Address Work Group March 10 Brussels
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June 7, 2022 © 2009 The Prescott Report . For permissions- [email protected] 1 International Address Data Advisory Working Group Web Meeting March 10, 2010 THE FUTURE OF (POSTAL?) DATA IN A GLOBALIZING ONLINE WORLD Convenor, Charles Prescott Editor, The Prescott Report Facilities courtesy of FEDMA
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Why do we need an Address Association? Concrete plan to move unite in a common effort, reasons why, and next steps.
Transcript of Address Work Group March 10 Brussels
April 10, 2023© 2009 The Prescott Report . For
International Address Data Advisory Working Group
Web Meeting March 10, 2010
THE FUTURE OF (POSTAL?) DATA IN A GLOBALIZING
ONLINE WORLD
Convenor, Charles PrescottEditor, The Prescott Report
Facilities courtesy of FEDMA
Purpose
• First, a thank you to FEDMA.• Second, a disclaimer.• Explore issues identified through
many conversations and much research.
• Articulate and concentrate concern and interest in the issues
April 10, 2023© 2009 The Prescott Report . For
Purpose -2
• Is there interest in combining our resources and energies in an association?
• To present a unified and uniform face to the posts, regulators, policy-makers and businesses.
April 10, 2023© 2009 The Prescott Report . For
Overall
1. The goal is to improve our businesses, the posts’ results, and the results of our clients through bigger, better and more accessible postal databases.
2. Expand out from that to all data?
April 10, 2023© 2009 The Prescott Report . For
Long awakening
• RDA and DMA experience• Consultative Committee work• Standards Board• POC Address Work Group• Frustrations with simply information
April 10, 2023© 2009 The Prescott Report . For
CC and UPU: The Vision
• Addressing the World-An Address for Everyone IN ONE PLACE
• Every delivery point• Every change of address• Worldwide• All the time• Accessible by any mailer
April 10, 2023© 2009 The Prescott Report . For
Next Steps
• CC Global Address Summit April 23, 2010
The importance of the address to the private sector. Developments in technology.
• UN – UPU-led “Addressing the World – An Address For Everyone-2011
April 10, 2023© 2009 The Prescott Report . For
Deaf and Blind
• Business Needs Ignored-driven out by privacy considerations.
• What will you do with the data?• Who will have access?• To how much of it?• At what price?• In what form? • How will it be maintained?April 10, 2023
© 2009 The Prescott Report . For [email protected]
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E-commerce brings more high value traffic
April 10, 2023© 2009 The Prescott Report . For
[email protected]: Adrenale
Export and Import Promotion
April 10, 2023© 2009 The Prescott Report . For
•Exporta Facil – Brazil, Guatemala•USPS and Commerce – NEI•Shopping portals – Singapore, Hong Kong Post, Netherlands Antilles Post•Google UK•Saudi Arabia Post•Wishabi- Canada Post•Etc.
Biggest Issues
• Unfair license terms• Change of address files• Physical and email address link
• … and also…
April 10, 2023© 2009 The Prescott Report . For
And also…
• Databases world-wide- inaccessible or nonexistent
• Businesses don’t understand importance of list hygiene-elevate the issue
• Policy-makers have not heard of the issue- and they will-need to capture
• Directive 11a…what does it mean? • And in addition……April 10, 2023
© 2009 The Prescott Report . For [email protected]
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Strategies to consider
• Awareness-building• Position papers and research• Partnerships• Press and conferences• Education, certification.
April 10, 2023© 2009 The Prescott Report . For
Next Steps
1. Steering committee volunteers 2. Articulate general mission3. Articulate specific goals for next 6 months4. Articulate action plan to realize concrete goals. 5. Consider funding. 6. What do you need to support discussion within your company of a possible investment in this effort?
April 10, 2023© 2009 The Prescott Report . For
Thank You
Charles A.PrescottOak Knoll LLC
7 Hastings CourtSouth Salem, NY
10590 USA+1.914.533.0208chaspres@optonline.
net
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