Adding Merchant Metrics to Info Graphic
description
Transcript of Adding Merchant Metrics to Info Graphic
-
AddingMerchantMetricstoInfographicGoal:Toupdateaninfographictemplatewithrealdata.
Youwillneedthefollowing:1.infographic_template.aiTheinfographicinadobeillustratorformat2.infographic_color_swatch.aseThecolorswatchfortheinfographic3.MerchantMetricsfilesEachmerchanthastheirownfilewithdatatoaddtotheinfographic.Eachsectioninthesefilescorrespondstoasectionontheinfographic.4.FontsYoumayneedadditionalfontsfortheinfographictodisplaycorrectly.Illustratorwillwarnyouifyoudonothaveallthenecessaryfonts.Thefontscanbefoundatthelinkbelow.Youmayneedtodownloadandinstallthesefonts.
Thesefilescanbefoundhere:https://drive.google.com/a/socialgrowthtechnologies.com/folderview?id=0BzRw6ZZ5EG9rSkdFeU5HakhzOU0&usp=sharing
4.AdobeIllustratorCCYoucandownloadatrialversionhere:https://creative.adobe.com/products/illustrator
Instructions: OpenaMerchantMetricfilefromtheMerchantMetricsfolder.Youwillbeusingthedata
fromthisfiletoaddtotheinfographic. Openreporting_v01.ai Importreporting_v01intoyourswatches.Thefollowingyoutubevideoexplainshowtodo
this:https://www.youtube.com/watch?v=_1qcxFFZTogThecolorswatchwillhavethespecificcolorsyouneedfortheinfographic.
UpdatingtheIncomingUserTrafficSectionTheinputdataforthissectioncanbefoundundertheIncomingUserTrafficLabelintheMerchantmetricfileThestepsinthissectionalsoapplytotheOutgoingUserTrafficsection.
-
UpdatethePieCharttoreflectthemerchantsmetrics. SelecttheSelectionTool.Note:Allobjectselectionswillbemadeusingthe
SelectionTool. Selectthepiegraph RightClicktheselectedpiegraphtodisplaythegraphmenu SelectData...Aspreadsheetwindowshoulddisplay InputthedatafromtheIncomingUserTrafficsectionfromtheMerchantmetricsfilein
descendingorderinthefirstrowofthespreadsheet Exitoutofthespreadsheetwindow Adialogwilldisplayaskingtosavethechangestothegraphdata.SelectYes.
Updatethepiegraphlabelstoreferencetheappropriatepiegraphslices.Updatethedomainnames
Nexttothepiegraphyouwillseedomainnamesandpercentages.Selectthefirstdomain.
Rightclicktheselectiontodisplayoptions ClickUngroup Clickanareaofftheinfographictodeselectyourcurrentselection Doubleclickthedomainnameyouungroupedtoedititstext Enterthepercentanddomainnamefromtheincomingusertrafficsectionofthe
merchantmetricsfileintoyourselectioninallcaps.example:55%GOOGLE.COMRepeatthesestepsfortheremainingdomainnames.Domainslistshouldbeindescendingorderbypercentage.
UpdatetheIcons Selecttheiconnexttoadomainname.Rightclicktheselectiontodisplayamenu. Selectungroup Clickanareaofftheinfographictodeselectyourcurrentselection Selecttheiconintheboxyouungrouped Deletethisicon Ontheleftoftheinfographicinthegreyareaoffthecanvasthereareiconsforpopular
brands.Selecttheiconcorrespondingtothedomainnameyouentered.Iftheicondoesnotexistsearchonlinetofindaniconforthedomain.
Copytheicon Pastetheicon Dragthepastediconintothebox.Makesuretheiconlookscentered.
Repeatthesestepsfortheremainingdomainnameicons
Eachdomainnameshouldhavealinepointingtoitscorrespondingsectionofthepiegraph.Eachlineendswithadot.Eachdotshouldoccupyonepiegraphslice.Thereare5dots.Foreachdot:
-
Selectadot. Draganddropeachdotintoapproximatelythecenterofeachsliceofthepiegraph.
Nowweneedtoattachtheappropriatelinestoeachdot.Linesshouldnotcross.Makeproperadjustmentstodotsifnecessary.Useyourownjudgement.
Selectthedirectselectiontool Selectaline Hoverovertheendpointoftheline. Dragtheanchortotheappropriatedotiethedotinthepieslicethatcorrespondstothe
domainthelineiscomingfrom.Theyellowpiesliceiscorrespondstothefirstdomaininthelist.Theremainderofthedomainsarethepieslicesgoingclockwise.
Repeatthesestepsfortheremaininglines.
RepeatthesestepsfortheOutgoingUserTrafficsection
TimespentsectionForthedata,refertothetimespentsectioninthemerchantmetricsfile
Selectthebargraph Rightclickthebargraph SelecttheData...option InputthedatafromtheTimespentsectionofthemerchantmetricsfileintothedisplayed
spreadsheetTheDatashouldbeinputindescendingorderbyhoursspentonthesite
-
ThedomainnamesshouldbeindoublequotesandinallCAPsThefirstcolumnisdomainnamesThesecondcolumnisHoursspentonthesiteThethirdcolumnispagesloadsonsiteEachrowisforonedomain
Exitthespreadsheet. SaveyourChanges.
CompetitorssitevisitssectionForthedata,refertothecompetitorssitessectioninthemerchantmetricsfileUndereachlogo,adomainnameisdisplayeddiagonally.Changeeachdomainnametothedomainnameunderthecompetitorssitessectioninthemerchantmetricsfile.Domainnamesdonotneedtobeinanyparticularorder.
Tochangeadomainname: Doubleclickthedomainname.Youwillnowbeintextmode Removetheexistingtextandaddthenewdomainname.
Repeatforalldomainnames.Thedomainnamesmustbeinallcaps.Afterupdatingthedomainnames,ifthedomainnamelabeloverlapsthelogomovethedomainname.Ifthedomainnamelabelistoofarfromthelogomovethedomainnamesothatitiscloser.
Onceyouhaveaddedallthenewdomainnames,youmustaddtheirrespectivelogostotheboxes.Ifalogodoesnotexist,goonlinetofindalogoforthedomain.Toupdatealogo:
Doubleclickthelogo.Youwillnowbeinisolationmode. Singleclickthelogoinisolationmodetoselectit. Deletethislogo Ontheleftoftheinfographicinthegreyareaoffthecanvasthereareiconsforpopular
brands.Selecttheiconcorrespondingtothediagonaldomainnameyouentered.Ifthe
-
icondoesnotexistgoonlinetofindaiconforthedomain. Copytheicon Pastetheicon Dragthepastediconintothebox.Makesuretheiconlookscentered.
Repeatstepsfortheremainingdomainlogos.
Thenumbersaboveeachlogoforeachdomainarethenumberofpageloadsforeachsite.Tochangethenumber:
Doubleclickthenumberyouwanttochange Deletetheexistingnumber Addthenewnumber
ThenumbershouldcorrespondtothedomainPageLoadsonSitenumberfromthemerchantmetricsfile.
UsergeographysectionForthedata,refertotheusergeographysectioninthemerchantmetricsfileAlsoyoumayneedtoreferenceamapoftheUnitedStates,whichcanbefoundatthefollowinglink:http://upload.wikimedia.org/wikipedia/commons/5/52/US_map__states.png
Selectthemapoftheus Rightclickthemap Selectungroup Leftclickanareaofftheinfographictodeselectyourcurrentselection
Youneedtochangetocolorofallthestatesthatareorangetoashadeofbluefromtheimportedcolorswatch
Selectaorangestate
-
Thenclickashadeofbluefromtheimportedcolorswatches repeatthesestepsfortheremainingorangestates
Foreachstateinthemerchantmetricsfileyoullneedtofindthestateonthemapandchangeitscolortoorange.
Selectthestateonthemap Selecttheorangecolorfromtheimportedcolorswatches
RepeatforallthestatesinthemerchantmetricsfileunderUsergeography
Foreachorangestateonthemap,theappropriatelabelmustbecreated.Thelabelwillhavethenumberofhitsandthestatesname.Thehitsshouldbeinorangefontandthestatenameshouldbeinwhitefont.Thelabelshouldbeneartheorangestatebutnotoverlapthemap.ThestatenameandhitscanbefoundundertheUserGeographysectionofthemerchantmetricspage.
Doubleclickanexistingstatelabel. Nowremovetheoldtextandenterthenewstatelabel.Example:92California Selectyournewlycreatedlabel Draganddropthelabelonalocationnearthestatethelabelisfor.
RepeatfortheRemainingStates
Foreachlabelforeachstate,thereshouldbealinefromthelabeltotheorangestate.Theselinesshouldnotoverlap.Thelineshouldendwithadotinsidetheorangestate.Thereshouldbefivewhitedotsonthemap.Moveeachdotintothecenterofeachoftheorangestates.
Selectadot Draganddropthedottothecenterofaorangestate.
Repeatforalldots.
Moveandadjusteachlinesothatitiscomingfromthestatelabel.Thereshouldbe4linesonthemap.
Selectalinewiththeselectiontool Moveandadjustthelinesothatispointingfromthelabeltowardthedirectionofthestate
thelabelrepresents.Youmayneedtoshortenthelineandchangeitsangle. Repeatforalllinesforeachstatelabel.
SelecttheDirectSelectionTool Selectaline Hoverovertheendoftheline. Dragtheanchortotheappropriatedot.Thedotinthestatethatcorrespondstothe
domainthelineiscomingfrom. Repeatthesestepsfortheremaininglines.
-
BrowserdatasectionForthedata,refertothebrowserdatasectioninthemerchantmetricsfile
Selectthepiegraph Rightclickthepiegraph SelectData...fromthemenu Inputthedatafromthebrowserdatasectionofthemerchantmetricsfileintothe
spreadsheet.Thedatashouldbeinputindescendingorder
Exitthespreadsheetandsavethechanges
Labeleachsliceofthepiegraph.Updatethepercentagesthecorrespondtoeachbrowsericon
Doubleclickapercentagetochangeit. Changethepercenttothecorrespondingpercentforthebrowserfromthemerchant
metricsfile. Movethepercentage,browsername,anditsbrowsericontoalocationclosesttothepie
sliceitrepresents.Thebrowsernameshouldbedirectlyunderthepercentageandtheiconshouldbetotherightofthepercentageandbrowsername.
Theorangepieslicerepresentsthelargestpercentage.Thepercentagesareindescendingordergoingclockwise.Thelabelsshouldnotoverlapthepiegraph.Repeatfortheremainingbrowsers.
Eachbrowsershouldhavealinepointingtoitscorrespondingsectionofthepiegraph.Eachlineendswithadot.Thereshouldbe4dotsonthepiegraph.Moveeachdotintothecenterofeachofthepieslices.
Clickadot
-
Draganddropthedottothecenterofapieslice.Repeatforalldots.
Nowweneedtoattachtheappropriatelinestoeachdot.Linesshouldnotcross.Makeproperadjustmentsifnecessary.Useyourownjudgement.
Selectalinewiththeselectiontool Moveandadjustthelinesothatispointingfromthelabeltowardthedirectionofthepie
slicethelabelrepresents.Youmayneedtoshortenthelineandchangeitsangle. SelecttheDirectSelectionTool Selectaline Hoverovertheendoftheline. Dragtheanchortotheappropriatedot.Thedotinthepieslicethatcorrespondstothe
domainthelineiscomingfrom.Theorangepieslicerepresentsthelargestpercentage.Thepercentagesareindescendingordergoingclockwise.Repeatthesestepsfortheremaininglines.
BrowserversionbreakdownForthedata,refertothebrowserversionbreakdownsectionofthemerchantmetricsfile.TheleftcolumnisthebrowserbreakdownforFirefox.themiddleisforInternetExplorer(IE)andtherightisforChrome.Thepercentagesforthebrowserversionsareindescendingorder.
-
Updatethepiegraphsforeachbrowser. Selectapiegraph. Rightclickthepiegraph. ClicktheData...optionfromthemenu. Enterthebrowserbreakdownpercentagesfromthemerchantfilefortheappropriate
browser.Thepercentagesshouldbeinputindescendingorderinthespreadsheetrow.closeandsavethespreadsheet.RepeatforotherBrowsers
UpdatethePercentagesfortheBrowserVersionsunderthePieGraphThepercentagesshouldbeindescendingorder.Tochangeapercentage:
SelecttheTypeTool. ClickaPercentage Updatethepercentage.
Repeatfortheremainingpercentagesforeachbrowserversionforthatbrowser.Repeatforremainingbrowsers.
RealignPercentagesifbrowserversionpercentagesarenotaligned Doubleclickthepercentage.Youwillnowbeinisolationmode. Singleclickthepercentage.Youwillnowbeinselectionmode. Adjust/Realignthepercentageenteredsothatitispositionedinthecenterofits
containingbox. Doubleclickanareaoffofthecanvastoexitisolationmode
Repeatforremainingpercentages
UpdatetheBrowserVersionLabels SelecttheTypeTool ClickaBrowserVersionlabel UpdatetheBrowserVersionnumber
Repeatfortheremainingbrowserversionlabelsforeachbrowserversionforthatbrowser.Repeatforremainingbrowsers.
RealignLabelsifbrowserversionlabelsarenotproperlyaligned Doubleclickthelabel.Youwillnowbeinisolationmode. Singleclickthelabel.Youwillnowbeinselectionmode. Adjust/Realignthelabelenteredsothatitispositionedinthecenterofitscontainingbox. Doubleclickanareaoffofthecanvastoexitisolationmode
Repeatforremaininglabels
Removeanypercentagesandlabelsthatwerenotupdated.
-
Repeatforremainingbrowsers
FinalSteps:Now,reviewtheinfographicandmakesureallthemetricsarecorrectandcorrespondtothemetricsfromtheMerchantsmetricfile.
Ifallthedataiscorrect,youwillneedtosavethefileYouwillneedtosavetheinfographicasanillustratordocumentandaPDFdocument.Theillustratorversionisincaseyouneedtogobackandmakechangestotheinfographicifyoumadeamistake.ThePDFisthefinalcopyoftheinfographic.
SelectFile>>SaveAs Namethefilethenameofthemerchantmetricsfileyouusedforthedata. SelectPDFasyourSaveAsType ClickSave.AnotherDialogwindowwillappear. ClickSavePDF. RepeatthesestepsbutthistimeyourSaveAsTypewillbeIllustrator(.ai)