Actualog Social Product Information Management Platfort

19
Social Product Information Management Catalog management Business data integration

description

Actualog Social Product Information Management Platfort

Transcript of Actualog Social Product Information Management Platfort

Page 1: Actualog Social Product Information Management Platfort

• Social Product Information

Management

• Catalog management

• Business data integration

Page 2: Actualog Social Product Information Management Platfort

THE FIRST SOCIAL NETWORK FOR B2B PRODUCTS

Actualog an innovative cloud-based social Product Information Management platform that brings together the expertise and knowledge of the manufacturers and most competent customers around the world.

Actualog helps companies to share information about products, materials and technologies focusing on complex technical products using the ideas of social interaction.

We provide a single version of truth about products.

«Create once, use many» is our motto.

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PRODUCT DATA INFORMATION MANAGEMENTCHALLENGES

The development of new sophisticated technical products significantly increased the amount of product related data and content.

Organizations increase the number and diversity of products they offer and range of procured products and components

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EXISTING PRODUCT INFORMATION MANAGEMENT SOLUTIONS COULD NOT HELP

Costs millions

Takes years to implement

High risk of project failure

Total cost of ownership is extremely high

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GARTNER HIGHLIGHTS THREE TRENDS THAT WILL SHAPE THE MASTER DATA MANAGEMENT MARKET

Growing Demand for Multidomain MDM SoftwareBy 2014, 66 percent of Fortune 1000 organizations will have deployed two or more MDM solutions to support their enterprise MDM strategies.

Rising Adoption of MDM in the CloudBy 2015, 10 percent of packaged MDM implementations will be delivered as SaaS in the public cloud.

Increasing Links Between MDM and Social NetworksBy 2015, 15 percent of organizations will have added social media data about their customers to the customer master data attributes they manage in their MDM systems.

“MDM has become a critical discipline required for dealing with the challenges of social data, ‘big data’ and data in the cloud.”

Colleen Graham, research director at Gartner

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Every complex product has an Actualog Product Profile 360°

year 2020

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ACTUALOG PRODUCT PROFILE

Product Profile 360° provides a single version of truth about the product in 35 languages and combines product related documentation like standards, instructions, user manual, specifications, product images, video-files, for example, tutorials and presentation materials, and software updates.

Actualog Product Profile 360° is a unique communication channel that can be used for may purposes from loyalty programs to notification on product updates and training materials distribution.

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The entire product lifecycle is

supported

from its conception, through R&D, design and manufacture,

to service and disposal

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ACTUALOG FACILITATES EFFECTIVE WORK OF EXPERTS

Actualog brings together the expertise of industry experts, buyers and suppliers using international and local product classification and identification standards.

Expert Community is the communication platform for professionals and experts who know all about the products, materials and technologies. The Expert Network gives an opportunity to professionals to find each other and work together, even if they are located in different countries and speak different languages.

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There are 40 Industry communities

in Actualog, for example, Energy,

Medicine, Telecom, Oil&Gas, etc.

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Actualog works simultaneously in several data centers

around the world, using Windows Azure to ensure

platform reliability, scalability and safety.

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VALUE

PROPOSITION

CUSTOMER

RELATIONSHIP

TARGET

CUSTOMER

DISTRIBUTION

CHANNEL

CORE

CAPABILITIES

REVENUE

STREAMS

Product catalog with

• Updated international

and industry

classifications/

standards,

• comprehensive product

attributes developed by

producers, distributors,

experts.

Catalog can be used by

procurement, sales,

inventory.

Direct marketing, mail,

conferences,

associations, media,

internet, partners

network

Long-term partnership,

once start and never-

ending. Annual

subscription.

• Marketing – 40%,

• Content – 20%

• Programming – 20%

• Operations – 15%

• Hosting – 5%,

Venture financing – 3 years

______________

Subscription – 80%

Advertising – 10%

Consulting, extra services 10%

Government

organizations,

Corporations, SMB

(except retail)

ACTUALOG target all

industries and segments

focusing on B2B.

INFRASTRUCTURECUSTOMER

OFFER

FINANCE

VALUE

PROPOSITION

COST

STRUCTURE

CUSTOMER

RELATIONSHIP

TARGET

CUSTOMER

VALUE

CONFIGURATION

Product catalog with

• Updated international

and industry

classifications/

standards,

• comprehensive product

attributes developed by

producers, distributors,

experts.

Catalog can be used by

procurement, sales,

inventory.

• Organizations,

companies, experts

developing

classifications;

• IT vendors;

• IT integrators

Direct marketing, mail,

conferences,

associations, media,

internet, partners

network

• Web-portal

• Multilingual

• SOA for integration

• Role-based access

and security

Long-term partnership,

once start and never-

ending. Annual

subscription.

Government

organizations,

Corporations, SMB

(except retail)

ACTUALOG target all

industries and segments

focusing on B2B.

• Create partners

network – experts in

classifications and

catalogs

• Expertise in catalogs,

classifications,

ontologies

• Expertise in

integration with ERP,

CRM, MDM and e-

commerce systems

• Web Application

development

following clients'’

needs

CUSTOMEROFFERPARTNER

NETWORK

DISTRIBUTION

CHANNEL

BUSINESS MODEL

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MARKET NICHE

• GS1 GDSN

• EDI

FMCG

• IceCat

• Amazon

• AliExpress

• Yandex Market

Consumer Goods

• Actualog

• Alibaba

• Ariba

B2B products

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ROADMAP

Mart, 2011, angel

financing, $200K

September, 2013

Go live

First clients

Seed financing / A round

Market expansion

INVESTMENT OPPORTUNITY

Goal: Launch Actualog on the US, European and Russian markets in the Energy, Telecom, and Medical segments.

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ACTUALOG TEAM

Kate Koltunova,

CEO, founder

Elena Prikhodko,

CMO, founder

EMBA

Michael Gurfing,

System Architect

Anton Vorobiev,

developer

Michael Mozalev,

automated testing