A.Dobreva Media Pluralism Monitor 2014: Methodology

DRAFT

Centre for Media Pluralism & Media Freedom | Florence – 30 Sept 2014

Media Pluralism Monitor Pilot test

implementationOperationalisation, sampling and data

collection

Alina Dobreva

DRAFTPresentation Outline

Media Pluralism MonitorPilot test implementation 2013-2014

User guide

MPM Platform for data collection

Verification and collaboration with

stakeholders

Sampling of countries

Local network of collaborators

Outlook for the next implementation

DRAFTUpdate of the User Guide


Enhancing and developing further the user guide• Providing clear and executable instructions

(guarantees for comparability)• Providing separate questions for each measured

item (operationalising what is measured)• Providing additional definitions and thresholds

(clarifying what is measured)• Integrating the user guide into the data collection

platform (improving the usability) • Additional sections on specific data collection

modes (e.g. Panel of experts, suggested sources)

Outlook for the future

DRAFTOnline Platform


• User-friendly tool

• Record keeping, transparency and

data comparison

• Collecting feedbacks and suggestions

on the tool

• Scrutiny and interactivity of the work

process

• Automatic scoring • Evaluation of the applicability

(resources, expertise and structures)


http://mediamonitor.dreamhosters.com/input/

DRAFTPanel of experts - members

•2 Academic/NGO researchers in social/political/cultural issues related to the media; •1 Academic/NGO researcher in media law and/or economics;•1 Representative of media regulators;•1 Representative of a journalist organisation;•1 Representative of a publishers' organisation;•1 Representative of a broadcasters' organisation.

Media Pluralism MonitorPilot test implementation 2013-2014 Outlook

for the future

DRAFTPanel of experts – working method

•Recruiting a Panel of experts before the work starts•Same Panel of experts for all indicators•The Team leader presents the scoring of the indicators to the Panel of experts and asks for confirmation of the accurateness of the evaluation. •The feedback of each member of the Panel of experts (i.e. agreement with the accurateness or the suggestions for change of the scoring) need to be documented. Suggestions for changes need to include explanation and/or justification•Suggestions coming from the Panel of Experts should be analysed, discussed with CMPF and potentially the score should be changed accordingly

Media Pluralism MonitorPilot test implementation 2013-2014 Outlook

for the future

DRAFTThe CMPF selected 9

countries in order to cover wide variety of cases within the EU. The selection was based on the following some criteria:• Population• Economic condition (GDP

per capita)• Geopolitical position

(according to Hallin/Mancini definitions)

• Level of attention of the European institutions (e.g. hearings in the European Parliament)

Sampling


Belgium BulgariaDenmark EstoniaFranceGreeceHungary Italy UK


DRAFTNetwork of Local Institutions


Belgium: KU Louvain |Peggy Valcke

Bulgaria: Media Democracy Foundation | Orlin Spassov

Denmark: Roskilde University | Ida Willig Estonia: Tartu University | Halliki Harro-Loit France: Science Po | Thierry Vedel Greece: Eliamep |Evangelia Psychogiopoulou Italy: Centre for Media Pluralism and Media Freedom (CMPF) | Pier Luigi Parcu Hungary: Central European University |Kate Coyer United Kingdom: Reuters Institute for the School of Journalism | Robert G. Picard


DRAFTGeneral outlook for the next

implementation


- Fine tuning of the MPM guidelines and data collection platform

- Extension of the application (19 countries)- More centralised data collection - Novel ways to networking with stakeholders- Development of a new 2 steps approach- Further development of the ways we visualise

and communicate the output and results

DRAFTAll comments & further inputs are welcome

Thanks !


A.Dobreva Media Pluralism Monitor 2014: Methodology

Education

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