Adam Philosophy… · Perth, Australia. Shanghai, China. Wuhan, China. Adam Brand Marketing 3 •...
Transcript of Adam Philosophy… · Perth, Australia. Shanghai, China. Wuhan, China. Adam Brand Marketing 3 •...
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Adam Philosophy…
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“Our principle objective is to supply reliable, top quality balances & scales that offer true value for money.
To fulfil this, we ensure that our products are supported with excellent after-sales service, fully assisting our customers in every way.”
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Worldwide Support
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Oxford CT, U.S.A.
Milton Keynes, EnglandCorporate Headquarters
Johannesburg, S. Africa
Perth, Australia
Shanghai, ChinaWuhan, China
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Adam Brand Marketing
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• Advertising• Catalogs• Brochures• Product Data Sheets• Press Releases• Videos• Podcasts• Social Media• Exhibitions
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Online Support
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• Training videos available online:www.youtube.com/user/adamequipment
Dealer support: Data sheets, contact us customer service, tech assistance, contact page, product search
• End user support: YouTube channel, live chat, user manuals
• Active on social media: Twitter, youtube, facebook,
• QR codes for fast access to online information:
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Exhibitions
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Adam regularly participates in international exhibitions independently and jointly with distributors
Literature, posters and loaner scales are provided to distributors for participating in promotional events
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Industrial Product Range
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CPWplusLBK CBK
GBK/GFK Bench & FloorGBC/GFC Counting
WBW Wash down CBC/CBD Counting
PTM Drum Scales PT Series 4’ x 4’ Platforms Crane Scales
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Medical Product Range
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Medical
MDW 160M MDW 250LPTM Wheelchair Scales
MDW 300L MUW 300L
MTB Infant/Toddler Scale
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Laboratory Product Range
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PMB Moisture Highland Core Dune
Eclipse
CB
Nimbus
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Who uses balances & scales?Science• Making formulas (grams, milligrams)• Testing materials (plastics, metals )• Chemicals, pharmaceuticals, food
Manufacturing• Quality checking• Production batching• Warehousing, inventory,
shipping/receiving• Chemicals, pharmaceuticals, food,
plastics, metals
Environmental & Agriculture• Water quality, plants & vegetation
(grams, milligrams)• Wildlife (grams, milligrams, pounds,
ounces)
Education• Elementary, High School, College
science classes• University research labs
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Environmental & Agricultural Applications
• Users weigh large & small amounts. Precision requirements vary
• Users measure water & soil samples, plants & vegetation, wildlife, livestock
• Typical users include scientists, field technicians, agriculturalists, veterinarians
• Most common products include portable field scales and portable precision balances
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Highland
Core
CPWplus
Dune
LBK
PMB Moisture Analyzer
PTMPT
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Applications in Education
• Users weigh small amounts with high precision
• Typical users include teachers and students
• Common products include precision balances readable to 1mg, 10mg, 0.1g
• Analytical balances for advanced chemistry classes
• Students measure chemicals to learn characteristics of materials and reactions, and how mass affects results
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Niimbus Precision
Nimbus Analytical
Highland
Core
TBB
Dune
CB
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Applications in Science• Users weigh small amounts with high
precision• Typical users include scientists, chemists,
biologists and lab technicians• Common products include analytical and
precision balances readable to 0.1mg, 1mg 10mg, 0.1g
• Users measure chemicals, drugs, food ingredients to develop formulas and research material properties
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Highland
PMB Moisture Analyzer
Precision
Analytical
CB
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Product/market Matrix Analytical Precision Portable Bench/Floor Washdown Medical Crane
Laboratory
Industrial Manufacturing
Industrial Warehouse
Health/Medical (incl Vet)
Food Manufacturing
Food Service
Education
Construction
Mining
Jewelry
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Brand Capabilities Quality Price
$ $ Best Value
$ $
$ $
$ $ $
$ $ $
Competitive Positioning
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Eclipse Analytical & Precision Balances
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0.1mg
0.01g 0.001g
0.1g
• Analytical and precision models
• 14 weighing units and one custom
• Density determination
• Auto power off
• Internal and external calibration
• Dynamic weighing/weighing animals
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CPW-Plus• Simple to operate and versatile for
multiple types of use
• Variety of stainless steel sizes
• Durable construction
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Nimbus Analytical & Precision Balances
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• Smaller footprintrequires less workspace
• All metal housings provide durability
• Draft Shield minimizes effects of wind disturbances and provides stable readings at 1mg sensitivity
0.01g
1mg
0.1mg
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Nimbus Connectivity
• USB and RS-232 interfaces allow connection to PCs, printers, or information systems
• Generate printed weighing results for traceability; reduces human error when manually recording results
• Collect unlimited balance data for further analysis and traceability; allows balance control from PC
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Highland Advantages
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•Removable draft shield•Rechargeable battery•Weigh below•Carry case option
Stacking storage(ideal for schools)
Extreme Overload Protection
USB
RS232
Level
Adjusting feet
HandiCalTM
Built-in calibration
Capacity Tracker bar graph
Lockdown
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Core Advantages
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Stainless steel pan
Removable draft shield
•Battery and AC operation•Lockdown ready•Carrying case available
Stacking storage(ideal for schools)
Extreme Overload Protection
Simple keypad
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Accessories
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• Carrying cases• In-use wet covers• Interface cables• Thermal printer• Weigh below hooks• Density kits• Weights & weight sets• Over/Under light tower• Anti-vibration table
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Partnering with Adam Equipment…
ADAM Equipment Benefits you
• High profitability – attractive discount structures
• Fast delivery time – Adam maintains a large inventory
• Complete product support – professional staff on call
• High customer satisfaction – dependable products
• Broad market coverage – wide range of products
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