PBX

system with a T1 connection and 24 lines that simply did not meet

the needs of the growing business. Over time, the old system became

increasingly difficult to manage, and even required the company to

hire an outside contractor to make routine adjustments and expensive

upgrades.

Additionally, it only provided voice services, leaving employees to resort

to using unsecured instant messaging services, causing significant

management hassles and raising security concerns.

Advanced Medical Advanced Medical, based in Port Orange, Florida, is an experienced therapy staffing company and a recognized leader in the healthcare staffing industry. The company specializes in placing physical, occupational and speech therapy professionals in a variety of settings including hospitals, assisted living facilities rehabilitation facilities, clinics and other healthcare facilities on both a contract and permanent basis. Who They Are: • Established 1989 • Industry: Medical Services • 250 employees • Website: http://www.advanced-medical.net • Phone: 386.756.4395

“Fonality’s hybrid-hosted model ended up saving us 25% compared to our previous system.”

FONALITY CASE STUDY

Advanced Medical

Solutions Flexible Hybrid Hosted Approach

Advanced Medical realized that it needed to find a simple, affordable solution that would provide employees with the flexibility to work effectively from home or onsite while lowering their overall management costs. After considering solutions from ShoreTel, Digium and Avaya, Advanced Medical found the ideal solution with Fonality PBXtra.

The Advantages of a Hybrid-Hosted Solution

Because legacy on-premise solutions are expensive to purchase and even more expensive to maintain, many businesses (like Advanced Medical) are now looking into new deployment solutions such as hybrid hosted environments for their communication needs. Fonality’s hybrid-hosted PBXtra solution provides a best of breed approach with the solution’s hardware residing on the customers premise while the control panel (along with service, maintenance, and configuration) remains in the cloud. A hybrid-hosted deployment solution (see figure 1-1) allows for the communications infrastructure (server) to be on-site while deferring equipment monitoring and management costs to Fonality. With all Fonality solutions, configuration data is securely backed up; call and data quality are assured; new system features and upgrades are included with support contracts, and ultimately the total cost of ownership is much less than a legacy solution. Administrators can remotely manage all aspects of the communication system and review real-time call logs with comprehensive search filters

for all extensions through the online web admin and user panel. Call logs and other data can be exported as reports for use

in Excel and Access, and managers can oversee individual and grouped devices from a single screen, the online web admin

and user panel. Call logs and other data can be exported as reports for use in Excel and Access, and managers can oversee

individual and grouped devices from a single screen.

Hybrid Hosted Network Architecture “Fonality’s hybrid-hosted model was a huge factor for our team. We knew that by selecting Fonality PBXtra, we could rely on Fonality for backups. In addition, the fact that we could have remote support at anytime provided significant peace-of-mind because we didn’t need an employee to be on-site to manage phone-related issues. Fonality has been consistently reliable. We have no complaints!”

—Kyle Carey, IT Manager fro Advanced Medical

FONALITY CASE STUDY

Advanced Medical

Fonality PBXtra is powered by

Fonality Heads Up Display (HUD), an

award winning, user-friendly Unified

Communications (UC) dashboard

with presence-based capabilities to

seamlessly manage voice, email and

chat dialogue, so users can communicate

with the right person, with the right

information at the right time.

Fonality HUD merges your phones,

desktop, and business applications into

a single unified, easy-to-use interface and

can save knowledge workers up to two

hours a day in productivity. Fonality HUD

offers unique features including, drag

and drop call management, employee

presence, and secure chat that can

be integrated with Google contacts or

Jabber based chat platforms. HUD also

integrates with Microsoft Outlook, so

you can call directly out from your Inbox,

or through Mozilla’s Firefox browser.

Desktop alerts show the customized

contact information for all incoming calls

including the caller’s image, caller ID, and

the ability to launch a web browser to

gain additional information. You can then

answer, ignore, instantly forward, or send

the call directly to voicemail directly from

your desktop.

Increase Productivity with the Click of a Mouse

About Fonality

Fonality is North America’s fastest growing business communications

company and a leading provider of cloud-based VoIP and Unified

Communications solutions for small and mid-size businesses. With a

unique software model approach, Fonality provides all the features of

legacy providers without the cost or complexity.

Founded in 2004, Fonality has delivered more than two billion phone

calls across the cloud while enabling more than one million users of

open-standard based communications software. Investors include

Intel Capital, Draper Fisher Jurvetson and Azure Capital Partners.

Visit www.fonality.com for more information or call 877-FONALITY.

In the United States:Fonality5601 Granite ParkwaySuite 500Plano, TX 75024 USAPhone: 469-252-7400

Benefit

With Fonality PBXtra and HUD, Advanced Medical quickly began to

realize significant savings. Because of Fonality’s reliability, Advanced

Medical was able to eliminate the contract worker who was previously

needed to manage and maintain the company’s legacy solution from

which saved thousands of dollars each year. Beyond the cost savings,

Advanced Medical’s IT team benefitted from regular serve back-ups for

extra security.

Advanced Medical’s employees responded positively across the board

to Fonality HUD’s easy-to-use interface. Plus, senior management

found that they can manage any task required, including simplifying the

process of effectively broadcasting messages to collaborate with their

teams. Advanced Medical is now empowered to be more responsive and

accessible to meet the needs of its customers like never before.