ADS · PDF file manageradsmall.net +6 61 00 +6 25 00 Ads Mall Studio is a multidisciplinary...

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Advertising & Marketing

ADS MALL S T U D I O


Ads Mall Studio is a multidisciplinary Advertising and Marketing agency with one goal in mind – to create best value for our clients, and bring you results that matter. Our clients are part of our family, and as a family, we help you steer your business through today’s increasingly complex digital and physical world. Our Team at Ads Mall Studio has backgrounds in marketing, business, tourism, finance, research, architecture, environmental conservation, agriculture and landuse, in both the private and public sectors. Backgrounds which help us relate to your needs and find creative and interesting ways to increase your brands’ appeal to your targeted customers. Using the right mix of digital, traditional and guerrilla marketing tools, we translate user-centric interactive experiences into currency.

We are here for you. Welcome to our family tree.

Who are we?


Everyone! Whether Corporate, Government, NGO’s such as Sports Organizations or groups, our team at Ads Mall Studio works tirelessly to get the results you need.

Who do we help?


TV, Radio, Website and App

Advertising

Media Booking

Tourism Marketing & Event Planning

Social Marketing

Digital Marketing

Outdoor AdvertisingVideo Production

Content Creation

What do we provide?

Market Research


What do we provide?Digital Marketing1.

• Websites• Social Media Presence• SEO• Content Creation

Market Research2.

• Surveys• Focus groups• One on one interviews• Observations• Field Trials

Social Marketing3.

• Rouse people to act• Change attitudes• Improve your reputation and profits


• Full service Destination Marketing• Public relations• Advertising• Hotel & Resort Marketing• Destination Management• Event Planning and Promotion• Trade shows facilitation• Meetings & Conference Marketing

TOURISM MARKETING &EVENT PLANNING4.

VIDEO PRODUCTION 5.

I. Video production of TV Commercial and Shows • Pop ups• Infomercials• Public Service Announcement

II. Video Production for Corporate Communications • Corporate Social Responsibility• Orientation and training • Annual General Meetings • Corporate brand videos• Sales presentations• Video brochures• Case Studies

Business• Workshops/Seminars/Training • Annual General Meetings• Recognition & Awards events• Product launching • Company meetings • Public relations events

Entertainment• Trade Shows, Rallies, Concerts • TV and Online pay-per-view Broadcasts

Sports• Football• Cricket• Basketball• Live Games• Coaching Programs

RECORDING & BROADCASTING6.

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CONFERENCE, MEETING & SEMINAR FACILITIES 7.

• Livevideobroadcast&recording• Airconditionedmeetingrooms• Wifi• Projector• P.A.System• RefreshmentsandMeals

MEDIA ADVERTISING8.

• Premium advertising space on top local cable network and local online news outlets

OUTDOOR ADVERTISING9. • Billboardsaroundtheisland • WindowscapingandWindowdisplay spacealongoneofthebusieststreets inthecapital


We help drive your online presence.

Websites• Easy to use mobile friendly sites that cater to

your audience• Hosting

Social Media• Educate and nurture your audience with rich eye

catching content

SEO• Establish Search Engine Optimisation to ensure

your company has, and maintains a high ranking on all search engines.

Content Creation• Content matters and good content attracts atten-

tion. Create rich content in the form of• Photos• Articles• Memes• Videos

DIGITAL MARKETING1.


MARKET RESEARCH2.

Finding and providing information which helps your business reach your target market.

Who is your Target Market? What do they want? What do they need? How can you get them to purchase your goods and services? What can you improve?

We get the answers to improve your business through: • Surveys• Secret Shopper Programs• Focus Groups• Field Trails & Product Testing• Personal Interviews• Observational Research


To make your business matter.

Aligning the principles of Social Marketing, with corporate Social Responsibility (CSR), and the Triple bottom line of social, economic and environmental value to: Build brand leadership and brand loyalty; and to increase ROI to NGOs, Business, Government and Society.

SOCIAL MARKETING 3.

Corporate Social

Responsibility

Economic growth

Environmental Action

Community Involvement


The Ads Mall Team partners with Tourist Boards and other Na-tional Tourism Promotion Agencies to help you continuously define, refine and refresh your destination and its products, align them with niche. By finding the linkages between Desti-nation Marketing efforts and economic development, Ads Mall helps you achieve the triple bottom line value for your Tour-ism budget.

With our Hoteliers, The Ads Mall focus is to help you earn greater revenue. We work with you online and on the ground to help you attract, convert and retain more customers. Our strategy Combines increase in brand awareness, optimizing website design and traffic, effective public relations, media bookings and on the ground representations at Trade shows and other industry events to help you optimize both room rates and occupancy.

TOURISM MARKETING & EVENT PLANNING4.


VIDEO PRODUCTION5.

We will record your entire event and prepare a perfectly edited recording.

1. Video production of TV Commercial and Shows • Pop ups • Infomercials • Public service announcements

2. Video Production for Corporate Communications • Corporate Social Responsibility• Orientation and training • Annual General Meetings • Corporate brand videos• Sales presentations• Video brochures • Case studies


Our experienced staff will broadcast the event live on as many digital screens as you’d like while providing several angles of coverage for truly professional results.

• Workshops/Seminars/Training• Annual General Meetings• Recognition & Awards Ceremonies • Product launching • Company meetings • Public relations events • Trade shows, Rallies, Concerts • TV and Online pay-per-view Broadcasts• Sports Events

RECORDING AND BROADCASTING6.


CONFERENCE, MEETING & SEMINAR FACILITIES 7.

We plan, manage, provide space, equipment and catering for your meetings, workshops, seminars and conferences right in the heart of the city with cinematic facilities for video screening.

• Located in the heart of Roseau • Air conditioned meeting rooms • Spectator Lounge of up to 200 seats with cinematic facilities for video screenings • Projector • P.A. System • Refreshments • Meals


Gain access to 50% of the local TV-viewership

population.

CBN4 offers several media with prime advertising space, namely:

• Television,• Online on www.cbn4.com , & • Via its popular ‘on-the-go news’

Mobile App (search for CBN4)

We are the advertising agent for CBN4, the local channel on Digicel Play, the cable television network for approximately 50% of the local TV viewership population.

CBN4, the Caribbean Broadcasting Network 4, offers all day coverage of local, regional and even international news coverage along with local happenings in sports, culture, business and other topics of interest.

PREMIUM TELEVISION & WEBSITE ADVERTISING 8.

Website

Television

Mobile App


Insights with Shanna Esprit

Saturday 8:30 am, 10:30 a.m. & 6:40 pm | Sunday 3:30pm & 7:40pm

Shana features persons in the week’s top local stories in business, politics, religion, entertain, education and lifestyle with a special focus on social issues affecting most Dominicans.

Target audience: working class adults ages 25 - 60

Close Up with Sheena Harry

Monday - Saturday 9:30 am & 12:30 pm | Sunday, 2:30pm & 8:40pm

Sheena shares an intimate conversation with the business names in society, ranging from the entertainment industry to the business elite. She allows artists, businessmen etc to show us who they truly are.

Target audience: working class and business class

TELEVISIONCBN4 television subscriber base: 11,000 homes and businesses

Sports Corner 101

Monday - Friday 2:30pm | Saturday 5:30pm | Sunday 1:30pm & 5:30pm

As an avid footballer, cricketer and all-round sports fanatic, Alyan Christopher grills up-and- coming and star athletes, as well as others avidly involved in the local & regional sports industry.

Target audience: sports fans ages 25 - 49


Primetime News

Weekdays 8:00pm – 8:30pm

The daily news coverage with local, regional and international highlights.

Target audience: adults ages 25+

Sponsorships

Sponsorship of general high traffic segments are available as well.

1. Weather Reports2. Currency Exchange Rates3. Sports

MOBILE ADVERTISINGAdvertise on the CBN4 mobile app with OVER 500 mobile uploads as of June 2016.

Advertising options include:• Banner Advertising• Video Commercials attached to news story

WEBSITEAdvertise on www.cbn4.com with a daily Average of 1,160 Visitors.

Advertising options include:• Banner Advertising• Video Commercials attached to video news

clips• Video Commercials in place of banner ads

YOUR BUSINESSNAME & LOGO


OUTDOOR ADVERTISING9.

Billboards

Located in the heart of the capital city and along the major highways around Dominica.

Windowscaping & Window Displays

Located along some of the busiest streets (marked in green) in the capital, the Ads Mall Building stands across from a major super-market, Flow and Courts.


Want to know more?Voulez-vous en savoir plus?

¿Quiere saber más?vle konnen plis ?wil meer weten?

www.adsmall.net | [email protected]+767 617 0707 | +767 235 0707

ADS · PDF file manageradsmall.net +6 61 00 +6 25 00 Ads Mall Studio is a multidisciplinary...

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