Adtima’s

2018 Credential

Apr 18, 2018

ADTIMA OVERVIEW

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ECO-SYSTEM

MOBILE

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LOCAL

WHAT WE OFFER YOU?

Diverse content

platforms

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Adtima Solutions

Guarantee your brand

safety

Increase your brand credibility

01 Brand Awareness

02 Content Marketing

03 Lead Generation

04 CRM Model

05 Innovative Updates

Creative Showcase

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Brand Awareness

Offer various media solutions on our

ecosystem.

▪ Standard & Rich Media Display

▪ Native Ads

▪ Video & Audio Ads

Why choose it?

▪ Your people are at our ecosystem!

▪ Fully control target segment.

▪ Transparent metrics and data by

supporting third party tracking.

Offer exceptionally high quality content

solutions and content platforms.

▪ Branded PR: branding oriented articles.

▪ Content Sponsorship.

▪ Customizable & User-generated content.

Why choose it?

▪ Quality articles and experienced

journalists.

▪ Multi-purposed platforms & channels to

help enhance TA’s experience.

▪ Natively create relevant content based on

local understanding.

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Content Marketing

Creative Showcase – PR

Offer established large inventory of high-

quality traffic containing desired leads.

▪ Data Collection, optimized CPL

▪ Giveaway via Zalo Shop

Why choose it?

▪ Large pool of audience data spreading

various segments, including niche one.

▪ Increase performance with different

creative ads format and methods.

▪ Trust-worthy and high reputation platforms.

▪ Precise targeting and retargeting

technology

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Lead Generation/Acquisition

Creative Showcase

Offer integrated CRM solutions into Zalo.

▪ After-sales services.

▪ O2O – Online to Offline

Why choose it?

▪ Build bridge to nurture customer loyalty.

▪ Save operation cost while not

compromising efficiency.

▪ Maximize servicing values.

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CRM Model

Showcase

Offer latest updated solutions to help brand

catch on trends.

▪ Creative ads formats

▪ Quick technology adaption

▪ Integrated media solutions via

multichannels.

Why choose it?

▪ Maximize reach with innovative solutions.

▪ Differentiate brand through innovative

image.

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Innovative Updates

Showcase

OUR WORKS

Situation

Want to ignite the feeling of new beginning in the mind of teenagers, Cocacola partner with Zalo to provide a platform

for teenagers to send wishes to their loved ones. In return, they received complimentary lucky money.

Duration: Tet holiday season 2017

40MVideo Views

36K+Participants

103K+Wishes

Generated

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Coca-Cola 360 Degree

+0.66Brand loves

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U23 Vietnam

Situation

Catching on the popularity of U23 Vietnam in the beginning of 2018, we offers Clear Men, Vietnamobile, Wake-up 247

abundant resources to maximize their brand awareness.

Duration: Jan 20 – Feb 10, 2018

1.3K+Articles

150M+Pageviews

11M+Views/ 5 days ~ final match

70K+Fanzone Attendants

Situation

As Biti’s wants to position its brand on youth and travelling spirit, we offer them the biggest photo contest hosted on

Zing News Platform.

Duration: Feb 15 – Mar 15, 2017

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Biti’s – Di va Yeu

100+PR articles

77K+Reaction

button clicked

587K+Shares across

platforms

2.5K+Content

Submissions

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Highlands Coffee – Phin sua da

Situation

When launching a new products named Phin sua da, Highlands wanted wanted a solution to encourage target group to

try their new products because coffee drinkers would return and order the type of coffee they already tried once.

Duration: Oct 3 – Nov 9, 2017

22M+Reaches on Zalo

Ads

94K+Clicks on Ads

14K+Zalo OA Followers

95%OA followers

reached organically

175% KPInumber of E-voucher received

Situation

With high number of customers, FE Credit used CRM solution to save cost and optimize customer loyalty. We helped

them create an Official Account serving as main customer service channel.

Duration: Jun 2017 - now

2MMessages

Sent

50K+Engagements

100K+ Daily Interactions

CR

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el FE Credit – Make a customer, not a sale!

5%Cost Saved

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Mirinda – April Fool or Heart Confession

Situation

Mirinda wanted to position itself as a progressive brand focusing on young and fun as it target teenager customers.

Mirinda partnered with Zalo to create “Zalo moment” which allows teens to express their true feeling and secrets.

Duration: Apr 1st, 2017

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700K+Times using

Branded camera filter

6MViews on

Music Video

51KShares

/1 week

330+Media Conversations

Earned

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Mirinda – April Fool or Heart Confession

OUR LEADERSHIP

Nguyen Anh Tuan

Managing Director

Chu Thi Diem Thuy

Head of Strategic Planning

Co-founder and CEO - ePi Technologies (IDG

ventures-backed media company)

Expert in technology and experienced in digital media

industry, Tuan has consulted many online platforms

and digital products to attract million of users. He holds

a burning passion for innovation, bringing Adtima to

make a huge leap forward.

Former Associate Digital Director - Mindshare Vietnam.

Former Sales Manager - Yahoo Vietnam.

Recognized by her strategic planning abilities and

advertising-oriented mindset, Thuy has led her teams to

help many clients fulfill their business aspirations and

achieve unprecedented success. She is authentic, building

a high-trust team full of creativities.

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Huynh Kim Hoan

Technical Lead

Do Minh Hien

Head of Design

Expert in both digital marketing and

trendy applied marketing technologies,

Hoan experiences on implements

online campaigns for big brands of

Unilever, P&G, Heineken, URC...

Strongly believe that the core of every

good design is when art meets

technology, Hien brought his passion into

many successful projects and products,

with a large range of clients (SMEs,

Corporation, Government).

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Pham Quoc Vinh

Art Director

With more than 10-year experience in

design and a good artistic sense, Vinh

not only took part in various success

campaigns of VNG but also gave

valuable directions for his team to create

winning campaigns across multi-

platforms.

Thank you!Headquarter FV Flemmington Tower

182 Le Dai Hanh, Dist. 11, Ho Chi Minh City

Tel: (84-8) 3 962 3888 (ext. 6416)

Fax: (84-8) 3 962 4666

Email: contact@adtima.vn

Website: www.adtima.vn

Hanoi Branch

5th Floor, D29, Cau Giay New Residence, Yen Hoa Ward, Cau Giay Dist.

Hotline: (+84) 904 910 123