Administrative Innovations and Unique Tools from Ark Ideas July 2005.
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Transcript of Administrative Innovations and Unique Tools from Ark Ideas July 2005.
Administrative Innovations and Unique Tools from Ark Ideas
July 2005
Overview- Ark Ideas
• Our years of experience managing our master agent clients have given us a
unique perspective on the tools and systems necessary to efficiently run your
business.
– We have developed a suite of proprietary tools which enable a master
agent to maintain complete control over his budgets, view his media
strategy across media, and tracking all transactions in his co-op budget.
– Our unique systems support media strategies as well as distribution
revenues, as they automate order tracking, allow you to set credit levels
for your sub-dealers, and provide real-time control over product pricing.
Retail Identity
• As your most accessible public face, your website acts as the primary
connection between your operations and an internet shopper.
– Your website will extend your company’s reach beyond newspaper
circulations and television demographics, so Ark Ideas will work with you
to ensure your site communicates not only a strong graphic identity but
also the most important message: yours.
• We will monitor and maintain your website so that you can always feel
confident you are putting your company’s best face to the world wide web.
– Our sites are fed directly from the databases within our administrative
system, databases whose information you control and edit as you wish.
– Our administrative tools do not only enhance wholesale operations; they
also give you control over how your company appears to its online
customers.
Wholesale Management
• Our proprietary database and organization tools also enable you to manage
your wholesale operations through a streamlined, fully integrated interface.
– Our tools empower you to maximize the efficiency of your wholesale
business, automating every step so that you can always review your
customers’ behavior at a moments glance and stay consistently informed
as to the progress of your operations.
• Our wholesale solution is based upon the constructions of our unique online
ordering system, which places your entire inventory online and enables you to
manage every facet of your distribution through a single interface.
– Based upon information pulled from our system, these wholesale
database features track every order from placement, to fulfillment, to
invoicing.
Billing
• Our billing tool allows master dealers to manage
their wholesale customers’ payments through
automated processing.
• This tool works in conjunction with our ordering
system so that your customer’s order does not
appear until it has been completed and shipped,
ensuring you only collect payment for product
which has actually been sent out.
– All payment is authorized at time of
purchase, but this monitoring tool enables
you to accept supplementary payments, as
well as ensure only the correct amounts are
being applied.
Orders
• View any customer’s order history by billing cycle
• At a moment’s glance you can review any order on
the basis of who placed the order, how many
products were ordered, how many were shipped,
and specifically which items were included in the
order.
– Seamless integration with our Billing feature
enables you to see not only the product
details, but also the payment and billing
history associated with each order.
Credit
• This organization tool enables a wholesaler to see
exactly how much credit he has allowed his
customer base
• View customers based on credit level, with the
ability to increase or decrease their abilities with a
single key-stroke and real-time application.
Distributor Tracking
• As our online ordering system enables seamless,
branded integration of outside revenue streams,
this tool enables master agents to review order
fulfillment with regards to third-party suppliers, on
the basis of both supplier and time frame.
– Monitor what your customers’ are ordering
from partner distributors, the status of their
orders, and the profit being made on each
transaction, both per item and overall.
Products
• This database feature enables master dealers to
review their inventory to monitor both which
products are being sold and the prices at which
they are being sold.
– Set separate pricing levels for different
customers, and review both in our organized
database format. Sort by product type,
distributor or pricing level, and make any
changes with a single keystroke. Changes
are reflected online immediately.
Locations
• A master dealer’s entire network can be called up in a matter of minutes through our location database. Never risk having the wrong information in an ad, as your location list under your complete control.
– Add, edit and delete locations in a matter of minutes; our database catalogs your locations so that you can easily pull reports of carriers sold, types of stores, even hours.
– All client websites are fed from these databases, such that if you need to change a location’s information, you can make that correction in your administrative tool without worrying about making sure it is applied elsewhere.
Email Blaster
• Now you can easily email your full distribution list,
or even a select few members, through an html
email template branded in your corporate identity.
• Use these blasters to advertise new products,
inform locations of pending advertisements, or
even just to make simple housekeeping
announcements.
– Our preview feature allows you to review
your broadcast before you send it, so that
you can always make sure your message is
coming across clean and clear, and exactly
as you intend it.
News
• This feature allows you to post ‘news stories’ for
publishing on your company’s website.
• These press releases can be used to publicize
changes in rate plans, developments in the
company, even new products being offered.
– All of our systems have been developed with
maximum flexibility in mind, such that you
can adapt them for your unique application
needs.
• You can also elect to add one of our RSS feeds to
your News section, so that industry news and
updates can be automatically fed to your site as
they become public.
Advertisements
• Under this module, a master agent can
immediately see every campaign he has running,
as well as any which is upcoming.
• This summary page shows any ad which has
current or upcoming run dates, with pricing,
medium information, and a link to view further
information.
– Ad details include specific outlet, material
submission deadlines, previews of the
artwork, carriers included, and locations
featured.
– Also indicated in this summary is the ad’s
co-op status, which is fed out of our unique
Co-op Tracking feature.
Co-Op Tracking
• Our co-op tracking feature allows a master agent
to monitor the co-op status of any past or pending
advertisement, from Pre-approval submission to
Claim payment.
• We designed this system after years of working
within the co-op structure, so that you no longer
have to waste time logging into cumbersome
websites and trudging through pages of records to
see the status of your current ads.
– This tool monitors submission at every
stage, recording dates of changes, pre-
approved amounts and eventually claims
submitted.
• Our Co-op Tracking system aggregates data from
multiple carrier sites into a single easy-to-read
resource, so that you can now visit one destination
for full updates on co-op status for material across
mediums and carriers.
Co-Op Accounting
• Designed to seamlessly track the transactions in
our Co-op Tracking system, this checkbook-like
interface enables a master agent to view his
account balance, accruals, expiring funds, and co-
op expenditures in a clean, clear format.
– Never forfeit another dollar with this tool; we
keep master agents fully informed and
involved in every penny spent.
– We have outfitted our system with a
verification tool such that as soon as a claim
is marked AP Paid, you will receive an email
with a request to verify receipt of funds. No
amount is subtracted from your ‘checkbook’
until we receive validation.
• All your co-op fund information is centralized in
one place, so that you can quickly review your
balances and expenses without having to log into
multiple sites.
Pin Management
• This innovative tool gives wholesalers complete control over this exciting and
rapidly growing revenue stream.
– With administrative controls similar to our wholesale system; you can
review pin sales by store or by sales representative.
– See which pins are selling, which denominations are in greatest demand,
and which carriers are yielding the highest revenues.
– Our system will also show you pin revenues in the context of price versus
MSRP, so that you can track your profit margins as well as your sales
staff.
• Our management tool enables master agents to maintain complete control over
this highly profitable revenue source and ensure they are running their
distribution business to its maximum efficiency.
For further information, or to learn about any
additional Ark Ideas tools, please contact:
Noah Krug
Founder and Chief Innovations Officer
215.825.7664
Contact Us