ABOUT ME

Joey Janisheck

• VP of Development at BestFit Mobile• Live in Austin, Texas• Building web-based applications for

17 years• Front-end Designer/Developer• World class ping pong skills

Past Projects

• Gun for Hire Consultant (USAA, P&G)• NTT/Verio• Ain’t It Cool News• Absolute Software• Demi and Ashton Foundation

http://www.bestfitmobile.com

BestFit Mobile• Full service / design and development

company on South Congress (SOCO)• Discover, Design, Launch, Maintain• Startup feel with experienced leadership• Santa’s geek workshop• Offices in Austin, Vancouver, Monterrey

Principles at BestFit Mobile

• Erik McMillan, Founder/CEOemcmillan@bestfitmobile.com

• Bret Cunningham, COObcunningham@bestfitmobile.com

CLIENTS

Movember

Mel Kiper

Michaels

HOW WE GOT HERE

Founding Fathers• Steve Jobs

Before the App Store, there were web apps

• Joe HewittRelease of iUI in July 2007

• Brian LeRouxEvangelizing cross platform mobile dev with PhoneGap

• David KanedaExtended “app interactions” with jQTouch and SenchaTouch

HTML5. You’re soaking in it.

NEW TECH CHALLENGES

So Much Easier Just Worrying About IE 6

WEB

iPAD APP

iPHONE/iPOD APP

MOBILE WEB

THIS IS WHERE THE CUSTOMERS ARE. YOUR BRAND SHOULD BE THERE TOO.

RETAIL MEETS MOBILE

Engaging Customers with ...

•QR Codes• Shopping Lists•Geofencing•Gamification / Loyalty

QR Codes

Shopping Lists

Geofencing

Gamification / Loyalty

Questions?Questions?

Thank You.

Joey Janisheckjjanisheck@bestfitmobile.com